Brand Builders Lab with Suz Chadwick

The truth is that you don't need to have a million messages, products and projects.  Simplifying your business is going to be one of the best things you can do to feel at ease, to create in a powerful way and to build something that aligns with where you want to go.  Today I'm sharing 3 key things that I think you can keep simple and focus on that will make the biggest difference.  If you're ready to work together then DM me the word Amplify on Instagram @suzchadwick to get started!

Liz Mosley is a graphic designer with 18+ years of experience running her own creative studio, helping small business owners build brands they genuinely love. She's also the host of the Building Your Brand podcast, where she talks about the real, messy, magical parts of building a business. In this episode, Liz shares her rejection challenge journey - a goal to get 100 rejections in six months that completely transformed her mindset and business. She'll walk you through the exact moment she realised her fear of rejection was holding her back, how she gamified the whole thing to make it less scary, and what happened when she actually started asking for the opportunities she wanted. We talk about why rejection is just data, not a reflection of your worth. We dive into the mindset shifts that actually matter. We explore how sharing your story - even the vulnerable, messy bits - is what makes you magnetic to the right people. And we unpack the real opportunities that came from her being bold enough to ask. If you're playing small because you're afraid of hearing no, this is the conversation that'll shift something for you. Connect with Liz INSTAGRAM WEBSITE PODCAST   ************************** Ready to stop playing small and start asking for what you want? Here's how to work with me: ✅ Amplify Accelerator Scale your business - https://www.suzchadwick.com/amplify ✅ 1:1 Coaching - https://www.suzchadwick.com/bc ✅ Build your Coaching & Consulting Business Masterclass - https://www.suzchadwick.com/coach ✅ Messy to Magnetic Masterclass - https://www.suzchadwick.com/messy

Stop doing busy work and start focusing on revenue-generating activities that actually make money. In this episode, I'm breaking down exactly what's keeping you spinning your wheels and the simple, deliberate funnel system that'll change everything. We're talking brand clarity, lead magnets that actually convert, community engagement, making offers without being salesy, and the scalable impact method that creates the flywheel effect in your business. If you're tired of doing a million things that aren't getting you paid, this one's for you. Plus: why you don't need everything perfect to start generating revenue.   ✅ Scale your business – https://www.suzchadwick.com/amplify ✅ 1:1 Coaching – https://www.suzchadwick.com/bc ✅ Build your coaching & consulting business masterclass – https://www.suzchadwick.com/coach ✅ Messy to Magnetic Masterclass – get your biz foundation in place – https://www.suzchadwick.com/messy    

Okay, so here's the thing nobody's talking about when it comes to building a personal brand, and I'm genuinely obsessed with it right now. You don't get results by trying to be the person - you get results by deciding to be the person who does the thing. Full stop. In this episode, I'm breaking down the five identity-shifting pillars that'll actually help you stop the constant struggle and start moving towards your goals without all the resistance. Because if you've been stuck despite knowing what to do, it's probably an identity issue, not a skills issue. ✅ACCESS THE QUESTIONS DOC MENTIONED IN THIS EPISODE If you're ready to shift your identity and build the personal brand and build you want then now is perfect time to join the Amplify Accelerator.  Don't forget to check it out on Youtube too!

GRAB THE FREE CLIENT TRIGGER GPT HERE Ever wondered if your client is actually ready to buy? Today, I'm sharing 4 key questions to ask to really understand where your clients are at and how to speak directly to their needs, wants and stage.  There's a moment - a specific moment - where they shift from thinking about it to needing it now. In this episode, I'm breaking down the four questions that'll help you identify that moment, shorten your sales cycle, and speak directly to your dream client when they're most ready to listen. Because understanding buyer readiness isn't just about sales - it's about being the person they can't help but reach out to. Tune in to discover the signals that matter.   Work with Me: Brand Builders Academy - www.suzchadwick.com/bba Amplify Accelerator - www.suzchadwick.com/amplify 1:1 Coaching - www.suzchadwick.com/bc   

 So today we're talking about the courage and the confidence to step up. And step out of your comfort zone to build your personal brand because at the end of the day, it's not that you don't have the expertise, it's that you don't have the visibility, you don't have enough people knowing about you in order for you to build a profitable personal brand. Reminder that you can the video on Youtube or Spotify!   Ready to take action and work together? Join the Amplify Accelerator to build your personal brand, confidence & coaching/consulting business Need to get your business foundations in place? Join Brand Builders Academy Want to work with me 1:1 Click Here  

Stop Waiting for Perfect and Start Getting Results Faster Find out why your message isn't the problem - and the four pillars that actually move the dial. Questions This Episode Answers: Why am I not getting results even though I'm constantly working? What's really holding me back from attracting clients? How do I know if my message is actually landing? Do I need everything perfect before I can start making money? How do I build trust with my audience (and myself)? What does visibility really mean for my business? How long does it actually take to see results? What's the one thing I should focus on first? Ready to build a personal brand that actually sells? Work with me in the Amplify Accelerator to stop overthinking and start building the business you want.

