Direct Sales: the Other 99% Podcast

In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer discuss the importance of customer appreciation in direct sales. They share creative and unique ways to show gratitude to customers, emphasizing the significance of personal touches and community building. The conversation covers various strategies, including hosting events, sending thank-you notes, and partnering with local organizations for charitable causes. The hosts encourage listeners to focus on genuine appreciation and to implement one or two ideas effectively to enhance customer relationships. Takeaways:Customer appreciation is essential for building loyalty.Creative gestures can significantly impact customer relationships.Spotlighting customers publicly can boost their morale.Hosting no-strings-attached events can strengthen bonds.Focus on gratitude and giving back to create lasting connections.Memorable Quotes: “It’s gonna get your name out there anyway, word of mouth will travel back to you, you’ll always get the referral and in the end, you’ll see your business grow.” - Lisa Duck “Just take one idea and run with it.” - Susam Larimer“I always used to say to my customers, it’s a leave your wallet at home event.” — Lisa DuckChapters:00:00 Introduction to Customer Appreciation03:33 Creative Ways to Show Gratitude06:28 Personalized Thank You Notes and Gifts09:41 Building Community Through Customer Engagement12:37 Innovative Digital Thank You Messages15:32 Gifts with Purchase and Special Offers18:42 Partnering with a Purpose for Community Support22:42 Community Care Through Donations24:34 The Power of Giving Back27:39 Customer Appreciation Strategies30:12 Creative Customer Engagement Events33:21 Innovative Reward Systems39:10 Final Thoughts on Customer Gratitude40:07 Introduction and Gratitude40:36 Engagement and Community Building#DirectSales #TheOther99%Podcast #CustomerAppreciation Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsSusan talked about Jib JabDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, host Lisa Duck and co-host Susan Larimer welcome Amary Doremus, a long time direct seller and top Leader who shares her journey through the world of direct sales, her experiences with TikTok, and the importance of consistency and systems in building a successful business. Amary discusses her fears of using TikTok, how she overcame them, and the strategies she implemented to create engaging content that resonates with her audience. She emphasizes the significance of capturing leads effectively and the impact of going viral on her business. The conversation wraps up with valuable advice for direct sellers, encouraging them to show up authentically and focus on helping others.Takeaways:TikTok can be a powerful platform for business.Creating engaging content is key to success.Consistency in posting leads to better results.Systems help capture and manage leads effectively.Don't compare your business to others; focus on your strengths.Memorable Quotes: “I have had 80 women start a permanent jewelry business in the last six months. Insane, y’all, insane.” — Amary Doremus“If you play around with your business, your business is going to give you money to play around with. But if you give your business everything you have, your business can give you everything you ever wanted.” — Amary Doremus, sharing a favourite conference quote“Just share and show up. That’s the biggest thing, just do it.” — Amary DoremusChapters:00:00 Introduction to Amary Doremus06:33 Embracing TikTok for Business Growth12:34 The Power of Viral Videos18:40 Success Stories and Future Aspirations25:36 Empowering Women in Business37:05 Leveraging Technology for Business Growth44:36 Commitment to Success48:47 Introduction and Gratitude49:16 Engagement and Community Building#DirectSales #viralTikTok #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeFind Amary on social: Facebook | Instagram | TikTok | amarydoremus.comInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, host Lisa Duck and co-host Susan Larimer welcome Megan Sumrell, who shares her journey from a corporate career to becoming a successful figure in direct sales. Megan discusses the importance of effective planning, the flaws of traditional task lists, and the significance of consistency in building a direct sales business. She emphasizes the need for women to set boundaries, avoid burnout, and recognize their worth beyond productivity. The conversation also touches on the use of ClickUp for organization and the importance of community in supporting women in business. Takeaways:Task lists can lead to overwhelm and are not effective for planning.Context switching is different from multitasking and can drain productivity.Women often face unique challenges in balancing work and personal life.Planning should focus on priorities rather than just tasks.Setting boundaries is crucial to avoid burnout.Your worth is not defined