Why a Durable Identity Data Model is Critical for Digital Marketing
Update: 2025-10-09
Description
Nikhil Raj discusses why a durable identity model is becoming the foundation for modern data and digital marketing strategies. Mikhil is CEO of MetaRouter, and an expert in customer data platforms, cross-channel analytics, and translating complex identity and data strategies into measurable results. Listen for three action items you can use today.
Host, Kevin Craine
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