DiscoverTech Powered LuxuryWhy Rental is The Future of Fashion with Rachel Hennessy from Happy Days
Why Rental is The Future of Fashion with Rachel Hennessy from Happy Days

Why Rental is The Future of Fashion with Rachel Hennessy from Happy Days

Update: 2024-07-15
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This week, we are thrilled to bring you an exclusive interview with Rachel Hennessy, founder of fashion rental Happy Days.


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  • Rachel Hennessy leveraged her experience at KPMG and Google before launching her own fashion rental Happy Days in Ireland. The driving force behind the project? Searching for a solution to replace countless one-time purchases that would eventually go to waste.



  • The starting approach set the grounds for her success: understanding what people around her were looking for, and how to include that in her business. The result is a consumer-centric business model that is translated into different services and experiences.



  • Rental as a business model is nothing new in the industry, but ensuring profitability, let alone long-term business health, is still a tricky balance between operating costs and revenues.




ABOUT


Season 4 of Tech Powered Luxury is brought to you in partnership with Seoulista Beauty, a cryo-powered skincare brand, as well as our sponsors, Sinead Keary the Label and Digital Luxury Group.


LISTENER BENEFITS


Tech Powered Luxury listeners benefit from a 20% discount on https://seoulistabeauty.com/ and https://sineadkeary.com/ with the code TPL20, as well as a complementary perspective on building your brands strategy for China with Digital Luxury Group. Email  hello@digital-luxury.com to organise your consultation. 


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THE TECH POWERED LUXURY TEAM


Producer & Host: Ashley McDonnell


Partnerships: Cliona Jordan


Videography: Ben O’Neill, Christos Celniku and Morgan Prudhomme


Photography: Anastasiia Redko, Anastasiia Lopushynska and Madeline Gillespie


Production Assistants: Abigail Herbert, Gemma Brennan, Tessa Haughton Lynch and Klaudia Skierska


Newsletter: Beatriz Barros


Styling: Johanna Dooley


Styling Assistants: Cian Crowe and Alison Murphy


Social Media Management: Grace Slattery


Public Relations: Align Agency


Content Creation: Kinsman & Co

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Why Rental is The Future of Fashion with Rachel Hennessy from Happy Days

Why Rental is The Future of Fashion with Rachel Hennessy from Happy Days

Ashley McDonnell