DiscoverLunch Hour Lectures - Spring 2011 - AudioWho enjoys shopping in IKEA? - Audio
Who enjoys shopping in IKEA? - Audio

Who enjoys shopping in IKEA? - Audio

Update: 2011-01-21
Share

Description

Professor Alan Penn will describe the way that architects use space to sell you things. He shows how space creates patterns of movement and this brings you in contact with goods. In IKEA though, the story gets more interesting, here the designers deliberately set out to confuse you and in this way draw you into buying things that were not on your shopping list.
Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Who enjoys shopping in IKEA? - Audio

Who enjoys shopping in IKEA? - Audio

UCL