Please visit https://thebookvoice.com/podcasts/1/audiobook/255785 to listen full audiobooks. Title: Mastering the New Media Landscape: Embrace the Micromedia Mindset Author: Rusty Shelton, Barbara Cave Henricks Narrator: Rusty Shelton Format: Unabridged Audiobook Length: 4 hours 1 minute Release date: March 7, 2016 Ratings: Ratings of Book: 1 of Total 1 Genres: Marketing & Advertising Publisher's Summary: In days past people got the world's attention by winning over the gatekeepers of big media. But the Internet has changed everything- Barbara Cave Henricks and Rusty Shelton show you how to make your voice heard in this brave new world. The world of mass media, in which a few, prime national outlets controlled the messages we all see and hear, has largely vanished. The giant boulders you once had to move to get coverage-Oprah, The New York Times, CNN-have been smashed by the Internet, supplanted (but not entirely replaced) by scores of pebbles: the web sites, social media, blogs, podcasts and more that ace publicists Barbara Cave Henricks and Rusty Shelton call micromedia. They're a lot easier to move-you can even become one of them-but you have to know how. With so much competition for attention, anyone with a story to tell these days needs to think more like a media executive than a marketer-you're not selling yourself, you're making yourself valuable. Henricks and Shelton show how you can use micromedia to build a compelling direct channel to your audience that you own and control. They offer tips for making the best use of prime micromedia sites controlled by influential companies or powerful influencers like LinkedIn, Twitter, Facebook, Instagram, Snapchat, YouTube, and the top blogs, podcasts, and video hubs your audience visits. And they explain how micromedia success can help you get the attention of the still powerful remnants of the mass media.
Please visit https://thebookvoice.com/podcasts/1/audiobook/255364 to listen full audiobooks. Title: How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing Author: Stu Heinecke Narrator: Christopher Lane Format: Unabridged Audiobook Length: 8 hours 13 minutes Release date: February 16, 2016 Ratings: Ratings of Book: 4.29 of Total 7 Ratings of Narrator: 5 of Total 3 Genres: Marketing & Advertising Publisher's Summary: The hard part just got easy.You know how to sell—that’s your job, after all—but getting CEOs and other VIPs to call you back is the tricky part.So what if that impossible-to-reach person weren’t so impossible to reach after all?Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.” Including presidents, a prime minister, celebrities, and countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever.In How to Get a Meeting with Anyone, Heinecke explains how you can use your own creative contact campaigns to get those critical conversations. He divulges methods he’s developed after years of experience and from studying the secrets of others who’ve had similar breakthrough results—results that other marketers considered impossible, with response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000. Through real-life success stories, Heinecke lays out nearly two dozen categories of contact campaigns that anyone can research and execute. Tactics range from running a contact letter as a full-page ad in the Wall Street Journal to unorthodox uses of social media, the phone, e-mail and snail mail to using his own cartoons to make connections. He also packs in plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence.How to Get a Meeting with Anyone provides you with a new toolkit you can put to work for you right away so you can make the connections that are essential to your success.
Please visit https://thebookvoice.com/podcasts/1/audiobook/255397 to listen full audiobooks. Title: Be a Network Marketing Leader: Build a Community to Build Your Empire Author: Mary Christensen Narrator: Mary Christensen Format: Unabridged Audiobook Length: 5 hours 3 minutes Release date: February 1, 2016 Ratings: Ratings of Book: 5 of Total 3 Ratings of Narrator: 3 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Want to build a six-figure income business? Only a truly engaged and motivated team can get you there. In 'Be a Network Marketing Leader,' industry superstar Mary Christensen reveals how anyone can cultivate a community that brings out the best in everyone who joins. A community that individuals will be impatient to enter, energized to participate in, and reluctant to leave. When you focus on people ahead of products, they will contribute more and bring others into the fold--and your business will skyrocket. You'll discover how to: - Create a vibrant can-do culture - Build team spirit - Become an influential communicator - Make everyone feel they belong, regardless of the contribution they make - Coach instead of train - Challenge your team members to aim higher - Celebrate their achievements - Embrace change to stay ahead of the game - And much more Ambitious goals require teamwork. Set your sights high and inspire others to follow--and you'll all succeed.
