Why Doing All the Right Things Still Isn’t Working w/ Gwen Bortner

Update: 2025-10-20

Description

If your to-do list is growing but your results aren’t, you’re probably stuck in self-accountability—and it’s costing you more than you think. In this power-packed episode, I’m joined by business advisor and truth-teller Gwen Bortner to challenge one of the biggest myths in entrepreneurship: that self-accountability is the secret to success. (Spoiler: it’s not.)

If you’re checking the boxes, staying “consistent,” and still not seeing the results your expertise deserves, let’s fix that. Gwen and I go deep on the hidden bottlenecks keeping even high-achieving women stuck—and how to break free. You’ll hear why reliability isn’t the same as accountability, why doing the “right” things still won’t get you paid if you’re doing them wrong, and how to shift from hustle to high-leverage execution.

We’re not talking more tasks. We’re talking about the real internal rewiring and external structure required to create serious income—and a business that doesn’t break you in the process.

What You’ll Learn:

Why self-accountability is a myth that keeps you stuck

The difference between task management and meaningful progress

How “being reliable” can actually limit your growth

Gwen’s weekly course of action framework for momentum (without burnout)

The ONE question to ask to know if you’re chasing someone else’s success

Why clarity on what you actually want is the first step to scaling sustainably

Mentioned in the Episode:

Learn more about Gwen and her work: https://everydayeffectiveness.com

Connect with Gwen on LinkedIn: https://www.linkedin.com/in/gwen-bortner/

Your Next Steps

Access the Deal-Attracting Makeover to upgrade your messaging, authority signals, and brand presence so it speaks to the decision-makers who cut the checks: https://dealreadyplatform.com