Why AI Can Never Replace the Innate Creativity of Chefs with Paul Liebrandt
Description
On today’s episode of The Perfect Bite Podcast, host Sarah Perkins sits down with globally renowned chef Paul Liebrandt — the boundary-breaking culinary artist known for plates that blend British punk attitude with Michelin-level precision.
Liebrandt became a media and industry legend early — earning three stars from The New York Times at age 24, starring in an Emmy-winning HBO documentary, and redefining fine dining with an unmistakable creative identity.
In this deep and unfiltered conversation, Paul opens up about:
🍽 How English boarding school, Chinatown markets, and early memories shaped his palette
🔥 Why chefs must protect creativity in the age of social media & AI
🤖 His stance on technology vs. the irreplaceable “human intuition” of culinary craft
📈 What most restaurant operators misunderstand about marketing today
🧠 The psychology of taste and why diners are really coming to fine dining restaurants
🌍 His experience working across London, Paris, New York and Asia — and where the industry is heading next
Whether you’re a chef, founder, hospitality professional, or creative of any kind, this episode is a masterclass in artistry, excellence, resilience, and staying true to your voice — even in a noisy world.
You can learn more about Crumpet Management and Paul’s work at www.paulliebrandt.com.
You can follow Paul on Instagram at @paulliebrandt.
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