Please visit https://thebookvoice.com/podcasts/1/audiobook/255396 to listen full audiobooks. Title: Meaningful: The Story of Ideas That Fly Author: Bernadette Jiwa Narrator: Bernadette Jiwa Format: Unabridged Audiobook Length: 3 hours 4 minutes Release date: February 1, 2016 Genres: Marketing & Advertising Publisher's Summary: Our new digital landscape has spawned an entrepreneurial culture and the belief that anyone with a laptop and an Internet connection has the power to change the world—to create an idea that flies. But for every groundbreaking business that started this way, a thousand others have stalled or failed. Why? What’s the secret to success? What do Khan Academy, the GoPro camera, the Dyson vacuum cleaner and Kickstarter have in common? After years of consulting with hundreds of innovators, creatives, entrepreneurs and business leaders to help them tell the stories of their ideas, I have discovered something: every business that flies starts not with the best idea, the biggest budget or better marketing, but with the story of someone who wants to do something—and can’t. We don’t change the world by starting with our brilliant ideas, our dreams; we change the world by helping others to live their dreams. The story of ideas that fly is the story of the people who embrace them, love them, adopt them, care about them and share them. Successful ideas are the ones that become meaningful to others—helping them to see what’s possible for them. Our ideas fly when we show others their wings.
Please visit https://thebookvoice.com/podcasts/1/audiobook/255395 to listen full audiobooks. Title: Marketing: A Love Story: How to Matter to Your Customers Author: Bernadette Jiwa Narrator: Bernadette Jiwa Format: Unabridged Audiobook Length: 2 hours 2 minutes Release date: February 1, 2016 Ratings: Ratings of Book: 4 of Total 6 Ratings of Narrator: 4 of Total 1 Genres: Marketing & Advertising Publisher's Summary: One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace. Marketing has become a necessary evil for every business, but what if we adopted a different view of it? What if marketing was less about promotion or coercion and more about reaching out to people and helping them to solve problems? What if marketing was how we found more ways to do better work and to matter to our customers? What if marketing was where we began our journey towards understanding what people need and want? What if it was our vantage point for seeing the world through the eyes of our customers? How different would marketing be then?
Please visit https://thebookvoice.com/podcasts/1/audiobook/255482 to listen full audiobooks. Title: The Power of Fifty Bits Author: Bob Nease Narrator: Qarie Marshall Format: Unabridged Audiobook Length: 5 hours 26 minutes Release date: January 26, 2016 Ratings: Ratings of Book: 3 of Total 2 Ratings of Narrator: 5 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Of the ten million bits of information our brains process each second, only fifty bits are devoted to conscious thought. Because our brains are wired to be inattentive, we often choose without thinking, acting against our own interests—what we truly want. As the former Chief Scientist of Express Scripts, a Fortune 25 healthcare company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them, and get the positive results they want.
Please visit https://thebookvoice.com/podcasts/1/audiobook/255483 to listen full audiobooks. Title: Social Media for Direct Selling Representatives Author: Karen Clark Narrator: Karen Clark Format: Unabridged Audiobook Length: 5 hours 51 minutes Release date: January 7, 2016 Ratings: Ratings of Book: 3.78 of Total 18 Ratings of Narrator: 4.5 of Total 2 Genres: Marketing & Advertising Publisher's Summary: FINALLY! A SOCIAL MEDIA RESOURCE SPECIFICALLY FOR DIRECT SALES! With over $150 in additional online resources, this is the book you've been waiting for. Tailored specifically to those in "party plan" and network marketing direct selling businesses, Social Media for Direct Selling Representatives is the first volume in a series of books to help you accelerate your business using social media marketing as a vibrant part of your overall marketing plan. Based on 18 years' experience in the field and working with companies, this book was written by someone with the technical expertise to know what works, and the industry knowledge to explain it in a way that makes sense. In this volume, you will: Learn the best ways to use Facebook, Instagram, Pinterest, LinkedIn, Twitter and other social networks for business. See how best to focus your marketing efforts on serving the needs of your customers and building relationships that last. Explore the options for conducting online parties for sales and sponsoring. Find out how to best find and convert leads to build your business. Get step by step how-to instructions for conducting online sales parties through Facebook, Instagram and Pinterest. Learn how to avoid the common pitfalls of using social media for your direct selling business. Be clear about the Do's and Don'ts for staying compliant within the direct sales industry, your specific company, and marketing laws. ...and more!