Business Brand strategy or Personal Brand strategy? Which do you need, what's the difference and how do they work together? After getting this question at an event I recently spoke at, I thought was a great one to share with you!    If you need help building your brand strategy & business then Brand Builders Academy is the perfect place to do just that! https://www.suzchadwick.com/bba

In this episode, we're unpacking one of the biggest barriers to business success: the stories you tell yourself about how hard things are. If you find yourself saying "content creation is hard" or "sales is hard," this episode is for you. Learn why your brain loves to tell you things are hard, how to reframe these limiting beliefs, and the simple framework to stop self-sabotaging and start building the business you want. Work with me: Amplify - Build & Scale your coaching & group program business Brand Builders Academy - Build business foundations    

What You'll Learn in This Episode: Why you need to make time (not find time) to build your coaching business alongside your current services The essential method you need before selling coaching packages How to position yourself as the expert without feeling salesy The mindset shifts required when you become the face of your business Why your energy is just as important as your expertise The difference between selling a service and selling yourself How to attract the right clients through strategic content and messaging The importance of going deep on your ideal client's thoughts and struggles Key Takeaways: You Need a Method - Don't just say "we'll see where you need help." Give clients a clear roadmap from A to B. Just Because You Can Doesn't Mean You Should - Stay focused on your vision, not every opportunity that comes your way. Energy is Your Invitation - People will pay to be in your energy. Quiet energy is just as powerful as bold energy. Stop Thinking About Yourself - When you focus on your clients instead of how you look or sound, showing up becomes easier. Name and Claim Your Audience - Be specific about who you're speaking to. If you're attracting the wrong people, you're speaking to the wrong people.   If you're looking for coaching, support & community to build your coaching and consulting business then check out Amplify - www.suzchadwick.com/amplify - DM me with any questions.  

Let's be honest, stepping into your content era isn't something that an option these days. If you're a business owner, then it just part and parcel of building your brand, community and clients.  About the Guest: Rom's been a full-time content creator for three years. She went from hating her corporate job to building a creator business that includes brand deals, TV appearances, and consulting gigs. She's all about teaching creators how to actually make money doing this. In This Episode we're talking about how you can set into your content era & nail your Content Creation Skills The ONE skill that separates great creators from everyone else Why lighting and editing are easy - communication is hard How to capture attention in the first 3 seconds The 3-part hook structure (visual, verbal, text) Stop downloading "1000 hooks" templates - do this instead Check out Rom out on Instagram & TikTok *********************** ⋒ WORK WITH SUZ Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify 1:1 Coaching - https://www.suzchadwick.com/bc Shop - https://www.suzchadwick.com/shop   ⋒ My 2025 YouTube Equipment & Tech: Descript - www.suzchadwick.com/descript DJI Pocket Osmo 3 - www.suzchadwick.com/DJI Softbox Lighting - MSKIRA Softbox DJI Tripod - EUCOS 62' Tripod   ⋒ PODCAST LINKS Listen on Apple: https://suzchadwick.com/applepod Listen on Spotify: https://suzchadwick.com/spotify Listen anywhere else: https://kite.link/BrandBuildersLab   ⋒ FOLLOW SUZ CHADWICK TikTok: /suzchadwick Instagram: /suzchadwick LinkedIn: /suzannechadwick Join the community: https://www.suzchadwick.com/subscribe   About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!  

BONUS EPSIODE - this was an epsiode that I recorded and shared on my substack that I thought I would drop here as  a bonus!   But the question I'm asking myself and I'm asking you - what if you don't need to look outside of yourself, what you know what to do to create the outcomes that you really want?

I had to share an instagram live that I did this week because it really came from the heart and something I've been thinking about and working with client on as well.  So enjoy! 

