Your Google Analytics 4 (GA4) Survival Guide with Kate Cook
Update: 2023-06-13
Description
Kate Cook is an Analytics Translator & Marketing Strategist. She heads the Analytics team at The Lumery and the gal behind attribution gal. In this episode, we talked about the looming GA4 apocalypse on July 1 2023 and provided a survival kit of great resources to keep you afloat during this transition. Don’t miss this episode! Helpful links below.
Links in the episode:
- GA4 Migration Checklist
- Big Query Session Dimensions & Metrics
- UA vs GA4 Comparing Metrics
- Juliana Jackson
- Charles Farina
- Kate Cook’s LinkedIn
- Kate’s Newsletter
- The Lumery
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Episode intro/outro music by Josh Silverbauer (LinkedIn, Analyrical YouTube) and Jacon Packer (LinkedIn, Quantable Analytics)
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