What is CPM in Affiliate Marketing?

What is CPM in Affiliate Marketing?

Update: 2025-10-29
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Even if you are not a newbie to the world of affiliate marketing, you may still wonder — what is CPM? Perhaps you have not worked with this model before because it is difficult to understand, or it seems to you that it loses to analogs such as CPC, CPA and others. In this article, we will thoroughly investigate what is CPM and what advantages and challenges publishers and advertisers may have while working with CPM.

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What is CPM in Affiliate Marketing?

What is CPM in Affiliate Marketing?