Shadow Work, WTF?

In this episode, Caitlin and Lurinda sit down with Lucy, a mum of three who's been in the personal development space for a decade. Lucy gets honest about why all that mindset work and manifestation coaching helped her intellectually but never actually healed anything, and how Shadow Alchemy became the first approach that actually worked. From judging women in the gym to realising she was projecting her own desire for confidence, Lucy shares the messy truth about spiritual bypassing and what it really takes to move from understanding your patterns to actually healing them. Plus, some excellent tangents about going clubbing in your 30s and why we stop having fun as adults.This episode is for you if:You've done years of mindset work but keep running the same bloody patternsYou judge other women's confidence and secretly wish you had it tooYou can connect all the dots about your childhood trauma but still feel triggered by the same stuffYou've lost parts of yourself to motherhood or "adulting" and want them backWhat we'll cover:Why Lucy used to judge women in the gym and what that really meantThe difference between intellectually understanding your patterns and actually healing themHow spiritual bypassing keeps you stuck in analysis without feelingWhat happened when Lucy finally let her alterego come out at the nightclubResources Mentioned:Shadow Alchemy Certification: shadowalchemycoaching.comShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:This conversation will probably make you think about all the parts of yourself you've shut down in the name of being "appropriate." Share your thoughts with us @shadowalchemycoachingacademy - especially if you're ready to stop intellectualising your way through healing.If you've been doing mindset work for years but still find yourself stuck in the same patterns, maybe it's time to stop thinking your way through your trauma and start feeling it. Lucy's story is proof that understanding yourself isn't the same as healing yourself - sometimes you need to get out of your head and into your body. And maybe, just maybe, you need to go dancing.

In this raw and deeply personal solo episode, Caitlin gets brutally honest about what really happened in the months leading up to her wedding - and it wasn't the fairy tale love bubble you see in movies. After recording this episode 35 times (yes, really), she finally lets it be messy and shares how her avoidant attachment patterns showed up in ways she never expected, how she almost convinced herself she was marrying the wrong person, and what she discovered when she dug beneath the surface of her doubts. This episode is the real, uncomfortable truth about what it takes to choose love when your nervous system is screaming "run."This episode is for you if:You've ever doubted a good relationship and wondered if there's something "better" out thereYou struggle with intimacy even when you feel safe with someoneYou keep having the same arguments with your partner and can't figure out whyYou're terrified that loving someone deeply means you'll be destroyed if you lose themWhat we'll cover:How avoidant attachment shows up differently in secure relationships versus toxic onesWhy Caitlin felt like she was "missing spark" and what she discovered about her relationship to seduction and intimacyThe mirror dynamic that showed her and her partner were actually facing the same fearsThe moment she realised her avoidance wasn't about commitment—it was about her terror of lossKey points:06:00:00 - The Wedding Doubt SpiralCaitlin shares how the question "what if I regret it?" started consuming her thoughts three months before the wedding.15:00:00 - Missing the SparkWhy she felt like something was missing in her relationship and what she discovered about her addiction to push-pull dynamics.25:00:00 - The Seductress ShadowHow Caitlin realised she'd shut down parts of herself that brought aliveness because she'd only used them as manipulation tactics.50:00:00 - The Deactivation StrategyHow Caitlin caught herself unconsciously starting fights to create distance when intimacy felt too vulnerable.This episode is messy, real, and probably longer than it needed to be—just like relationships. Share your thoughts with us @shadowalchemycoachingacademy, especially if you've recognised your own patterns in Caitlin's story.If you're in a relationship where someone isn't willing to meet you in curiosity and vulnerability, this episode might be the reality check you need. And if you're with someone who is willing to do the work, even when it's uncomfortable, maybe it's time to stop looking for problems and start co-creating solutions.

In this candid episode of Shadow Work, WTF?, Caitlin sits down with support coach Lurinda to talk about the Advanced Shadow Alchemy Facilitator Training, and it's not the polished success story you might expect. Caitlin explains why she created this 12-month intensive that goes way beyond collecting more techniques, while Lurinda gets brutally honest about her experience as a current student. Spoiler: she thought she had her self sorted and was quickly proven wrong. This conversation reveals what happens when you move from scripts to intuitive space-holding, and why most coaches aren't ready for the level of surrender this path demands.This episode is for you if:You're bored of surface-level coaching techniquesYou've been secretly wondering if there's more depth available but don't know how to access itYou love the idea of advanced training but need a reality check about what it actually involvesYou want to hear someone be genuinely vulnerable about getting their masks ripped offWhat we'll cover:Why Caitlin created a year-long program when most people want quick fixesWhat happened when Lurinda walked in thinking she was "sorted" and got systematically humbledHow personal development tools can become sophisticated ways to hide from yourselfThe difference between being a good coach and being someone who can hold space for anythingKey Points and Timestamps:01:41:00 - Why This Exists Caitlin explains why she couldn't fit everything into Level 1 and what happens when coaches try to go deeper without proper foundation.25:13:00 - Lurinda's Reality CheckThe moment Lurinda realised she'd been weaponising her personal development work to build better walls around her mess.32:25:00 - Every Tool Becomes a TrapHow the more work you do, the better you get at appearing regulated while avoiding the deeper stuff.38:07:00 - Sink or SwimWhy the program moves fast enough to force you out of perfectionism and into trusting yourself completely.42:12:00 - The Bratty Student Lurinda owns up to turning into "a little brat" when her edges got hit and what that taught her about leadership.Resources Mentioned:Shadow Alchemy CertificationShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:This conversation might make you question everything you thought you knew about coaching training. Share your thoughts with us @shadowalchemycoachingacademy - especially if Lurinda's experience of getting her masks ripped off sounds terrifying but necessary.Curious about the Advanced Facilitator Training? Fair warning - this isn't about collecting more techniques or adding credentials to your bio. As Lurinda discovered, it's about getting humbled in ways you didn't see coming and learning to hold space when everything feels like it's moving too fast. If you're genuinely called to go deeper (not just because it sounds impressive), check out shadowalchemycoaching.com.