by your productivity. Memorial Quotes: "Your worth is not defined by your productivity." — Megan Sumrell "Haters gonna hate and it's not a reflection on you." — Megan Sumrell's (niece)"You can do the impossible if you're not told that you can't." — Lisa DuckChapters:00:00 Introduction to Megan Sumrell04:49 Transitioning from Corporate to Network Marketing11:54 The Flaws of Task Lists18:37 Context Switching vs. Multitasking24:44 Planning and Organization Strategies30:29 Top Operations and ClickUp Workshop30:50 The Importance of Intentional Time Management31:47 Making Bold Business Decisions for Growth35:32 Resources for New Entrepreneurs40:20 The Story Behind the Pink Bee Brand42:23 Defining Worth Beyond Productivity46:20 Introduction and Gratitude46:49 Engagement and Community Building#DirectSales #BusinessGrowth #TheOther99%PodcastThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeFind Megan Sumrell on social: Instagram | megansumrell.comPlan-a-Palooza replays: MegansumrellPlan-a-Palooza Interested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, Lisa Duck and Susan Larimer explore creative marketing strategies for Halloween, focusing on how direct sellers can engage their customers through fun and interactive ideas. They discuss various ways to leverage the Halloween spirit, from booing neighbours to hosting themed events and utilizing social media for engagement. The conversation emphasizes the importance of community connection and innovative promotions to stand out during the holiday season.Key Takeaways:Halloween brings people to your door, use it to connect locally and grow relationships.Try “Boo” baskets for adults, include small pampering items, encourage pay-it-forward sharing.Run fast-engagement posts, candy corn yay or nay, plus simple prizes to spark comments.Host fun contests, best pumpkin or costume, collect entries, pick winners, award a small treat.Use costumes or filters on lives to boost confidence, let your personality carry the message. Memorial Quotes: “Halloween is the only holiday where people are literally coming to your door. You’re not going out looking for people—they’re coming to your house to get treats. So why not take advantage of that holiday?” — Susan Larimer“We rely too much on social media and email marketing. We don’t actually get out and meet people anymore—even though our neighbours might not even know what we do." — Lisa DuckChapters00:00 Introduction to Halloween Marketing Strategies03:13 Creative Halloween Engagement Ideas06:07 Booing Neighbours: A Fun Twist09:20 Interactive Online Engagement for Halloween12:17 Halloween-Themed Events and Promotions15:18 Driving Traffic to Your Website with Halloween Themes18:00 Creative Marketing Ideas for Holidays19:07 Engaging Customers with Fun Promotions21:04 Innovative Halloween Strategies23:06 Utilizing Social Media for Halloween25:06 Community Engagement and Events27:04 Personal Branding and Comfort in Marketing28:54 The Economics of Halloween Spending30:57 Conclusion and Call to Action35:56 Introduction and Gratitude36:25 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsCheck out Lisa's Haunted HubFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsCheck out Susan's Halloween PageDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this festive and strategy-packed episode, Lisa Duck and co-host Susan Larimer share practical, creative, and collaborative ways for direct sellers to prepare for the holiday season. From organizing your Q4 calendar to running customer appreciation events, this episode is your go-to guide for maximizing joy and sales while minimizing stress. Listeners will learn how to plan promotions, create engaging events like The Holiday Express and Shop from Gnome, and add value through holiday content ideas such as “Countdown to Christmas” reels, easy gift guides, and personalized touches for loyal customers. 💡 Whether you’re running your business solo or teaming up with others, you’ll walk away with ideas that make your business the easy button for your customers this season.  Key Points: 1. Start with a Holiday Calendar Lisa and Susan stress the importance of mapping out October, November, and December. Mark personal downtime, events, and company sales to avoid burnout and plan strategically2. Think Like a Retailer plan like the big stores do. Q4 can equal the income of the first 3 quarters, so treat it like your business’s Super Bowl season 3. Stay Proactive with Marketing Don’t wait for your company’s promos. Use email and text marketing to stay visible. Avoid relying only on Facebook groups 4. Collaborate Creatively They share details about The Holiday Express—a multi-consultant collaboration that boosted sales, lists, and engagement—and Shop from Gnome, a holiday gift guide initiative using Canva templates 5. Make It Easy for Customers Be the “easy button” with ready-to-gift products, bundles, and themed events like “12 Hours of Christmas” or “Black Friday Early Bird” specials 6. Add Personal Touches Send thank-you gifts to long-time customers, create personalized packages, or surprise top buyers. These gestures build loyalty and repeat sales. 