DiscoverEsthetician Podcast; Business tips for Estheticians
Esthetician Podcast; Business tips for Estheticians
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Esthetician Podcast; Business tips for Estheticians

Author: Kari Jo

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The Esthetician Podcast is for solo estheticians and spa owners who are overwhelmed, overworked, and trying to build a profitable business that does not completely depend on them.

Hosted by Kari Jo Patterson — esthetician, spa owner, and business coach with 20+ years in the industry — each episode helps estheticians stop guessing, understand what is actually happening inside their business, know what to fix first, and build stronger systems, higher profits, better retention, and more freedom.

After building her esthetics business from a solo practice into a profitable spa and eventually selling the company, Kari now teaches estheticians how to grow with more clarity, confidence, and systems instead of constant overwhelm.



This podcast is for you if you’ve ever found yourself Googling questions like…


1. How do I get 20 clients a month consistently?

2. How do I get more rebooking without being pushy?

3. What do I say in a consultation to close clients?

4. Should I include retail in my program or sell it separately?

5. What do I say when a client wants results but won't invest?

6. How do I hire the right esthetician for my team?

7. What do I do if my new employee has no clients?

8. How do I get out from behind the chair without losing clients?

9. How do I coach my team instead of micromanaging them?

10. How much should I pay my employees?

11. Why am I booked but not making any money?

144 Episodes
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Send us Fan Mail What happens when one wrong hire begins changing the culture of a successful spa business? In part two of my story, I’m sharing the warning signs I ignored, the leadership mistakes I made, and how unresolved employee conflict started dividing the team I worked so hard to build. If you’re hiring estheticians or managing a spa team, this episode is a reminder that the difficult conversations you avoid today can become much bigger problems tomorrow. This episode features Zolie, ...
Send us Fan Mail What does it really cost to build a successful spa business? Kari Jo Patterson shares the beginning of her personal journey from solo esthetician to building a luxury spa with a thriving team, a 4,000-square-foot building, and a business she eventually sold. But behind the success, she was slowly losing herself. In part one of this series, Kari Jo shares how she built her team, why she chose employees over booth renters, and how ambition and success began to shape her identit...
Send us Fan Mail You're bringing in money, but where is it all going? In this episode, Mike Michalowicz, bestselling author of Profit First, joins Kari Jo Patterson to explain why so many estheticians struggle to keep the money they earn. You'll learn how overspending on inventory, everyday business expenses, and poor cash flow habits can drain your profits—and how the Profit First method uses separate bank accounts to help you control spending, pay yourself, and build a more profitable esthe...
Send us Fan Mail Thinking about quitting your esthetician business? When clients are inconsistent, money is tight, or you're feeling burned out, it can be hard to know whether you should keep going or walk away. In this personal episode, Kari Jo Patterson announces her decision to end The Esthetician Podcast and shares what building and selling her successful spa taught her about ambition, burnout, and knowing when it's time for a new chapter. Learn the question she believes every struggling ...
Send us Fan Mail You’re bringing money into your esthetician business, so why does it feel like there’s never enough left to pay yourself? In this episode, Kari Jo shares one of the biggest mistakes she made as an esthetician: overspending on back-bar products and supplies without realizing how much of her revenue was disappearing. You’ll learn how to create a simple back-bar budget based on your service sales, the 7% target Kari Jo used in her own business, and how to track your spending so ...
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