Top Rated Gym: Franchising Secrets For Fitness Business Owners

Is your gym stuck in a growth rut despite your relentless efforts? In this episode, we’re joined by Emily Drouillard, Chief Executive Officer of Modo Yoga International, who shares how she scaled a global fitness brand to over 46 studios while nurturing a passionate, tight-knit community.Emily unveils powerful strategies for cultivating a gym culture that drives loyalty, delivering consistent client experiences across locations, and building scalable systems that fuel growth without compromising your vision. Whether you’re a single-studio owner or aiming for a worldwide franchise, her insights will empower you to break through barriers and forge unbreakable member connections.What you’ll learn:How to build a gym culture that fuels long-term member retention.The importance of creating a consistent and welcoming client experience across locations.Proven tactics to scale your community while staying true to your brand values.The role of feedback loops and continuous learning in business success.How to use data and automation to enhance engagement without overwhelming your team.This episode isn’t just about adding more members—it’s about crafting a sustainable gym culture and streamlined processes that attract, retain, and inspire clients, setting the stage for unstoppable, long-term growth.🔔 Don’t forget to subscribe and hit the notification bell so you never miss game-changing tips to elevate your gym business!For more actionable insights and expert advice on growing your fitness business, check out our other episodes!#FitnessBusiness #GymGrowth #CommunityBuilding #MemberRetention #ScalingYourGym #FitnessCulture #BusinessSuccess #GymOwnerTips #FranchiseGrowth #ModoYoga #EmilyDrouillard #GymCommunity #FitnessStrategy #SustainableGrowth #GymMarketing #FitnessEntrepreneur

Are you tired of chasing new leads only to see them slip through your fingers? If you’re struggling to turn one-time prospects into loyal clients, this episode is for you. Our guest, Dustin Bogle, shares a proven strategy that will help you build lasting relationships with your leads and transform them into long-term customers.What you’ll learn:-The step-by-step process to turn every lead into a long-term client.-How to build a follow-up system that actually works.-The importance of speed and timing in client conversion.-How to create a client experience that keeps people coming back.-Proven tactics to nurture leads without overwhelming them.This episode isn’t just about getting more leads – it’s about developing the systems and strategies that convert them into repeat clients, driving sustainable growth for your business.🔔 Don’t forget to subscribe and hit the notification bell so you never miss valuable tips that can elevate your business.https://topratedgym.com/For more actionable insights and expert advice on growing your business, check out our other episodes!00:00 - Episode Intro04:01 - How Fitness Changed Dustin’s Life06:48 - Scaling Gym Businesses10:39 - The Power of Follow-Up13:18 - The Biggest Mistakes Gym Owners Make in Follow-Up19:26 - The Five-by-Two Method23:31 - The Importance of Speed in Sales27:02 - Database Dynamite31:59 - The Double Dip: Leveraging Referrals36:04 - Reactivating Past Members41:15 - Final Thoughts

Our CEO Andre Cvijovic explains why businesses ignoring AI risk falling behind. With technology rapidly evolving, companies not leveraging AI for automation, lead generation, and customer retention are setting themselves up for failure. As the market demands smarter, faster, and more efficient solutions, those who fail to adopt AI will struggle to compete. In this article, Andre reveals how AI can transform your business, the risks of inaction, and why acting now is critical to surviving—and thriving—in the next 12 months. Don't let your business be left behind.

