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The Marketing Matrix
The Marketing Matrix
Author: Lisanne Murphy
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© 2019 The Marketing Matrix
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Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has!
Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.
These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.
Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.
Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.
These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.
Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.
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In this episode of the Marketing Matrix, host Lisanne Murphy interviews Alex Kremer, founder of Alluvians, about his journey in sales and leadership. They discuss the importance of combining professional skills with personal growth, the concept of self-connection, and the impact of authenticity in leadership. Alex shares his experiences and insights on building high-performance teams and the significance of understanding one's purpose and vision.KeywordsMarketing Matrix, Alex Kremer, Alluvians, sales leadership, personal growth, self-connection, authenticity, high-performance teams, purpose, vision TakeawaysAlex Kremer emphasizes the importance of combining professional skills with personal growth.Self-connection and authenticity are key to effective leadership.Understanding one's purpose and vision is crucial for personal and professional success.Alex shares his journey from sales leadership to founding Alluvians.The concept of 'inner game' is vital for overcoming challenges like burnout and stress.Alex discusses the role of mindfulness and self-improvement in leadership.Building high-performance teams requires a focus on both skills and personal development.Alex's experiences highlight the significance of authenticity in leadership.The episode explores the balance between professional ambition and personal well-being.Alex's insights offer valuable lessons for sales professionals and leaders. Chapters 00:00:01 Introduction to Lumina Growth Lab00:00:54 Meet Alex Kremer00:01:35 Alex's Journey and Achievements00:02:30 The Role of Mindfulness and Self-Improvement00:05:28 Understanding Motivation and Purpose00:11:28 Challenges in Sales and Leadership00:18:34 The Importance of Self-Connection00:23:38 Balancing Ambition and Personal Well-being00:31:43 The Evolution of Sales and Inner GameFOLLOW ALEX ON SOCIALS!https://www.instagram.com/askremer/https://www.instagram.com/alluviance/https://www.linkedin.com/in/kremeralex/https://www.linkedin.com/company/alluviance/www.allluviance.co THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/ See you next week on The Marketing Matrix!
SummaryIn this episode, Lisanne Murphy interviews Jonathan Bonanno, a multifaceted leader in organizational development and talent management. Jonathan shares his journey from aspiring plastic surgeon to becoming a successful entrepreneur in the healthcare sector. He discusses his work with ZIA, focusing on talent and organizational development, and the importance of psychological safety in leadership. The conversation also touches on the impact of AI in the healthcare industry, the unique value proposition of his services, and his personal passions, including running and maintaining boundaries for mental health. Keywordsleadership, organizational development, psychological safety, entrepreneurship, dental industry, talent management, AI in healthcare, personal growth, coaching, business strategy, TakeawaysJonathan Bonanno transitioned from aspiring plastic surgeon to organizational development leader.He emphasizes the importance of psychological safety in the workplace.ZIA focuses on talent and organizational development in healthcare.The Psycho and In-Ceto Experience offers leadership retreats for personal growth.AI is reshaping the healthcare industry, but human connection remains vital.Collaboration over competition is a key principle for Jonathan's business.Running serves as Jonathan's outlet for stress relief and meditation.Creating safe spaces for leaders is essential for effective leadership.Everyone has something to learn from others, regardless of their background.Jonathan's journey highlights the importance of aligning personal values with professional goals. Chapters 00:00 