How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!

Dan LeBlanc is the founder of Daacity, a SaaS company which enables businesses to combine their data from different sales channel into a single, holistic view of performance. In this Episode, Trevor and Dan talk about the importance of accurate reporting in helping companies understand their business, customers and product performance. Things we discussed: What is the problem that you fix? How did you get into doing this? What are the problems that you face in doing this? Does the data go both ways How do you deal with minor channels When should a business graduate from a spreadsheet to using a tool How do you deal with commission costs. What about cross channel conversions? What problems can you not fix yet?? Are you using any AI technology yet. What has inspired you recently. Vendlab.com is an eCommerce agency specialising in launching and growing multi-channel direct to consumer businesses.

Robb Green is an entrepreneur with many strings to his bow. Not only has he successfully launched 17 brands on Amazon, but he is also a successful podcaster (https://therobbgreenshow.com/). Robb has lots of great advice on launching and running a successful business. Here are some of the things we talk about: Robb's business journey. How he launched his first brand What he looks for in a brand His main channels? The role does data plays in marketing. How he manages his business? How he has maintained profitability through increased competition and reduced demand post covid What inspired him to set up a Podcast. His three best bits of 3 advice for entrepreneurs? What has inspired him recently

Ciara Stockeland is a profit strategist and self-styled 'Inventory Genius'. She helps business owners who sell physical inventory to create more profit and keep more cash. Ciara makes lots of sense! We discuss: Her business story Why does she focus on inventory? When talking to a business, what are the first thing she looks at Common solutions she gives her clients. Attributes of successful businesses        What are the top things that inventory businesses should do today? What inspired her recently? Check out her website for more details: https://www.ciarastockeland.com/

In this week's episode of the eCommerce Odyssey Podcast, Trevor talked to Andy Hooper from Global eCommerce Experts about all things Cross Border Trade. The Cross border Opportunity is as big as ever Brexit and the general economic condition have made international trade more difficult. However, merchants should not give up on international sales! The opportunity is still massive. · 500 million consumers in the EU · Many retailers have pulled out of the EU · EU and UK regulations are still very similar Basic steps to selling internationally Recommended steps for starting your international sales: 1. Research your market. Research if your product can be sold from a compliance point of view and if there is likely to be any demand 2. Compliance. Make sure your business and product are compliant with local rules and make any necessary changes. 3. Marketplace strategy. Choose the right route to market for your products Logistics The logistics solution you use is determined by the size of your business. Bear the following in mind: · Shipping pallet into Amazon EU FBA is time-consuming · Sending items into a 3PL in the EU and then sending parcels into FBA s quicker and enables orders to be fulfilled directly Best channels for expanding internationally When expanding internationally, first look at where you are already successfully selling. If you are on Amazon already expanding into their international sites is a great place to start. That said, Amazon is not the biggest platform in many countries. For example: · Bol.com is the biggest marketplace in the Netherlands · Cdiscount is a big player in France · Allegro is the biggest online retailer in Poland Start with what you know and then look for other opportunities. Top ten tips for selling internationally 1. Understand your market and country. Good tools include Jungle Scout and Helium 10. 2. Make sure your product is compliant with the country you are selling into 3. Make sure your business is compliant with the country you are selling into 4. Identify the right marketplace to sell-through 5. Find a local fulfilment partner (3PL) for delivering stock to Amazon (and other platforms) and dealing with returns 6. Have a solid shipping and customs process 7. Customer service. Ensure you can cope with customer service in local languages 8. Think about how you will scale your sales and build a multi-channel approach Andy talked to Trevor Ginn from vendlab.com, an eCommerce agency specialising in online marketplaces and e-commerce sales platforms.

In this week's eCommerce Odyssey Podcast I talked to Kiril Kirilov cofounder of rush.app about how they improve delivery communication on Shopify. Rush is an app that is deeply integrated with over 400 couriers with the aim of closing the loop between ordering and delivery. Not only do they help improve customer service, but they also enable merchants to use communications to drive customers back to a store and repeat purchases. Kiril had the following advice for optimising shipping comms on Shopify Communication with customers as often as possible By sending out updates at every stage of the delivery process has major benefits for retailers. Increase customer satisfaction by keeping them in the loop Cut down on customer service queries Use updates to drive repeat custom Every time you send out a delivery update to a customer, the customer is encouraged to come back to the site where they can be upsold. Wow consumers with great service Get the basics right to impress with your delivery Shipping speed. Deliver items before people start to wonder where they are Be in stock. Ensure you have stock available for quick delivery Kiril talked to Trevor Ginn from vendlab.com, an eCommerce agency specialising in online marketplaces and e-commerce sales platforms.

Shopify is the leading eCommerce platform for any size of store. It is easy to set up a store, but how do you get the best performance? Adam Pearce works for the leading Shopify usability agency Blend Commerce. In this week's eCommerce odyssey Podcast, Trevor took the opportunity to pick Adam's brains on maximising the conversion rate of Shopify storefronts.