In this powerful episode, Chris Holmberg, Vice President of Operations at OrangeTheory Fitness | Austin Fitness Group, reveals the leadership gap that's holding back gym owners and leaders from achieving real success. As a leader, Chris shares the surprising truth about what truly makes a great leader in the fitness industry—and why leading with love is the key to unlocking your team’s full potential.Are you struggling with high turnover, low morale, or lackluster performance? The problem might not be your team—it could be your leadership style. Chris dives deep into the idea that great leadership starts with genuine care and empathy, and how these values can drive both personal and professional growth for your team.Discover:-Why great leaders are rare in the gym industry and how to stand out-The leadership gap that’s slowing your gym’s success-How to transform difficult conversations into opportunities for growth-The powerful impact of leading with love on your team's performance and cultureIf you’re a business owner or leader in the fitness industry, this episode is essential. Learn how to close the leadership gap and create a thriving team that will fuel your gym’s success.Don’t wait—start leading with love and watch your business thrive.www.topratedgym.com

In this episode of the Top Rated Gym Podcast, host Andre Cvijovic speaks with Katy Richardson, founder of Neighborhood Barre® and Vice President of Extraordinary Brands. Katy shares how she made the bold decision to leave a stable corporate job and start a fitness brand during an economic downturn, scaling it to 25 locations.With a background in accounting and finance, Katy combines a strategic mindset with creativity to build high-performing franchise systems. She offers insights on risk-taking, community building, and the importance of asking for help. Now, at Extraordinary Brands, Katy supports franchisees and refines brand strategies to ensure long-term success across multiple fitness brands.www.topratedgym.com

In this episode of the Top Rated Gym Podcast, host Andre Cvijovic sits down with Jeff Zwiefel, a veteran in the fitness and wellness industry, to uncover the secrets behind building a multi-billion dollar wellness brand. Jeff shares his extensive experience in scaling fitness businesses and explains how to expand your gym while maintaining quality and brand integrity.Are you expanding your fitness business the right way? Jeff dives into why growing too quickly with multiple locations can lead to diminishing returns, and why it's crucial to focus on creating exceptional experiences for your members while scaling. He discusses how the industry’s most successful brands have scaled with fewer locations but with a commitment to excellence and a deeply engaged team.Learn why choosing the right strategy and investing in the right people is essential for creating long-term, sustainable growth. Don't spread yourself too thin—tune in to discover how to scale your business the right way to ensure quality, profitability, and a thriving brand.Listen now to stay ahead of the curve and make smarter growth decisions for your gym and wellness business.www.topratedgym.com

In this episode of the Top Rated Gym Podcast, host Andre Cvijovic sits down with Ankin Laysha, COO of WellBiz Brands, to discuss how focusing on the right franchisee is the key to sustainable growth.Are you expanding your business the right way? Ankin explains why growing too quickly with multiple locations can lead to diminishing returns, and why it’s crucial to invest in passionate, engaged franchisees who are committed to your brand's long-term success. She shares insights into how the industry’s most successful brands have scaled with fewer locations, but with franchisees who are deeply involved in the day-to-day operations, ensuring top-notch member experiences and better profitability.Learn why choosing the right people to expand your franchise could be the game changer you need to build a thriving, sustainable business. Don’t make the mistake of spreading yourself too thin—tune in to discover how to grow your franchise in a way that ensures quality, profitability, and long-term success.Listen now to stay ahead of the curve and make smarter growth decisions for your franchise.www.topratedgym.com

The fitness industry is evolving rapidly, and technology is changing the game for gym owners. In this episode of the Top Rated Gym Podcast, host Andre Cvijovic sits down with Steven Webster, CEO and founder of ASENSEI, to discuss how AI could soon transform the role of coaches. Are gym owners prepared for the impact of AI on their coaching teams, member experience, and overall business operations? Steven explains how this shift could affect retention, acquisition, and competitive advantage in the fitness space. Don’t wait until the change is upon you—listen now to understand how to adapt and stay ahead of the curve.www.topratedgym.com

