Digital Cheesecake: Your Marketing Podcast for Tips and Jobs

<p>🎙️ <b>Digital Cheesecake: Your Go-To Podcast for Marketing Tips, Jobs & Real Life Challenges<br /></b><br /></p><p>Step into the marketing world with <em>Digital Cheesecake</em>, where we deliver career hacks, insider tips, and unfiltered stories from industry leaders. Whether you’re landing your first marketing role, navigating real-life challenges, or making waves as a CMO, this podcast is your ultimate guide.<br /><br /></p><p>Hosted by <b>Jack Johnson</b>, Founder of <a href="https://www.blu-digital.co.uk">Blu Digital Recruitment</a>; a leader in placing top marketing talent, and <b>Ellie Farrugia</b>, Founder & MD of <a href="https://kinsmanco.com/">Kinsman & Co</a> a full-service marketing agency in London changing the game in agency world. <br /><br />https://www.blu-digital.co.uk<br />https://www.kinsmanco.com<br /> <br /> Together, Jack and Ellie bring a unique mix of recruitment expertise and hands-on marketing insights to every episode.<br /><br /></p><p>🎧 <b>What to Expect:</b></p><ul><li>Tips to land your dream job and climb the marketing career ladder.</li><li>Real-world insights on media planning, branding, and performance marketing.</li><li>Candid discussions with industry leaders on challenges, successes, and lessons learned.</li><li>Actionable strategies to supercharge your growth and thrive in a competitive industry.</li></ul><p><br /></p><p>🍰 <b>Sign up for weekly insights:</b> <a href="http://www.digitalcheesecake.com">www.digitalcheesecake.com</a></p><p><br />👉 Connect with us for more:</p><ul><li><b>Instagram</b>: <a href="https://www.instagram.com/digitalcheesecake_/">https://www.instagram.com/digitalcheesecake_/reels/</a></li><li><b>LinkedIn</b>: <a href="https://www.linkedin.com/company/digital-cheesecake/">https://www.linkedin.com/company/digital-cheesecake/</a></li><li><br /></li></ul><p>🎧 <b>Subscribe on Spotify, Apple Podcasts, YouTube or wherever you listen.<br /></b><br />Join Jack and Ellie for an inside look at marketing careers, industry hacks, and how to make your mark—one slice at a time.</p><p><br /> </p>

From Kitchen Table to Co-Op Shelves | Marketing Podcast

Learn how Tessa, founder of All Dressed Up, scaled the UK’s first natural dressing brand into major retailers with no marketing budget.Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

09-16
35:22

How To Smash Black Friday: From Anthropologie & Columbus | Marketing Podcast

Our first Live Event Episode is here..Rob Worthington Ex Anthropologie & Garret Cunningham with Columbus, build your Black Friday Toolkit, live on air.It’s time to rethink the biggest sales moment of the year. Garrett Cunningham & Rob Worthington break down how to make Black Friday profitable without leaning on endless discounts.🎧Stream this episode exclusively on Spotify & AppleUse these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7#DigitalCheesecake #Marketingpodcast

11-11
32:43

From Dragons’ Den to 7 Figures | Marketing Podcast

Matt Hunt shares his journey from Dragons’ Den to a 7-figure global business.Learn how he scaled multiple brands, sparked a rebrand, and built teams that thrive internationally. Listen now:Spotify:Apple:YouTube:Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7#MarketingPodcast #DigitalMarketing #GrowthMarketing #Entrepreneurship #ProteinBalls #DigitalCheesecake

11-04
39:27

Marketing That Made Millions: The Diamond Store | Marketing Podcast

Jeremy and Gary share the journey of creating The Diamond Store and scaling it to £5M.Learn about powerful marketing strategies, industry shifts, and much more! 🎧Listen now:Spotify:YouTube:Apple:Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

