OrbisX Off the Clock Show

If you’re still talking about chemical ratios and foam cannons while your bank account is stagnant, you’ve got a hobby, not a business. The reality is that the guy charging $2,000 for a ceramic coating isn't necessarily a better "detailer" than you—he’s just a better operator. Shawn and Marshall cut through the noise to explain why your obsession with the technical craft is actually the thing holding your pricing power hostage.We’re diving into the shift from being a guy who cleans cars to a professional who manages assets. This episode breaks down the "contractor vs. expert" divide: why your shop’s presentation dictates your closing rate and how to build a customer journey that starts way before the first wash and ends long after the coating cures. If you’re still treating every car as a one-off transaction, you’re leaving six figures on the table in lifetime value.The conversation gets tactical on the "boring" stuff that actually scales: using NFC cards to bridge the gap between a handshake and a digital review, and why your follow-up game is more important than your Instagram feed. We look at how high-level brands use cultural moments to stay relevant and how you can apply that same professionalism to ensure you never have to compete on price again. Stop selling a service and start selling the relationship.

In this episode, Shawn Gervais and Marshall Hill break down the uncomfortable truth most shop owners don’t want to hear: the real money isn’t in new leads — it’s in the customers you already have. If you’re not nurturing, onboarding, and upselling properly, you’re leaving massive revenue on the table and working way harder than you need to.The guys unpack why the detailing industry is booming right now — and why many shops still aren’t seeing the upside. From weak onboarding to lazy follow-ups and awkward upsells, this episode exposes where revenue leaks actually happen and how to plug them with intention, not pressure. Upselling isn’t about squeezing customers — it’s about guiding them toward better outcomes while making them feel good about every decision.They also dive into the power of essential service packages — how bundling, timing, and positioning can dramatically increase average ticket value, lifetime value, and repeat visits without buyer’s remorse. When done right, upsells don’t feel like sales… they feel like care.This episode is a blueprint for 2026 growth: nurture first, sell second, build relationships that compound, and design systems that make money after the first transaction. Because if your business only makes money once per customer — you don’t have a business, you have a hustle.Listen in if you want higher revenue without higher stress — and if you’re ready to stop guessing and start stacking.

This episode starts exactly how you’d expect an Off The Clock conversation to start — arguing about pizza. Pineapple. Styles. Regional loyalty. And somehow… it all makes sense by the end.Shawn Gervais and Marshall Hill use lighthearted stories (including a pizza literally named after Shawn’s daughter) as a jumping-off point to talk about something much bigger: how consumer behavior is changing and why the detailing industry can’t market the same way it always has. What used to work doesn’t hit the same anymore — and pretending otherwise is how businesses quietly bleed out.The conversation shifts into the reality of modern marketing: authenticity matters more than polish, community beats campaigns, and people are buying who you are just as much as what you sell. The guys break down why the next wave of successful shops will be built by example, not hype — and why cash flow, consistency, and long-term thinking are non-negotiable if you want to survive.They also dig into how tools like OrbisX CRM can support this shift — not by replacing human connection, but by making it easier to follow up, stay visible, and show up consistently without burning out. It’s not about chasing every trend — it’s about understanding your audience, choosing the right venues, building local partnerships, and playing the long game.This episode is a reminder that everything is either growing or dying, marketing is a marathon (not a viral sprint), and the businesses paying attention to the wave before it hits are the ones still standing when the dust settles.Grab a slice, settle in, and listen closely — because the future is already knocking.

In this episode, Shawn Gervais and Marshall Hill issue a clear warning to the detailing industry: 2026 is not going to be kind to businesses that are unprepared. A major shake-out is coming, and a lot of shops are about to lose their shirts — not because they’re bad detailers, but because they built fragile businesses.They break down exactly why this wave is coming: seasonal dependency, unclear positioning, race-to-the-bottom pricing, weak customer relationships, and an overreliance on constantly chasing new leads instead of building loyalty. Shawn and Marshall draw a hard line between detailing and car washing, explaining how confusion between the two destroys margins and expectations.More importantly, they lay out what smart operators must do now to avoid being part of the fallout — from tightening customer expectations and adapting business models, to investing in systems, data, and marketing that create stability year-round. The conversation focuses on playing the long game: nurturing existing customers, understanding your market limits, and building a brand that survives slow seasons instead of panicking through them.If you’re heading into 2026 hoping “being busy” will save you, this episode might sting. But if you’re ready to adjust, adapt, and come out ahead while others fold, this is required listening.