7. Leverage Short-Form Video & Social Content Create value-driven “Countdown to Christmas” reels (recipes, wrapping tips, or product spotlights) to stay visible and helpful. 8. Don’t Close After Shipping Cutoff Keep selling even after shipping deadlines. Offer gift certificates, IOUs, or digital bundles. Customers still shop for themselves post-holiday. 9. Retain Momentum into January Encourage post-holiday purchases with incentives like “Buy Now, Save Later” coupons for the new year.Memorable Quotes: “Take your cues from Walmart. You go in there and there’s Christmas stuff already out. We need to start planning and thinking about how to make our Christmas successful.” — Lisa Duck“You will enjoy the holidays so much more if you have a plan and you map it out.” — Susan Larimer“This is not the time to hit the brakes. You just need a plan so you don’t burn out.” — Lisa Duck#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's Toolkits Explore the Holiday Toolkits: Holiday Express | Holiday Gift Guide | 12 Days of ChristmasFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this inspiring episode, Lisa and Susan sit down with Julie Jacky, a top-performing direct sales leader, EFT practitioner, and gratitude coach who has transformed her business and mindset from “just getting by” to thriving in the top 1%. Julie shares how a shift in her thoughts, energy, and daily routines helped her earn incentive trips, overcome fear, and reimagine her business with intention. She also introduces the power of EFT tapping, explaining how this simple yet profound practice can release fear, reduce stress, and help direct sellers show up confidently in their businesses.If you’ve ever struggled with mindset, goal setting, or self-doubt, this episode will help you reframe your thinking and remind you that your next level of success begins with a single new thought. Key Points:Mindset Shifts Create Momentum: Success started when Julie decided to reimagine her business and commit fully to her goals. Visual Cues and Affirmations: Surrounding herself with positive words and visuals keeps her mindset focused on possibility and action. Claiming Your Goals: Declaring her goals out loud, like “I’m going to Mexico,” helped her manifest success and attract support. EFT Tapping for Emotional Freedom: Tapping on meridian points releases fear, lowers stress, and shifts negative thoughts to confidence. Gratitude as a Magnet for Success: Daily gratitude practices open her up to more abundance and help her attract what she focuses on. Redefining Accomplishment: Letting go of shame around direct sales allowed her to fully embrace the business and thrive. Authentic Business Building: Combining online communities, vendor events, and personal connections helps her grow through real relationships.Memorial Quotes: "Our brains are hardwired to go to the negative. It’s our job to override that. We get to choose a new thought anytime.” — Julie Jacky, “Whatever we had in our past doesn’t define us—it positions us for a tremendous upgrade.” — Julie Jacky, “Gratitude puts us in receivership mode. When we feel thankful, we attract more of what we appreciate.” — Julie JackyChapters:00:00 Introduction to Julie Jacky03:51 Mindset Shifts for Success08:52 Daily Routines for Positive Thinking16:05 Understanding EFT and Its Benefits21:30 Tapping for Confidence and Calmness22:59 Overcoming Stage Fright and Tapping Techniques24:28 Virtual Tapping Circles and Community Support27:41 The Role of Gratitude in Personal and Professional Growth31:51 Transformative Accomplishments in Direct Sales34:24 Building Relationships and Business Strategies37:51 Empowering Quotes and Final Thoughts41:59 Introduction and Gratitude42:28 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Find Julie on social: Facebook Women's Tapping Group | Facebook Gratitude Group | juliejacky.comThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, Lisa and Susan sit down with returning guest Melissa Thury, founder of Balance in Business with Melissa. Melissa shares her journey from healthcare administration and direct sales to becoming a business coach for women entrepreneurs. She opens up about learning to set boundaries, the importance of saying no, and how systems and intentional time management can create balance in both business and life.Key Points: Balance over perfection: Balance doesn’t mean equal time, it means the right time in the right season.Systems matter: A good website, email marketing, and CRM are stronger growth drivers than social media alone. Boundaries are non-negotiable: Saying no creates space for what truly matters. Direct sales reality check: Success requires intentional planning, not just working in “pockets