In this edition of the eCommerce Odyssey Podcast, we discuss dynamic price with Burc Tanir from Prisync. Prisync is a competitive price monitoring and repricing tool which enables customers to increase sales and profit by altering pricing in real-time based on market conditions. Burc and Trevor discuss how to win more sales and increase margin by dynamically updating pricing.  It is not always a race to the bottom, Prisync finds that 60% of their pricing actions are upwards. Burc talked to Trevor Ginn from vendlab.com, an eCommerce agency specialising in online marketplaces and e-commerce sales platforms.

In this episode, we break down the most important changes Amazon has introduced over the past three months, along with what’s coming next. From new fulfilment fees and logistics updates to seller tools, pricing incentives, and advertising innovations, we cover everything you need to know to stay ahead.Key topics include:Holiday peak fulfilment fees and the end of FBA prep servicesUpdates to delivery policies, multipack options, and Pan-EU expansionBusiness FBA discounts, flexible customer financing, and year-round Prime dealsNew seller tools: Image Manager, Account Health Assurance, and AI-powered Seller AssistantAmazon Ads UEFA sponsorship, AI advertising tools, and MCF expansionMajor event: Prime Big Deal Days (October 7–8, 2025)Amazon is ending the co-mingling program after years of seller complaintsGrow your Amazon sales with VendLab: https://www.vendlab.com

In this episode, I sit down with Chris Kasper, founder of Wisephone, the minimalist phone designed to reduce digital distraction and help people live more intentionally. We discuss the origins of Wisephone, who it’s built for, and how it’s being used by families, professionals, and students to boost focus and productivity. Chris shares the journey from product development to launch, the challenges of marketing a mission-driven device, and how Wisephone is winning consumer trust in a market dominated by tech giants. We also explore the company’s mission, competing in a crowded space, and Chris’s advice for founders looking to build products with purpose.Check our Wisephone here: https://wisephone.com/And Sage mobile: https://www.sagemobile.com/

In this episode of the How to Grow Your eCommerce Business Podcast, Trevor is joined by Matt Stafford, the founder of Build Grow Scale, a company that's become a leader in helping eCommerce brands scale profitably through data-driven optimisation. Matt shares his own eCommerce journey and the story behind Build Grow Scale, explaining what makes their approach unique in a crowded market.We cover a wide range of topics that every online seller will find valuable, from the most common mistakes eCommerce businesses make, to the client journey at Build Grow Scale and what it really takes to transform a good business into a great one. Matt also dives into the kinds of companies they love to work with, the channels they specialise in, and the trends sellers should be paying attention to right now.Of course, we can't ignore the impact of AI! Matt shares his perspective on how it's shaping the future of eCommerce, and what's been inspiring him personally and professionally.Your website might be costing you sales, and you don't even know it. Book a strategy call with Build Grow Scale, and they'll walk you through the hidden friction points holding your store back. https://buildgrowscale.com/book-a-call

In this episode Trevor sits down with Shane Barker from TraceFuse (https://tracefuse.ai/), the groundbreaking AI-powered platform that helps Amazon sellers fight back against unfair reviews. TraceFuse is the only solution that automatically detects negative reviews that fall outside Amazon’s own policies and guidelines—and then files the cases for you, so you don’t have to lift a finger. 100% compliant with Amazon’s Terms of Service, TraceFuse gives sellers a powerful, hands-off way to protect their reputation, boost ratings, and focus on growth instead of damage control. Shane shares how the technology works, the impact it’s having for sellers, and why it’s a game-changer for anyone serious about thriving on Amazon.Use their unfair amazon review checker to see if you have a review problem: https://tracefuse.ai/amazon-review-checker/

Welcome to VendLab’s Amazon Q3 Seller Update, a new quarterly series keeping you on top of the latest Marketplace changes. In this episode, we unpack a record-breaking Prime Day 2025, Amazon’s major catalogue purge under “Project Bend the Curve,” key compliance and FBA fee updates, ad console improvements, and powerful new seller tools. This was originally recorded as a webinar, but here’s the summary you need. Don’t forget—our Q4 update goes live on October 2nd at 4:00 p.m. UK time. Add it to your calendar!

In this episode, we’re joined by William Gasner, co-founder of Stack Influence (https://stackinfluence.com/) a platform that helps eCommerce brands drive product awareness through micro-influencer marketing at scale. Stack Influence connects brands with thousands of everyday influencers to generate authentic content, boost social proof, and increase sales.Topics we discussed:What does Stack Influence do?Where did you get the idea from?What is a micro influencer. Is everyone a micro influencer these days?What is the relative effectiveness of micro vs macro influencers?What are the costs? How cost-effective is it?How do you track results?What social media platforms do you work with? Which one works bestHow does the process work?Does this work with marketplaces or just websites?What kind of products does your platform work for?What is the future of influencer marketing?What has inspired you recently?How to Grow Your eCommerce Business is product by VendLab (https://www.vendlab.com) an Amazon growth agency.

