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the importance of NOT niching down

the importance of NOT niching down

Update: 2025-02-04

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today i'm chatting with kevin lee about his passion for both sports and wedding photography, and how the two overlap. kevin is a full time photographer & videographer based in chicago that believes niching down is the worst possible creative advice. instead, his approach is to become a jack of all trades, resulting in mastering the art of lighting.

find kevin:

sports instagram page

wedding instagram page

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the importance of NOT niching down

the importance of NOT niching down

Mattea LinAe