Is your content actually doing the job you need it to do? In this episode, I'm breaking down the four types of content that will position you as the go-to person in your industry - and they're not the same four things everyone else talks about. These content types will help you build authority, tell your story, and convert followers into clients. Key Points: Authority Content - Share client results, success stories, and your transformation journey to create conversion storytelling that proves what's possible Personal Brand Content - Take people behind the scenes of your journey to build real connection and the know, like, trust factor (yes, people do want to know what you're up to!) Value & Teaching Content - Educational content that stands out by weaving in stories, examples, and unexpected insights instead of generic tips Commentary Content - Share your hot takes and opinions on industry topics to position yourself as the information curator your audience looks to Authority and commentary content are goldmines for building your reputation as the expert Perfect content becomes boring - share the challenges and struggles too Your brain doesn't know the difference between online and in-person connections Connect with Suz: @suzchadwick on Instagram and TikTok DM me and let me know which type of content you're excited to try! Work with me Brand Builders Academy Amplify Accelerator 1:1 Coaching

Today we're getting bold! We talked about playing small last week and this week we're diving into what it looks like to be Audacious! What You'll Learn: How to become more audacious in your business The power of mindset audits and thought work Why energy alignment is crucial for business success Practical strategies to take bold risks that pay off How to visualise your big vision and make it reality Key Takeaways: Audacious Definition: Showing a willingness to take surprisingly bold risks The Woo & The Do: You need both energetic alignment AND strategic action Your Energy is Your Invitation: When you're aligned, you become magnetic Belief Ladders: Build your belief system to support bigger goals Visualisation Works: Picture your success in vivid detail Mentioned Resources: Brooke Castillo's "The Model" (Circumstance → Thoughts → Feelings → Actions → Results) Ryan Leak (Leadership Speaker) Connect with Suz: Instagram: @suzchadwick Brand Builders Academy - www.suzchadwick.com/bba Amplify Accelerator - www.suzchadwick.com/amplify Share your audacious goals in the comments or DMs!

I did my first Lattes & Lives this week - after such a long time. If you've been around my world for a while, I used to go live on Intagrams a lot and I would make those epsiodes into podcast episodes, but recently it's not something I've been doing!  So we're back and today I'm doing a little confession....and hopefully it's helpful for you!  ************* Check out my latestly workshop - Content to Clients where I share with you how you can use the content you're sharing to build your list and get more clients! Access it here - https://www.suzchadwick.com/C2C Ready to work together? Join Brand Builders Academy VIP - Join the Amplify Accelerator

Today we're diving into one of my favourite topics - SALES! What You'll Learn: The 4 essential elements to increase sales in your business (using the SALE framework) Why having a clear sales strategy is non-negotiable for business success Daily revenue-generating actions that actually move the needle How to show up as a leader in your business and community The role of energy in attracting your dream clients   🔥Access the FREE 7-figure Brand Blueprint Mini Course - https://www.suzchadwick.com/7fbb     ⋒ WORK WITH SUZ Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify 1:1 Coaching - https://www.suzchadwick.com/bc Shop - https://www.suzchadwick.com/shop   ⋒ My 2025 YouTube Equipment & Tech: Descript - www.suzchadwick.com/descript DJI Pocket Osmo 3 - www.suzchadwick.com/DJI Softbox Lighting - MSKIRA Softbox DJI Tripod - EUCOS 62' Tripod   ⋒ PODCAST LINKS Listen on Apple: https://suzchadwick.com/applepod Listen on Spotify: https://suzchadwick.com/spotify Listen anywhere else: https://kite.link/BrandBuildersLab   ⋒ FOLLOW SUZ CHADWICK TikTok: /suzchadwick Instagram: /suzchadwick LinkedIn: /suzannechadwick Join the community: https://www.suzchadwick.com/subscribe   About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!

I can't wait to share today's epsiode with you, because it's a juicy one!  Today I'm chatting with Zara Jarvis - the Senior Social Media Specialist at The Digital Picnic, where she leads strategic campaigns for major clients and oversees organic social media and partnerships. With a non-traditional marketing background that includes owning a music studio business and working at Adore Beauty, Zara brings a unique perspective to marketing strategy. She's also the creator of the viral TikTok series "Think Like a Marketer." Key Topics Covered Non-linear career paths in marketing The mindset shift needed to think strategically about marketing Platform-specific strategies for TikTok, Instagram, and LinkedIn Creating content series that build audiences Using AI tools effectively in marketing The Hero Hub Hygiene marketing framework Building authentic personal brands online Key Takeaways Embrace being a "try hard" - showing you care and putting in effort shouldn't be seen as negative Think holistically about marketing - it's not about individual posts, but how everything connects Content series create recognition and growth - Zara gained 3,000 followers from 13 episodes vs minimal growth from 100+ previous videos Different platforms need different approaches - TikTok is sound-on comfort scrolling, Instagram is visual and sound-off Use AI strategically - for planning and refinement, but ensure your unique voice and opinions remain central *************** 🔥Access the FREE 7-figure Brand Blueprint Mini Course - https://www.suzchadwick.com/7fbb   ⋒ WORK WITH SUZ Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify 1:1 Coaching - https://www.suzchadwick.com/bc Shop - https://www.suzchadwick.com/shop   ⋒ My 2025 YouTube Equipment & Tech: Descript - www.suzchadwick.com/descript DJI Pocket Osmo 3 - www.suzchadwick.com/DJI Softbox Lighting - MSKIRA Softbox DJI Tripod - EUCOS 62' Tripod   ⋒ PODCAST LINKS Listen on Apple: https://suzchadwick.com/applepod Listen on Spotify: https://suzchadwick.com/spotify Listen anywhere else: https://kite.link/BrandBuildersLab   ⋒ FOLLOW SUZ CHADWICK TikTok: /suzchadwick Instagram: /suzchadwick LinkedIn: /suzannechadwick Join the community: https://www.suzchadwick.com/subscribe   About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!

