Why the future of food should be hyperlocal and vertical
Description
In this episode, I interview Craig Ratajczyk, CEO of Crop One--an international vertical farm company. You can find them in grocery stores under the name: FreshBox Farms. We talk about how the controlled environment agriculture industry can positively contribute to a more sustainable, dependable, local, nutritious future of food worldwide. And why serving nearby communities is so important. He shares the practices that Crop One takes to ensure they are not impacting the environment. Fun fact: his background is in global ag and national security--which turns out to be an ideal skillset for the leader of a global vertical farming company. We also discuss a topic near and dear to me--what it will take for more widespread consumer adoption of foods grown in vertical farms. The answer might surprise you. Enjoy the show!