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You gotta keep your head straight about clothes

You gotta keep your head straight about clothes

Update: 2024-03-14
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“What Not to Wear presented the bleak truth of fashion as something eternally wedged as somewhere between self-hate and self-worship...”


In this week's TANK Podcast, Dal Chodha reads from 'You gotta keep your head straight about clothes', a consideration of 'Cheap Chic', one of the first consumer guides to thrift shopping. Written in the 1970s, the acerbic advice given in the guide sees contemporary manifestations in the camp absurdity of 'What Not to Wear'.

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You gotta keep your head straight about clothes

You gotta keep your head straight about clothes

TANK Magazine