In this episode of Marketing Rebels: Breaking Business Barriers, we dive into the profound power of authenticity and uncover actionable insights for entrepreneurs, coaches, and anyone seeking genuine fulfillment and impact. Authenticity is not just a buzzword; it's essential for your well-being and success.Suppressing your authentic self can manifest as physical or psychological illness and burnout.How to find your true core identity and take "baby steps" toward living authentically.The "two cities" of authenticity and simplicity – how they feed each other to clear away complexityMain Point #1: Bottling up your authentic self often leads to psychosomatic illness or psychological responses, causing unfulfillment in all aspects of life.Main Point #2: Go deep down inside to understand who you are at your core and what you truly want to do.Main Point #3: The concept of "two cities" – authenticity and simplicity – where leaning into one naturally fosters the other.Real-Life Example: Sarah recounts her experience receiving a national award for her new business. Despite her achievement, she felt conflicted, as she was dressing and behaving to meet others' expectations, particularly her mother's, and still maintained her nursing registration even while challenging medical norms. About the Guest:Sarah DawkinsShe is a highly sought-after Holistic Health and Healing Coach, International Speaker and the Author of HEAL YOURSELF.A Multi-Award-Winning Entrepreneur and host of the popular health-focused podcast Heal Yourself with Sarah Dawkins. Former Registered Nurse with over twenty years of medical experience, Sarah brings a unique, integrative perspective to her work. Sarah’s expertise spans from self-healing multiple chronic health issues to supporting clients in uncovering and addressing the root causes of their symptoms, empowering them to achieve vibrant, lasting health and transformative wellness.sarahdawkins@pm.meWebsiteLinkedInFaceBookInstagramYouTubeTwitterSpotifyAppleKey Quotes from the Episode:“We are not the job that we do. We are who we are authentically inside ourselves.”“Let go of being perfect and start with presence. Your presence is what's needed, not perfection.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!
In this episode of Marketing Rebels: Breaking Business Barriers, we dive into Discernment-Based Selling and uncover actionable insights for creative entrepreneurs struggling with the fear of selling.What You’ll Learn in This Episode:How to throw out bro marketing sales tactics and sell from a place of integrity and alignment.Why the most confident salespeople know when to let a customer walk away and why saying no creates space for the right customers.The four essential steps of discernment-based selling for vetting potential clients and moving toward working with your dream client.How to reframe "no" as a data point and utilize empathetic follow-up to serve, rather than annoy, prospective clients.Episode Highlights:We are often fed nonsense and outdated BS about sales that isn't applicable today. Main Point #1: Know your non-negotiables. Main Point #2: Ask qualifying questions early. Main Point #3: Normalize hearing no without spiraling. Real-Life Example: Andee shared an experience where she politely declined a customer ready to invest in her wholesale course because the customer’s end goal was starting a subscription box, which was outside her wheelhouse. Because she used discernment-based selling and did not pressure the client, the client stayed in her sphere of influence and invested in the course a year later when they were ready for wholesaling.About the Guest:Andee Hart - she is on a mission to teach aspiring women entrepreneurs how to overcome the fear of selling and grow thriving businesses from an authentic, counter-cultural perspective. During the pandemic, she launched HartDesignCo, a creative candle brand that quickly scaled into a successful wholesale company, now carried by hundreds of boutiques across North America. Within a year, she left behind her 17-year career in executive sales and leadership to pursue entrepreneurship full-time—and hasn’t looked back since. Andee went on to create She Sells Differently, a coaching program and podcast that empowers product-based business owners to sell with confidence, integrity, and joy—without the hustle, pressure, or outdated sales tactics.andee@andeehart.comandeehart.comhttps://andeehart.com/salestoolsKey Quotes from the Episode: “The most confident sales women or sales people know when to let a customer walk away.”“Selling does not have to be uncomfortable. By sharing your offer with others you are actually serving them and that is the true essence of selling.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