of time.” Personal values guide business: Filter decisions and opportunities through what actually matters to you, not what’s “supposed” to matter.Memorial Quotes: “Balance doesn’t mean equal. It means your work and family get the time they need in that season.” – Melissa Thury, “Direct sellers need to stop thinking of themselves as hobbyists. You are your own brand and you need a plan.” – Melissa Thury, “No is an answer all by itself. It’s freeing to say no when you don’t want to, instead of showing up to something you never wanted to be at.” – Melissa ThuryChapters:00:00 Introduction to Melissa Thury03:06 The Importance of Balance for Women Entrepreneurs05:53 Time Management: A Learnable Skill06:50 Coaching Process: Discovery and Goal Setting08:35 Identifying the Ideal Client09:44 Essential Systems for Business Success12:56 The Role of Social Media in Client Acquisition17:15 Continuous Learning and Professional Development18:45 Managing Family and Business Life22:03 Upcoming Events and Future Plans22:59 Empowering Women Through Community Connections25:01 The Importance of Setting Boundaries28:19 Navigating Personal Values and Opportunities33:12 The Unique World of Poker34:08 Time Management for Direct Sales Success39:28 The Power of Asking Questions41:45 Introduction and Gratitude42:13 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Find Melissa on Facebook | bbwithmelissa.comBook a Discovery Call with MelissaThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereLearn more about Oh My HiFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, Liz Ruis shares her inspiring journey in direct sales with Lemongrass Spa, emphasizing the importance of relationships, family involvement, and a faith-based approach to business. She discusses her unique strategies for integrating her business into her daily life, focusing on enhancing experiences rather than traditional selling. Liz highlights the significance of personal connections and authenticity in her sales approach, and how her faith plays a crucial role in her business philosophy. Key Points: Relationships are the foundation – Liz built her business through authentic connections, from a friend’s simple gift to community and church involvement. Integrate business into life – Instead of sacrificing family time, she weaves her business into events she’s already attending like birthdays, graduations, and church gatherings. Authenticity wins over automation – Personalized, relational communication has been more impactful than mass, automated messages.Memorable Quotes:“Relationship brought me in, relationship kept me in, and relationship grew my business.” — Liz Ruis, “I want to see what happens when I don’t give up.” — Angela Hutchinson, shared by Liz RuisChapters:00:00 Introduction to Liz Ruiz and Her Journey11:29 Unique Approaches to Direct Sales21:25 Family Involvement in Business30:01 Building an Online Community37:46 Perseverance in Direct Selling39:20 Introduction and Gratitude39:49 Engagement and Community BuildingFind Liz on YouTube | Instagram | lizruis.com#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%PodcastThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereCheck out GenieChatFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

Join hosts Lisa Duck and Susan Larimer as they explore the dynamic shifts in their businesses from pre-COVID times to the present day. Discover how they've adapted to changes, embraced new opportunities, and continue to thrive in the ever-evolving world of direct sales. Key Points:Reflecting on business strategies before and after COVID. The rise and fall of Facebook parties and the importance of pivoting. Embracing email marketing, YouTube, and affiliate marketing. The value of collaboration and learning from others in the industry. Future plans and the importance of staying adaptable.Memorable Quotes: "The wave is going to crash, and then you're like, okay, what am I going to do next?" - Susan Larimer & "Time is money, right?" - Lisa DuckChapters:00:00 Reflecting on Pre-COVID Business Landscape03:45 Navigating Changes in Direct Sales06:29 The Impact of COVID on Business Strategies09:44 Exploring New Opportunities in Direct Sales12:36 The Evolution of Teaching and Sharing Knowledge15:32 Leveraging YouTube for Direct Sales Success18:23 Future Aspirations and Writing a Book24:06 Collaboration Over Competition27:29 Innovative Strategies in Direct Sales29:50 Monetizing Your Skills and Knowledge32:32 Overcoming Imposter Syndrome39:28 Valuing Your Time and Expertise41:08 Future Goals and Aspirations46:37 Introduction and Gratitude47:07 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.We'd love to hear your thoughts on this episode! Share your long-term business goals with us in the comments or reach out through our social channels. Don't forget to subscribe for more insights and inspiration. Be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereTime to work smarter not harder, check out Lisa's Digital DownloadsFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