Introduction to Lumina Growth Lab and Today's Guest02:59 Jonathan Bonanno: A Multifaceted Leader06:04 The Journey from Healthcare to Organizational Development09:12 Transitioning to Entrepreneurship in the Dental Space11:59 ZIA: Talent and Organizational Development in Healthcare14:57 The Psycho and In-Ceto Experience: Supporting Leaders18:02 The Importance of Psychological Safety in Leadership21:05 Navigating Competition and Unique Value Propositions24:01 Future Initiatives and Community Development26:54 The Impact of AI on the Workforce29:49 Personal Passions and the Balance of Work and Life FOLLOW JONATHAN!talentbyzia.com, chiefpsycho.com@talentbyzia@thechiefpsychohttps://www.linkedin.com/in/jonathanbonanno/ THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy welcomes Dr. Mark Bojeun, a global authority in conscious leadership and executive transformation. They discuss the importance of emotional intelligence, personal growth, and the impact of AI on leadership. Dr. Bojeun shares insights from his upcoming book, "Awakening Leadership," and emphasizes the need for leaders to embrace ethical decision-making and accountability. Keywordsconscious leadership, emotional intelligence, AI in leadership, personal growth, ethical decision-making TakeawaysEmbrace conscious leadership for ethical decision-making.Emotional intelligence is key to personal and professional growth.AI can enhance critical thinking if used correctly.Ownership of mistakes leads to innovation and trust.Leaders should focus on presence, not just vision.Personal growth requires self-awareness and accountability.High-performing teams thrive on trust and inclusivity.Leaders must balance transformational and servant leadership.Mistakes are opportunities for learning and evolution.Conscious leadership integrates mindfulness and emotional intelligence. Chapters 00:00:00 Introduction to Conscious Leadership00:00:00 The Role of Emotional Intelligence00:00:00 AI's Impact on Leadership00:00:00 Personal Growth and Accountability00:00:00 Building High-Performing Teams FOLLOW MARK!www.linkedin.com/in/markbojeun / www.markbojeun.com THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
SummaryThis episode explores the challenges faced by professional learning and development consultants, focusing on lead flow, revenue consistency, and scalability. Micah Lorenc, owner of Tailored Consulting, shares insights on leadership, team development, and workplace culture. The discussion also covers the launch of Culture Lab, a startup aimed at helping companies understand and shape their organizational culture.Keywordsprofessional learning, development consultants, lead flow, revenue, scalability, leadership, team development, workplace culture, Culture Lab, organizational culture Takeaways At Lumina, we help professional learning and development consultants.Micah Lorenc is the owner of Tailored Consulting.Tailored Consulting specializes in leadership and team development training.Micah launched a software startup called Culture Lab in 2023.Culture Lab helps companies understand their organizational culture.The Clifton strengths assessment builds self-awareness.There's an interesting relationship between top and bottom levels.The culture codex is a key concept discussed.Micah's journey from corporate job to entrepreneurship is inspiring.Adawebscout.com was an early venture of Micah's. Chapters 00:00:02 Introduction to Lumina00:01:30 Micah Lawrence's Background00:01:47 Launch of Culture Lab00:06:59 Clifton Strengths Assessment00:09:24 Building Self-Awareness00:13:39 Organizational Dynamics00:15:05 Culture Codex00:20:45 Company Culture00:25:45 Entrepreneurial Journey00:33:36 Early Ventures FOLLOW MICAH!https://www.tailoredconsulting.com/https://www.linkedin.com/in/micah-lorenc-0564885/THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