Is your gym growth plateauing despite your best efforts? In this episode, we’re joined by Chad Underwood, owner of Modo Yoga Columbus, who shares how he scaled his yoga studio from a passion project to a thriving business with multiple locations. Chad reveals his journey from a full-time lawyer to a full-time yoga studio owner, and the lessons he learned while navigating challenges such as financing, community-building, and scaling.What you’ll learn:The mindset behind transitioning from a secure career to entrepreneurship.How to build a business that centers around authentic community engagement.Why creating and documenting processes is crucial for scaling.The importance of owning your space and managing real estate to protect your business.Chad’s tips on the key challenges and rewards of opening multiple locations.This episode isn’t just about gaining more members – it's about creating a sustainable gym culture and process that attracts and retains clients, fueling long-term growth for your business.🔔 Don’t forget to subscribe and hit the notification bell so you never miss valuable tips that can elevate your business.www.topratedgym.com#GymGrowth #FitnessBusiness #YogaStudio #Entrepreneurship #BusinessExpansion #ModoYoga #FitnessEntrepreneur #SmallBusinessTips #Franchise #ScalingYourBusiness #YogaCommunity

Is your gym constantly battling financial pressures, with profits seeming to evaporate despite your hard work? You're not alone. Many gym owners are unaware of the silent cash drains holding them back. But what if you could not only plug those leaks but also unleash explosive growth and substantial new revenue?In this game-changing episode of the Top Rated Gym Podcast, Andre Cvijovic welcomes Jim Burtoft, Chief Strategy Officer of The Covery and a 40-year wellness industry titan. Jim reveals how strategically integrating high-demand wellness services can transform your gym from an operation bleeding cash into a thriving, profitable powerhouse. Stop leaving money on the table and start building the successful gym you've always envisioned!🔥 In this episode, you'll discover:-The hidden ways your gym might be bleeding cash-Which specific wellness services are revenue goldmines-How to boost your average revenue per member, INSTANTLY-Converting existing members into high-value wellness clients-The blueprint for transforming your gym into a cash-positive enterprise👍 Don't forget to LIKE this video, SUBSCRIBE to our channel for more expert insights, and hit the NOTIFICATION BELL so you never miss an episode!💬 Let us know in the COMMENTS below what wellness services you're considering for your gym!https://topratedgym.com/https://www.instagram.com/topratedgympodcast/

Ever wondered if your gym’s TVs could do more than just play workout videos? What if they could actually help fill classes, boost product sales, celebrate your community, and bring in extra ad revenue—automatically?In this episode, Andre talks with Taylor Watkins, CEO of Digital Revenue Systems, who reveals how gyms—whether a single location or a national chain—can quickly start making money with targeted ads on in-club screens, with almost zero effort. Taylor shares how one club made six figures just from their gym TVs!What You’ll Learn:-How gyms turn TV screens into steady profit centers-Best practices for creating member-driven content all year long-Simple ways to boost referrals, personal training blitzes, and retail sales—without interrupting your operations-Why this system keeps advertisers coming back and how it drove six-figure returns for clients-How to easily manage outside advertisers without spending time on sales calls-Key metrics and tech that fit your gym’s unique needs🔔 Don’t forget to subscribe and hit the notification bell so you never miss game-changing tips to elevate your gym business!www.topratedgym.comhttps://www.instagram.com/topratedgympodcast/

In this episode, we’re joined by Scott Corless, a 40-year fitness industry veteran who’s been instrumental in scaling iconic brands like Gold’s Gym and Workout Anytime. Scott shares how he helped expand a fitness brand from 83 to 149 locations in just 21 months, offering a treasure trove of insights on leadership, KPIs, and overcoming growth bottlenecks.Scott reveals why transformational leadership, hiring the right people, and tracking the right metrics are crucial for scaling your gym business successfully. Learn how to identify hidden opportunities and build a resilient gym culture that thrives in any market.What you’ll learn:The key performance indicators that really drive gym growth.How to foster leadership that empowers rather than micromanages.Strategies for hiring and retaining staff who align with your vision.How to identify and fix bottlenecks before they derail your progress.The difference between transactional and transformational leadership — and why it matters.Tips to build a gym culture that motivates teams and delights members.This episode is about more than just adding members—it’s about creating a sustainable system that drives lasting growth and a thriving community around your brand.🔔 Don’t forget to subscribe and hit the notification bell so you never miss actionable insights to grow your gym business.For more expert tips and inspiring stories, check out our other episodes!#GymGrowth #FitnessLeadership #GymScaling #KPI #Leadership #GymCulture #HiringTips #FitnessBusiness #MultiLocationGym #GymManagement #TransformationalLeadership #ScottCorless #TopRatedGymPodcast #FitnessStrategy #BusinessGrowth

