DiscoverBalanced AmbitionWhy Swimming Lessons Save Lives (and Build Businesses)
Why Swimming Lessons Save Lives (and Build Businesses)

Why Swimming Lessons Save Lives (and Build Businesses)

Update: 2025-09-03
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In this episode I speak with Glynis Sheppard, founder of Swim with Style, who has spent nearly three decades teaching children and adults not just how to swim — but how to stay safe in water.

We talk about her journey from teaching her first five-metre swimmers to building a nationwide franchise, why water safety matters more than ever, and the surprising lessons she’s learned along the way (including fainting lifeguards and the “loveliest accident” of franchising).

If you’ve ever thought about starting a business, or simply believe swimming is one of the most important life skills we can give our kids, this is one for you.

Timestamps:
00:00 – Why water safety matters from day one
01:30 – Meet Glynis and the story of Swim with Style
03:00 – Falling in love with swimming and teaching
04:30 – Why swimming should be encouraged for every child
06:00 – A real-life story of safety skills saving a child
09:30 – Health benefits of swimming for all ages
11:15 – Why swimming is a true “switch-off” sport
13:00 – The importance of climbing out without steps
15:15 – Building a swimming business and franchise
19:30 – The challenges and support of growing a franchise
21:30 – Who saves the lifeguard? An unexpected story
23:30 – Expansion, new venues and future growth
26:30 – Advice for anyone starting a business
28:20 – Final reflections and inspiration

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Why Swimming Lessons Save Lives (and Build Businesses)

Why Swimming Lessons Save Lives (and Build Businesses)

Matt Southam