In this episode of How to Grow Your eCommerce Business, Trevor sits down with John Gargiulo from Airpost (https://airpost.ai/) to explore how AI is helping eCommerce brands create high-converting ads with ease!Topics we cover:What is the process of creating a video using Airpost?What makes a good video?How does AI help?What are the best platforms to publish video ads?Who do video ads work best for?What are your video creation best practice tips?What kind of performance are you seeing from the videos?What is the future of video ads?What has inspired you recently?How to Grow Your eCommerce Business is a podcast from the multi-channel eCommerce agency Vendlab (www.vendlab.com)

In this episode of the How to Grow Your eCommerce Business Podcast, we explore opportunities on platforms like Walmart, Bol.com, and Allegro, sharing expert insights and strategies to scale your online business successfully. This episode is sponsored by the multi-channel eCommerce consultancy VendLab ⁠(www.vendlab.com⁠) Marketplaces we cover: Fruugo Walmart Cdiscount Allegro OnBuy Bol.com Tmall Lazada TradeMe Mirakl marketplaces Mercado Libre

In this episode of How to Grow Your eCommerce Business features Trevor interviews Rep Ai (www.hellorep.ai). The Rep AI chatbot guides and supports shoppers at the right moment—boosting sales, resolving inquiries, and delivering data-driven insights for an optimized shopping experience. Use this exclusive code to get a 25% discount in addition to the 30-day free trial: HOWTOGROW25 Topics we cover: How did you get the idea for the Hello Rep? What kind of training does it require? How do you get the most out of the product? How do you have you avoided AI hallucinations? What kind of performance are you seeing? Are there any positive externalities e.g. support tickets, fewer returns? Does it pass the Turing test? Do you think that search and chat are combining? What is the future of eCommerce customer interface? Where can people find you online?

This episode of the How to Grow your eCommerce Business Podcast covers strategies, insights, and success stories to help you scale your eCommerce business globally. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com) Topics covered: Advantages of international trade Grow sales by up to 50% -         Reach new audience -         Grow sales -         Less price competitive Disadvantages -         Customer service issues -         Shipping times -         Currency conversion -         Compliance -         VAT registrations -         Duty -         Fragile items Types of international trade -         Simple -         Advanced Shipping options -         Ship from domestic location -         Local fulfilment -         Special mention: FBA and Pan-EU FBA What the major international sales channels -         Amazon -         eBay -         Google Shopping -         Local sites - Cdiscount, Bol.com Google Shopping -         Can do this all from the same Merchant centre/Google Ads -         Multi-language feed -         Localisation of website -         Accept multiple currencies Amazon -         Works same in every country -         Automatic translation -         Combined EU and NA accounts -         Remote FBA -         Pan-EU FBA

In this episode of How to Grow Your eCommerce Business, we explore how this often-overlooked strategy can transform your online business. In this podcast, we’ll uncover actionable insights and proven tactics to help you build deeper customer connections, drive repeat sales, and maximize your ROI through the power of email. The episode is sponsored by the multi-channel eCommerce Agency VendLab (www.vendlab.com) Topics we cover: Why is email marketing still important in the age of social media Email is still hugely popular Encourage returning customers High ROI Types of email Transactional Flows Email campaigns Best way to send emails Shopify - cheap Mailchimp etc - more expensive Collecting emails GDPR considerations Pop-ups Incentives to sign up Checkout sign-up SMS - better conversion rates Maximising deliverability Double opt-in Email authentication Keep your list up to date Best practice for writing emails Keep it short Use a single link multiple times Send frequently Include clear calls to action What you should do today if you don't do anything else: Start collecting emails Abandoned cart emails Winback flow

In this episode of How to Grow Your eCommerce Business, we dive into the key strategies every seller needs to protect their account and navigate Amazon's complex policies. From proactive compliance tips to recovery steps after a suspension, we’re here to help you stay ahead of the curve and keep your business on track. How to Grow Your eCommerce Business is sponsored by the D2C eCommerce agency VendLab (⁠⁠www.vendlab.com⁠⁠). Topics we cover: Type of Amazon issues Buy box suspension Amazon Policy violations and suspensions How to avoid Amazon suspensions Deactivations

In this episode we discuss how eBay helps businesses to grow and thrive in the global marketplace. From reaching millions of customers worldwide to leveraging powerful selling tools, we’ll explore how eBay can be a successful channel for our business. How to Grow your eCommerce Busienss is sponsored by the D2C eCommerce agency VendLab: (⁠www.vendlab.com⁠). Things we discuss: Is eBay still a good place to sell? What sells well on eBay What does it cost? How to optimise ebay listings: How to succeed on eBay What are the international opportunities on eBay ? What is the future for eBay?