In this episode of the Flavors of Northwest Arkansas podcast, we’re back in downtown Springdale as we interview Mitchell Owen, co-owner of Zelli Pasta, a homemade pasta and Italian Market on Emma.  

It started out as a product of the pandemic, as like many, they were cooking quite a bit at home. When they were deciding on what to make and sell, pasta wasn’t their initial plan.

Mitchell tells us about what it took to get Zelli open and the first thing they ordered to start the business.

As the store grew, so did the offerings, especially on the retail side once they found the proper distributors and could make it work.

On the pasta side, Mitchell will tell you what they use to make theirs, what kind they make, and why making pasta to sell didn’t work out so much at home before the store. Also, humidity plays a big role in pasta-making. Who knew?!?

They’re also about to expand, and Mitchell breaks a little news about a new product coming soon… We hope you check out this edition of the Flavors of Northwest Arkansas podcast!