Is your gym growth plateauing despite your best efforts? In this episode, we’re joined by Amber Burke, Chief Operating Officer of Burn Boot Camp, who shares how she scaled a successful fitness brand to over 300 locations while building a thriving community.Amber reveals how focusing on culture, consistent client experiences, and scalable processes can help you overcome growth barriers and create long-lasting member relationships. Learn the strategies that can take your gym to the next level, no matter where you're starting from.What you’ll learn:How to build a gym culture that encourages long-term member retention.The importance of creating a consistent and welcoming client experience across locations.Proven tactics to scale your community while staying true to your brand values.The role of feedback loops and continuous learning in business success.How to use data and automation to improve engagement without overwhelming your team.This episode isn’t just about gaining more members – it's about creating a sustainable gym culture and process that attracts and retains clients, fueling long-term growth for your business.🔔 Don’t forget to subscribe and hit the notification bell so you never miss valuable tips that can elevate your business.For more actionable insights and expert advice on growing your business, check out our other episodes!#FitnessBusiness #GymGrowth #CommunityBuilding #MemberRetention #ScalingYourGym #FitnessCulture #BusinessSuccess #GymOwnerTips #FranchiseGrowth #BurnBootCamp #AmberBurke #GymCommunity #FitnessStrategy #SustainableGrowth #GymMarketing #FitnessEntrepreneur

Struggling to get your team to perform at their best?It’s tough when your team feels disconnected or misaligned with your business goals. Disengagement, lack of motivation, and missed results are common challenges. Without a strong, motivated team, growth becomes nearly impossible. But no matter how hard you try, it can feel like you’re stuck in a cycle of frustration.In this episode, Cynthia Wagner shares the solution that’s helped her build high-performing teams across her career. Learn the 3 essential steps every leader needs—engage, educate, and empower—to create a thriving team culture. Cynthia’s experience leading large-scale operations has given her powerful insights into fostering stronger relationships, building confidence, and driving motivation.If you’re ready to turn your team into your biggest asset, this episode will give you the roadmap you need.

In this episode of the Top Rated Gym Podcast, we chat with Andrew Menter, founder of Physmodo, about how gym owners can leverage AI and personalized training solutions to boost member retention, engagement, and revenue.Andrew explains how AI-driven movement assessments and personalized training tools are changing the fitness landscape, helping gyms prevent injuries, enhance member experience, and drive sales.Learn how to integrate cutting-edge technology into your gym’s operations, create a competitive edge, and maximize profits with data-driven solutions.If you're a gym owner looking to elevate your business and improve client outcomes, this episode is a must-listen!00:00 - Introduction01:12 - Why Personalized Movement Assessments Are Crucial05:11 - How Mobile Technology Simplifies Implementation10:57 - The Impact on Injury Prevention and Performance14:12 - The Value for Personal Trainers Using This Technology17:14 - How AI Helps Trainers Adjust Plans Based on Real-Time Data23:03 - The Business Advantages: Member Retention and Engagement27:18 - Future Innovations in AI and Personalized Fitness Solutions33:20 - Where to Find More Information About Physmodo and Getting Started34:10 - Conclusion and Final Thoughts#AIinFitness #personalizedtraining #gymowners #MemberRetention #fitnesstechnology #gymrevenue #TopRatedGymPodcast #fitnessinnovation #AIinWellness

