Blue Square SEO & Digital Marketing

Welcome to episode 33 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 10 tips on how to make good how to, explainer, educational and instructional videos for you business. How-To or explainer videos are one of the most effective ways to use video marketing to help promote and market your business, however large or small your business is. You potential customers, clients or patients, will search on Google and YouTube for how-to, educational and explainer videos about the services or products that you offer. Let it be your videos to get found and not your competition! Information is a valuable commodity online, and a well-produced how-to video can sell your product or business more effectively than a traditional commercial – without actually “selling.” There are several different things you can do with a how-to video. For example, you can: Demonstrate a product Show different ways to use a product Give customers a behind-the-scenes look at how you make a product Any one of these can make for an entertaining and informative video. Keeping this in mind, here are 10 tips to help you make a how-to video that your customers will love. Listen to discover how to create your own instructional videos for your business ... Does your business need help with YouTube marketing? Our YouTube video production services can help you get found on YouTube. Whether you want more views, subscribers, customers. clients or patients, we can help you achieve your goal. Contact us today! Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 32 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 10 tips on how to use video SEO to optimize and rank your YouTube videos and why video SEO is so important. You can then use these 10 YouTube SEO tips to help  improve your visibility and  rankings in YouTube and Google and make it part of your  YouTube marketing. If you are aware about digital marketing, you will of heard of SEO, also known as Search Engine Optimization and how important it is in ranking websites in the search engines. It is probably one of the most important online marketing strategies that you should implement if you have a website. By optimising your website correctly, you increase the chances of being found by the people searching for the information, products or services that you provide on Google, Bing etc. These very same principles can be taken and implemented to your YouTube videos. By optimizing your videos you increase the chances of them being found. Every piece of content you create should be geared toward promoting your business and improving your search results. In both Google and YouTube. Unlike website SEO, optimizing a marketing video is much easier. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: - SEO - Pay Per Click Advertising - Social Media Marketing - Review and Reputation Management - Video Marketing - Web Design - And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed 51.372429, 0.075986 Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 31 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 8 tips on how to write a video script for your business, corporate and/or YouTube video. You can then use this as a video script template for future video productions. Without a great script it is almost impossible to create an effective marketing video for your business. The script is the blueprint for your business, corporate and/or YouTube video.  Everything else in it – the visuals, music, actors and even the call to action – will be dictated by the script.  You may be surprised to learn that a 1 minute only requires about 150 words. This is not much for you to get your message across. Bearing this in mind, I have put together 8 tips to use as a video script template that will help you and guide you on how to write a script for a business, corporate and/or YouTube video. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 30 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 5 powerful video marketing tips on how to create call to actions at the end of your business videos to get you viewer to take action and become a customer, client or patient. A Call To Action, also referred to as a CTA, tells the viewer, your potential customer, client or patient, what you want them to do after watching your business video. When it comes to creating videos to promote your business, you want only the highest-quality videos attached to your brand name. But if you are new to video marketing, making a great video can be daunting. You need the perfect script, find the best voice over artist, pick the right images, find the best music track, and more. Just to keep your viewers hooked until the end. All of these things matter, but are you forgetting the one thing that can turn your business video into a marketing powerhouse? The Video Call to Action (CTA)! If your video doesn’t have a strong call to action at the end, you are missing out when it comes to marketing. Your goal is not simply to produce great video content. It’s to produce great video content that converts viewers into customers, clients or patients. Listen to this podcast to learn more ... Check out more video marketing tips on previous podcasts: Episode 29 : 3 Business Video Ideas : How To Easily Create Video Marketing Content For Your Business Episode 28 : Top 5 Video Marketing Benefits That Can Get You More Customers : Video Marketing Statistics 2021 Episode 27 : 6 Tips on How To Make the Perfect Sales Video That Convert Episode 26 : Top 4 Benefits of Video Marketing For Business Episode 25 : 4 Video Marketing Tips : How To Shoot a Business Video Episode 24: Video Marketing Tips : How To Cast Actors For Business & Corporate Videos Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 29 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 3 easy business video ideas on how to get your customers, clients or patients to easily create video marketing content for your business. Video content is one of the most-shared forms of content on the internet. More than images and blog posts and articles. On average, people watch more than 30 videos per month and a great promotional and marketing video can attract views on YouTube, improve your brand recognition, attract new customers, clients or patients and increase your sales. However, one downside of video marketing is that producing a professional-looking video can be more expensive than writing a blog post or a list of tips. Yet, by leveraging your customers, you can create business videos for FREE. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing and digital marketing tips and advice, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 28 of Blue Square SEO & Digital Marketing Podcasts. In this episode you will discover the top 5 video marketing benefits that can help get you more customers, patients, sell more products and services, and help grow your business. As well as video marketing statistics that show how powerful using video marketing can be for you business. In my opinion, every business should be using video to market and promote their business, as well as using it to educate their customers, clients or patients. YouTube is the second largest search engine, only beaten to the number one spot by Google ... and Google owns YouTube! Listen to this podcast to learn more ... Do you want more customers, clients or patients? Do you want to sell more products or services? If you are thinking about using video marketing for business but are not sure how to go about it, contact Blue Square Management to find out how we can help you grow your business. Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed Blue Square Management : Video Marketing Agency London & Kent