We dive into eradicating workplace toxicity for women, uncovering insights to reclaim comfortable confidence. Break down identifying red flags, objective assessment, and finding support. Find strategies to build a thriving future.What You’ll Learn in This Episode:- Identify and objectively assess toxicity in work and life.- Kaitlyn Rios’s "Open Eyes, Open Minds, Open Hearts" framework.- Proactive strategies, like a "red flags checklist," to prevent burnout.- "Leading with luminescence" or knowing when to leave for well-being.Universal lack of support for women, like Frozen 2's Anna. Kaitlyn Rios shares her journey from toxic work to founding Face with Grace, a nonprofit eradicating toxicity for women through community support.- Main Point #1: Objectively Assessing Your Situation Kaitlyn explains moving beyond emotion to objectify experiences via scoring tools to identify toxicity.- Main Point #2: The Face with Grace Navigation Framework Explore "Open Eyes, Open Minds, Open Hearts": Eyes for facts, Minds for processing/planning, Hearts for purpose.- Main Point #3: Reclaiming Control & Leading Discover the "red flags checklist". - Real-Life Example: Kaitlyn's pivotal "Face with Grace" moment: contemplating suicide due to work toxicity, she saw her baby in the rearview mirror, sparking her mission.Kaitlyn RiosShe is a Doctor of Physical Therapy and a board-certified wound specialist. Her physical therapy career has been anything but typical and has led her to pursue many niche and diverse leadership opportunities. Currently, she works as a VP of Clinical Business Development for a rapidly growing, national wound product manufacturer. In her spare time, Kaitlyn seeks to give back to her community via serving at her church and furthering the development of her nonprofit organization, Faced With Grace, which offers motivational mentorship to women navigating the challenges of workplace toxicity. In her spare time, she enjoys spending time with her family, recreational and professional writing, creating ceramic pottery, and going to concerts. Kaitlyn lives life, always striving to honor her core values of integrity, authenticity, gratitude, adaptability, and humility.facedwithgrace2018@gmail.comwww.facedwithgrace.orgInsta: @facedwithgrace18www.facedwithgrace.orgKey Quotes from the Episode:“The grass is green where you water it.”“If I can help women, I can help the world.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we discuss holistic abundance & aligned wealth for multinational women. We explore the FFF Club's Freedom, Fulfillment, & Fabulous pillars to tap your wholeness. Strategies for busy women to build world-changing businesses.What You’ll Learn in This Episode:* Women of the World Network: Business & FFF (Conscious Living) lanes.* Inner vs. outer freedom: self-trust & money.* Fulfillment: purpose, joy, "grounded luxury" vs. "hustle".* Fabulous: preventative women's health, biohacks, vital talks.* Your body's wisdom for decisions.Elle, founder, discusses Women of the World Network's evolution: supporting women in business & life, addressing "torn" feelings. FFF Club for conscious living.- Main Point #1: Freedom: inner (self-trust, beliefs) & outer (money, wealth definition).- Main Point #2: Fulfillment: purpose, joy, happiness, vs. "wheel of ambition". Grounded luxury– aspiring, appreciating present.- Main Point #3: Fabulous: preventative health for women (biohacks). Education & "matriarchal conversations" for overlooked medical needs.- Real-Life Example: Shauna's migraine journey, dismissed by doctors. Preventative tips (water) from another woman highlighted women's health dialogues.Elle BallardShe is a catalyst for transformation, igniting change in the lives of women across the world. She is a dynamic Holistic Abundance Mentor, Founder of the Women of the World Network®, accomplished author, and a captivating speaker who takes her clients on transformative journeys of personal growth and empowerment.A passionate advocate for elegance, abundance, and joyful self-expression, Elle finds beauty in coffee rituals, breathtaking views, and the artistry of ballroom dancing, always inspiring women to live fully and fabulously.elle@elleballard.comelleballard.comhttps://www.instagram.com/theelleballardhttps://www.linkedin.com/in/elleballard/https://www.youtube.com/@elle-ballardhttps://women-of-the-world-network.mykajabi.com/one-minute-fff-reelsKey Quotes from the Episode:“how do we combine what we do for passion for business with our living?”“The wheel of ambition where we just go and one day we wake up and we are okay. Why did I? Why am I doing this all right?”“your body knows the answers”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!