In this episode of the Top Rated Gym Podcast, we chat with Danielle Lajoie, VP of Communication and Integrated Marketing at Exos, about how gym owners can tap into corporate wellness for steady revenue growth.Danielle shares how Exos partners with Fortune 100 companies to provide fitness solutions, turning corporate clients into long-term revenue streams. Learn how to pitch businesses, tailor services, and maximize profits using existing resources.If you're a gym owner looking to boost revenue beyond memberships, this episode is a must-listen!#corporatewellness #gymgrowth #fitnessbusiness #gymowners #wellnessprograms #employeehealth #businesssuccess #TopRatedGymPodcast #Exos #entrepreneurship 00:00 - Introduction01:12 - Why Corporate Wellness?05:11 - Tailored Wellness Solutions10:57 - Aligning Culture Across Teams14:12 - Work-Life Integration vs. Balance17:14 - Exos Recovery Centers23:03 - The Corporate Wellness Buying Cycle27:18 - Future Innovations in Wellness33:20 - Learn More About Exos34:10 - Conclusion

In this episode of the Top Rated Gym Podcast, we chat with Cory Maxwell, VP of Fitness at O2 Fitness Clubs, about scaling gym revenue without expanding space.Cory reveals how O2 Fitness maximizes personal training, nutrition services, and retention strategies across 16+ locations, leveraging existing space and staff for higher profits. We’ll cover the impact of personal training on retention and revenue, plus upselling and cross-selling strategies to keep members engaged.If you're a gym owner or fitness pro looking to increase revenue without major investments, this episode is a must-listen!00:00 – Intro01:32 – Meet Cory Maxwell02:10 – Why Personal Training Matters03:31 – The Impact of Personal Training on Retention04:45 – Scaling Revenue Without Expanding Space06:49 – How to Run a Profitable Personal Training Program09:01 – The Growth of Personal Training11:25 – Adding Wellness Services to Your Gym13:49 – Revenue Impact of Wellness Services16:47 – Understanding the Client Journey18:35 – Sample Services19:23 – How Personal Training Helped Andre22:10 – Maximizing Personal Training Value26:08 – Tracking Success in Personal Training29:00 – Using Technology in Personal Training31:47 – Virtual Workouts for Clients on the Go35:23 – Trainer Compensation and Incentives39:11 – Upselling and Cross-Selling Services45:19 – Resources for Starting Personal Training46:14 – Connecting with Cory#GymRevenue #personaltraining #GymGrowth #fitnessbusinesscoach #topratedgym #referrizer #podcast https://topratedgym.com/free30days/

In this episode of Top Rated Gym Podcast, host Andre Cvijovic sits down with Brad Hinkle, Vice President of Operations at Redline Athletics, to reveal the genius strategy behind making a gym irresistible to both kids and parents. What You'll Learn:- How to build a gym culture that drives long-term retention- The secret formula that makes kids beg to come back- Why character development is the missing piece in youth training- The biggest competitor gym owners face (Hint: It’s NOT another gym!)🚀 If you’re a gym owner, fitness entrepreneur, or franchise operator, this episode is packed with game-changing insights to scale your business!https://topratedgym.com#GymBusiness #FitnessFranchise #GymOwners #Entrepreneurship #TopRatedGymPodcast00:00 Introduction and Overview00:48 Meet Brad Hinkle02:03 Creating a Fun and Engaging Training Environment03:19 Balancing Fun and Discipline in Training07:27 Character Development and Rewards10:45 Parental and Community Impact17:12 The Role of Music in Training19:21 Evolution of Redline Athletics23:06 The Power of Music in Performance24:25 Addressing Parental Logistics and Brand Evolution25:10 Scaling and Maintaining Consistency Across Locations26:07 The Importance of Regional Developers27:49 Balancing Corporate and Franchise Ownership33:43 Innovative Membership Models for Flexibility39:03 The Value of Mentorship and Continuous Learning45:02 Final Thoughts and Key Takeaways