Join hosts Lisa Duck and Susan Larimer as they dive into the exhilarating world of direct sales conferences. In this episode, they share personal experiences, insights, and strategies to maintain the post-conference excitement and implement new ideas effectively. Discover how to harness the energy from these events to propel your business forward.Key Takeaways:The power of peer-led training and relatable success stories. Strategies to keep the conference momentum going, including 90-day plans and pre-scheduled team calls. The importance of sharing the business opportunity and how it can transform lives. Tips for organizing and implementing conference learnings into actionable steps.Memorable Quote: "The best product we have to offer is the business opportunity."Chapters:00:00 The Buzz of Conference Excitement02:13 Aha Moments and Takeaways from Conference05:26 Maintaining the Conference High10:40 Organizing Notes and Implementing Ideas18:19 Taking Action After Conference29:36 The Best Product: The Business Opportunity32:47 Introduction and Gratitude33:16 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereGrab your Modern Direct Sellers 90-Day Planner hereFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, hosts Lisa Duck and Susan Larimer engage with guest Dena Gregory, who shares her journey in direct sales while managing the challenges of being a military family. Dena discusses how she balances her business with family life, the importance of customer care, and the role of community in her success. She emphasizes the flexibility of direct sales, the significance of personal connections, and strategies for maintaining consistency in business. Dena also reflects on her most rewarding moments and offers insights for others in similar situations.Takeaways:Dena started her direct sales journey unexpectedly after attending an online event.Being a military family allows Dena to expand her network frequently.Social media is a key tool for Dena's business success.Dena emphasizes the importance of personal connections with customers.She has moved four times in five years, adapting her business each time.Dena balances family responsibilities with her business through intentional planning.She prefers genuine communication over automation in her business.Community support is crucial for overcoming challenges in direct sales.Dena encourages others to evaluate what they can say no to for better focus.Her most memorable moment was earning her first incentive trip.Chapters:00:00 Introduction to Direct Sales Journey02:32 Navigating Life as a Military Family05:35 Tools and Systems for Business Management07:37 Balancing Family and Business12:28 Customer Care and Communication Strategies16:54 Overcoming Challenges in Direct Sales22:53 The Importance of Community25:21 Finding Consistency in Business28:48 Memorable Moments in Direct Sales31:15 Introduction and Gratitude31:44 Engagement and Community BuildingFind Dena online @ denasathomespa.comThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer engage with Marla Nemanic, a seasoned direct sales leader from Lemongrass Spa. Marla shares her journey from struggling with adult acne to finding a passion for natural skincare and building a successful direct sales business. The conversation delves into leadership styles, the importance of authenticity, overcoming imposter syndrome, and the significance of metrics in guiding teams. Marla emphasizes the need for consistency, self-promotion, and building genuine relationships with team members. The episode concludes with valuable insights on recognizing achievements and the mindset required for effective leadership.Takeaways:Marla Nemanic transitioned from a dental hygienist to a successful direct sales leader.Authenticity in leadership fosters trust and connection with team members.Imposter syndrome is common, but it can be overcome with support and self-belief.Metrics are essential for identifying potential leaders within a team.Building relationships is key to successful leadership in direct sales.Consistency in actions leads to long-term success in business.Self-promotion is crucial for direct sellers, especially without upline support.Engaging your team through recognition and communication is vital.The Green by 15 strategy helps front-load business efforts for better results.Leaders should be transparent about their own business challenges to inspire their teams.Chapters:00:00 Introduction to Marla and Lemongrass Spa06:31 Authenticity in Leadership14:42 Building Relationships Through Communication19:38 Self-Promotion and Consistency in Business25:42 Do's and Don'ts of Leadership30:44 Empowering Personal Choices in Sales40:30 Leading by Example: Authenticity in Leadership46:38 The Importance of Self-Leadership53:10 Introduction and Gratitude53:39 