Optimising eCommerce Pricing on Google Shopping with Burc Tanir from Prisync
Update: 2022-03-24
Description
In this edition of the eCommerce Odyssey Podcast, we discuss dynamic price with Burc Tanir from Prisync. Prisync is a competitive price monitoring and repricing tool which enables customers to increase sales and profit by altering pricing in real-time based on market conditions.
Burc and Trevor discuss how to win more sales and increase margin by dynamically updating pricing. It is not always a race to the bottom, Prisync finds that 60% of their pricing actions are upwards.
Burc talked to Trevor Ginn from vendlab.com, an eCommerce agency specialising in online marketplaces and e-commerce sales platforms.
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