In this powerful episode of Shadow Work, WTF?, Caitlin sits down with SJ Chiovitti to unpack one of the most uncomfortable yet crucial conversations in the coaching industry: coercive control. With the recent introduction of coercive control laws in Australia, this conversation explores how these dynamics extend far beyond intimate relationships into coaching spaces, creating environments where clients slowly lose their autonomy and self-trust. SJ brings her background in psychology, behavioural finance, and trauma counselling to break down how seemingly supportive mentorship can become psychological captivity—and what we can all do differently.This episode is for you if:You've ever felt like you couldn't disagree with or question your coach without consequencesYou're a coach wondering if you're unconsciously creating codependent dynamics with clientsYou've noticed yourself adopting your mentor's language, style, or opinions without conscious choiceYou want to understand the difference between ethical influence and manipulation in coachingWhat we'll cover:How coercive control manifests in coaching spaces through subtle emotional manipulation and power imbalancesThe predictable progression from admiration to psychological dependence in mentoring relationshipsWhy spiritual and personal development language can be weaponised to avoid accountabilityPractical steps for coaches to create genuinely empowering, sovereignty-supporting containersKey Points and Timestamps:01:42:00 - Defining Coercive ControlSJ breaks down what coercive control actually means and how it removes true consent through psychological pressure disguised as care.09:42:00 - The Progression into High ControlHow coaching relationships start with admiration and gradually shift into psychological captivity through pedestalling and power imbalances.22:50:00 - Creating Ethical Coaching SpacesPractical guidance for coaches on how to maintain client sovereignty, ask before offering insight, and make repair normal rather than rare.43:15:00 - Building Capacity to Speak TruthSJ shares her journey of developing the nervous system capacity to call out harmful patterns while modelling better alternatives.1:04:04:00 - Red Flags and Next StepsClear warning signs to watch for and actionable steps for both coaches and clients to create or find healthier dynamics.Resources Mentioned:Follow SJ Chiovitti: @sj.chiovittiShadow Alchemy Certification: shadowalchemycoaching.comShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:This conversation challenges some deeply embedded norms in the coaching industry. Share your thoughts with us @shadowalchemycoachingacademy⁠.If you're ready to learn how to create genuinely ethical coaching containers that support client sovereignty rather than dependence, Shadow Alchemy Certification teaches shadow work through embodied practice and ethical frameworks. Our next immersion is coming up, and we're committed to raising the standard of safety in this industry. Learn more at shadowalchemycoaching.com.

Why Your Biggest Blocks Are Keeping Your Clients Stuck TooThis week, Caitlin and support coach Lurinda dive deep into the most common shadows that plague coaches - and how these patterns directly sabotage their ability to create transformative client experiences. From burnout cycles and abandonment wounds to perfectionism and the desperate need to prove themselves, they explore how these shadows create co-dependent relationships, surface-level sessions, and clients who never quite get the breakthrough they're seeking. This conversation offers the uncomfortable truth about why your own unintegrated shadows are the biggest barrier to your coaching effectiveness.This episode is for you if:You find yourself filling every silence in coaching sessions because it feels uncomfortableYou struggle with clients who seem overly agreeable or those who challenge your expertiseYou work harder than your clients do and feel resentment creeping into your practiceYou panic when clients ask questions you don't immediately know how to answerWhat we'll cover:How the "lazy" shadow creates burnout cycles that keep coaches trapped in proving energyWhy abandonment wounds lead to chameleon coaching that serves no one authenticallyThe perfectionism trap that makes coaches talk too much and listen too littleHow to recognise when you're creating co-dependent relationships instead of empowered clientsKey Points and Timestamps:01:19:00 - The Burnout ShadowLurinda shares how the "lazy" shadow drives coaches into exhaustion cycles, working constantly to prove they're not lazy, only to burn out and finally give themselves permission to rest.10:43:00 - The Chameleon EffectHow abandonment wounds cause coaches to shape-shift for each client, creating unsafe containers where neither coach nor client can show up authentically.22:25:00 - The Perfectionism TrapWhy coaches who fear being seen as "not knowing enough" end up dominating sessions, leaving clients feeling unheard and misunderstood.29:26:00 - The Cracking ProcessLurinda describes how the Shadow Alchemy immersion allows coaches to move from rigid personas to authentic presence through being witnessed in their mess.41:05:00 - Integration and Moving ForwardPractical advice for coaches who recognise these shadows in themselves, including how to discern between imposter syndrome and genuine skill gaps.Resources Mentioned:Shadow Alchemy Certification: shadowalchemycoaching.comNext Shadow Alchemy immersion: July 4th-6thFollow Lurinda: @perspectivebylurindaShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:Loved this episode? Share it with a fellow coach who needs this reality check. Tag us @shadowalchemycoachingacademy with your biggest takeaway.If you're ready to face your coaching shadows in a container designed for transformation, the next Shadow Alchemy immersion happens July 4th-6th, and prices increase by $1000 after June 30th. This work isn't comfortable, but it's the difference between performing as a coach and actually being one. Apply at shadowalchemycoaching.com when you're ready to stop letting your shadows sabotage your sessions.