10-28
47:12

Why You're Not Getting Hired (And How To Fix It) | Marketing Podcast

Candidates keep getting rejected, but it’s not always for the reasons you think. In this episode, Jack, Sarah & Ellie uncover the hidden factors behind job rejection and the simple mindset shifts that make hiring managers say yes. Topics covered:• Most common rejection reasons• Experience vs. confidence• Overqualification & culture fit• The power of personal branding🎧 Listen now:YouTube: https://youtu.be/CuLWprx_zgU Apple: https://podcasts.apple.com/us/podcast/digital-cheesecake-your-marketing-podcast-for-tips/id1780522616 Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7#marketingpodcast #digitalcheesecake #howtogetajob #interviewhacks #jobinterview #jobsearch #recruitment

10-21
25:46

Marketing Hacks You Need to Win 2026 | Marketing Podcast

What’s really working in marketing heading into 2026? In this episode, Jack, Sarah and Ellie break down the campaigns, hacks and plays driving results right now and what’s not worth your time. 🎧 Listen now: YouTube: https://youtu.be/B-OjSOgdOmMApple: https://shorturl.at/wIJ0USubscribe so you don't miss a crumb!Digital Cheesecake is powered by Blu Digital and Kinsman & Co#marketinghacks #marketing #marketingpodcast #digitalcheesecake #marketingbudget #marketingconversionsUse these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

10-14
18:24

AI Marketing Agents: Build or Buy? | Marketing Podcast

In this episode, Jack , Ellie and Sarah dive into the never-ending debate of...Is AI replacing marketers or making them stronger?Straight from the Marketing AND Recruitment CEO'S.. You won't want to skip this one.🎧Stream now:YouTube: https://youtu.be/NzL4si4Z7L0Apple: https://podcasts.apple.com/us/podcast/digital-cheesecake-your-marketing-podcast-for-tips/id1780522616Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7#marketing #podcast #marketingpodcast #AIAgents #digitalmarketing #AItools

10-07
22:24

Truth About TikTok Conversions | Marketing Podcast

Ellie, Sarah & Jack reveal what really drives TikTok conversions.They cover misconceptions, algorithm vs paid ads, strategy hacks, and the future of paid media.🎧Listen now:Spotify:Apple:YouTube:Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7#MarketingPodcast #DigitalMarketing #MarketingStrategy #tiktok #ContentStrategy #CareerGrowth #digitalcheesecake

09-30
19:14

Marketing 101: The Metrics You NEED To Know | Marketing Podcast

On this bonus episode, Jack & Ellie decode CAC, CPA, and ROAS, the three metrics every marketer needs to master.🎧 Listen now: Apple: https://podcasts.apple.com/us/podcast/digital-cheesecake-your-marketing-podcast-for-tips/id1780522616Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

09-11
12:10

Top 10 Career Tips From A Recruitment CEO | Marketing Podcast

The career questions you’ve been dying to ask ,Answered by a Recruitment CEO who’s seen it all. From cover letters to culture fit, no topic is off-limits.🎧Listen now on:YouTube: https://www.youtube.com/@DigitalCheesecakeApple: https://podcasts.apple.com/us/podcast/digital-cheesecake-your-marketing-podcast-for-tips/id1780522616Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

09-09
24:45

The New Paid Marketing Channels You Need To Test | Marketing Podcast

Don’t waste your ad budget!Ellie and Jack explain the latest paid media strategies for luxury and e-commerce brands: merging organic with paid,In this bonus episode they covered:-PPC vs paid social budgets -TikTok testing -Pinterest campaigns,-Reddit, Performance Max,-UGC content creation, and -Scaling campaigns efficiently.Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

09-04
13:53

How To Get A Call For A Job | Marketing Podcast

Want recruiters chasing you instead of the other way around? Jack & Sarah break down the do’s and don’ts that get you noticed, fast. Secure your dream Marketing RoleUse these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

09-02
24:20

From Private Chef To Selling To WHSmith | Marketing Podcast

How did Zara turn her passion as a private chef into Ooji, now on major retail shelves? All with zero marketing budget and starting from the ground up. We talk manufacturing, confidence, and breaking into the industry.Find us on:Youtube: https://www.youtube.com/@DigitalCheesecakeApple: https://podcasts.apple.com/us/podcast/digital-cheesecake-your-marketing-podcast-for-tips/id1780522616Use these Marketing tools:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