Please visit https://thebookvoice.com/podcasts/1/audiobook/251264 to listen full audiobooks. Title: Marketing Magic Author: Brian Tracy Narrator: Brian Tracy Format: Unabridged Audiobook Length: 2 hours 25 minutes Release date: December 1, 2015 Ratings: Ratings of Book: 4.5 of Total 2 Ratings of Narrator: 5 of Total 1 Genres: Marketing & Advertising Publisher's Summary: The most important activity of the entrepreneur is to clearly identify the very best customers for the product or service, and then to focus all marketing, advertising and sales efforts on this particular type of customer. The element of competition exists as the primary fact of all entrepreneurial business in a market society. To succeed, you must be able to position and sell your product or service against your competitors. Your ability to clearly define your competitors, to determine their strengths and weaknesses, and to produce and sell your product or service against your competitors in an open market is the key skill of entrepreneurship. Effective competitive strategy requires intelligence, judgment, creativity, flexibility and continuous experimentation. These are all skills that you can learn with practice. In this essential audiobook aimed at entrepreneurs, world renowned business expert, Brian Tracy, shows you how to make Marketing Magic in a competitive business environment.
Please visit https://thebookvoice.com/podcasts/1/audiobook/251263 to listen full audiobooks. Title: Be a Party Plan Superstar: Build a $100,000-a-Year Direct Selling Business from Home Author: Mary Christensen Narrator: Lesley Parkin Format: Unabridged Audiobook Length: 6 hours 32 minutes Release date: December 1, 2015 Genres: Marketing & Advertising Publisher's Summary: The “party plan” model of direct selling—introducing products through home parties, social gatherings, and fund-raisers—has been the route to financial freedom for millions. This inspiring, audiobookl, written by an author who has achieved unprecedented success herself, shows other women how they can generate more bookings, more sales, and more business leads at their parties, as well as build a team of independent party planners, and drive up their own commissions. Exemplified by powerhouse brands like Tupperware, Pampered Chef, and Mary Kay, the party-planning method is an unparalleled opportunity for anyone to live the life they dream about and deserve. In Be a Party Plan Superstar, readers will discover, step-by-step, how they can transition from selling to friends and family to building a profitable business, develop a who’s-who customer base, create an environment of fun, be an engaging host, and close sales effortlessly. This is the one book that shows women how to become direct-selling superstars…simply by being the life of the party.
Please visit https://thebookvoice.com/podcasts/1/audiobook/249869 to listen full audiobooks. Title: Swiped: How to Protect Yourself in a World Full of Scammers, Phishers, and Identity Thieves Author: Adam Levin Narrator: Adam Levin Format: Unabridged Audiobook Length: 7 hours 24 minutes Release date: December 1, 2015 Ratings: Ratings of Book: 3 of Total 2 Ratings of Narrator: 5 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Increasingly, identity theft is a fact of life. We might once have hoped to protect ourselves from hackers with airtight passwords and aggressive spam folders, and those are good ideas as far as they go. But the truth is, there are people out there -- a lot of them -- who treat stealing your identity as a full-time job. One such company is a nameless firm located in Russia, which has a trove of over a billion internet passwords. Another set up a website full of live streams of hacked web cameras, showing everything from people's offices and lobbies to the feeds from baby monitors. Even purchases made in person are still logged by retailers like Target, who are famously vulnerable to hackers. Adam Levin, a longtime consumer advocate and identity fraud expert, is your guide to this brave new world. By telling memorable stories and extracting the relevant lessons, he offers a strategy for dealing with these risks. You may not be able to prevent identity theft, but you certainly shouldn't wait until it happens to take action. Levin's approach is defined by the three M's: minimizing risk, monitoring your identity, and managing the damage. The book is also organized around the different problems caused by identity theft: financial, criminal, medical, familial, etc., enabling readers to dip into the sections most relevant to them. Swiped is a practical, lively audiobook that is essential to surviving the ever-changing world of online security. It is invaluable not only for preventing problems but helping cope when they arrive.