In this episode of the Top Rated Gym Podcast, host Andre Cvijovic sits down with Chez Misko, COO of the Wisconsin Athletic Club, to explore the secrets behind building a thriving gym culture. Key takeaways include: -The importance of developing a caring, people-first company culture -How WAC’s "WAC Moments" initiative reinforces positive behavior and builds employee morale -Why focusing on core values like connection and continuous improvement is key to long-term success -The role of leadership in driving employee satisfaction and retention -Practical strategies for enhancing both member experience and employee loyalty Whether you're a gym owner or a fitness professional, this episode is packed with valuable insights on how to create a supportive and successful environment that benefits both your team and your members. Don’t miss this in-depth discussion on the power of people-first leadership and company culture in the fitness industry! Chez Misko is the COO and partner of the Wisconsin Athletic Club(WAC). He is responsible for all day-to-day operations including facility design, construction and club management.Currently, WAC owns and operates eight full-service clubs and manages several corporate fitness centers throughout the Metro Milwaukee area.Chez is a lifelong learner who enjoys reading and personal development. He is a proud graduate of Concordia University Wisconsin, earning a bachelor's degree in sports medicine and an MBA in health care administration. He currently serves on the Concordia University Foundation Board and their Alumni Association.Chez has a passion for martial arts. He has over 40-years of martial arts experience, holds a fourth-degree black belt, has won local and national championships and has been instructing classes since 1986. #FitnessIndustry #PodcastEpisode #ExpertInterview #Podcasting #GymSuccess #PeopleFirstCompany #ChezMisko #TopRatedGym #SponsoredByReferrizer 00:00 Intro 01:00 Meet Chez Misko 01:56 Chez's Journey at WAC 06:01 The Importance of Company Culture 08:48 Recognizing Positive Behavior 13:51 The Impact of WAC Moments 16:13 Core Values and Member Retention 18:45 Evolution of WAC 21:35 Advice for Improving Company Culture 23:18 Actions Speak Louder Than Words 23:43 The Power of Online Reputation 26:00 Importance of Cultural Fit in Hiring 31:42 Continuous Improvement and Personal Development 35:19 The Role of Mindset in Success 40:22 Connecting with Chez and His Brand 41:28 Conclusion

In the latest episode of the podcast, host Andre Cvijovic welcomes guest Eric Malzone to delve into the transformative rebranding sweeping through the fitness industry. This shift focuses on moving beyond fat loss to position fitness as a vital component of preventative healthcare and overall wellness. Key takeaways include: -The macro trends shaping the future of fitness. -The pivotal role gym owners play in this evolution. -Actionable strategies to future-proof your fitness business. -Insights from Eric’s extensive experience, including interviews with 800 athletes and industry experts. Learn how to innovate, adapt, and transform your gym into a thriving community hub in a rapidly changing landscape. Don’t miss this episode filled with valuable perspectives on where the fitness industry is heading!#FitnessIndustry #PodcastEpisode #ExpertInterview #Podcasting #GymSuccess #ErikMalzone #TopRatedGym #SponsoredByReferrizer 00:00 Intro 02:03 Eric Malzone's Perspective on Fitness Trends 02:45 Macro Trends and Industry Rebranding 04:32 The Shift to Wellness and Longevity 05:49 Challenges and Opportunities for Gym Owners 07:30 The Role of Technology and Personalization 13:38 Community and Authentic Experiences 23:11 Embracing Technology in Gym Ownership 23:54 The Importance of Curiosity and Experimentation 24:08 Wearables and Their Impact on Health 25:28 The Future of Health Insurance and Gym Memberships 26:44 Learning from Industry Leader s29:19 The Power of Experience Over Belief 34:30 The Role of Socioeconomics in Health and Wellness 39:18 The Value of Podcasts and Continuous Learning 42:38 Final Thoughts https://topratedgym.com/