What’s Next for Acclaim? Strategy, Partnerships, and Legacy w/ Marc A. Rodriguez
Update: 2025-10-03
Description
Acclaim is BACK! and we’re unpacking the strategy behind it. Director of Publishing and Partnerships Marc Anthony Rodriguez joins Spawn On Me to discuss how a classic brand can reintroduce itself to today’s players. We talk about the deals and partnerships that matter, what a modern publishing slate looks like, and how to honor Acclaim’s legacy while building something new.
Marc also walks through his career across the games industry, lessons learned working with developers and IP holders, and candid advice for anyone trying to break into publishing. We dig into community building, what success looks like in 2025, and MUCH MORE!
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