SummaryThe conversation focuses on professional development, leadership transformation, and workplace relationship improvement. Sylvia Lafair shares insights on redefining leadership and the importance of understanding individual patterns. The discussion also touches on the challenges of maintaining steady lead flow and scalability for consultants.Keywordsprofessional development, leadership transformation, workplace relationships, steady lead flow, scalability TakeawaysAt Lumina, we help professional learning and development consultants.Sylvia's mission is to help you redefine leadership.Transform workplace relationships for better outcomes.Struggling with steady lead flow and consistent revenue?Redefine leadership to transform workplace dynamics.Writing a book on leadership and workplace relationships.No one size fits all in leadership strategies.The 'out technique' - observe and adapt.Take a quiz to understand your primary patterns.Starting a membership site for leadership development. Chapters00:00:02 Introduction to Lumina's Mission00:01:17 Sylvia's Leadership Mission00:05:15 Writing a Book on Leadership00:10:14 Leadership Strategies and Techniques00:16:05 Understanding Leadership Patterns00:22:35 Future Plans and Membership SiteFOLLOW SYLVIA!www,ceoptions.comwww.linkedin.com/in/sylvialafairhttps://www.facebook.com/ceoptionshttps://www.facebook.com/sylvialafairinstagram: sylvialafair8https://youtube.com/sylvialafair THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
This episode features Alessandro Cozzi, founder of HelloEye.ai, a platform revolutionizing the job search process by combining AI with a human touch. Alessandro shares insights on how HelloEye.ai helps professionals find the right job fit, eliminating the need for traditional resumes and enhancing career satisfaction. KeywordsHelloEye.ai, job search, AI, career satisfaction, resumes Takeaways HelloEye.ai transforms job searching with AI.The platform eliminates the need for traditional resumes.Alessandro Cozzi emphasizes finding the right job fit.HelloEye.ai aims to improve career satisfaction.The platform offers personalized AI-driven career support.Alessandro shares his journey in corporate development.HelloEye.ai addresses common job market frustrations.The platform is designed to be a career co-pilot.Alessandro discusses the importance of job fit.HelloEye.ai is available for free trial at helloi.ai. Chapters 00:00:00 Introduction to HelloEye.ai00:00:00 Eliminating Traditional Resumes00:00:00 Finding the Right Job Fit00:00:00 AI-Driven Career Support00:00:01 Alessandro's Journey in Corporate Development00:00:01 Addressing Job Market Frustrations00:00:01 The Future of Job Searching00:00:02 Free Trial at HelloEye.aiFOLLOW ALESSANDRO!https://helloi.aihttps://www.linkedin.com/company/helloi/. https://www.instagram.com/helloi.ai/. https://www.youtube.com/@helloi-ai THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy interviews Jennifer McKenna, a seasoned consultant known for her transformative work with leaders and organizations. Jennifer shares her journey from being a nonprofit executive to becoming a sought-after consultant, discussing her unique approach to cultural transformation and personal growth. The conversation delves into the challenges of change, the importance of intention, and the power of joy in overcoming life's obstacles. KeywordsMarketing Matrix, Jennifer McKenna, cultural transformation, personal growth, leadership, intention, joy, change management, consulting, transformation Takeaways Jennifer McKenna is known as the 'Corporate Exorcist' for her ability to transform organizational culture.Transformation requires understanding unconscious sabotaging patterns.True power comes from intention and the courage to speak.Change is inevitable and requires emotional grit.The brain's default programming can be reprogrammed with intention.Joy is a choice and a powerful tool for transformation.Jennifer's methodology was born from personal health challenges.Building trust is crucial in guiding leaders through change.The most powerful change can come from a simple question.Jennifer's work is about meeting people where they are and helping them grow. Chapters 00:00:00 Introduction to Jennifer McKenna00:00:00 The Journey to Transformation00:00:00 Understanding True Power00:00:00 The Role of Joy in Change00:00:01 Reprogramming the Brain00:00:01 Meeting People Where They Are FOLLOW JENNIFER!https://www.jmacconsulting.comTHANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy interviews Matt Dentino, a multifaceted professional with a rich background in industrial automation and communication coaching. They discuss Matt's journey from corporate America to his current role at BrainTrust, a communication skills consulting firm. The conversation delves into the importance of understanding personal values in leadership, the impact of effective communication on business success, and the unique approach BrainTrust takes by integrating