Why Salt Lake City vanished from Utah’s 2034 Olympic Branding
Update: 2025-11-25
Description
From the confusing font and lack of mention of Salt Lake City in the new logo unveiled for the Olympics in Utah, Greg and Holly discuss their reactions to this branding. Listeners chime in with their takes. Fraser Bullock, president and executive chair of the Organizing Committee for the 2034 Olympic and Paralympic Winter Games, joins the show to explain the branding choice.
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