In this episode of Marketing Rebels: Breaking Business Barriers, we dive into the pervasive nature of leadership and uncover actionable insights for business owners and individuals alike. Leadership extends beyond traditional roles to daily interactions and personal choices.Authentic marketing aligns with your core values and leadership identity, demonstrating integrity.Leadership is a journey of self-discovery, continuous evolution, and aspiring to be an inclusive presence.Advocacy is a powerful form of leadership, using your voice, choices, and actions to support others.Main Point #1: Leadership isn't limited to grand scales like managing hundreds of people; it’s present in everyday conversations, mentoring, sharing wisdom, and even being a role model. Main Point #2: Your marketing is a direct reflection of your leadership. Main Point #3: Leadership evolves into advocacy. This journey starts by speaking up, even when imperfect, and recognizing that your "voice" can be your physical words, organizing efforts, or simply your choices and actions in support of others, especially marginalized communities.Real-Life Example: Consider how you behave in a grocery store when there's an issue with the till; your reaction teaches others what's okay and what's not, demonstrating leadership through your actionsAbout the Guest:Ashley Cox, PHR, SHRM-CPShe is the leadership mentor who gets results. With over 18 years of experience guiding leaders at all levels – from startups to industry powerhouses like J.Crew and Kroger – Ashley enables ambitious women business owners to build high-performing teams they can trust and rely on. Known for her energetic and actionable approach, Ashley helps clients develop the skills they need to be effective leaders, without sacrificing their humanity. A sought-after speaker, Ashley is also the author of "Transform Your Stories" and host of "The Impact Ripple Podcast.”ashley@ashleycox.cohttps://www.ashleycox.cohttps://www.linkedin.com/in/ashleyncoxhttps://www.instagram.com/ashleycox.cohttps://www.facebook.com/ashleycox.coKey Quotes from the Episode“You don't learn how to use your voice by staying silent.”“Your voice is synonymous with your choices.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how short attention spans can be a strategic advantage. Guest expert Sabir, an e-commerce growth advisor to top brands and VCs, shares how to use AI, sharpen your message, and keep your brand human. Perfect for entrepreneurs, coaches, and authors looking to stand out and make an impact.Main Point #1: Prioritize Consumer Attention SpanMain Point #2: Leverage AI for Human-like Content (with Context!)Main Point #3: Be a "Committed" Entrepreneur, Not Just "Involved"Real-Life Example: Sabir's experience with Vitamin Shoppe demonstrates the power of addressing root problems. By replacing a faulty search engine that yielded 2-3% conversion with his own relevant search engine, he increased conversions to 10-12%. This focus on core user interaction, rather than superficial fixes, transformed the business and launched his advisory career.About the Guest:Guest Name: Sabir SemerkantBio: Sabir Semerkant is an E-Commerce veteran with over 25 years of in-the-trenches experience working behind the scenes with some of the fastest-growing brands such as Ashley Stewart, The Vitamin Shoppe, Canon, and many other household names.Widely regarded as one of the top E-Commerce growth consultants in the world, Sabir is responsible for more than a Billion dollars (yes, with a “B”) in incremental revenue growth for his E-Commerce clients to date using his groundbreaking '8D Method'.sabir@growthbysabir.comgrowthbysabir.com/marketingrebelsKey Quotes from the Episode:“If you're not also considering your client attention span, which, by the way, in 2025 is actually 1.7 seconds only, yeah, we're all goldfish, then you're not even using ads right, let alone any of the other parts of your marketing.”“The root problem in 2025 from all of that 25 years of learning, I'm gonna share this with you, right, with your audience, is consumer attention span. It's not technology.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how building the right team helps entrepreneurs, coaches, and authors achieve big results—without burnout. Discover why going solo is a myth and how a strong, specialized team can fuel a world-changing business.Main Point #1: The Myth of the Marketing UnicornMain Point #2: Capacity Prevents Burnout.Main Point #3: The Power of Complementary SkillsReal-Life Example: Katie, founder of Kinetic Marketing Communications, built her company on a collective of senior-level strategists. Her aim was to create a joyful, productive environment free from the chaos and burnout she experienced in traditional agencies, proving that a collaborative, specialized team leads to better outcomes.About the Guest:Guest Name: Katie GrayBio: Katie Gray is the founder and principal of Kinetic Marketing Communications, LLC, a women-owned marketing collective of top-tier, senior-level strategists and creatives that is set out to redefine the marketing agency of today. As a seasoned, award-winning marketer, Katie has established a career blending leadership and results to satisfy multiple stakeholders of top brands, including Fortune 100 companies. Since 2007, she has led cross-functional teams in executive leadership roles in-house, as well as three agencies. Her leadership and influence