Why audio? 3 reasons in 5 minutes or less!

Week 1, Day 2 of the 5 Minute Podcast about Real Estate Marketing.

1. It’s easy. Lower barrier to entry means more people have the opportunity. All it takes is a smart phone. There’s nothing in your way. Get started now.

2. Wider distribution. You can publish your audio via RSS feed to iTunes, stitcher, and countless other podcast host and subscription services. With a video, you have only two or three major options. With audio, there are many more than that. Cast that and that as wide as possible.

Three. Passive attention means wider audience. Video requires me to drop what I’m doing and watch the screen to watch your video. You’re asking people to disrupt their attention and workflow. With audio, they can listen passively. How many people do you know who listen to podcast while commuting?