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🎙️ More Than Real Estate is a podcast for real estate agents navigating business, motherhood, and social media—without burning out.
Hosted by Ashley Walker, a mom of two and top-producing agent who closed over $30 million in deals Instagram alone—without paid ads, dancing reels, or cold calls.
This show covers real estate marketing, Instagram strategy, and how to build a business that supports your life—not runs it. You’ll hear unfiltered conversations about content, growth, boundaries, and what it really looks like to be a working mom in real estate today.
📲 Follow Ashley on Instagram @heyashleywalker
🎧 Subscribe for new episodes every week.
37 Episodes
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🎙️ Episode 37: More Than Real Estate - Mastering Instagram for Client Attraction In this episode, Ashley Walker sits down with Shannon DiBiasi, a Socially Sold student who went from struggling on a real estate team to generating $5.4M from Instagram leads in just 5 months. Shannon's story is about more than numbers - it's about reclaiming her time, being present for her family, and proving that you don't need a massive following to build a thriving Instagram-driven business. Here'...
🎙️ Episode 36: More Than Real Estate - All things Assist+ CRM and why you need to use it In this comprehensive episode, Ashley walks through her custom-built Assist CRM - a platform she spent 18 months developing specifically for real estate agents building on Instagram. Here's what you'll discover: ✨ Why Ashley Built Assist from Scratch - She explains her frustration with existing CRMs that weren't built BY agents FOR agents. Most CRMs are built by tech gurus who don't understand the real ...
🎙️ Episode 35: More Than Real Estate - My Story: From 1500 Followers to $14M in Production with over 65,0000 followers In this inaugural solo episode, Ashley opens up about her full journey from digital marketing to real estate, and why Instagram became her most profitable (and fastest) lead source. Here's what you'll discover: ✨ The Path That Led to Real Estate - Ashley shares how a chance phone call during a YouTube break led to a development opportunity, which led to her eventual jump into...
🎙️ Episode 34: More Than Real Estate - Money Mindset: Why money isn't bad In this powerful solo episode, Ashley breaks down her personal relationship with money, inherited from her grandfather's abundance mindset. She explores how family beliefs shape your financial reality, the truth about money energetics, and why holding too tightly to cash actually stops it from flowing to you. Here's what you'll discover: ✨ The Grandfather Effect: How Family Money Narratives Shape Your Future - Ash...
🎙️ Episode 33: More Than Real Estate - Vision Boards & Goal Setting for 2026 In this solo episode, Ashley breaks down her 10-year tradition of vision boarding—moving past the "woo-woo" to explain the neuroscience of repetition and why cutting out magazine pictures isn't enough without the "reps." She shares her personal strategy for creating a board that actually rewires your brain to spot opportunities and hit massive goals in the new year. Here's what you'll discover: ✨ The "Aesth...
🎙️ Episode 32: More Than Real Estate - It's Okay to Take a Breather in your RE Business (during the holidays) In this solo episode, Ashley gives you full permission to step off the hamster wheel and stop the "24/7 hustle" that leads to burnout. She breaks down exactly how to build a business that supports your life—not one that consumes it—by implementing strategic breaks that actually help you speed up in the long run. Here's what you'll discover: ✨ The "Hustle Trap" Reality: Why the traditi...
🎙️ Episode 31: More Than Real Estate - Mom guilt in your Real Estate Business In this personal episode, Ashley tackles the complex challenge of balancing motherhood and a thriving real estate career. She shares her own journey of overcoming mom guilt through intentional boundaries and structured time management, offering a refreshingly honest perspective on what it takes to succeed in both roles without constant compromise. Here's what you'll discover: ✨ The Mom Guilt Reality Check: Ashley re...
🎙️ Episode 30: More Than Real Estate - How to not compare yourself to everyone else in Real Estate In this solo episode, Ashley tackles the comparison trap many agents fall into and shares her personal journey of building a successful business on her own terms. She explores how comparing your production, marketing, or lifestyle to other agents often creates unnecessary stress and limits your potential for authentic growth. Here's what you'll discover: ✨ Limiting Beliefs Breakthrough: Ashley r...
🎙️ Episode 29: More Than Real Estate - Stop Feeling Guilty for Wanting More in Your Real Estate Business In this solo episode, Ashley tackles the complex emotions many agents face when aspiring to grow their business. She explores why women in particular often feel guilty about wanting more success, money, or freedom in real estate, and how to overcome these limiting beliefs to create both a more profitable business and a greater positive impact. Here's what you'll discover: ✨ Money Mindset T...