drive Kinetic’s mission to help mid-to enterprise-level businesses achieve their growth goals through innovative, revenue-generating marketing communication strategies.kgray@kineticcomms.comlinkedin.com/company/Kinetic-Marketing-Communications-LLCKey Quotes from the Episode:“There is no such thing as a unicorn who can do everything... There's always going to be someone who has been hyper specific in one area who can level up whatever you had been doing all along.” - Katie GrayRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how experiential marketing can turn customers into loyal fans. Learn how to craft unforgettable journeys that inspire, resonate, and drive lasting success. Whether you're an entrepreneur, coach, or author.Walt’s Law of Unlimited Abundance and how Disney's strategies apply to your business for an 80% return rate.How to create an emotional connection at "moment zero" in your customer journey, whether in-person or digitally.The significance of lifetime customer value and how to calculate it for your business.Creative and effective experiential marketing tactics for prospecting and customer retention, including real-world examples.Main Point #1: Emotional Connection from "Moment Zero"Main Point #2: Turn Mundane Tasks into ExperiencesMain Point #3: Strategic Customer RetentionReal-Life Example: Vance secured a major commercial client by mailing them a series of unexpected car parts, an unconventional yet highly effective experiential marketing tactic that led to over $750,000 in sales.About the Guest:Guest Name: Vance MorrisBio: Vance helps business owners get, serve and keep clients for life through creating experiences and response required marketing. He is a Former Birth Control Factory Security Guard turned Disney Leader, turned Bankrupt Out of Work Executive, turned Carpet Cleaner, turned Successful Entrepreneur.vance@chesapeakeservicesolutions.comwow52ways.comKey Quotes from the Episode:“People buy on emotion and then they justify it with logic.” - Vance Morris“You won't profit unless you implement.” - Vance MorrisRecommended Resources from Shauna:Shauna recommends AirTable to help you plan, create, organize & outsource your content marketing.***Click here to create your free account: https://airtable.com/invite/r/ufuF12cV Shauna recommends KAJABI as an all-in-one resource to help you manage & market your business.***Click here for your free 14-day trial: https://app.kajabi.com/r/KfqvCvmo/t/hcoq2kcz Shauna recommends DUBSADO to streamline client management, contracts, and invoices all in one place.***Click here for your free trial: dubsado.com/?c=svm Shauna recommends FlowChat to simplify and automate your lead generation directly from social platforms.***Click here to explore FlowChat: https://fwc.li/af2823call Shauna recommends Restream to easily broadcast live across multiple platforms and expand your reach.***Click here to start streaming: https://restream.io/join/pY0v3X Shauna recommends Fathom to easily record your calls, take notes and share with guests.***Click here to start recording: https://fathom.partnerlinks.io/2e0ik6jtnx6e About Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about implementing new strategies; it’s about creating an emotional connection that turns customers into lifelong advocates and enthusiastic referrers. Take these insights and start identifying one "moment zero" or mundane task in your customer journey and transform it into a memorable, positive experience.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we demystify affiliate and influencer marketing, revealing practical strategies for entrepreneurs, coaches, and authors to boost their impact and income. Learn the key differences, how to build authentic connections, and grow your business sustainably.Aya, CEO of Vivian Agency, explains why affiliate and influencer marketing are essential for business growth, especially when done authentically and strategically.Main Point #1: Influencers vs. AffiliatesMain Point #2: Building Authentic RelationshipsMain Point #3: Finding the Right InfluencerReal-Life Example: Aya shares how a SaaS company grew its affiliate program by working with niche bloggers and influencers, showing the power of authentic, long-term relationships.About the Guest:Guest Name: Aya SaadBio: Turning Partnerships into profit, I help brands scale their revenue and visibility through strategic Affiliate & Influencer partnerships. As the CEO of Vivian Agency, I lead a team of top specialists dedicated to building communities for brands by connecting ambassadors and their audiences to the products they love.aya@vivianagency.comhttps://www.vivianagency.com/Key Quotes from the Episode:“It's not about big numbers, it's about the right people. Quality over quantity always.” – Aya Saad“Tell your story correctly, and you can beat a much bigger brand just because you're authentic.” – Aya SaadRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about mastering affiliate and influencer marketing; it’s about leveraging authentic connections to grow your business and create a community that genuinely cares about what you offer. Take these insights and start building those relationships today.