neuroscience and behavioral psychology into their training programs. Keywords Marketing Matrix, Matt Dentino, BrainTrust, communication skills, leadership, neuroscience, behavioral psychology, industrial automation, personal values, business success TakeawaysUnderstanding personal values is crucial for effective leadership.Communication skills can significantly impact business success.BrainTrust integrates neuroscience and behavioral psychology in training.Matt Dentino transitioned from corporate America to BrainTrust.Effective communication can reduce employee disengagement.Leaders should focus on their team's personal values.BrainTrust offers unique training programs for businesses.Neuroscience can enhance communication strategies.Employee engagement is linked to understanding personal motivations.BrainTrust's approach is systemic and comprehensive. Chapters00:00:00 Introduction to Matt Dentino00:00:00 Matt's Background and Career Journey00:00:00 The Role of Personal Values in Leadership00:00:00 BrainTrust's Unique Approach00:00:01 Communication and Employee Engagement00:00:01 Conclusion and Contact InformationFOLLOW MATT!www.braintrustgrowth.com THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy interviews Cellene Hogan-Kamp, founder of Kukua Hub Inc. They discuss the platform's mission to provide scalable coaching solutions, the importance of personal connections in coaching, and the challenges of maintaining a boutique approach while scaling globally. Cellene shares insights on the differences between coaching and therapy, the role of technology in expanding reach, and her vision for the future of Kukua Hub. KeywordsKukua Hub, coaching platform, global coaching, personal development, leadership, boutique coaching, scalable solutions, coaching vs therapy, technology in coaching, Celine Hogan-Kamp TakeawaysCoaching is about helping people unconditionally.Kukua Hub connects clients with certified coaches globally.The platform offers one-on-one coaching, not AI-driven.Coaches are selected based on client needs and specialties.Cellene emphasizes the importance of personal connections.The platform aims to provide three hours of work per coach weekly.Coaching focuses on moving forward positively, unlike therapy.Kukua Hub maintains a boutique approach with 100 coaches.Word of mouth is a key lead generation strategy.Celine plans to expand the platform's reach and impact. Chapters00:00:02 Introduction to Lumina Growth Lab00:00:54 Meet Cellene Hogan-Kamp00:01:36 The Kukua Hub Story00:02:43 Coaching Platform Details00:07:24 Challenges and Opportunities00:23:03 Marketing and Client Acquisition00:27:52 Personal Insights and Future PlansFOLLOW CELLENE!https://www.kokuahub.com/ https://www.linkedin.com/in/cellene/THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy welcomes Megan Hunter, co-founder of the High Conflict Institute and creator of the Conflict Influencer platform. They discuss the intricacies of high conflict situations, the psychology behind them, and how Megan's work is transforming lives by providing tools and strategies to manage and resolve conflicts effectively. Megan shares her journey from a child support caseworker to a leading expert in conflict management, emphasizing the importance of understanding high conflict personalities and offering practical solutions for individuals and professionals alike. Keywordshigh conflict, conflict management, Megan Hunter, Conflict Influencer, High Conflict Institute, conflict resolution, psychology of conflict, mediation, negotiation, communication skills TakeawayMegan Hunter emphasizes the importance of understanding high conflict personalities.High conflict situations often involve unmanaged emotions and extreme behaviors.The Conflict Influencer platform offers tools for managing high conflict situations.Megan's journey began as a child support caseworker in Nebraska.High Conflict Institute provides training for professionals dealing with high conflict clients.Megan highlights the role of fear in high conflict behaviors.The platform aims to support individuals in personal and professional conflicts.Megan discusses the need for a user manual approach to conflict resolution.The episode explores the impact of conflict on personal and professional relationships.Megan shares insights on scaling conflict resolution tools to reach more people. Chapter00:00:00 Introduction to Megan Hunter00:00:00 Understanding High Conflict Situations00:00:00 Megan's Journey in Conflict Management00:00:01 Tools and Strategies for Conflict Resolution00:00:01 Scaling Conflict Resolution Efforts FOLLOW MEGAN HUNTER!https://www.conflictinfluencer.com/https://highconflictinstitute.com/Podcast: https://highconflictinstitute.com/podcasts/Linkedin: https://www.linkedin.com/in/meganlhunter/Instagram: https://www.instagram.com/conflictinfluencer?utm_source=ig_web_button_share_sheet&igsh=c3I5ejRzOTQ2dTZ2THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
