Why Broadcast Television Won’t Die
Description
Matt is joined by Amy Reisenbach, the president of CBS Entertainment, to talk about how broadcast networks continue to succeed despite living in a world of streaming and social media. She discusses why these linear networks are still surviving, how a hybrid broadcast-streaming model can be beneficial for legacy networks, and the challenge of programming shows for audiences of different age ranges on linear vs. streaming (02:55 ). Matt finishes the show with a prediction about a new sports bundle from DirecTV (25:31 ).
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Host: Matt Belloni
Guest: Amy Reisenbach
Producers: Craig Horlbeck and Jessie Lopez
Theme Song: Devon Renaldo
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