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we demystify SEO and SEM, offering practical tips for entrepreneurs, coaches, and authors to grow their online presence authentically. Learn how to align keyword intent with your message, use SEO in a fun, effective way, and avoid common mistakes like keyword stuffing—so you can build a business that makes a real impact.Main Point #1: Master Keyword IntentMain Point #2: Strategic Content FunnelMain Point #3: Repurpose for ReachReal-Life Example: The guest's YouTube channel, where he transparently documents his agency's growth, showcases how authentic personal branding can drive leads and community, proving that people connect with people, not just businesses.About the Guest:Guest Name: Prerak MehtaBio: Prerak Mehta is the founder of NetMafia, a web design and SEO marketing agency, and a seasoned educator with over 35,000 Udemy students. With a top-rated course portfolio and a mission to help local businesses thrive online, Prerak combines his engineering expertise with marketing acumen. Based in Mumbai, he focuses on empowering businesses to achieve consistent leads through innovative SEO strategies.prerak.mehta@netmafia.co.inhttps://netmafia.ck.page/seo-sopKey Quotes from the Episode:“Keyword is just an idea for you to understand this is the intent behind what the user was searching.”“To make a mistake is never a mistake, but repeat the same mistake is the biggest mistake. So it's always better to learn from someone else than to apply all by yourself.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about understanding SEO and SEM; it’s about authentically connecting with your audience and building a thriving community around your brand. Take these insights and start implementing strategic content creation, understanding keyword intent, and taking decisive "messy action" in your marketing efforts.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how to craft a unique marketing message that showcases your expertise. Learn to turn what makes you stand out into powerful content that attracts your ideal audience and builds lasting trust. Perfect for coaches, entrepreneurs, and authors ready to make an impact.The crucial first step in content creationThe two sides of the marketing coinSimple yet powerful content pillarsThe art and science of content marketingAbout the Guest:Guest Name: Joyce TsangBio: Joyce Tsang is a content marketer and the founder of Joyce Tsang Content Marketing.She began her career as a journalist and editor before transitioning to the role of Digital Marketer and Content Director. Passionate about telling the right story for brands, she develops content strategies for her clients and educates them on the importance of identifying target audiences, creating valuable and consistent content, monitoring and analyzing data to strengthen content strategies and enhance marketing effectiveness.joyce@stuvvz.comhttps://www.joycetsangcontentmarketing.com/Key Quotes from the Episode:“Instead of just focusing on what we need to create, sometimes it's about a rule of elimination as well. What do we say no to?” - Joyce Tsang“Writing a story is the easiest way for you to connect with another human being. It's authentic, because it's real. So there is no overthinking involved.” - Joyce TsangRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about knowing what to post; it’s about sharing your authentic voice and connecting genuinely with others. Take these insights and start by identifying one platform where you feel comfortable and sharing one simple story or valuable tip this week.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how your personal narrative shapes your reality and business success. Learn how to rewrite limiting beliefs, tap into your authentic power, and build a business that reflects your true vision. Whether you're stuck or just starting out, this episode offers actionable insights to help you create meaningful impact—starting with your story.Main Point #1: You Can Rewrite Your Life's Narrative.Main Point #2: Fear-Based Stories Are Learned.Main Point #3: Authentic Presence Inspires Others.Real-Life Example: Carrie's childhood use of storytelling for survival and her later conscious decision to "change the writer" of her life demonstrate the real impact of actively rewriting one's internal narrative for positive change.About the Guest:Guest Name: Carrie KC WestBio: an Author, Speaker and Life Story Coach who uses her entertainment industry experience to support clients with their life and business stories. A well-developed, balanced story brings fulfillment and success in business, relationships, and life. She helps people and businesses change the underlying stories that impede their abilities for success. Carrie is a sought-after speaker, webinar leader, and author of the book, Life Rewritten, launching March 2025.carrie@carriekcwest.comcarriekcwest.comKey Quotes from the Episode:“You take back your power. You realize that you have the pen. You decide.” - Carrie“When you're born, you are a complete blank slate. Kids do not know to dislike people that are different from them. They're taught that. They're given that story.” - CarrieRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about understanding your narrative; it’s about stepping into the power to create a life that truly reflects who you are. Take these insights and start identifying one limiting story you tell yourself and questioning its validity. What would your life look like if you rewrote that story today?Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna Until next time, keep breaking barriers and building businesses that change the world!
