Winning in B2B Prospecting & Lead Generation.
Update: 2019-05-12
Description
B2B lead generation and prospecting just keeps getting harder. If we understand “why” maybe, we can change our behaviors and become more effective. In this episode, we bring in Mike Scher, CEO of Frontline Selling, as we examine how busier people, marketing technology, declining trust and growing suspicion all play a role in changing the landscape of B2B sales and marketing.
To learn more, visit vertoadvisors.com
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