In this solo episode of Shadow Work, WTF?, Caitlin is getting honest about one of the most paralysing experiences coaches face - imposter syndrome.That rising panic before a client call. The second-guessing after a session. The freeze when it’s time to sell your offer. The constant wondering: “Am I actually good at this…or have I just been winging it?”Whether you’ve just started coaching or you’ve got certifications under your belt, imposter syndrome doesn’t discriminate. It lingers in the background, convincing you that you need to fix yourself before you’re allowed to help anyone else.In this episode, Caitlin shares the 10 most common signs imposter syndrome is running your coaching business (some you won’t even realise are symptoms), and what it actually takes to build real, embodied confidence - not just the polished Instagram version.She also opens up about her recent wedding, why she changed her last name (yes, she’s now Caitlin Clark), and how devotion - not perfection - is at the heart of both marriage and coaching.This episode is for you if:- You’re avoiding showing up online or selling because you don’t feel “ready enough.”- You feel anxious before (and after) every client session, overthinking every word.- You’ve got the training—but still don’t feel confident in your ability to truly hold space.- You secretly hope people don’t say yes to working with you because you’re afraid you can’t deliver.- You keep investing in personal development to try and fix the parts of you that still feel “not enough.”What we’ll cover: 💬 The 10 subtle signs that imposter syndrome is running your coaching business 🧠 The shame-fuelled belief that you need to be fully healed to help others ⚠️ How overdelivering, overcoaching, and “fixing” your clients can actually be a trauma response 🔎 The difference between fact vs fiction in your self-doubt 👣 The 5 real steps to building embodied confidence (not performative hype)Resources Mentioned:🎓 Learn more about the Shadow Alchemy Certification (investment increases 1 July) https://shadowalchemycoaching.com 💥 Join the free Doubt to Devotion Masterclass on 18 June → Register here (+ $1,000 in live giveaways!) https://shadowalchemycoaching.com/devotion📝 Download the Free Coaching Breakthrough Prompts: https://shadowalchemycoaching.com/breakthrough-short 📸 Follow Caitlin’s wedding reflections: @complete_bycaitlin💬 Hang out with us on Instagram: @shadowalchemycoachingacademyLoved this episode? Please rate, review, and share it! Tag @shadowalchemycoachingacademy with your biggest takeaways - we love hearing what landed.

In this revealing episode of Shadow Work, WTF?, Caitlin and Lurinda pull back the curtain on the powerful three-day immersion that stands at the heart of Shadow Alchemy Certification. They explore why this deeply transformative experience isn't just another coaching workshop, but a genuine rite of passage for anyone serious about facilitating shadow work. If you've ever wondered what actually happens during these infamous immersions or why Caitlin considers them non-negotiable for shadow work practitioners, this conversation offers the unfiltered truth about facing your edges, being witnessed in your humanity, and emerging with unshakeable self-trust.This episode is for you if:You're curious about what really happens in a Shadow Alchemy immersionYou want to understand why simply learning shadow work techniques isn't enoughYou struggle with feeling like an imposter when coaching clients through their shadowsYou're tired of over-preparing and intellectualising instead of truly embodying your workWhat we'll cover:Why the immersion functions as a modern rite of passage for coachesHow being witnessed in your most vulnerable state creates a foundation for authentic coachingThe relationship between shame integration and magnetic presence as a coachWhat to genuinely expect during the immersion (including what happens afterward)Key Points and Timestamps:00:00:00 - The Immersion PhilosophyCaitlin explains why the certification includes a three-day immersion and how it differs from other coaching programs that focus only on skill acquisition without embodiment.08:30:00 - Meeting Your EdgesWhy the immersion intentionally creates a container where coaches must face what they've been avoiding, and how this translates to deeper client work.24:00:00 - The Shame Integration ProcessCaitlin reveals how releasing inherited shame creates true aliveness and magnetism in your coaching practice.40:00:00 - What Actually Happens AfterThe reality of integration after an immersion experience, including potential physical responses, emotional shifts, and how the team supports graduates.52:00:00 - The Choice That Changes EverythingLurinda shares her personal immersion experience and how the pivotal moment of choice creates lasting transformation in coaches' lives and businesses.Resources Mentioned:Shadow Alchemy Certification: shadowalchemycoaching.comFollow Lurinda: @perspectivebylurindaShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:Loved this episode? Share your thoughts with us on Instagram @shadowalchemycoachingacademy. We're genuinely curious about what landed for you.P.S. If you're ready to meet yourself at a deeper level and transform your coaching practice from the inside out, applications for the next Shadow Alchemy immersion in July are now open. This isn't for everyone—and that's the point. Visit shadowalchemycoaching.com to learn more about this rite of passage.

