What makes a pitch deck standout
Description
Helping entrepreneurs "Find Your Voice, Find Funding" at https://southfound.com
Over my career helping startups raise funding I have looked at more pitch decks then I can count. Most of them have been average at best. It isn’t that a pitch deck itself needs to be fancy. In fact, like many things in business and life, I think it is important to just focus on the basics. You don’t need a lot of flashy art or PowerPoint SmartArt. Simple bullet points work just fine. The designers usually get so focused on those things that they fail to be able to tell the story of the startup and how the idea is unique in a concise and engaging way.
Don’t believe me? Even some of the most recognizable startups that have now reached unicorn status (i.e. are valued at over $1B) used a very simple pitch deck. For some well-known examples head here.
Beyond a simple and concise deck, let’s take a look at some other ways to make a pitch deck standout.
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