In this episode, Shawn Gervais and Marshall Hill bring the conversation back to what actually moves the needle in business — details, discipline, and execution. From the overlooked power of something as simple as glass cleaner to full-blown marketing strategy for 2026, this episode is all about sharpening your approach and selling smarter, not louder.The guys break down why understanding customer pain points is still the most underrated marketing skill, how cross-selling can quietly add serious revenue without extra leads, and why consistency beats creativity when creativity isn’t backed by systems. If you’re posting randomly, following trends blindly, or hoping ads magically fix everything — this episode calls that out fast.They also dive into how AI should actually be used in your business — not as a gimmick, but as a way to automate follow-ups, tighten messaging, and clone your best habits at scale. From NFC tech to content strategy to planning ahead for 2026, this conversation is packed with practical insight for shop owners who want to grow without burning out.Bottom line: clean execution wins.Whether it’s your glass, your messaging, or your strategy — clarity sells.

In this episode of Off The Clock, Shawn Gervais and Marshall Hill dive into the rapidly evolving world of AI and emerging tech — and what it really means for detailing businesses heading into 2026.They unpack the hidden side of AI, including the environmental impact of massive data centers, while exploring why engagement, authenticity, and emotion now matter more than ever in video marketing. The conversation highlights how tools like Meta glasses are changing content creation by enabling true hands-free, first-person storytelling that builds trust with customers.Shawn and Marshall also discuss how AI can streamline business operations, remove friction, and free up time — without losing the human touch that makes great brands stand out. From creative holiday marketing ideas to upcoming industry contests and innovations, this episode is packed with practical insights detailers can actually use to stay ahead.If you’re wondering how to balance technology, authenticity, and smart growth in the next phase of your business, this episode lays it out clearly.AI is changing everything — but authenticity still wins.In this episode of Off The Clock, we break down Meta glasses, AI marketing, and what detailers need to focus on in 2026 to stay ahead.

Is your business built to survive the holidays, or are you just hoping for the best?In this episode of Off The Clock, Shawn and Marshall strip away the holiday veneer to have a raw conversation about the state of the industry. From the nostalgia of Christmas past to the cold reality of dealership contracts, we explore why "relationships" are the only currency that matters in 2026.We also dive deep into the psychology of competition—why trash talk is necessary, how to weaponize criticism to fuel your growth, and why your "haters" are actually your biggest marketing asset. Finally, we look at the future: how AI is changing the game for content creation and why refusing to adapt is a death sentence for your brand.In this episode, we cover:The Dealership Dynamic: Why they undervalue detailers and how to fix it.Weaponizing Criticism: Why you should love your haters (and how to use them).The AI Pivot: How to use Artificial Intelligence to clone yourself and scale.The Holiday Hustle: Balancing family traditions with end-of-year business survival.Listen now to future-proof your mindset for the New Year.

In this episode, Shawn Gervais and Marshall Hill talk about what actually sharpens your marketing blade — and spoiler alert, it’s not another agency, funnel, or plug-and-play system. It’s relationships. Real ones. Built the slow way. The uncomfortable way. The way most people avoid because it doesn’t scale nicely in a pitch deck.The guys break down why businesses that rely entirely on outsourced marketing eventually lose their edge, and why doing your own marketing — even imperfectly — forces you to understand your customers, your gaps, and your strengths way faster than hiding behind automation ever will. Marketing isn’t about being clever; it’s about being connected.From travel stories and food tangents to CRM insights, sales follow-ups, seasonal cash flow, and creative hustle, the episode weaves together one core truth: relationships compound. Every conversation, follow-up, DM, and handshake sharpens the sword. Ignore them, and your marketing turns into a blunt object that just makes noise instead of impact.They also dig into when agencies do make sense, when they absolutely don’t, and how technology and AI should support creativity — not replace it. This episode is a reminder that the most dangerous businesses aren’t the loudest… they’re the ones quietly building trust, momentum, and leverage while everyone else is chasing hacks.If your marketing feels dull, frustrating, or disconnected — it’s not broken.You just haven’t sharpened the blade.💥 Marketing. Mindset. Mayhem. All off the clock.#orbisx #hypercleancarcare #hyperclean #offtheclockshow #detailing #ceramiccoating #businesstips #businessadvice

In this episode, Shawn Gervais and Marshall Hill flip the entire business-growth conversation on its head. Instead of asking, “How do we get rich?” they ask a far more uncomfortable — and way more useful — question: “How are you staying broke?”The guys break down how every shop, detailer, and entrepreneur has hidden leaks, blind spots, cracks, and weak spots in their business. And instead of pretending everything’s fine, they challenge listeners to grab a pen, pour a drink, and start reverse-engineering their failures. If you can identify the ways customers slip through your fingers, how you accidentally chase away profits, and where your systems fall apart — you can finally fix the damn thing.Then the episode hits the holiday grind. Shawn and Marshall dive into Christmas marketing that actually works, why humor and bold offers hit harder in December, and how even small shops can turn the holiday rush into real cash with simple, creative ideas. And yes — AI can help, but only if you use it with purpose, not as another shortcut.To wrap it up, they launch the 2025 Off The Clock Christmas Marketing Challenge — an open call for detailers and business owners to create the most epic, chaotic, hilarious, or heart-melting holiday ad. Submit your video in the OrbisX Facebook group before December 30th for a shot at glory and a mystery box of goodies that may or may not be worth bragging about.This one hits strategy, psychology, humor, and holiday hustle — and it’ll leave you with a to-do list that actually moves the needle.