In this solo episode of Shadow Work, WTF?, Caitlin addresses one of the most common frustrations coaches experience: knowing something's missing from their sessions but not understanding how to take clients deeper. If you've ever felt like you're having the same conversations with clients week after week, exhausting yourself with over-functioning, or avoiding certain topics out of fear, this episode pulls back the curtain on what's really happening. This episode is for you if:Your clients say they "already know" their patterns but nothing's actually changingYou feel drained after coaching sessions from doing all the heavy liftingYou secretly doubt whether you can truly deliver the transformations you promiseYou're watching other coaches create profound client breakthroughs while yours stay surface-levelWhat we'll cover:The crucial gap between intellectual awareness and embodied transformationWhy your clients are stuck in loops and how to break the cycleThe uncomfortable truth about why you're avoiding going deeperHow your own fears and shadows are reflecting back through your clients' "stuckness"Key Points and Timestamps:00:00:00 - The Coaching Depth DilemmaCaitlin introduces the common challenge of coaches feeling they can't go deep enough with clients and how this creates imposter syndrome.05:17:00 - Sign #1: "I Already Know That" SyndromeWhen clients intellectualise their patterns but nothing actually changes—the gap between awareness and integration.09:32:00 - Sign #2: The Repeating Conversation LoopWhy you keep having the same discussions with clients and what's actually happening beneath the surface.13:18:00 - Sign #3: Exhaustion After SessionsHow over-functioning and trying to "fix" clients creates burnout and prevents true transformation.18:22:00 - Sign #4: Avoiding Depth Out of FearThe three core fears preventing coaches from going deeper: re-traumatisation, not holding emotions, and not having answers.25:05:00 - Sign #5: Performing Instead of FacilitatingWhen coaching becomes about proving your worth rather than being present with what the client truly needs.30:12:00 - The Mirror EffectHow your clients' patterns reflect your own areas that need deeper work and the importance of doing your own shadow work.Resources Mentioned:Shadow Alchemy Coaching Academy: @shadowalchemycoachingacademyShadow Alchemy Coaching Website: shadowalchemycoaching.comComplete by Caitlin: @completebycaitlinConnect with Us:If this episode hit a nerve, I want to hear about it. Screenshot it, share it on your stories, and tag @shadowalchemycoachingacademy with which sign you resonated with most. This could be the wake-up call another coach in your network has been waiting for.P.S. Ready to stop dancing around the surface with your clients? The Shadow Alchemy Certification isn't about adding more techniques to your toolbox... it's about transforming how you show up as a coach from the inside out. Applications are open at shadowalchemycoaching.com, and yes, you'll speak directly with Caitlin (no gatekeepers here).

In this episode of Shadow Work, WTF?, Caitlin and support coach Lurinda sit down with Mads, a Shadow Alchemy Certification student whose journey from sceptical single mum to shadow work coach reveals the transformative power of embracing vulnerability. What started as judgment toward Lurinda's career shift eventually led Mads to her own breakthrough moment, showing how our strongest resistance often points directly to our deepest healing. This episode dives into the messy reality of feminine and masculine energies, the freedom that comes from surrendering control, and how shadow work creates profound shifts beyond just mindset.This episode is for you if:You pride yourself on being "hyper-independent" but secretly feel exhausted from doing it allYou've tried traditional therapy but still feel stuck in the same patternsYou're curious about shadow work but have been skeptical or resistant to trying itYou're a coach who wants to understand how to create deeper, more lasting transformations for clientsWhat we'll cover:Why our harshest judgments of others always reveal our own shadowsThe misconceptions about feminine/masculine energy and how they impact our ability to receive supportHow shadow work differs from traditional talk therapy in creating rapid transformationThe real responsibility that comes with being a transformational coach and why proper training mattersKey Points and Timestamps:00:00:00 - Introduction and WelcomeCaitlin introduces Mads, with Lurinda sharing how they connected and Mads' inspiring journey to Shadow Alchemy.05:29:00 - The Transformational First SessionMads shares the powerful shadow work session that changed everything, allowing her to embrace her feminine energy and open up to receiving support.12:21:00 - The Feminine-Masculine ConversationA nuanced discussion about what feminine and masculine energies actually mean beyond societal gender roles and gender norms.25:15:00 - Motherhood and Slowing DownExploring how motherhood created a craving for connection and presence despite societal pressure to "do it all."30:05:00 - Confronting Judgment as ShadowMads reveals how her judgment of Lurinda's career shift was actually jealousy of her boldness and confidence.41:45:00 - Beyond Talk TherapyMads discusses the limitations of traditional therapy compared to the action-oriented transformation of shadow work.48:36:00 - The Ethical Responsibility of CoachesAn important conversation about safety, trauma, and the responsibility coaches have when doing transformational work.Resources Mentioned:Shadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Mads on Instagram: @madsleonard__Follow Lurinda: @perspectivebylurindaConnect with Us:Loved this episode? Screenshot it, share it, and tag us with your biggest takeaway. Your journey from resistance to transformation might be just what someone else needs to hear today.P.S. If you've been curious about shadow work but something's been holding you back, this is your sign. The transformation you're resisting is usually exactly what you need. Visit shadowalchemycoaching.com to explore certification or book a session with one of our coaches.

In this thought-provoking solo episode, Caitlin explores the exhausting cycle of self-improvement that keeps many of us feeling perpetually broken. After a cyclone-delayed recording, she shares powerful insights about why our relentless pursuit of "fixing" ourselves might be the very thing keeping us stuck. If you've ever felt burnt out by endless healing practices or wondered why achieving your goals didn't deliver the feelings you expected, this episode offers the perspective shift you might need.This episode is for you if:You feel caught in an endless cycle of healing, manifesting, and self-improvementYou've achieved your goals but still don't feel the way you thought you wouldYou're exhausted by the constant internal battle of "not enough, not enough, not enough"What we'll cover:The predictable journey through personal development (and where most people get stuck)Why achieving your external goals often doesn't change your internal experienceHow to recognise when your healing practices have become another form of sophisticated escapismKey Points and Timestamps:00:00:00 - Cyclone Delays & ConfessionsCaitlin admits this episode is late thanks to Queensland's first cyclone in 50 years and shares how it affected the Shadow Alchemy immersion.04:44:00 - The Personal Development Entry PointHow we typically stumble into personal development when life feels hard, seeking something to "fix" what we believe is broken.09:10:00 - The Honeymoon PhaseThe dopamine hit of early manifestations and achievements that convince us "this stuff works!" and hook us into wanting more.13:35:00 - The Reality Check MomentThe confronting realisation when you have everything you manifested, but still feel exactly the same inside.20:00:00 - Diving Deeper: The Somatic PhaseMoving from mindset work to body-based practices, still subtly using healing as a way to escape the messy human experience.27:28:00 - The Wall of Defeat (And Why It's Actually Perfect)Why hitting rock bottom with your personal development efforts might be the breakthrough you've actually been needing.36:04:00 - The Mountain Climbing AnalogyCaitlin's insightful comparison of personal development to climbing mountains, and why we often miss the simpler path that was there all along.45:05:00 - The Liberating TruthThe perspective shift that changes everything: what if there was never anything broken to begin with?50:00:00 - The Party Girl RevelationA profound breathwork insight about control versus aliveness, and the judgment we place on different parts of ourselves.54:05:00 - A Fresh Approach to Shadow WorkWhat if shadow work wasn't about fixing or changing parts of yourself, but about accepting all parts without conditions?Resources Mentioned:Shadow Alchemy Coaching Academy: @shadowalchemycoachingacademyShadow Alchemy Coaching on TikTok: @shadowalchemycoachingConnect with Us:Loved this episode? Share it with someone who might need to hear this message. Post it to your stories and tag us - we'd love to know which part resonated most with you.P.S. If you're ready for a different approach to shadow work, follow Shadow Alchemy Coaching Academy to discover how acceptance rather than "fixing" creates the transformation you've been seeking all along.

