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In this episode of AffiliateTalk we provide a comprehensive analysis of the challenges and necessary strategies for success in affiliate marketing, identifying why it is difficult for many practitioners. 

We focus on Search Engine Optimisation (SEO) challenges, such as combating thin content, building E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) signals, and avoiding aggressive monetisation tactics that hurt site speed and user experience. 

We highlight business and strategic mistakes, including failing to build trust before selling, choosing the wrong products, lacking consistency, and neglecting personal brand building. 

Furthermore, an analysis of failed European campaigns points to operational and transparency pitfalls for brands managing affiliates, such as inadequate tracking, poor alignment of incentives, and ignoring local market nuances. 

Collectively, we agree that success requires a shift from chasing quick commissions to prioritising long-term strategy, genuine value, customer trust, and continuous education.

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