Most people think practice makes perfect. They’re wrong. Practice makes permanent.In this episode of The Off the Clock Show, Shawn and Marshall rip the bandage off your bad habits. We discuss the dangerous reality of "cutting corners." If you cut corners every day, you aren't saving time—you are training yourself to be a hack. And guess what? You’re becoming a world-class expert at it.We also dive into the bank balance of life: Time. You wouldn't throw $500 out the window driving down the highway, so why do you flush hours of your day down the toilet? We break down how to audit your time, establish rituals that actually convert to cash, and why transparency is the only marketing tactic that survives a recession.In this episode:The Lazy Trap: How you are accidentally perfecting the art of failure.Time vs. Money: Why you’re broke on time and how to fix it.Just the Tip: Marketing strategies that don't make you look like a sleazebag.Rituals: The boring stuff that makes the most money.If you’re ready to stop practicing poverty and start practicing success, clock in.

This week, Shawn Gervais and Marshall Hill get brutally honest about the one thing businesses still can’t seem to fake — authenticity. We’re living in an era where customers scroll past gimmicks faster than your last Facebook ad spend, and they can spot insincerity before you even finish typing “limited-time offer.” The guys dig into why honesty isn’t just a moral choice anymore — it’s a marketing weapon.In a world full of filters, funnels, and “authentic” AI-generated nonsense, real communication cuts deeper than any algorithm. We talk about the difference between being real and pretending to be real, and why your customers don’t owe you loyalty if you keep feeding them fluff. This episode tears apart the hollow marketing speak, the fake community vibes, and the copy-paste “we care about our customers” crap that too many brands hide behind.Authenticity doesn’t mean posting a selfie and calling it transparency — it means saying what you mean, backing it up, and building a reputation that doesn’t vanish the moment your next ad drops. So grab a drink, ditch the filters, and let’s talk about how to stop being fake in business before your audience ghosts you for good.

In this episode of The Off the Clock Show, Shawn Gervais and Marshall Hill dive into a wide-ranging conversation that blends personal reflection with real-world business strategy — all wrapped in their signature unfiltered style.The duo kicks things off with seasonal changes, mood shifts, and the unwelcome rise of speed cameras before transitioning into the deeper stuff: work-life balance, leadership mindset, and how to stay sharp when life gets busy. From there, they dissect what it really takes to serve customers at a higher level, including how wealthy clients think, how to price based on value instead of fear, and why great communication can turn disasters into loyalty.Shawn and Marshall also break down upcoming marketing opportunities — especially Black Friday — with creative strategies to stand out in crowded inboxes. They discuss relationship-driven selling, the psychology behind buying decisions, and how partnerships can elevate or destroy a brand.Packed with insights on customer service, team leadership, sales training, and knowing your ideal client, this episode delivers the mindset and tactics today’s business owners need to thrive in a changing market.

In this episode of The Off the Clock Show, Shawn Gervais and Marshall Hill unpack their observations from the SEMA show — the good, the recycled, and the genuinely innovative. They dive deep into what today’s auto industry trends reveal about marketing, authenticity, and competition.From finding your edge in a crowded market to crafting irresistible offers for Black Friday and the holidays, the duo breaks down actionable strategies that can help any business cut through the noise. They discuss why short, honest content beats overpolished hype, how to speak your customer’s language, and why taking imperfect action often wins over endless planning.If you’re ready to level up your marketing game before the year ends, this episode’s for you.💥 Marketing. Mindset. Mayhem. All off the clock.#orbisx #hypercleancarcare #hyperclean #offtheclockshow #detailing #ceramiccoating #businesstips #businessadvice

This week, we’re calling out the microwave marketers — the ones looking for shortcuts to shortcuts, trying to copy their way to success instead of actually learning how to cook. 🍽️🔥We dive into the difference between reproducing vs. copying in business — why slapping someone else’s post style or ad headline on your page won’t make you rich, and how real marketers reproduce with purpose. That means studying what works, adding your own flavor, and actually improving it instead of being the cheap knockoff version of another shop.We also tee off ⛳ on golf-inspired marketing, showing how something playful and creative can grab attention (without being another “game changer” post). Speaking of game changers, we talk SEMA — the biggest, boldest, and sometimes most bullshit-filled event in the detailing world — where apparently everything is a “revolution,” even if it’s the same tired crap in a new wrapper.Our big takeaway? Stop microwaving your marketing. Let it simmer. Build a strategy with flavor, depth, and originality — because half-assed marketing leads to half-filled shops.

