DiscoverWhat is Business Development?What Is Business Development? Inside the Tactics Used by Top Professional Services Firms
What Is Business Development? Inside the Tactics Used by Top Professional Services Firms

What Is Business Development? Inside the Tactics Used by Top Professional Services Firms

Update: 2025-11-13
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Get your BDP certification from the Global Business Development Association at: https://www.gbdassociation.org/home The Business Development Professional (BDP) enables you to boost your BD career, rated 10 out 10 by our certification graduates!

The “What Is Business Development?” Podcast by GBDA explores tactics, tools, and leadership strategies for business developers, salespeople, capture managers, and growth executives in every industry.

Learn the top 3 BD tactics from Deborah Brightman Farone’s book, Best Practices in Law Firm Business Development and Marketing ⁠

* Get your copy of the book on Amazon at: https://a.co/d/bi3P9b4

* Follow Deborah on LinkedIn: https://www.linkedin.com/in/deborahfarone/

* Follow our host, Tony Gray, on LinkedIn: https://www.linkedin.com/in/tony-gray-mba-bdp

* Learn more about GBDA: ⁠https://www.GBDAssociation.org⁠

* Subscribe to our free newsletter on ⁠Substack⁠: https://cgomagazine.substack.com/

* Subscribe to our free newsletter on ⁠LinkedIn⁠: https://www.linkedin.com/company/cgomagazine/

* Follow GBDA on ⁠LinkedIn⁠: https://www.linkedin.com/company/globalbusinessdevelopmentassociation/



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit cgomagazine.substack.com/subscribe
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What Is Business Development? Inside the Tactics Used by Top Professional Services Firms

What Is Business Development? Inside the Tactics Used by Top Professional Services Firms

GBDA