In this episode of the Marketing Matrix, host Lisanne Murphy welcomes Tina Campbell, a dynamic entrepreneur and co-founder of Free Enterprise Warriors. They discuss the journey of entrepreneurship, the importance of community, and the mission of Free Enterprise Warriors to support veterans transitioning into business. Tina shares her insights on overcoming fear, the significance of core values, and the power of collaboration in achieving business success. Keywords entrepreneurship, Free Enterprise Warriors, veterans, business success, community, core values, collaboration, fear, mindset, networking TakeawaysTina Campbell emphasizes the importance of community in entrepreneurship.Free Enterprise Warriors focuses on supporting veterans in business.Overcoming fear is a key theme in Tina's journey.Core values are crucial for business culture and success.Collaboration is a powerful tool for achieving business goals.Entrepreneurship requires a strong mindset and framework.Tina shares her experience with the Free Enterprise Warriors community.The episode highlights the role of networking in business growth.Tina discusses the challenges and rewards of entrepreneurship.The conversation explores the impact of mentorship and guidance. Chapters00:00:01 Introduction to Lumina Growth Lab00:00:57 Meet Tina Campbell00:01:35 Tina's Entrepreneurial Journey00:03:30 The Mission of Free Enterprise Warriors00:06:21 Collaboration and Mentorship00:11:12 Overcoming Fear in Business00:19:12 Current Initiatives and Challenges00:26:38 Personalized Support for EntrepreneursFOLLOW TINA CAMPBELL!www.freeenterprisevets.com THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
AI isn’t just changing how we work — it’s changing how businesses are born.In this episode of The Marketing Matrix, host Lisanne Murphy talks with serial entrepreneur and Gen AI PI founder Jon Cheney about the power of curiosity and creativity in an AI-driven world.Jon shares his path from building an augmented reality company to launching Gen AI PI, revealing how AI accelerates innovation while challenging us to stay human, adaptable, and fearless in the face of change. KeywordsAI, entrepreneurship, innovation, creativity, curiosity, augmented reality, business transformation, Gen AI PI, technology, future of work TakeawaysAI can accelerate business creation by 10 to 50 times.Curiosity and creativity are key human attributes to harness AI.AI is progressing 250 times faster than traditional technology.John Chaney's journey from augmented reality to AI highlights innovation.Fear of AI is natural but can be transformed into opportunity.AI allows for more impactful human work by automating mundane tasks.Gen AI PI aims to empower entrepreneurs with AI tools.AI's recursive self-improvement is a game-changer.The future of work involves collaboration between humans and AI.AI can democratize business opportunities, reducing time and cost. Chapters00:00:01 Introduction to Lumina Growth Lab00:00:48 Meet John Chaney00:02:34 John's Journey and AI's Impact00:07:36 Navigating Fear and Opportunity in AI00:17:58 Curiosity and Creativity in AI00:39:27 Future of Gen AI PI and EntrepreneurshipFOLLOW JON!https://genaipi.orghttps://instagram.com/cheneypianohttps://www.linkedin.com/in/joncheney/https://joncheney.com THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Sales success isn’t just about strategy—it’s about connection.In this conversation, Lisanne Murphy chats with Brian Sullivan, founder of Precise Selling, who opens up about his evolution as a salesperson and entrepreneur. Brian reveals how simplifying the sales process, leading with emotion, and staying authentic can transform business outcomes. He also explores the balance between human connection and AI-driven tools in shaping the future of sales.Keywordssales, entrepreneurship, emotional connection, authenticity, AI in sales