Engagement and Community BuildingFind Marla on FacebookThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this conversation, Jenna Stewart shares her journey in direct sales with Paper Pie, discussing the challenges and rewards of balancing a busy family life with running a business. She emphasizes the importance of maintaining customer relationships, understanding one's 'why', and navigating through maintenance mode in business. Jenna also highlights the role of community support and leadership in direct sales, as well as her aspirations for the future. Her insights provide valuable advice for anyone in the direct sales industry, particularly those struggling with the pressures of performance and success.Takeaways:Jenna has been with Paper Pie for 10 years, balancing work and family life.She emphasizes the importance of customer relationships and consistent communication.Finding a work-life balance is crucial, especially with young children.It's okay to be in maintenance mode and not always striving for growth.Understanding your 'why' can help navigate challenges in business.Community support is vital for personal and professional growth.Jenna uses Project Broadcast for efficient customer communication.She believes in the importance of literacy and making books accessible.Future aspirations include more in-person events and book fairs.Direct sales should be fun and fulfilling, not just about awards. Chapters:00:00 Introduction to Jenna Stewart and Her Journey05:00 The Evolution of Direct Sales and Parenting12:27 Navigating Maintenance Mode in Business18:33 Finding Joy Beyond Awards and Recognition23:21 The Power of Community and Support25:29 Leading a Team Through Challenges25:47 Exploring Project Broadcast for Customer Engagement30:27 Future Aspirations: Balancing Business and Family Life37:01 Wisdom for Direct Sellers: Persistence and Growth Mindset43:37 Connecting with Jenna: Resources and Final Thoughts44:18 Introduction and Gratitude44:46 Engagement and Community BuildingFind Jenna @ jennasbookadventures.comThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereLearn more about the Modern Direct Seller Academy Learn more about Project BroadcastFind Lisa on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, Lisa Duck and Susan Larimer discuss effective strategies for selling products in direct sales without coming across as overly salesy. They emphasize the importance of genuine connections, the art of authentic communication, and the value of customer testimonials. The hosts share personal experiences, tips on permission-based marketing, and phrases that can help boost confidence in selling. The conversation highlights the significance of building relationships and maintaining consistency in communication to foster trust and engagement with customers.Takeaways:You can sell without being salesy by focusing on genuine connections.Birthday messages should be sincere and not sales pitches.Authenticity is key in building relationships with customers.Sharing personal stories can help sell products without being pushy.Permission-based marketing respects the customer's space and interest.Confidence in selling comes from using phrases that feel natural.Consistency in communication builds trust with customers.Customer testimonials provide valuable third-party validation.It's important to be mindful of how you approach potential customers.Sales strategies should prioritize the customer's needs and feelings.Chapters:00:00 Navigating Sales Without Being Salesy10:04 The Art of Genuine Connection19:27 Effective Storytelling in Sales29:06 Permission-Based Marketing Strategies39:19 Confidence Building Techniques48:06 Effective Communication Phrases49:07 Introduction and Gratitude49:36 Engagement and Community BuildingThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereWatch Susan's Ditch the Chip Clip Video hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, Lisa Duck and Susan Larimer are joined by Sami Bedelll-Mulhern to discuss the significance of email marketing for businesses, especially for direct sellers. They explore the importance of personalization, the difference between newsletters and sales emails, and the role of automation in streamlining email marketing efforts. Sami shares practical tips on how to write effective emails, the importance of consistency, and how to manage unsubscribes. The conversation emphasizes that email marketing is not dead and remains a powerful tool for engagement and revenue generation.Takeaways:Email marketing has the highest ROI of any digital strategy.Personalization in emails creates a stronger connection with customers.Consistency in sending emails leads to better engagement rates.Newsletters should provide value, not just sales pitches.Automation can save time and improve customer engagement.Choosing the right email platform is crucial for success.Writing at a fifth to seventh-grade level improves