Ed Sterck, Director of Research at the World Platinum Investment Council, joins Steve Barton to explore the platinum and palladium markets, their supply-demand dynamics, and key investment trends. He shares his path from geology to leading platinum research, offering a clear view of current market forces and opportunities for investors.

The conversation examines platinum’s near-million-ounce annual deficit, the constraints on mine supply, and the influence of recycling, jewelry, industrial use, and ETFs on pricing. Sterck contrasts platinum’s outlook with palladium’s approaching surplus, unpacks geopolitical and tariff effects, and highlights China’s jewelry market, the hydrogen economy, and automotive demand trends.

He concludes with insights on where platinum’s value may head and the factors that could reshape the PGM sector. Viewers are encouraged to like, share, and subscribe for more expert metals market analysis.

 

Connect with Ed Sterck!

YouTube: https://platinuminvestment.com/

LinkedIn: https://www.linkedin.com/company/world-platinum-investment-council/

 

🔥 Key Topics Discussed

✅ Platinum’s near-million-ounce annual deficit
✅ Constraints on mine supply and recycling flows
✅ Jewelry, industrial, and ETF demand trends
✅ Palladium’s shift toward a market surplus
✅ Impact of tariffs, lease rates, and geopolitics
✅ China’s growing role in platinum jewelry demand
✅ Hydrogen economy and new industrial uses
✅ Global platinum and palladium production sources
✅ Substitution trends in catalytic converters
✅ Long-term outlook for the platinum market

 

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Chapters:

00:00 Ed Sterck’s background

03:35 From geology to platinum research

05:59 Platinum and palladium supply-demand models

12:37 Investment demand and market categories

13:30 China jewelry demand & market breakout

18:28 Above-ground stocks and lease rate signals

20:48 NYMEX delivery standards and processing

26:15 White gold composition explained

27:13 Platinum-to-gold ratio analysis

28:46 Palladium market outlook

33:56 Platinum & palladium in catalytic converters

36:26 Nuclear power as a potential palladium source

39:03 New supply prospects for PGMs

43:41 Major deposits & supply constraints

45:44 Recession scenarios and platinum prices

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