🎙️ Episode 28: More Than Real Estate - How to Sell Homes During the Holidays In this solo episode, Ashley Walker tackles a timely topic for real estate agents: how to maintain and even grow your business during the holiday season. Ashley shares her personal experience of consistently having strong fourth quarters while others slow down, plus practical strategies to keep your listings moving when buyers and sellers are distracted by holiday activities. Here's what you'll discover: ✨ Holi...
🎙️ Episode 27: More Than Real Estate - From Nursing Back to Real Estate: How Jenn Built $4.8M in Production in 9 Months In this episode, Ashley sits down with Jenn Barnas, a licensed realtor since 2001 who took an unconventional path - leaving real estate to become an ICU nurse for five years before returning to the business in 2020. What makes Jenn's story powerful isn't just her production numbers, it's her mindset shift and how she completely transformed her real estate business in just ni...
🎙️ Episode 26: More Than Real Estate - The Algorithm Whisperer: How MJ Turned Zero Production into $2.3M in 4 Months In this episode, Ashley sits down with Megan Jones (MJ), a real estate agent in the Florida Keys, to have a conversation that is truly "more than real estate." They pull back the curtain on the transformative power of Instagram strategy, a tool MJ has used in the last four months to go from zero production to closing $2.3M and building a $4M+ pipeline. MJ started her real estat...
🎙️ Episode 25: More Than Real Estate: Breaking the Stigma of Couples Therapy with Therapist Kelly In this episode, Ashley sits down with licensed marriage and family counselor Kelly Bourque to have a conversation that is truly "more than real estate." They pull back the curtain on the transformative power of couples therapy, a tool Ashley and her husband have used for years to build a stronger partnership. They unpack the taboos that have held couples back for generations and reveal how moder...
🎙️ Episode 24: From Rookie to Rockstar: How Maegan Closed $8.3M Her First Year From Instagram In this episode, Ashley sits down with Socially Sold coach Maegan Christensen to unpack her explosive first year in real estate. Maegan went from a brand new agent to closing over $8.3 million- all from Instagram- outperforming her veteran agent husband who’s been in the business for a decade. They pull back the curtain on how she built a business that attracts dream clients and creates a sustainab...
🎙 Episode 23: Juggling Motherhood and a Thriving Real Estate Business In this episode, Ashley Walker shares a deeply personal and inspiring look at how she balances her growing family with a successful real estate business, all powered by Instagram. She offers a raw and honest account of her third pregnancy, the joys and challenges of motherhood, and how her business systems allow her to thrive amidst it all. Here’s what we dive into: ✨ Pregnancy Update & Motherhood Realities: Ashley shar...
🎙 Episode 22: Socially Sold - Your Instagram Lead Generation Blueprint This episode is for real estate agents who are tired of the inconsistent lead source hamster wheel and ready to own their digital market share. Ashley Walker breaks down the Socially Sold program, highlighting its unique features and benefits designed to transform your business using Instagram. Here’s what we dive into: ✨ What is Socially Sold? An 8-week coaching container and course for agents struggling with inconsistent...
🎙 Episode 21: From Four Kids to $15M: Rebekah McCracken's Instagram Real Estate Success This episode is for every agent who wants to build a thriving real estate business without sacrificing family time or burning out. Ashley Walker sits down with Rebekah McCracken, a realtor and mom of four who transformed her business using Instagram after taking the Socially Sold course. Here’s what we dive into: ✨ Juggling Four Kids and a Real Estate Career: Rebekah shares how she manages a busy family li...
🎙 Episode 20: From Zero Closings to $4M Pipeline - Riley's Socially Sold Success Story This episode is for every agent who feels intimidated by starting fresh, building a business in a new city, or just wants to stop cold calling and door knocking. Ashley sits down with Riley Hoffer, a realtor in Mount Dora, Florida, who transformed her business after taking the Socially Sold course. Here’s what we dive into: ✨ Starting from Scratch in a Small Town: Hear how Riley, a solo agent in a town of 1...
🎙 Episode 19: From Zero Closings to $4M Pipeline - Karina's Socially Sold Success Story This episode is for every agent who feels intimidated by starting fresh, building a business in a new city, or just wants to stop cold calling and door knocking. Ashley sits down with Karina Akouka, an agent who relocated from California to Cary, North Carolina, with no sphere of influence and a 20-year career in social work before real estate. Karina shares her incredible journey of transforming her busin...
🎙 Episode 18: All things Assist+ / CRM Tired of CRMs that don't get you leads or automate your business? This episode pulls back the curtain on Assist+ CRM- the game-changer built by an agent, for agents. Here’s what I dive into: The comprehensive world of "Assist+" and CRM systems, exploring how these powerful tools can revolutionize business operations and enhance customer relationships. I spent 18 months building Assist+ from scratch because I was fed up with tech-guru CRMs that...
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