readability.Unsubscribes are a natural part of email marketing.Focus on the health of your email list, not just the size.Be authentic in your emails to attract the right audience.Chapters00:00 Introduction to Email Marketing03:06 The Importance of Email Marketing04:13 Personalization in Email Marketing06:33 Newsletters vs. Sales Emails11:40 Email Deliverability and Subject Lines21:28 Automation in Email Marketing24:38 Choosing the Right Email Marketing Platform26:24 Writing Effective Email Copy28:39 Simplifying Email Marketing for Beginners31:00 Building and Maintaining Your Email List33:57 Understanding Email Analytics and Trends36:32 Handling Unsubscribes and Cold Subscribers38:50 Crafting Engaging Subject Lines41:49 Embracing Authenticity in Email Communication44:16 Introduction and Gratitude44:46 Engagement and Community BuildingFind Sami @ easystylewithsami.com Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer discuss the challenges of managing excess inventory in direct sales businesses. They explore the psychological factors that lead to over-purchasing, such as FOMO (fear of missing out), and provide practical strategies for avoiding inventory accumulation. The conversation emphasizes the importance of creativity in moving inventory, including techniques like mystery bundles, flash sales, and themed sets. The hosts also highlight the significance of maintaining a profitable mindset and making informed purchasing decisions to ensure long-term success in direct sales.TakeawaysExcess inventory is a common issue in direct sales.FOMO can lead to over-purchasing and financial strain.It's important to regularly assess your inventory levels.Creative sales strategies can help move excess stock.Offering mystery bundles can attract customers and clear inventory.Flash sales can create urgency and boost sales.Themed sets can appeal to specific customer needs.Using inventory as a fundraiser can benefit the community.Maintaining a profitable mindset is crucial for success.Generosity in sharing products can lead to customer loyalty.Chapters00:00 Understanding Excess Inventory in Business06:54 Strategies to Avoid Over-Purchasing12:44 Effective Ways to Move Inventory18:48 Final Thoughts on Inventory and Profitability39:46 Introduction and Gratitude40:15 Engagement and Community BuildingThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? ⁠Share your story here⁠Find me on social: ⁠Facebook⁠ | ⁠Instagram⁠ | ⁠lisaduck.com⁠Grab your ⁠ChatGPT Freebie here⁠Find Susan on social: ⁠Facebook⁠ | ⁠Instagram⁠ | ⁠susanlarimer.com⁠Grab your ⁠5-Step Customer Care Cheat Sheet here⁠Disclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, Amber Grillot shares her journey with Scentsy discussing her unique approach to marketing through snail mail, the importance of personal touches in customer relationships, and her strategies for fundraising and community engagement. She emphasizes the significance of consistency and offers valuable advice for new entrepreneurs looking to build their businesses. Amber's candid insights and humor make this conversation both informative and entertaining, highlighting the challenges and rewards of direct sales.TakeawaysAmber joined Scentsy on a whim, initially for a law enforcement warmer.Her favorite product is Scentsy Fresh, a fabric refresher spray.Sending thank you cards is a crucial part of her customer engagement strategy.Snail mail has a higher open rate compared to digital communications.Amber aims to spoil her customers with thoughtful mailers.She emphasizes the importance of building relationships with customers.Starting with thank you cards can ease new entrepreneurs into snail mail marketing.Amber tracks customer purchases to maintain engagement and send timely mailers.She believes in celebrating small wins and progress in business.Amber's approach to work is relaxed, often done in pajamas. Chapters00:00 Introduction to Amber and Scentsy06:58 The Power of Snail Mail12:43 Fundraising Initiatives18:37 The Future of Snail Mail in Business24:39 Discounts and Deals on Stamps31:04 Starting with Thank You Cards40:01 Embracing Authenticity in Business47:11 Introduction and Gratitude47:40 Engagement and Community BuildingThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind me on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer welcome Becky Launder, a successful direct seller and CEO and co-founder of the Modern Direct Seller. They discuss the evolution of direct sales over the past five years, the importance of community, and the tools that can help sellers stand out. Becky shares insights about her platform, Oh My Hi, which helps direct sellers create their own websites and manage their businesses more effectively. The conversation also touches on the significance of email marketing, creating digital products, and the value of taking action even when one doesn't feel fully prepared.Takeaways:Becky Launder is a key figure in the direct