Please visit https://thebookvoice.com/podcasts/1/audiobook/249863 to listen full audiobooks. Title: Be a Network Marketing Superstar: The One Book You Need to Make More Money Than You Ever Thought Possible Author: Mary Christensen Narrator: Lesley Parkin Format: Unabridged Audiobook Length: 3 hours 43 minutes Release date: December 1, 2015 Ratings: Ratings of Book: 3.71 of Total 24 Ratings of Narrator: 3.75 of Total 4 Genres: Marketing & Advertising Publisher's Summary: The number of people involved in multilevel/network marketing is staggering: 13.3 million people in the U.S. and more than 54 million worldwide, with 175,000 new people in the U.S. signing on each week, and 475,000 per week worldwide. This author's last book Make Your First Million in Network Marketing gave readers an overview of what it takes to succeed in network marketing. (A lot of the books do that.) This new book hand-holds listeners through a 26-step program that will help them become one of the top earners in the industry. Become A Network Marketing Superstar will take direct sellers and network (multi-level) marketers through the key steps to joining the highest earners in an industry that has spawned thousands of millionaires and millions of financially independent business owners.
Please visit https://thebookvoice.com/podcasts/1/audiobook/250076 to listen full audiobooks. Title: Get Noticed: Social Media Marketing for Entrepreneurs: Market Your Brand Without Being Annoying Author: L. David Harris Narrator: L. David Harris Format: Unabridged Audiobook Length: 0 hours 58 minutes Release date: November 20, 2015 Genres: Marketing & Advertising Publisher's Summary: Before social media, the Internet had its place in our lives, but it was more of an information source and a place to keep in touch with friends and family mainly via email and instant messaging. With the dawn of MySpace, Facebook, Twitter, and many more social networks, Internet users are more connected and can share more of their lives than we ever thought possible. Social media has reached into and altered the world of online advertising forever. Companies are no longer limited to sidebar ads, banner ads, or the dreaded pop-up ads. Now, with social media, brands can be personalized and interact with their audiences one on one. Arguably, social media gives a face to normally faceless companies. In return, fans might feel they have a better opportunity to influence the company and improve its future endeavors. There's a lot to be gained for businesspeople and entrepreneurs through social media marketing. In this book you'll learn how to harness the power of the personalized platform.
Please visit https://thebookvoice.com/podcasts/1/audiobook/247737 to listen full audiobooks. Title: Be a Recruiting Superstar: The Fast Track to Network Marketing Millions Author: Mary Christensen Narrator: Lesley Parkin Format: Unabridged Audiobook Length: 6 hours 51 minutes Release date: November 1, 2015 Ratings: Ratings of Book: 3 of Total 2 Genres: Marketing & Advertising Publisher's Summary: No matter how motivated and energetic you are—even if you're the greatest salesperson on the planet!—as a network marketer with limited time, there's only so much money you can make without great people to help you sell your products. Recruiting is the life force of any network marketing, multi-level marketing, or party plan business; it lifts the ceiling off your income, the key that will allow you to keep checks rolling in above and beyond what you can do yourself. If you're ready to achieve real financial independence and live a life most people only dream about, recruiting must become your number-one priority. Be a Recruiting Superstar takes the guesswork out of successful recruiting, letting you in on Mary Christensen's easy-to-master system for finding and training the right people to sell your product or services, and teaching them to do the same. You'll learn how to increase your income exponentially by: • doing and saying the things that will turn prospects into partners • overcoming objections with confidence • attracting people who never considered network marketing • asking the kind of questions that will have your hottest prospects identifying themselves to you! Packed with powerful, can't-miss insider tips, this inspiring guide will give you the know-how and confidence to become the network marketing superstar earner you've always wanted to be!
Please visit https://thebookvoice.com/podcasts/1/audiobook/245664 to listen full audiobooks. Title: Foolproof: Why Safety Can Be Dangerous and How Danger Makes Us Safe Author: Greg Ip Narrator: Jeremy Arthur Format: Unabridged Audiobook Length: 10 hours 0 minutes Release date: October 13, 2015 Ratings: Ratings of Book: 4 of Total 2 Ratings of Narrator: 4 of Total 1 Genres: Marketing & Advertising Publisher's Summary: How the very things we create to protect ourselves, like money market funds or anti-lock brakes, end up being the biggest threats to our safety and wellbeing. We have learned a staggering amount about human nature and disaster -- yet we keep having car crashes, floods, and financial crises. Partly this is because the success we have at making life safer enables us to take bigger risks. As our cities, transport systems, and financial markets become more interconnected and complex, so does the potential for catastrophe. How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.
