DiscoverThe Business Lounge Podcast with Kim & ChrisWhy Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)
Why Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)

Why Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)

Update: 2025-10-23
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Want to sell $10K+ offers without celebrity clout? Start by changing the way you think about content, trust, and where your buyers consume you.

🔗 Links Mentioned:

Marketing Makovers:
Want us to review your marketing strategy for free on the show? Submit your business here, and we might just feature you on the next episode!

➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us and get access to our proprietary AI Content Marketing Tool (SPARC™) for FREE.

Text the word "COACH" to (866) 498-2080 or DM us on Instagram for all the details: Kim: @kimannjimenez & Chris: @heycmh

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https://thebusinesslounge.co/academy/

Snag the Content to Customers Playbook:
https://kimberlyannjimenez.com/content-to-customers-playbook-ads

Hit us up on Instagram and tell us your biggest takeaway from the show!

✅ Kim: @kimannjimenez

✅ Chris: @heycmh

✅ The Business Lounge: @thebusinessloungeco

🎙️ ABOUT THE SHOW:

We dig into the price-to-time benchmark (roughly every 30 minutes raises willingness to pay by about $500) and show why long form content isn’t optional when you promise big outcomes. If your feed is full of hacks and quick wins, you will attract $19 buyers. If your ecosystem is built on podcasts, workshops, webinars, and case studies, you will attract leaders who expect process, proof, and partnership.

We also reframe the classic red ocean versus blue ocean debate. You do not need a brand-new category to win; you need a blue offer in a crowded market. That could look like repositioning as a fractional executive instead of a general coach, packaging delivery in a way that removes friction, or building tools that compress time to value. Think luxury logic: people pay for status, certainty, and experience even when functionally similar options exist. At the same time, don’t nuke familiarity—iterative changes convert better than radical overhauls because adoption loves what feels known.

For creators and founders who don’t want to be the face, there’s a path: guest on targeted podcasts, write the definitive guide for your niche, or partner with a spokesperson who shares your values and has equity-level incentives. If you do prefer the spotlight, anchor your funnel with long form, support it with smart short clips, and filter with p

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➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh

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Why Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)

Why Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)

Kimberly Ann Jimenez + Chris Michael Harris