Beyond the Practice™ with Brandi Matthews

With the current unprecedented crisis that's not only affecting the U.S but the whole world, many of us are experiencing stress and anxiety related to the uncertainty. In this episode, I will talk about how I started and built a group practice during the 2008 recession and the three pillars of staying focused and confident in your practice despite the chaos around us.  The three pillars of practicing with confidence. [7:00]First pillar of practicing with confidence. [7:30]Why emotional intelligence is important for our personal lives AND our business. [9:45]Second pillar of practicing with confidence. [11:07]Focused-Flexibility vs Panicked-Chaos. [12:27]Third pillar of practicing with confidence. [15:02]Join our Facebook group and join the conversation: https://www.facebook.com/groups/practicewithconfidence/?source_id=446794962521937Your thoughts and opinions matter!If you enjoy the podcast, please leave feedback. I appreciate your reviews! I also love to hear from you! Feel free to connect with me in one of the ways below. Facebook: Facebook PageLinkedIn: linkedin.com/in/brandimorganmatthews/Website link: brandimatthews.consulting/podcastEmail: brandi@brandimatthews.consulting

Limiting beliefs are one of the most common reasons personal brands fail or struggle to grow. When deciding on the next steps in growing your brand, you need to explore whether there are any limiting beliefs holding you back. And, if you’re like me, you might experience a period of denial of your limiting beliefs before the growth really starts to happen! In this episode, I talk about two of the major limiting beliefs in Private Practice that I struggled with myself. I also discuss some of the most common limiting beliefs in private practice and how you can overcome them. Overcoming limiting beliefs related to fee setting. [2:48]Limiting beliefs surrounding delegation. [5:40]Whether or not to accept insurance in private practice. [8:11]Are there enough clients for everyone? [12:51] Do you need additional income streams to have a financial viable brand? [15:32]Sign up and be the first to know when Practice With Confidence is Open! https://www.brandimatthews.consulting/join-the-waitlistYour thoughts and opinions matter!If you enjoy the podcast, please leave feedback. Your reviews encourage me and help others to find this podcast as well. Visit my Facebook Page, where I go live from time to time to discuss matters needed in running your private practice! Check here as well!LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

In this episode, Brandi Matthews discusses the difference between building a brand versus building a business. And debunking the notion about creating a perfect image of your brand based only on colors and fonts. And why you should strive to create a values-based personal brand. Why you should think about your business as a baby. [1:55] Building a business versus building a brand. [4:33]What does building a personal brand means to a therapist and why it is very important. [5:27]  Your thoughts and opinions matter! Thank you for listening! If you enjoy the information I share in this podcast, please leave feedback. Your reviews encourage me and help others to find this podcast as well. Visit my Facebook Page where I go live from time to time to discuss matters needed in running your private practice! Check me here as well!LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

As therapists, many of us are considering going beyond the practice. So what does it mean to go beyond the practice? And how do I know if I am ready to go beyond the practice?In this episode, we explore the questions you need to ask yourself to determine if going beyond the practice is the right next step for you. Do you have a defined niche? Do you know who you help and how you help them? [3:36]Do you have a steady, reliable income to support your plan of going beyond the practice? [5:45]Is your practice streamlined and efficient? Do you have good, solid, workflows, and processes in place? [8:48]Do you have the time to invest in going beyond the practice? [10:10] Sign up and be the first to know when Practice With Confidence is Open! https://www.brandimatthews.consulting/join-the-waitlistYour thoughts and opinions matter! If you enjoy the information I share in this podcast, please leave feedback. Your reviews encourage me and help others to find this podcast as well. Visit my Facebook Page, where I go live from time to time to discuss matters needed in running your private practice! Check me here as well!LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

There is much discussion about whether therapists should offer coaching services and the legal implications of doing so. This episode explores the 'why' behind some of advice you commonly hear for therapists who are considering moving into coaching. The discussion includes:1. Getting Clear on the Distinction Between Coaching & Therapy. While there are some distinctions, there is also significant overlap. We talk about how clear you need to be on this distinction. 2. Do I Need a Separate Business Entity to Coach? Possibly. We talk about the reasoning behind having a separate business entity and why the answer to this question may differ from state to state or practice to practice. 3. Do I Need a Separate Website? The answer may not be surprising, but the reasoning may be. 4. What Credentials Can I Use? A common question is how you can explain your education and experience--especially in marketing. We talk about the big 'no-no' and how you can convey your expertise instead.  5. What Documents Do I Need? We talk about the primary document you need to make sure you have with each and every coaching client before you begin providing services. 6. What Do My Clients Need to Know? We discuss what information you and your clients should be clear on regarding the distinction between therapy and coaching. Facebook: facebook.com/brandimatthews.consulting/LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

Therapists often contemplate whether they should make the shift from therapy to coaching. This episode discusses the decision-making process for therapists who are considering making the shift from therapy to coaching. Here are some key takeaways:Looking at the possibility of therapists adding coaching to their practice or totally transitioning their practice over to coaching.Important questions in your decision-making process: What is your vision? What is your niche? What approach am I going to use?Who are my referral sources?Why do you want to make the shift?Is it a good idea to offer both services?Download the pdf worksheet mentioned in the episode at brandimatthews.consulting/should-i-coachLooking for more? Connect with me here:Facebook: facebook.com/brandimatthews.consulting/LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

What is work-life balance?We're all familiar with the term. It's a much discussed topic usually in discussions of working too much or being stressed by work commitments. But is work-life balance really what we should be striving for? Today, we’ll talk about the dilemma created by the expectation of work-life balance and the difference between work-life balance and integration.Here's a few highlights:- Does busy equal success? [03:39]- Work-life balance: The “Life” category [06:32]- Is it possible to prioritize our work life and our personal life? [11:51]Looking for more? Check with me here:Facebook: facebook.com/brandimatthews.consulting/LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

We all have our own story. How did we start, what struggles we had to overcome, and the challenges that we had to face.We all have defining moments. Those moments we realize things will change. Moments that will be a turning point. In this episode, I’ll be sharing a piece of my story--the moment I knew something needed to change!Here's a few highlights: - My start as a therapist [01:52]- That time I went to Law school! [03:31]- Now, here’s where things started to change… [11:15]- My Biggest Concern [16:42]- What's your story?Looking for more? Connect with me here:Facebook: facebook.com/brandimatthews.consulting/LinkedIn: linkedin.com/in/brandimorganmatthews/Email: brandi@brandimatthews.consultingWebsite link: brandimatthews.consulting/podcast

Find out what to expect from future episodes of Beyond the Practice!This podcast will explore the idea and reality of building a brand and business beyond the practice as a therapist and/or coach as well as offer in-depth discussion on issues of emotional wellbeing, relationships, creating a vision for your brand, and integration of personal life and a values-based brand. Finally, this podcast is a place to hear and share the experiences of other therapists and coaches who built their brand beyond the practice while striving to achieve and maintain integration between their personal and professional lives. Subscribe to Beyond the Practice so you don't miss any future episodes!