You don’t need to work harder—you just need to make people feel dirty enough to buy.In this unapologetically honest episode, Shawn Gervais and Marshall Hill flip the script on the idea of laziness in business and marketing. Everyone praises hustle, but what if being lazy—strategically lazy—is actually the smartest move you can make?The duo dives into how laziness shows up in marketing (and why that’s not always a bad thing), how shame and cleanliness drive customer decisions, and why speed beats effort every time. From using guilt to sell more details to embracing “the path of least resistance” as a business strategy, Shawn and Marshall break down how smart marketers make lazy look legendary.If you’ve ever been told to “work harder,” this one will make you want to work smarter—and dirtier.💥 Marketing. Mindset. Mayhem. All off the clock.#orbisx #hypercleancarcare #hyperclean #offtheclockshow #detailing #ceramiccoating #businesstips #businessadvice

In this no-fluff episode, Shawn Gervais and Marshall Hill tear into lazy marketing habits that kill customer engagement faster than bad beer at a BBQ. From farm stands in Oklahoma to the global playbook of HelloFresh, they expose how constant repetition burns out your audience — and why switching up your message can turn dead leads into loyal fans.The guys break down how to keep your brand fresh, fun, and profitable without sounding desperate, and why personal connection still beats automation every time. Whether you’re slinging details, paint protection, or pumpkins, this episode is your wake-up call to stop hammering and start connecting.

In this unapologetically raw episode, Shawn Gervais and Marshall Hill dive into the uncomfortable truth most business owners don’t want to face — you might be grinding, but you’re not progressing. They unpack the obsession with “hustle culture” and how it’s killing creativity, customer relationships, and genuine growth.From the psychology of smiles to why your marketing feels like a bad pick-up line, this episode exposes the gap between working hard and working smart. The guys riff on how motivation, music, and mindset shape your business energy — and how a Hooters waitress might actually understand customer engagement better than most entrepreneurs.Get ready for straight talk, smart laughs, and a reminder that charm, strategy, and genuine connection always outshine brute-force effort. This one’s part therapy session, part marketing masterclass, and 100% Off the Clock.

You’ve been told to “post more.” So you grind out reels, memes, hashtags, and stories — and the algorithm keeps you on the hamster wheel. But here’s the truth: most posts don’t sell anything. In this episode, Shawn Gervais and Marshall Hill blow the lid off the social media illusion that’s been feeding you vanity metrics while starving your bank account.They dig into why engagement ≠ revenue, and how your community — not your content — is your real goldmine. From local events and creative storytelling to old-school handshake marketing, they reveal how genuine human connection crushes any boosted post. You’ll hear wild stories from the Tulsa State Fair, real talk about marketing in an economic downturn, and why humor might just be the most powerful sales tool you’re not using.Whether your Wi-Fi’s down or your leads are, this episode will snap you out of autopilot. It’s time to stop chasing likes and start chasing results. Tune in, laugh hard, and learn how to turn followers into actual customers — no algorithm required.

No Marshall this week—his internet tapped out—but I went solo and didn’t hold back. In this episode, I break down two OrbisX member websites: one from a brand-new member fighting uphill battles, now ready to flip the script with OrbisX and some solid mentorship… and another that’s already crushing it, a shining example of what every service business website should be doing.I tear into the weak spots, rip apart the mistakes, and spotlight the site that’s dialed in and converting like crazy. It’s raw, it’s unfiltered, and it’s exactly what you need to hear if you want your website to stop sucking and start selling.

Here’s the hard truth: most detailers think they’re selling swirl-free paint, ceramic coatings, and 10-stage wash processes. But your customers? They don’t care about any of that. They’re buying a feeling — pride when their car turns heads, relief when their family van doesn’t smell like yesterday’s drive-thru, confidence when they roll up to a meeting in a spotless ride.In this week’s Off the Clock Show, Shawn Gervais and Marshall Hill dig into the language gap that’s quietly killing sales in the detailing industry. Detailers obsess over technical jargon; customers just want you to solve their problems in plain English. It’s not about “paint correction,” it’s about “making my car look new again.” It’s not about “PPF,” it’s about “keeping rock chips off my hood.”The guys unpack why bridging that gap matters more than any shiny piece of equipment, why redefining your service descriptions could instantly boost conversions, and how community engagement becomes 10x stronger when you stop talking like a technician and start talking like a neighbor.They also touch on pricing, friction, and why adaptability is the real differentiator in 2025. The big takeaway? If you keep talking like a detailer, you’ll keep getting detailer-sized results. Translate your value into your customer’s language, and you’ll finally get paid like a business owner.