Welcome to episode 27 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about the simple 6 steps to creating the perfect sales video that convert for your business. Video has become a must-have tool for online and offline businesses in their sales and marketing strategy.  Video marketing is so powerful, than in my honest opinion, every business, large or small, should be using to market and promote to their customers, clients or patients. However, most business owners often do not know how to create a sales video. This podcast tries to break down a sales video into its essential parts so that any business owner can create one for their products or services on sale. Listen to this podcast to learn more ... Do you want more customers, clients or patients? Do you want to sell more products or services? If you are thinking about using video marketing for business but are not sure how to go about it, contact Blue Square Management to find out how we can help you grow your business. Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed 51.372429, 0.075986

Welcome to episode 26 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about the top 4 advantages and benefits of using video marketing for your business, however large or small. You will discover the following 4 video marketing benefits and the importance of video marketing for your business: Faster Google Rankings More Appealing To Your Customers, Clients and Patients Integrates well with Social Media Cheap Listen to this podcast to learn more ... Do you want more customers, clients or patients? Do you want to sell more products or services? If you are thinking about using video marketing for business but are not sure how to go about it, contact Blue Square Management to find out how we can help you grow your business. Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed

Welcome to episode 25 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about how to create a great business video using 4 video marketing tips. Video For Business Marketing & Promotion Video marketing has proven to be one of the most cost effective marketing methods that yields the best conversion rates for offline and online business owners. However, you need to know how to create a video the right way for it to be a powerful tool. Business owners often wonder what to include in a video and how to arrange the different parts. I will talk about the following 4 basic elements that you need to include when creating a good business video: Include an Intro Screen The Content Include Background Music Final Screen With these 4 basic tips, any business owner can create a high quality video for their business. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed 51.372429, 0.075986 Blue Square Management : Video Production Company & Video Marketing Agency London & Kent

Welcome to episode 24 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about simple video marketing tips on how to cast actors for business and corporate videos. The success or failure of your marketing video can hinge on many things: the script, the production value, the strength of your call to action, and your promotional ability. All of these things need to work together in order to create a strong marketing video. However, even if all of these elements fall into place, there is one thing that can still ruin your videos; if your cast is not appealing, people are not going to watch. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/

Welcome to episode 23 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about simple video marketing tips for the camera shy and how to create business videos without being in them! If you are really camera shy and the thought of being on video talking about your business scares you half to death, there are simple ways to get around your fear. Listen to this podcast to learn more ... Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed

Welcome to episode 21 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about social media and SEO and whether social signals help SEO and search engine rankings. Having good search engine rankings is just as important as getting a line of customers, clients or patients into your business. When done right, a social media marketing strategy has a number of benefits to your business. These can include: increasing your online presence improving your search engine rankings engaging with your audience and potential customers, clients or patients getting more leads, enquiries, and sales  If you are not familiar with how social media can impact your search rankings, listen on. I will discuss: What search engines are looking for How this can help local businesses How to optimise your SEO (Search Engine Optimization) 3 Free Tools to help with social media SEO A deeper understanding of your social signals and their impact Link building using social media Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed

Welcome to episode 21 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about 5 social media marketing tips on how to use it effectively in 10 minutes a day! There are many benefits for businesses who use social media marketing. By using platforms, such as Twitter. LinkedIn and Facebook, to build a communications channel between you and your customers, clients or patients. Social media allows not only you to interact with your network but for your network to interact with your business by expressing their opinions and views. This interaction is a great marketing tool to build insights into your consumers. By what people comment can reveal what they think of your business. Do they like the content that you are posting? Are they sharing positive or negative experiences? All very powerful insights.   By utilising social media marketing, businesses can get into the minds of their customers, clients or patients. Yet, there can be a price to pay. By creating content and posts and replying to comments means that your have to monitor your social media channels, which can eat time like no tomorrow!   But there is a solution. By following a few simple tips you do not have to spend all day monitoring your social media presence. Listen to the following podcast and discover 5 social media marketing tips on how to use it effectively in just 10 minutes a day! Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed

Welcome to episode 20 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about a local SEO guide with 5 strategies and tips on how to get your business to show up on Google first. For local businesses nothing is more important than dominating Google Maps and local SEO, aka Search Engine Optimisation. Get local traffic, both online and customers through the door, is much more targeted than those businesses that just sell online. A vital SEO strategy for local businesses is to focus on keywords and phrases that include the cities and towns that your business serves. Here are three reasons why local SEO is so important: 80% of consumers use search engines to find local info 70% of consumers use local search to find brick and mortar businesses Over 50% of ‘near me’ searches result in a physical store visit. If you are not convinced that dominating local SEO should be a part of your online marketing strategy, listen on. Need Help Getting Your Business Found? Do you want to get more customers, clients or patients? We can help get your business found when people are searching for the products or services you provide by improving your Google rankings with local SEO services. Contact Blue Square Management to learn more. FREE Digital Marketing Magazine Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Blue Square Management - Local SEO Agency London 9 Grange Rd, Orpington BR6 8ED Tel : +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Monday 09:00–17:00 Tuesday 09:00–17:00 Wednesday 09:00–17:00 Thursday 09:00–17:00 Friday 09:00–17:00 Saturday Closed Sunday Closed

Welcome to episode 19 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about pay-per click marketing strategies and 7 PPC Marketing Tips For Beginners To Safe You Money in 2021. Attracting visitors to your website takes time and a great strategy. This is especially holds true when you are using SEO, also known as search engine optimization. What a lot of small business owners are finding to be quicker and just as effective are pay-per-click advertising. The biggest of which is Google Ads. Then you have other platforms that include Bing, Facebook, Instagram, LinkedIn and Twitter. By implementing PPC marketing ads into your digital marketing campaign, you can target specific people at certain times of the day right away. With SEO, you have to wait months before you get a chance to achieve a ranking that will allow your site to be found by your potential customers, clients or patients.  PPC marketing can be highly effective for small businesses, especially those that have shops or stores, since they can target local audiences. Just keep in mind that SEO is part of building a successful PPC campaign. While you are creating your ppc strategy, make sure not to make these seven common beginner mistakes, otherwise you could find that you are spending your budget on wasted clicks! Get Your FREE Digital Marketing Magazine Blue Square Management have created a free monthly digital marketing magazine that aims to help small businesses get more customers, clients, or patients, increase sales and help grow their business. It provides useful hints and tips on all online marketing topics, including: SEO Pay Per Click Advertising Social Media Marketing Review and Reputation Management Video Marketing Web Design And much more To get this free digital marketing magazine sent to your email inbox each month, just go to www.bluesquaremanagement.com and subscribe. Contact us PPC Agency Kent Blue Square Management 9 Grange Rd, Orpington BR6 8ED Tel: +44(0)1689 602248 https://bluesquaremanagement.com/ Opening Hours Mon : 0900 - 1700 Tues: 0900 - 1700 Wed: 0900 - 1700 Thurs: 0900 - 1700 Fri: 0900 - 1700 Sat: CLOSED Sun: CLOSED Blue Square Management : PPC Agency Kent https://www.google.com/search?q=blue+square+management&kpononly=&gmid=/g/1vbnnnq_