TakeawaysBrian Sullivan emphasizes the importance of simplicity in sales processes.Emotional connections are crucial in closing deals, according to Brian.Authenticity is a key factor in business success.Brian shares his journey from a top sales performer to a sales trainer.The role of AI in modern sales strategies is highlighted.Brian discusses the challenges of growing a business.Lisanne Murphy and Brian discuss the importance of high-value activities.Brian shares his experience of being called 'stupid' for being different.The significance of creating a unique brand identity is discussed.Brian Sullivan offers practical advice for salespeople. Chapters00:00:51 Introduction to Brian Sullivan00:03:04 Sales Strategies and AI00:04:20 Brian's Journey in Sales00:10:48 Emotional Connections in Sales00:15:40 Growing a Business with AI00:29:35 Creating a Unique Brand IdentityFOLLOW BRIAN!https://www.linkedin.com/in/preciseselling/https://www.preciseselling.com/https://www.tiktok.com/@precisesellinghttps://www.facebook.com/sellprecisely/THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Leadership isn’t just about position—it’s about impact. Host Lisanne Murphy sits down with Jamie Thorup, senior executive at Becoming Your Best Global Leadership, to explore how their team helps leaders unlock potential, strengthen organizational culture, and create lasting change. From corporate programs to global initiatives like the Lead with Light Foundation, Jamie reveals how practical principles of leadership can transform both people and performance. Keywordsleadership, training, development, Lead with Light, Becoming Your Best TakeawaysLeadership principles transcend industries and roles.Simplicity and stickability are key differentiators.AI is being leveraged to enhance training.The Lead with Light Foundation focuses on families and communities.Success stories include significant personal transformations.Awareness and visibility are ongoing challenges.The organization values adaptability and learning.Training content is designed to be sustainable.The organization partners with both large and small companies.The focus is on creating lasting value and touching lives. Chapters00:00:01 Introduction to Lumina Growth Lab00:00:55 Meet Jamie Thorup00:02:46 Journey to Becoming Your Best00:05:47 Leadership Training Across Industries00:08:09 Research and Development00:13:25 Challenges and Initiatives00:18:35 Success Stories and Impact00:23:40 Industry Trends and AI00:30:34 Lead with Light Foundation FOLLOW Jamie Thorup!https://www.becomingyourbest.comhttps://www.instagram.com/becomingyourbestglobal/https://www.facebook.com/BecomingYourBesthttps://www.linkedin.com/company/becoming-your-bestTHANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Host Lisanne Murphy sits down with supply chain strategist Aaron Alpeter to explore how operational efficiency fuels business growth and valuation. Aaron reveals how the ISBA Group empowers companies to scale and prepare for acquisition by refining supply chains, building resilient systems, and integrating AI to drive smarter decisions.Keywordssupply chain, business valuation, enterprise value, ISBA Group, AI technologies TakeawaysSupply chain management is crucial for business valuation.Building processes that lead to enterprise value is key.AI technologies can optimize supply chains.ISBA Group helps businesses scale and prepare for exits.Aaron Alpeter emphasizes the importance of unique capabilities.Supply chain issues can lower business acquisition offers.Effective supply chain management requires foresight and planning.Delegating decision rights is essential for business growth.AI should be used to enhance human processes, not replace them.Aaron Alpeter offers free consultations to help businesses. Chapters 00:00:00 Introduction to Lumina Growth Lab00:00:54 Meet Aaron Alpeter00:01:38 Aaron's Journey in Supply Chain00:03:05 The Importance of Supply Chain in Business00:04:59 Scaling Businesses with ISBA Group00:09:20 Supply Chain and Business Valuation00:14:40 ISBA Group's Approach to ConsultingFollow Aaron on LinkedIn:https://www.linkedin.com/in/aaron-alpeterTHANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