Please visit https://thebookvoice.com/podcasts/1/audiobook/243408 to listen full audiobooks. Title: The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior Author: Shlomo Benartzi Narrator: Rob Shapiro Format: Unabridged Audiobook Length: 6 hours 39 minutes Release date: October 6, 2015 Genres: Marketing & Advertising Publisher's Summary: A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it’s so critical to understand how we think and behave online. Acclaimed behavioral economist Shlomo Benartzi reveals a toolkit of interventions for the digital age. Using provocative case-studies and engaging reader exercises, Benartzi shows how businesses can update their nudges to help consumers make better decisions on screens. Consider these solutions: • The tournament model used for Wimbledon and March Madness may help consumers identify what they want more easily. While most websites attempt to display as many options as possible, if people can select options from manageable rounds they tend to make better choices. • People are more willing to tell a gadget the truth about their risky health behaviors than an actual doctor. When dealing with sensitive subjects, the absence of human feedback – an absence made easy in an age of screens and machines – can be a great advantage. • The precise location of an option on a screen can have a massive impact on consumer choice. (In some instances, screen location matters more than personal preference.) The same logic also applies to information, as certain layouts can dramatically influence our levels of attention. • Although most websites are designed to make the act of reading as easy as possible, Benartzi explains why this can be a big mistake. Sometimes, the careful use of ugly fonts and other forms of “visual disfluency” are an important way to boost reading comprehension and retention. This book will help you transform the challenges of the digital world into powerful new opportunities that will drive your success in an age of screens. **Includes a Bonus PDF with Visual Exercises
Please visit https://thebookvoice.com/podcasts/1/audiobook/245671 to listen full audiobooks. Title: Memes: In Digital Culture Author: Limor Shifman Narrator: Karen Saltus Format: Unabridged Audiobook Length: 3 hours 45 minutes Release date: October 1, 2015 Genres: Marketing & Advertising Publisher's Summary: In December 2012, the exuberant video 'Gangnam Style' became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video--'Mitt Romney Style,' 'NASA Johnson Style,' 'Egyptian Style,' and many others. 'Gangnam Style' (and its attendant parodies, imitations, and derivations) is one of the most famous examples of an Internet meme: a piece of digital content that spreads quickly around the web in various iterations and becomes a shared cultural experience. In this book, Limor Shifman investigates Internet memes and what they tell us about digital culture. Shifman discusses a series of well-known Internet memes -- including 'Leave Britney Alone,' the pepper-spraying cop, LOLCats, Scumbag Steve, and Occupy Wall Street's 'We Are the 99 Percent.' She offers a novel definition of Internet memes: digital content units with common characteristics, created with awareness of each other, and circulated, imitated, and transformed via the Internet by many users. She differentiates memes from virals; analyzes what makes memes and virals successful; describes popular meme genres; discusses memes as new modes of political participation in democratic and nondemocratic regimes; and examines memes as agents of globalization. Memes, Shifman argues, encapsulate some of the most fundamental aspects of the Internet in general and of the participatory Web 2.0 culture in particular. Internet memes may be entertaining, but in this book Limor Shifman makes a compelling argument for taking them seriously.
Please visit https://thebookvoice.com/podcasts/1/audiobook/245429 to listen full audiobooks. Title: A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community Author: Jamey Stegmaier Narrator: Mitchell Lucas Format: Unabridged Audiobook Length: 4 hours 25 minutes Release date: September 14, 2015 Ratings: Ratings of Book: 1 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Award-winning entrepreneur and crowdfunding expert Jamey Stegmaier shares his inspiring lessons and practical guidance for building the business of your dreams by engaging with customers and investors online. As a veteran of five successful Kickstarter campaigns and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this book he goes beyond the nuts and bolts of how it works to the deeper level of what makes it work. This book is filled with stories and examples of over 40 crowdfunding campaigns, some that succeeded wildly-like the high-tech cooler designer whose first campaign faltered but whose second raised 13 million dollars-as well as sobering disasters, like the board game maker whose project collapsed in two months and had to return over $100,000 to his backers. Stegmaier uses these stories to illustrate lessons about things like preparation, timing, what kind of offers to make and what kind to avoid, what to spend money on and when, and more. The book includes 125 Kickstarter lessons, in one sentence each (more or less). But Stegmaier's overarching point is that you've got to see crowdfunding as more than just a cool way to raise money-it's a way to create a community that will offer you far more than just dollars. If you treat your backers as people-communicate with them, attend to their needs, ask for their opinions-your chances of you and your projects succeeding increase exponentially.