08-26
40:07

From Bankruptcy To 7 Figures With No Marketing Budget | Marketing Podcast

From 7 figures in 18 months…to telling 500 investors it was over.Kris from Liquidation Store shares his journey from rapid scaling to closing doors and what resilience really looks like.Our hosts dig into burnout, investor conversations, marketing budgets and coming back from failure.Find us on:YouTube: https://youtu.be/bm2DHzrEUx8Use these Marketing tools to improve efficiency:Fiver: https://fiverr.partnerlinks.io/3ci0r5r179miQuillbot: https://try.quillbot.com/4hew88esymv8Trainual: https://start.trainual.com/aecgw0yogmw7

08-19
39:06

Can You Get Hired In 2 Months? | Marketing Podcast

CVs. High pressure. Fast decisions.In this episode, Jack, Ellie & Sarah talk hiring from the inside:​ What’s changed in 2025​ The red flags they see constantly​ How to make your CV stand out​ How to network properly in this marketListen now:YouTube: https://youtu.be/G77RsO3qUQgApple: https://podcasts.apple.com/us/podcast/can-you-get-hired-in-2-months-marketing-podcast/id1780522616?i=1000721624144

08-12
28:55

The Challenges For Women in Marketing with Geneva | Marketing Podcast

She’s led marketing teams in one of the toughest industries. Finance.Geneva shares what it takes to thrive as a female CMO in finance. From imposter syndrome to stress culture, inclusion to AI, this episode covers it all.🔥 You’ll learn:• The marketing myth she wants to kill• What it’s like being the only woman in the room• Her take on success, burnout and boundaries• Redesigning work for real life🎧 Listen:Spotify: https://shorturl.at/sQLSiApple: https://shorturl.at/kVPv

07-29
41:22

How To Scale A 6-Figure FMCG Brand with Clara Latham | Marketing Podcast

What does it take to go from full-time job to six-figure founder?Clara Latham shares how she built a gut health brand, broke into retail and why this category is only just getting started.EXCLUSIVE PROMO CODE:Get 30% off your first order with DeeplyFoods using code CHEESECAKE30 today! Exclusively for Digital Cheesecake listeners!🎧 Listen:Spotify: https://shorturl.at/sQLSiApple: https://shorturl.at/kVPv

07-22
48:13

#37 What Are The Red Flags For Hiring In Marketing? with Jack, Ellie & Sarah

Not every marketer is right for every team and vice versa.Jack, Ellie & Sarah talk about what to look for (and avoid) when hiring marketers in fast-moving environments.📌 You’ll learn:– Red flags in interviews and onboarding– What makes a great marketing hire in a scaling team– How to align hiring with company culture🕒 Timestamps:00:00 Intro03:30 Interview signals06:10 Team fit & founder dynamics11:00 Career advice for marketers

07-01
17:53

#36 How To Stop Wasting Money In Marketing with Jeremy Laight

Marketing shouldn’t be a cost, but it's seen that way by many.Jeremy Laight is a fractional CMO who helps companies find the inefficiencies others miss.📌 What you’ll learn:– Where marketing spend goes wrong– How to cut waste and still scale– How to position marketing as an investment🕒 Timestamps:00:00 Jeremy’s background03:10 Common budget mistakes06:30 Quick wins vs. long-term gains11:00 Redefining value in marketing

06-25
32:44

#35 The Easiest Way To Get Fired As A CMO with James Coughlan | Marketing Podcast

James Coughlan knows that the stakes are high when marketing in a private equity environment.As CMO of Astrak, he shares lessons from navigating brand strategy, commercial pressure, and leadership accountability, all at once.📌 What you’ll learn:– The mindset that helps CMOs stay relevant– What founders expect in PE environments– Career advice James would give — and take back🕒 Timestamps:00:00 Career story03:45 Commercial leadership06:20 Personal development & missteps10:50 Brand building in high-stakes environments

06-17
35:14

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