Why Hermès Stays Winning While Rivals Race To The Bottom
Description
This week, we look at Hermès Q4 sales reports, which showed impressive growth in a difficult climate for most. Plus, in a sea of lemming-like influencers eager to unbox their latest luxury acquisition, one lady stands out to me right now. Her name is Nadine Kasuga (@nkasuga89 on TikTok) and she's the real deal. From her three perches in Tokyo, London, and New York, this exceedingly chic collector actually educates her viewers on her prolific Hermès collection which spans three decades. It's giving connoisseur vs. clout chaser.
Speaking of clout chasing, we also look at the annual reports of Gucci and Moncler. I kid, but not really. Moncler is not for me but many love it clearly. And Gucci sadly is not for anyone at the moment besides influencers and celebrity ambassadors who are being paid handsomely. We discuss how they could change that and more. Enjoy my darlings.
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