Ready to build you personal brand in a simple and structured way? I got you! What You'll Learn: How to create a clear brand umbrella that organises your entire messaging hierarchy Why specificity in your target audience is crucial (and won't scare away good clients) The four levels of your brand umbrella framework How to audit your products and services for brand alignment Why your messaging needs to make people feel like you're reading their mind Key Takeaways: Your brand umbrella is what you want to be known for - not just what you do, but what you're here to do in the world Get so specific with your ideal client that you could call them out in a crowd Content themes should blend business expertise with personal insights (70/30 split works well) If you don't love your product suite, you won't sell it effectively Train your AI tools with your authentic voice and client problems for better messaging Resources Mentioned: Amplify Accelerator (Suz's main programme) AI tools: Claude and ChatGPT for content creation   **************** ⋒ WORK WITH SUZ Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify 1:1 Coaching - https://www.suzchadwick.com/bc Shop - https://www.suzchadwick.com/shop   ⋒ My 2025 YouTube Equipment & Tech: Descript - www.suzchadwick.com/descript DJI Pocket Osmo 3 - www.suzchadwick.com/DJI Softbox Lighting - MSKIRA Softbox DJI Tripod - EUCOS 62' Tripod   ⋒ PODCAST LINKS Listen on Apple: https://suzchadwick.com/applepod Listen on Spotify: https://suzchadwick.com/spotify Listen anywhere else: https://kite.link/BrandBuildersLab   ⋒ FOLLOW SUZ CHADWICK TikTok: /suzchadwick Instagram: /suzchadwick LinkedIn: /suzannechadwick Join the community: https://www.suzchadwick.com/subscribe   About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!  

🔥Access the FREE 7-figure Brand Blueprint Mini Course - https://www.suzchadwick.com/7fbb Feeling burnt out by the content creation hamster wheel? You're not alone. In this episode, I get real about my own content struggles and share my game-changing approach to creating content you'll actually love making. I break down exactly how to find your content flow, build genuine brand authority, and connect with your audience in a way that feels authentic to you. Key Takeaways Why I believe creating from a place of service beats creating to convert every time How to choose the right platform that matches your natural content style My content waterfall effect: squeeze all the juice out of one piece of master content 4 types of content that I use to build brand authority and showcase expertise   ⋒ WORK WITH SUZ Foundations - Brand Builders Academy - https://www.suzchadwick.com/bba Scale - Amplify Accelerator - https://www.suzchadwick.com/amplify 1:1 Coaching - https://www.suzchadwick.com/bc Shop - https://www.suzchadwick.com/shop   ⋒ My 2025 YouTube Equipment & Tech: Descript - www.suzchadwick.com/descript DJI Pocket Osmo 3 - www.suzchadwick.com/DJI Softbox Lighting - MSKIRA Softbox DJI Tripod - EUCOS 62' Tripod   ⋒ PODCAST LINKS Listen on Apple: https://suzchadwick.com/applepod Listen on Spotify: https://suzchadwick.com/spotify Listen anywhere else: https://kite.link/BrandBuildersLab   ⋒ FOLLOW SUZ CHADWICK TikTok: /suzchadwick Instagram: /suzchadwick LinkedIn: /suzannechadwick Join the community: https://www.suzchadwick.com/subscribe   About: I'm Suz Chadwick, a personal brand & business coach and the Creative Director of Bold Vibes Consulting Personal brand agency. I (mainly) work with women to help you build the confidence and strategies to build a brand that sells for you and finally step off the content hampster wheel to sales strategies that work!