In this episode you’ll hear my thoughts on: What should be in your content; Why giving away too much isn’t an issue; What the problem is with a one-way conversation; How to overcome that Problem; How to get attention for the content; and Why more content is better than less. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What the only factor that matters is for getting referrals; How to implement that for your brand; and What the results will be if you do so. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Why you shouldn’t automate any new marketing or sales activity; Why manual marketing or sales activity at first is a very smart decision; and When you should start marketing or sales automation. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Staying front of mind with customers, including theory about how advertising work and tactics such as “surprising and delighting Creating offers, with examples Creating communities, transitioning from offline to online, and nuances of Facebook Groups Branding, specifically wearables and interest categories for referrals Instant demos for increasing sales, and some examples of them Incentivizing referrals with specific phrasing Content creation, topics, quantity, length, and finding your voice So, listen here as I discuss these! If you like what was on here and want more, go to https://createmorecustomers.agency
In this episode you’ll hear my thoughts on: Categorizing ideal customers into different categories Using well-known frameworks to identify these categories Targeting product-aware customers and re-engaging with potential customers Escaping the commoditization of the products and services Creating a brand stand out in a competitive market Building trust and relationships by adding value before pitching Starting content distribution to contact customers and build a relationship with them Fulfilling promises and promoting prospects to build trust and relationships Asking for referrals and not taking a "no" as a dead-end Using outbound methods via LinkedIn, Twitter, email and SMS So, listen here as we discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Why getting back in contact with prospects is important What the new algorithms social channels are using Why visual content works How to do business development A process of business development for content A process for content creation What makes quality content Why testing content on social channels is important How to target well via social channels How to easily distribute audio So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Identifying ideal customers Educating potential customers Utilising different channels Creating and distributing content Targeting specific customer segments Building a sales funnel Asking for referrals Being consistent and persistent Considering paid advertising Providing value through communication So, listen here as we discuss these! If you like what was on here and want more, go to https://createmorecustomers.agency
In this episode you’ll hear my thoughts on: Why Twitter bio disclaimers are redundant; How to use 2 of a 3 step sales funnel to overcome brand use restrictions; What to communicate to overcome brand use restrictions; How these topics relate directly to lead generation for your employer; How these topics build your personal brand as an employee; What the practical steps to get started are; Why organizers get brand benefits and attendees don't; and What the practical examples of this organizing look like. So, watch here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What a brand is and is not; What an easy way to rebrand is; How this way creates awareness, recognition and recall; and How you can and cannot control your brand. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What happens to your product usage when the buyer and the seller are not the same person; What sales is and why it is different that pitching; and What to do when the buyer and the seller are not the same person. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: • How to help prospects know, like and trust you when you cold contact. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: • What conversation rates you should be aiming for with your cold contact; • Why being different is superior to being better (etc); • Why focusing on this is the key to navigating objections; and • What the two tactics are for navigate objections. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What you should be doing now when you cannot sell due to Coronavirus and having no ad budget. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What a marketing & sales communication should match with; What the current targeting criteria that is available; What possible targeting criteria will be available in the future; What technology will allow this to happen; What most brands do despite both of these; What the middle ground is practically in 2020; What an example this targeting is; and What you can do to better target your marketing & sales communication. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What most brands do with their billboards, ads and marketing and sales communication; Why you should not be following in their footsteps; The only purpose of a billboard or ad; What an example of this is; and How to use this example for your own billboards and ads. So, watch here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Who the best partners are to do business development deals with; Who to find these partners are to do business development deals with; Why business development is different that selling and pitching prospects; Why I do certain types of business development deals; How these business development deals fit into business models; and What the correct processes for business development deals to create partnerships. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: How most brands go about cold outreach and contact; Why that approach rarely works; What to do instead; Why some ways of cold contact are better than others; What an ideal cold outreach and contact process looks like; What types of brands this works for; and What types of results are possible with this alternative method. If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Why salespeople have a bad reputations; The common reasons why prospects despise salespeople; How to overcome these reasons; and What the results will be if you do so. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: Why producing engaging content discredits your expertise; Why producing content not aligned with your expertise is bad for your brand; What the majority of your content should convey; and What the results will be if you do so. So, listen here as I discuss these! If you like what was on here and want more, go to http://orrenprunckun.com
In this episode you’ll hear my thoughts on: What targeting ability traditional media has; What types of messages capture attention; Why consistent brand messaging is important; Why your brand needs to speak to as many as possible; and Why evoking emotion is important. So, listen here as I discuss this! If you like what was on here and want more, go to http://orrenprunckun.com