In this unfiltered episode of Shadow Work, WTF?, Caitlin and support coach Lurinda dive into the messy truth about self-trust in coaching. What started as a completely unplanned chat becomes the perfect demonstration of their message: true coaching happens when you trust yourself enough to loosen your grip on the rigid roadmap. They explore why so many coaches hide behind over-planning and scripts, and how building genuine self-trust creates the breakthrough moments your clients are actually paying for.This episode is for you if:You panic at the thought of coaching without a bulletproof planYou talk over clients because silence feels like you're failingYou secretly worry your clients will discover you don't have all the answersWhat we'll cover:The dead giveaways you're coaching from fear instead of trustHow your relationship with yourself mirrors your coaching effectivenessWhy the simplest trust-building practices create the biggest client transformationsKey Points and Timestamps:01:19:00 - Trust Under PressureLurinda's real-time anxiety about "getting it right" perfectly illustrates the trust challenges we all face.05:47:00 - The Planning ParadoxWhy obsessive session planning actually blocks your intuition and limits client breakthroughs.20:00:00 - Self-Trust Red FlagsThe telltale signs you've lost trust: fast talking, constant interrupting, and that frantic energy clients can feel.33:10:00 - Personal Trust LaboratoryLurinda shares how relationship challenges became her testing ground for deeper self-trust.40:12:00 - The Magic of Messing UpWhy owning your mistakes actually builds more trust than pretending to be perfect.48:48:00 - The Liberation of RealityThe relief that comes when you finally stop fighting where you actually are (spoiler: it's the only place transformation happens).Resources Mentioned:Shadow Alchemy Certification: shadowalchemycoaching.comFollow Lurinda: @perspectivebylurindaShadow Alchemy Coaching Academy: @shadowalchemycoachingacademyConnect with Us:Loved this episode? Slide into our DMs with your biggest takeaway – we're genuinely nosy about what landed for you.If you're tired of performative coaching certifications that expect you to have your shit together from day one, Shadow Alchemy might be what you’re looking for. We create space for you to be exactly where you are – messy parts included.

In this vulnerable episode of Shadow Work, WTF?, Caitlin shares her recent breakthrough around righteousness – a protective pattern she developed after narcissistic abuse that eventually became a barrier to authentic connection. She walks through her process of recognising, understanding and integrating this shadow without abandoning her core strength of conviction.This episode is for you if:You find yourself getting defensive or combative when others disagree with youYou've been told you're "always have to be right" in discussionsYou struggle to allow others to have different opinions without it feeling threateningWhat we'll cover:How righteousness often develops as protection after gaslighting or emotional abuseWhy both cognitive understanding AND bodily release are essential for integrationThe process of honouring protective parts while transforming how they manifestIf you've ever struggled with black-and-white thinking, found yourself dying on every hill in an argument, or noticed a pattern of righteousness in your interactions, this episode offers a roadmap for understanding the deeper "why" behind these behaviours – and how to begin shifting them without abandoning your core values.Key Points and Timestamps:09:10:00 - The Shadow Emerges The contradiction between Caitlin’s strength (emotional safety) and weakness (inflexibility with opinions).18:09:00 - Meeting the Protector Connecting with the part that developed righteousness as protection after abusive relationships.29:26:00 - Resourceful vs Unresourceful Patterns How protective mechanisms that once saved us can later create disconnection.45:22:00 - The Partner Conversation The vulnerable conversation that triggered deeper awareness and processing.54:05:00 - Recap of the Shadow Alchemy Process Key components: awareness, body connection, gift recognition, and integration.Connect with Us:Loved this episode? Share your takeaways on Instagram and tag me at @shadowalchemycoachingacademy.

