Welcome to Season 2 of the Know Ideas podcast!

What a start! We are back with the hugely knowledgeable and influencial Will Hudson.

We had such a great time talking to Will about his childhood, his path through University and the moment of magic when he met his girlfriend, his now business partner Alex Bec and being set the brief which turned out to be It's Nice That.

We also talked about their working relationship with Sir Paul Smith, Advice on running businesses effectively and the importance of asking questions.

We find out his go to Karaoke song and the ugliest thing he loves.

www.itsnicethat.com

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