From the streets of Brooklyn to the boardrooms of global organizations, Eugene Dilan’s story is one of resilience and purpose. In this episode of The Marketing Matrix, host Lisanne Murphy sits down with Eugene, founder of Dilan Consulting Group, to unpack his journey from psychologist to leadership consultant. Together, they explore how aligning personal and organizational values can drive authentic growth, transformation, and lasting impact.KeywordsEugene Dilan, leadership, values, consulting, transformation, psychological safety, business growth, organizational culture, personal development, AI in business Takeaways Eugene Dilan emphasizes the importance of aligning personal and organizational values.Leadership is about creating environments where people and performance thrive together.Eugene's journey from Brooklyn to consulting highlights resilience and adaptability.Psychological safety is crucial for meaningful organizational change.Values and beliefs are interconnected and shape behaviors and decisions.Eugene shares personal experiences that shaped his values and consulting approach.The role of AI in business is growing, but human touch remains essential.Eugene discusses the challenges and rewards of consulting in diverse industries.Integrity and authenticity are core to Eugene's consulting philosophy.Eugene's future goals include integrating technology while maintaining human-centric values. Chapters00:00:01 Introduction and Sponsor Message00:00:28 Meet Eugene Dilan00:00:55 Eugene's Journey and Philosophy00:01:42 Consulting Approach and Values00:03:58 Personal Experiences and Insights00:21:05 Business and Consulting GoalsFOLLOW EUGENE!www.dilanconsulting.comhttps://www.linkedin.com/company/dilan-consulting-inc-/?viewAsMember=true THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Host Lisanne Murphy sits down with Jacquie Williams, founder of The New Chapter Co. and New Chapter Consulting, for an inspiring discussion on growth, purpose, and resilience. Jacquie opens up about how her personal journey through change led her to build a business that helps others find direction during life transitions. The two explore themes of self-trust, authenticity, and the evolving role of AI in entrepreneurship — with Jacquie highlighting the beauty of starting small and building a business rooted in heart and intention.KeywordsMarketing Matrix, Jackie Williams, New Chapter Co., consulting, authenticity, self-doubt, AI in business, soulful business, community brand, transition supportTakeawaysOvercoming self-doubt is crucial for personal and business growth.Authenticity is key in building a successful brand.AI can be a helpful tool but should not replace personal touch.Starting with what you have is more important than waiting for perfection.Building a soulful, sustainable business is a priority.Community support is vital for individuals in transition.Visibility and organic marketing are essential for growth.Understanding your 'why' is crucial for business alignment.Personal experiences can shape and enhance professional endeavors.Encouragement and support are fundamental in consulting. Chapters00:00:01 Introduction and Sponsor Message00:00:48 Meet Jackie Williams00:01:35 Jacquie Williams'S Journey and Vision00:02:52 Overcoming Self-Doubt00:05:10 Building a Community Brand00:09:29 The Role of AI in Business00:15:11 Future Vision and GoalsFOLLOW JACQUIE!Websites: https://thenewchapter.co/ https://thenewchapterconsulting.com/ Linked in: The New Chapter Co The New Chapter Consulting Instagram: @thenewchapterco @thenewchapterconsulting THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
What happens when AI meets authentic leadership? Host Lisanne Murphy sits down with Jonathan Raymond, founder and CEO of Ren AI, to explore how technology can elevate human development. They unpack the challenges of integrating AI into coaching, the role of authenticity in leadership, and the lessons behind Jonathan’s book Good Authority.KeywordsAI, human development, coaching, leadership, authenticity, personal growth, professional growth, Good Authority, tech founder, workplace conversations TakeawaysAI can enhance personal and professional growth.Authenticity is crucial in leadership and coaching.Real conversations are needed in the workplace.Jonathan Raymond is the founder of Ren AI.Ren AI combines AI with human coaching.Jonathan's book is titled 'Good Authority'.AI is a tool, not a master.Transparency and honesty are key in business.Personal development impacts professional life.Ren AI offers a 30-day free trial. Chapters 00:00:01 Introduction to Lumina Growth Lab00:00:28 Meet