In this episode of Shadow Work, WTF?, we’re diving deep into the world of fitness, self-discovery, and transformation with one of our incredible Shadow Alchemy Certification students, Kirraley. If you’ve ever felt like traditional approaches to fitness or mindset coaching don’t quite address the deeper layers of self-sabotage and resistance, this episode is for you.Kirraley is seamlessly weaving shadow work into her fitness coaching practice, creating profound shifts in her clients’ lives beyond just physical results. She shares her journey from personal training to integrating mindset work and ultimately discovering the transformational power of shadow work.We talk about: The frustrations Kirraley experienced in the fitness industry that led her to seek deeper tools. How shadow work has helped her and her clients overcome self-sabotage and resistance. The importance of creating safety for clients to explore the deeper "why" behind their patterns. The challenges and breakthroughs of bringing shadow work into a fitness context. Why shadow work isn’t just about healing—it’s about empowerment and embracing the full human experience.This episode is raw, inspiring, and packed with insights for anyone curious about how shadow work can revolutionise traditional coaching spaces like fitness. Whether you’re a coach, a fitness enthusiast, or someone who feels stuck in self-sabotaging patterns, you’ll walk away with so much to think about.Key Points and Timestamps:00:00:00 - Welcome and IntroductionCaitlin introduces the episode and shares why this student spotlight is so special.00:03:15 - Meet Kirraley Kirraley shares her background in fitness, her love of shadow work, and how she’s blending the two worlds.00:08:45 - Fitness Meets Shadow WorkThe disconnect Kiralley noticed in the fitness industry and why surface-level coaching wasn’t enough.00:15:20 - Overcoming Resistance with ClientsHow shadow work helps clients go beyond physical results and create lasting change.00:21:10 - Breaking Through Self-SabotageKiralley’s personal journey of overcoming self-sabotage and how shadow work shifted her perspective.00:30:50 - Coaching with CompassionThe importance of meeting clients where they’re at and creating safety for deeper exploration.00:40:00 - Lessons from Shadow Alchemy CertificationWhat Kirraley has learned from the certification and how it’s transformed her approach to coaching.00:47:30 - A Call to CoachesCaitlin and Kiralley discuss why integrating shadow work can elevate any coaching practice.Resources Mentioned:Follow Kirraley on Instagram: @kirraajoy Learn more about the Shadow Alchemy Certification: shadowalchemycoaching.comConnect with Us: Loved this episode? Share it and tag us on Instagram at @shadowalchemycoachingacademyPs.If you’ve been thinking about bringing shadow work into your coaching practice, now’s the time. Explore the Shadow Alchemy Certification at shadowalchemycoaching.com and start your journey today.

In this solo episode of Shadow Work, WTF?, Caitlin is pulling back the curtain on one of the biggest topics in the coaching industry: shadow work. With the rise of shadow work in recent years, there’s been a flood of coaches incorporating it into their practices—but without the proper tools, training, and responsibility, it can do more harm than good. Caitlin takes you behind the scenes to explore the real responsibility of working with someone’s shadows—beyond the trendy journaling prompts or quick manifestation hacks. She unpacks how shadow work touches on deep survival patterns, shame, and trauma, and why it requires a whole new level of care and integrity in the coaching space. This episode is for you if: - You’re curious about integrating shadow work into your coaching but want to do it responsibly. - You’ve done shadow work with a coach before but didn’t feel like it got you the results you were looking for. - You want to know why some shadow work practices are causing harm to clients—and what needs to change. What we’ll cover: - Why shadow work isn’t a “hack” or a vibe—it’s trauma work that requires responsibility. - The hidden dangers of “trendy” shadow work and how it can re-traumatise clients. - How the coaching space can raise its standards to create safer, more transformational environments for clients. If you’re ready to challenge surface-level approaches to shadow work, raise the standard in the coaching space, and create transformational results for your clients, this episode is a must-listen. Resources Mentioned: Learn about the Shadow Alchemy Certification Follow us on Instagram: @shadowalchemycoachingacademy Connect with Me: Loved this episode? Please rate, review, and share it! Tag me on Instagram at @shadowalchemycoachingacademy with your takeaways.

What does it take to turn a hot mess life into a coaching empire? In this episode of Shadow Work, WTF?, Caitlin teams up with her powerhouse support coach, Lurinda Vollmer, to pull back the curtain on how the Shadow Alchemy Certification came to life. This isn't just a story about starting a certification—it's a raw, unfiltered journey through rebellion, rock bottoms, breakthroughs, and building a revolution in the coaching world. Caitlin flips the script and takes the hot seat as Lurinda dives deep into the pivotal moments that shaped her path. From teenage chaos and toxic relationships to the exact moment shadow work changed everything, Caitlin shares the highs, lows, and everything in between. You’ll hear the untold story of how Shadow Alchemy was born—not as another cookie-cutter certification, but as a movement designed to change how coaching is done. If you’ve ever felt stuck, questioned your path, or wondered how to bring real transformation to your clients, this episode is for you. It’s inspiring, relatable, and packed with insights into the messy magic of turning pain into purpose. Here’s what you’ll be learning: Discover Caitlin’s wild ride from rebellious teen to leader of a coaching revolution. Hear the personal struggles that inspired the creation of Shadow Alchemy Certification. Learn why most coaching certifications miss the mark—and how SAC is changing the game. Find out what makes shadow work so powerful (and why it’s been misunderstood in the coaching world). Get a behind-the-scenes look at the values and vision that make SAC a must for any coach ready to go deeper. Key Points and Timestamps: 00:00:00 - Welcome to the new series Caitlin introduces Lurinda and shares why this new conversational format is here to take things deeper than ever. 00:03:00 - Lurinda’s transformation through shadow work From chaos to clarity, Lurinda reveals how shadow work changed her life and why she’s passionate about helping other coaches. 00:08:00 - Caitlin’s rock-bottom moment The raw truth about Caitlin’s early years—drugs, toxic relationships, and the wake-up call that started her personal development journey. 00:15:00 - Why mindset wasn’t enough Caitlin talks about how she hit a wall with mindset tools and realized something deeper was missing. 00:25:00 - Shadow work enters the chat How an emotional embodiment course and humbling moments cracked Caitlin open to the transformative power of shadow work. 00:35:00 - From ideas to impact: the birth of SAC The step-by-step journey of creating Shadow Alchemy Certification, from messy beginnings to a world-class program. 00:50:00 - SAC’s values: safety, depth, and no cookie-cutter coaching Caitlin explains why SAC isn’t just about tools—it’s about creating safe, life-changing spaces for clients. 01:05:00 - The why behind SAC How SAC is leading a revolution in the coaching industry by minimizing harm and delivering true transformation. 01:10:00 - What’s next for SAC Learn about the new advanced certification and how SAC is continuing to evolve to support coaches at every level. Ready to Dive In? Visit Shadow Alchemy Coaching to learn more about the certification, book a call, or apply for the next round. Want to stay in the loop or have a question for Caitlin and Lurinda? Slide into their DMs on Instagram: @shadowalchemycoachingacademy If you’re done with surface-level coaching and ready to go deep, this is your sign. SAC is for coaches who want to master their craft, change lives, and create safer, more transformative spaces. Don’t wait: doors open soon, and spaces are limited. Let’s revolutionise the coaching world together.

