【Taiwanology Ep.34】How Garmin Dominates the GPS World and More
Description
98% of marathon runners use Garmin devices to track their progress. Either you drive a Ford, Toyota or BMW, chances are your car uses Garmin's GPS system. Garmin's wearable devices are also loved by pilots, divers and triathletes. How did this company co-founded by a Taiwanese engineer come to dominate the business of navigation?
05:10 - What was Garmin's founding story?
09:15 - How did Garmin find a niche market in navigation?
14:20 - Why Garmin dominates the car navigation market?
20:00 - How Garmin works with big automakers
Host: Kwangyin Liu
Guest: Jay Shen, Managing Director of ASIA Automotive OEM Group of the Garmin Group
Producer: Weiru Wang
＊Read about Garmin's competitive edge in technology: https://english.cw.com.tw/article/article.action?id=252
＊Share your thoughts: bill@cw.com.tw
留言告訴我你對這一集的想法： https://open.firstory.me/user/cledx9shs004801v3cmkogc7e/comments
Powered by Firstory Hosting
United States