Jonathan Raymond00:00:58 Jonathan's Journey and Ren AI00:02:48 Challenges in Coaching and AI00:06:42 The Role of AI in Leadership00:10:01 Personal Development and AI00:17:17 Future of Ren AI and Personal Insights FOLLOW JONATHAN!https://www.linkedin.com/in/agoodauthority/THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Automotive repair shops are evolving—and coaching is leading the change. In this episode of The Marketing Matrix, Lisanne Murphy chats with Jimmy Lea, CSP of The Institute for Automotive Business Excellence, about how tailored coaching helps shops grow smarter, operate more efficiently, and build stronger communities. Jimmy also unpacks key industry trends, the value of niche expertise, and how the Institute’s hands-on approach is redefining success for shop owners. Keywordsautomotive coaching, business growth, niche specialization, community building, efficiency TakeawaysCoaching can transform automotive repair shops by improving business efficiency.Niche specialization is crucial for success in the automotive industry.Community building among shop owners leads to shared knowledge and support.The Institute's coaching focuses on business growth and efficiency.Industry trends include a shift towards retirement among shop owners.The Institute offers a unique approach by meeting clients where they are.Coaching helps shop owners focus on business aspects they might overlook.The Institute's program is comprehensive, covering various aspects of business.Jimmy Lea emphasizes the importance of relationship building in business.The Institute's success stories highlight significant business improvements. Chapters00:00:01 Introduction to The Institute00:00:50 Meet Jimmy Lea00:02:30 Jimmy's Journey in the Automotive Industry00:04:51 Coaching and Community Building00:07:51 Impact of Coaching on Lives00:11:15 Evolution of The Institute00:17:01 Success Stories and Business Growth00:23:35 Industry Trends and Future Goals00:32:16 The Institute's Unique Approach FOLLOW JIMMY!www.wearetheinstitute.com, https://www.facebook.com/TheInstituteforAutomotiveBusinessExcellence, https://www.youtube.com/@TheInstituteforABETHANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!
Lisanne Murphy sits down with Kevin Thibodeaux, a leadership coach reshaping the way we think about mental fitness and emotional intelligence. Together, they explore how to quiet the negative voices that hold us back, the evolving role of AI in business, and Coach Kev’s groundbreaking MBA experiment designed to shape tomorrow’s leaders.Keywordsleadership, mental fitness, emotional intelligence, AI, MBA experimentTakeawaysQuieting negative voices is crucial for effective leadership.AI is reshaping business operations and leadership roles.The MBA experiment focuses on developing future leaders.Mental fitness is as important as physical fitness.Empathy and understanding are key in leadership coaching.Coach Kev's approach includes saboteur discovery.Leadership involves continuous learning and adaptation.Coach Kev emphasizes the importance of mental habits.The role of AI in business is both a challenge and an opportunity.Coach Kev's personal journey influences his coaching style.Chapters00:00:01 Introduction to Coach Kev00:00:28 The MBA Experiment00:00:55 Mental Fitness and Leadership00:01:36 AI's Impact on Business00:02:32 Empathy and Saboteur DiscoveryFOLLOW COACH KEVIN :https://vertist.comhttps://mbaexp.comTHANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN:➤ The capability to rapidly scale with systems.➤ An increase in sales and revenue within the first 90 days of working together.➤ A 12-month execution plan that accumulates free cash flow.➤ The ability to stop wasting money on sales and marketing initiatives that don’t work✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.✅ WHAT’S NEEDED TO WORK TOGETHER:➤ Have satisfied customers and a proven track record.➤ Established product-market-fit➤ Have the capacity to handle increased business.➤ Are open to following our proven frameworks and strategies.✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.👉 https://calendly.com/lisanne-2/discovery-call-growth-partnerYou can also follow Lisanne on the socials:Instagram: https://www.instagram.com/lisannemurphyhq/Facebook: https://www.facebook.com/lisanne.murphy.3LinkedIn: https://www.linkedin.com/in/lisanne-murphy/See you next week on The Marketing Matrix!