In this episode of Shadow Work, WTF?, Caitlin digs into a question so many coaches face: why aren’t your clients seeing results even after you’ve done all the limiting belief work? Turns out, there’s more to the story than just reframing thoughts—and Caitlin is unpacking what’s really happening when your clients stay stuck, even though they’ve “done the work.” Curious? You’ll want to tune in for this. Plus, Caitlin shares a case study that reveals the powerful result of what happens when you move beyond mindset. Key Points and Timestamps: 00:00:00 - Why limiting belief work isn’t enough Caitlin shares why mindset-only tools often fall short and introduces the deeper layers coaches need to consider. 00:07:30 - four signs your client is stuck in survival patterns Learn how to spot when your clients are stuck in something deeper than limiting beliefs—and why they can’t just “think” their way out of it. 00:15:45 - why survival patterns override mindset work Caitlin explains the sneaky way the body keeps clients stuck, even when their mind is ready to move forward. 00:25:10 - Why the body is the gatekeeper to change Discover why true transformation doesn’t just happen in the mind—and how the body holds the key to lasting breakthroughs. 00:30:00 - Case study: a client breakthrough you won’t forget Hear a real-life example of how somatic belief work created profound change for a client, even after years of struggle Resources Mentioned: Shadow Alchemy Coaching Academy Join Beyond Mindset training starting January 13th: https://shadowalchemycoaching.com/beyond-mindset  DM us on Instagram: @shadowalchemycoachingacademy Email us at: academy@shadowalchemycoaching.com Connect with Me:Loved this episode? Share your takeaways on Instagram and tag us at @shadowalchemycoachingacademy  Subscribe, rate, and review the podcast to make sure you don’t miss the deeper coaching strategies coming your way this year.

Coaches. Let’s talk about that moment when your client knows exactly what they need to do but can’t seem to follow through. Maybe they avoid the hard conversation, backtrack on boundaries, or stay stuck in the same self-sabotaging patterns. You’ve given them all the tools, yet nothing seems to shift. Frustrating, right? Here’s the truth: it’s not about the tools—it’s about their nervous system. In this episode of Shadow Work, WTF?, I’m pulling back the curtain on somatic shadow work—the missing link in coaching that transforms your clients’ deepest patterns. This is for you if… You’re a coach who feels stuck when clients don’t follow through, no matter how much awareness they have. You want to help clients break free from people-pleasing, self-sabotage, and burnout for good. You’re ready to stand out in the industry by facilitating deeper, lasting client transformations. We’ll dive into: Why mindset work alone isn’t enough to create real change. How your clients’ nervous systems sabotage their progress (and what to do about it). The root cause of self-sabotage, people-pleasing, burnout, and procrastination—and how to spot it. How somatic shadow work helps clients integrate change at a body level so it actually sticks. This is the key to unlocking the transformations you’ve been trying to facilitate—and helping your clients achieve the lasting breakthroughs they’re craving. Key Points and Timestamps: 00:00 - Why I’m shifting gears I share why I’m moving away from business coaching and fully committing to shadow work—and why every coach needs this work in their toolbox. 06:00 - What is somatic shadow work? How somatic shadow work bridges the gap between mindset and body, helping clients create sustainable, embodied change. 18:00 - How the shadow is formed How childhood conditioning shapes the shadows driving your clients’ behaviours—and why this matters in coaching. 27:00 - Why your client’s body is hijacking them Why clients can’t just “do the thing,” no matter how much awareness they have—and how the nervous system holds the key. 39:00 - Spotting shadows in your clients Practical tips for identifying your clients’ blind spots and understanding the behaviours that keep them stuck. 46:00 - The ripple effect of shadow work Why mastering somatic shadow work isn’t just transformational for your clients—it’s game-changing for you as a coach. Resources Mentioned: Shadow Spotter Cheat Sheet: Start spotting client shadows and integrating this work into your coaching. Shadow Alchemy Coaching Academy: Follow for deeper insights and tools: @shadowalchemycoachingacademy. Loved this episode? Share it with a fellow coach who’s ready to go deeper with their clients. And don’t forget to follow Shadow Alchemy Coaching Academy for even more education and tools.

In this episode of Shadow Work, WTF?, I’m pulling back the curtain on what really happened after episode 100 left me in a full-on spiral. I thought I had it all together, until old shadows I thought were long gone reared their heads. Chaos, guilt, people-pleasing… they all came flooding back, showing me exactly where I’ve still got work to do. If you’ve ever felt like your growth journey has stalled or found yourself avoiding parts of your past you’d rather forget, this one’s for you. I share: Why episode 100 cracked open shadows I’ve spent years trying to bury. How my chaotic “hot mess” past came back to haunt me and what it revealed. The truth about guilt, people-pleasing, and why avoiding these feelings only made them stronger. How I’ve been unconsciously hiding behind my “safe person” persona—and why it’s time to stop. This episode is raw, real, and a reminder that shadow work is never done. It’s a constant journey of meeting yourself, again and again, with honesty and compassion. Key Points and Timestamps: 00:00:77 - The truth about my avoidance Why I’ve been MIA since episode 100—and the spiral it triggered. 02:10:089 - Facing my chaotic shadow How the chaotic “hot mess” version of me showed up and why I couldn’t ignore her anymore. 06:56:847 - Guilt, people-pleasing, and shame The patterns I couldn’t escape: why guilt drove my people-pleasing and how it still impacts me today. 11:39:483 - Hiding behind safety How I’ve been watering down my voice out of fear of being seen as unsafe or unkind. 20:48:222 - The messy truth about hurting people Why it’s okay to hurt people unintentionally—and what I’ve learned about accountability, compassion, and growth. 29:12:971 - The light on the other side What processing these shadows has taught me and how it’s freeing me to show up more authentically in my business and life. Resources Mentioned: The Shadow Spotter Cheat Sheet: Start identifying the patterns holding you (and your clients) back. Follow Shadow Alchemy Coaching Academy on Instagram: @shadowalchemycoachingacademy Connect with Me: If this episode resonated, I’d love to hear from you. Share your takeaways on Instagram and tag me: @complete_bycaitlin so we can keep this conversation going. Ready to dive deeper into your shadows? Grab the Shadow Spotter Cheat Sheet  and take the first step toward uncovering what’s really driving your patterns.

