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iPhone Hype Over? AT&T Exec Sounds the Alarm

iPhone Hype Over? AT&T Exec Sounds the Alarm

Update: 2025-09-10
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Is iPhone Mania Over? AT&T Exec Says Apple Needs AI to Rekindle the Hype. An AT&T executive claims the days of massive iPhone upgrades may be ending unless Apple delivers big AI innovations. With software, not hardware, now driving smartphone appeal, and competitors like Google and Samsung pushing forward with AI, Apple risks being left behind. Investors are concerned, and the stock price reflects the pressure. Will the iPhone 17 offer enough to excite consumers, or will Apple's slow AI progress mean the end of super cycle upgrades?

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iPhone Hype Over? AT&T Exec Sounds the Alarm

iPhone Hype Over? AT&T Exec Sounds the Alarm