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Why some NZ apple growers are ditching the US

Why some NZ apple growers are ditching the US

Update: 2025-12-12
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One of New Zealand's major apple growers, Hawke's Bay's "Yummy Fruit", has stopped shipping to the U-S as a result to President Trump's tariffs. The 15 percent tariff essentially cancelled out their margins, so some growers are shifting their focus to the Asia market ahead of a what's looking like a bumper harvest. Jesse is joined by Danielle Adsett the Market access manager from New Zealand Apples and Pears.
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Why some NZ apple growers are ditching the US

Why some NZ apple growers are ditching the US