In this milestone episode of Shadow Work, WTF?, I’m celebrating 100 episodes the only way I know how—bringing in some of my favourite biz besties to share their deepest secrets, play twisted truth-or-dare games, and sip (okay, chug) drinks as we bare it all. Expect the unexpected in this special, no-holds-barred chat fest. From accidentally lighting someone's hair on fire to the hidden dark arts of the coaching industry, nothing’s off-limits. We’re talking toxic traits, petty reasons for blocking people, and revenge stories that prove self-growth has some twisted turns. This episode is all about laughs, gasps, and maybe a tiny bit of regret, especially when we bring up past relationships, ex-family members we’re still a little too fond of, and the worst advice we ever gave in our early days. I mean, who hasn't tried to “play it cool” while quietly obsessing over an ex’s new partner, right? Whether you're here for the drinking games, the questionable advice, or just to feel a little better about your own chaotic past, this episode is for you. So grab some popcorn (or a strong drink, you’ll need it) and get ready for a shadow work party you didn’t know you needed. Follow the gang: Follow Michelle on Instagram: ⁠@michellepanning⁠ Follow Breanna on Instagram: ⁠@iambreannamay⁠ Follow Laura on Instagram: ⁠@lauragradyy⁠ Follow Ro on Instagram: ⁠@rochenehawley⁠ Connect with Me: If you actually enjoyed this hot mess of an episode, share it with someone who needs a laugh (or someone who thrives on secondhand embarrassment).  Tag us on Instagram with your favourite part, whether it’s a random pet peeve or a new cringe-worthy confession! Instagram: ⁠@complete_bycaitlin⁠ Here’s to 100 episodes of unfiltered laughs, real talk, and all the shadow work (and chaos) that got us here. Don’t forget to subscribe, rate, and review.

 In this episode of Shadow Work, WTF?, we’re flipping the narrative on ADHD and showing you how to not just manage it—but thrive with it. If you’ve ever felt like your brain was working against you, especially in the world of business, this episode is here to prove that your ADHD brain might just be your secret weapon for wild success. I’m joined by Alexis, the unapologetic “Tough Love Coach,” who has been helping neurodiverse clients like you get their lives and businesses together for over a decade. We’re talking about how to work with your ADHD, not against it, and sharing the exact strategies that will help you ditch perfectionism, overcome procrastination, and build a life you love—without trying to be neurotypical. This episode is a must-listen for anyone who’s tired of feeling like their ADHD is holding them back. Spoiler: It’s not. You just need to know how to harness it—and we’re here to show you how. 00:00:08 - Welcome to the ADHD Success Revolution Meet Alexis, the “Tough Love Coach,” and prepare to reframe everything you thought you knew about ADHD and success. 00:02:29 - Alexis’ ADHD Diagnosis: The Turning Point Alexis shares her diagnosis story, the struggles with medication, and how she found clarity by embracing her neurodiverse brain instead of trying to fix it. 00:09:27 - From Rock Bottom to Six-Figure Success Discover how homelessness and a health crisis pushed Alexis to transform her life and build two six-figure businesses—using her ADHD to her advantage. 00:20:23 - ADHD & Trauma: The Untold Story What if your ADHD is rooted in trauma? Alexis shares a provocative take on how trauma may play a bigger role in ADHD than we realize—and how healing it can unlock your potential. 00:27:14 - Overcoming the ADHD Trifecta: Procrastination, Perfectionism, and Dopamine Chasing We dig into the ADHD brain’s biggest struggles—procrastination, perfectionism, and the constant need for dopamine—and Alexis shares strategies to break these cycles and get results. 00:36:35 - The Power of Nervous System Regulation for ADHD Brains Why traditional productivity hacks don’t work for ADHD brains—and how nervous system regulation can be the game-changer you need to focus, get things done, and thrive. 00:48:05 - Redefining Failure: The Fast Lane to Success Caitlin and Alexis wrap up by offering practical strategies and next steps to help you manage your ADHD and start thriving—both in life and business. Resources Mentioned: Follow Alexis on Instagram: @thetoughlovecoach Listen to Alexis’ Podcast: XOXO, Your Tough Love Coach on Spotify and Apple Podcasts Follow Alexis on TikTok: @thefailurediaries Join the Tough Love Collective: Get accountability and support tailored for ADHD Connect with Me: Loved this episode? Make sure to share it with your fellow ADHD warriors and tag us on Instagram with your takeaways! Instagram: @complete_bycaitlin The more we share, the more we can help neurodiverse women see that ADHD isn’t a limitation—it’s a path to wild success. Don’t forget to subscribe, rate, and review the podcast to stay in the loop for more life-changing conversations!