sales community.Direct sales has evolved significantly in the last five years.Community support is crucial for success in direct sales.Using tools and systems can help sellers scale their businesses.Oh My Hi provides a platform for direct sellers to create their own websites.Email marketing is essential for building relationships with customers.Creating digital products can supplement direct sales income.Taking action before feeling ready can lead to growth.Success stories from the community can inspire others.Building a personal brand is important in direct sales.Chapters:00:00 Introduction and Background of Becky Launder04:50 Evolution of Direct Sales in Recent Years09:01 Strategies for Standing Out in Direct Sales12:14 The Importance of Personal Branding and Websites18:43 Working with Family in Business21:40 Maximizing Your Website's Potential29:18 Building and Nurturing Your Email List37:22 Success Stories and Real-World Applications44:04 Embracing Imperfection for Growth45:26 Introduction and Gratitude45:54 Engagement and Community BuildingFind Becky on Social: Facebook | Instagram | moderndirectseller.comJoin Oh My Hi and take part in the upcoming 3-day challenge.Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind me on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereGrab your copy of the 15-Minute CEO Planner hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode, Lisa Duck and Susan Larimer welcome Melina Dixon, a seasoned expert in direct sales, who shares her journey and insights from over 21 years in the industry. Melina discusses her transition from being a direct seller to becoming a coach and resource for others in the field. The conversation highlights the importance of community, collaboration, and the tools available for direct sellers to succeed. Melina also emphasizes the significance of mindset, daily habits, and the upcoming posting challenge designed to engage and energize direct sellers.Takeaways​Melina Dixon has over 21 years of experience in direct sales.​Community and relationships are vital in direct sales.​Direct sales can provide flexibility and independence.​Facebook remains a powerful platform for direct sellers.​Melina offers coaching and resources for busy direct sellers.​Daily habits, like feeding your brain, are crucial for success.​Tracking progress helps maintain organization and motivation.​Networking with others in the industry can provide valuable insights.​The upcoming posting challenge aims to boost engagement on Facebook.​Gratitude is key to maintaining a positive mindset. Chapters00:00 Introduction to Melina Dixon06:32 The Value of Direct Sales Community12:15 The Importance of Facebook for Direct Sales18:09 Coaching and Support for Direct Sellers23:27 Engagement Through Posting Challenges29:18 Daily Habits for Business Success37:07 Introduction and Gratitude37:36 Engagement and Community BuildingFind Melina Dixon on Social: Facebook | melinadixon.comJoin Melina’s 5-Day Posting Challenge July 24-28th 2025. Click here to join: https://subscribepage.io/CP9513 Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind me on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

In this episode of The Other 99%, Lisa Duck and Susan Larimer chat with Jen Bach from Stamping Jen about her journey in direct sales, the evolution of crafting kits, and the importance of community in the crafting world. Jen shares insights on hosting successful crafting retreats, utilizing social media for business growth, and offers valuable advice for new direct sellers. The conversation highlights the joy of crafting, the significance of handmade cards, and the excitement of creating memorable experiences for customers.TakeawaysJen has been with Stampin' Up for nearly 19 years.The crafting community is supportive and collaborative.Crafting kits have evolved to be more user-friendly.Hosting retreats can enhance customer relationships.Social media is crucial for direct sales growth.Themed events can create memorable experiences.Handmade cards are cherished and meaningful.Planning and organization are key to successful events.Taking time to recharge after events is important.You can do anything you want to do if you want it bad enough.Chapters00:00 Introduction to Direct Sales and Crafting Journey06:28 The Importance of Handmade Cards12:08 Community and Relationships in Direct Sales17:49 Unique Crafting Retreats and Experiences24:05 Profitability and Planning of Retreats30:24 Organizing and Managing Events37:52 Advice for New Direct Sellers40:13 Introduction and Gratitude40:41 Engagement and Community BuildingFind Jen Bach on social: Facebook | YouTube | bytheshorestamping.comThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? Share your story hereFind me on social: Facebook | Instagram | lisaduck.comGrab your ChatGPT Freebie hereFind Susan on social: Facebook | Instagram | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!