Welcome to episode 33 of Blue Square SEO & Digital Marketing Podcasts. In this episode I’m going to be talking about 10 tips on how to make good how to, explainer, educational and instructional videos for you business.

How-To or explainer videos are one of the most effective ways to use video marketing to help promote and market your business, however large or small your business is. You potential customers, clients or patients, will search on Google and YouTube for how-to, educational and explainer videos about the services or products that you offer. Let it be your videos to get found and not your competition!

Information is a valuable commodity online, and a well-produced how-to video can sell your product or business more effectively than a traditional commercial – without actually “selling.”

There are several different things you can do with a how-to video. For example, you can:

• Demonstrate a product


• Show different ways to use a product


• Give customers a behind-the-scenes look at how you make a product

Any one of these can make for an entertaining and informative video. Keeping this in mind, here are 10 tips to help you make a how-to video that your customers will love.

Listen to discover how to create your own instructional videos for your business ...

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• SEO


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• And much more

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Blue Square Management : Video Production Company & Video Marketing Agency London & Kent