Please visit https://thebookvoice.com/podcasts/1/audiobook/243307 to listen full audiobooks. Title: Click.ology: What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed Author: Graham Jones Narrator: Steven Menasche Format: Unabridged Audiobook Length: 6 hours 30 minutes Release date: September 8, 2015 Ratings: Ratings of Book: 4 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Online shopping continues to grow at an astounding rate: in 2012, more than $1 trillion was spent in online retailers alone. The nature of shopping is drastically changing, but with so little information on how best to interact with online customers, how are businesses to succeed? With Click.ology, internet psychologist Graham Jones has filled that gap. Through years of research into Internet psychology and online consumer habits, Jones has written the first how-to of its kind for online businesses. With his C.L.I.C.K. system, businesses will learn the crucial ways in which online shopping differs from traditional brick-and-mortar salesmanship and how to tweak their websites to avoid the dreaded 'abandoned shopping cart.' Jones tackles tricky psychological subjects such as priming customers for a certain price point and the social aspect of online shopping in a way that makes his strategies easy to implement. In addition to these essential tips, Jones investigates the fast-paced future of ecommerce and what businesses can do to stay ahead of the game. In an online world where customers make their choices in a matter of seconds, Click.ology distills the essentials every company in the online economy needs to know in order to turn clicks into dollars. Graham Jones is an Internet psychologist who helps businesses understand the online behavior of their customers and website visitors. He was one of the first psychologists in the world to start investigating the way human behavior has adapted to the online world. He lives in the United Kingdom.
Please visit https://thebookvoice.com/podcasts/1/audiobook/243318 to listen full audiobooks. Title: Be a Direct Selling Superstar: Achieve Financial Freedom for Yourself and Others as a Direct Sales Leader Author: Mary Christensen Narrator: Lesley Parkin Format: Unabridged Audiobook Length: 6 hours 45 minutes Release date: September 1, 2015 Ratings: Ratings of Book: 3.82 of Total 17 Ratings of Narrator: 3.5 of Total 4 Genres: Marketing & Advertising Publisher's Summary: Direct selling is booming. It's no surprise when you consider the benefits of launching a direct selling business-low start-up costs, strong earning potential, and a flexible work schedule. Currently an estimated 15.6 million people are involved in direct selling in the U.S. alone - and more than 100 million worldwide. Mary Christensen has empowered and equipped thousands of direct sellers to succeed, and in her newest book, 'Be a Direct Selling Superstar', she delivers an all-encompassing guide to building, leading, and managing a profitable direct sales organization. Readers will learn how to: set goals; eliminate self-sabotaging behaviors; market their products and business opportunity effectively; communicate persuasively; build a committed network of sellers; be an influential leader; create a clear roadmap for others to follow; inspire and lead a wide range of personalities; maintain work-life balance; and, manage their time and their money wisely. For corporate refugees, ambitious entrepreneurs, mompreneurs, and anyone else looking for a new source of income - this inspiring master plan explains step by step how to achieve long-term success in direct selling.
Please visit https://thebookvoice.com/podcasts/1/audiobook/241211 to listen full audiobooks. Title: The Brain Sell: When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop Author: Dr. David Lewis Narrator: Steven Menasche Format: Unabridged Audiobook Length: 9 hours 30 minutes Release date: August 1, 2015 Genres: Marketing & Advertising Publisher's Summary: Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume. From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the 'persuasion industry' to reveal the powerful tools and techniques, technologies and psychologies seeking to stimulate us all to buy more—often without us consciously realizing it. A revelatory inside story, The Brain Sell is a tale of engineered behaviors and 'atmospherics'; of subliminal messaging; and of TVs that sometimes watch us while we're watching them. During his journey, Lewis explores fascinating questions such as: Why should a particular font used to describe soup make it taste better? Why do some retailers actively encourage shoppers to haggle? How do the tools and techniques of 'the brain sell' influence shopper behavior, and what can you—as a retailer or marketer—learn from them? Informed, illuminating, stimulating: you cannot afford to miss The Brain Sell.