In this episode of Marketing Rebels, we uncover how top marketers think and share three key strategies to help you build impactful, thriving businesses—whether you're an entrepreneur or a seasoned pro.Exploring the mindset of top marketers to uncover strategies that elevate your marketing from task execution to truly impactful work.Main Point #1: Recognizing the Universal StrugglesMain Point #2: The Power of Challenging BeliefsMain Point #3: Cultivating a Mindset of ResourcefulnessReal-Life Example: Kim revealed that most people struggle to name their true desires, highlighting the power of knowing your core motivations for effective marketing and a fulfilling career.About the Guest:Guest Name: Kim AdesBio: Kim Ades (pronounced add-iss) is the President and Founder of Frame of Mind Coaching® and JournalEngine® Software. Kim uses her unique process, philosophy, and direct coaching style to help leaders identify their blind spots and learn to focus their thinking to achieve extraordinary results. Author, speaker, entrepreneur, coach, and mom of five, Kim is dedicated to teaching her powerful coaching process to other coaches, leaders, and entrepreneurs worldwide.kim@frameofmindcoaching.comframeofmindcoaching.com/healKey Quotes from the Episode:““Thought thinking precedes action. And if our thinking isn't lined up with our action, we are never getting the results we want.”“Extraordinary marketers have an understanding that there is no shortage of resources. There is no shortage of talent. There's no shortage of time. There's no shortage of money. There's no shortage of help. There's no, there's no shortage.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about executing marketing tactics; it’s about cultivating a powerful mindset that fuels consistent growth and impact. Take these insights and start by identifying one belief you hold about your marketing or business and questioning its validity. Then, explore one area where you can be more resourceful this week, and finally, take five minutes to journal on what you truly, deeply want to achieve.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
In this episode of Marketing Rebels: Breaking Business Barriers, we explore how entrepreneurs, coaches, and healers can turn setbacks into opportunities, boost visibility, and grow with clarity, connection, and community. Tune in for actionable insights to help you stand out and create real impact.Main Point #1: The Power of "Do the Next Right Thing" (Baby Steps)Main Point #2: Reverse Engineering Your Vision for ClarityMain Point #3: Vulnerability as a Connection ToolReal-Life Example: Rachel’s story of losing her home reveals how hardship can spark clarity and inspire a new purpose to help others stand out.About the Guest:Guest Name: Rachel KalbBio: Rachel is a visionary leader and marketing expert specializing in the mind-body-spirit wellness space. With over 25 years in healing and wellness, combined with a decade of digital tech and business growth experience, she empowers transformational coaches and entrepreneurs to scale their impact. Rachel is the founder of Body Mind Spirit World, a digital hub connecting and elevating wellness professionals. A dedicated mother of twins and seasoned traveler, she balances her passion for personal development, meditation, and nature with her mission to leave a legacy of positivity, transformation, and freedom. Rachel’s work inspires others to grow, thrive, and shine.rachel@bodymindspirit.worldhttps://bodymindspirit.world/Key Quotes from the Episode:“Taking baby steps and just saying, I'm gonna just share a little bit about my story... speaking about some of those, like, more vulnerable things was really a key element.” - Rachel“Hold the vision, feel it, imagine it, believe it, and then reverse engineer what are some of the steps that it's gonna take to get there.” - RachelRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about overcoming setbacks; it’s about reigniting that initial spark and building a business that truly reflects who you are. Take these insights and start by identifying one small "next right thing" you can do today to move past your current challenge, and consider sharing a piece of your authentic story to connect with others. Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
This episode of Marketing Rebels shares how helping professionals can build thriving, values-driven businesses with strategies in SEO, team building, and purpose alignment.Transitioning from helper to business owner without losing your valuesUsing SEO and marketing to stand out and attract clientsBuilding a values-aligned team to support growthStaying grounded by knowing your “why”Tiffany shares her journey from frontline social work to a thriving practice, highlighting the challenge helpers face in balancing values with building a sustainable business.Main Point #1: The Importance of SEO and Strategic MarketingMain Point #2: Building an Aligned and Intentional TeamMain Point #3: Working "On" the Business, Not Just "In" ItReal-Life Example: Tiffany shares how she and her partner built their practice through grassroots efforts—posting flyers locally—while also learning SEO and working with a marketing agency, showing the power of combining hustle with strategy.About the Guest:Guest Name: Tiffany Petite MSW, RCSWBio: Tiffany Petite, Co-Founder and Clinical Director of Virtuous Circle Counselling (VCC), is a dedicated leader in mental health care. Holding a Master’s in Social Work from the University of Waterloo and recognized as a Registered Clinical Social Worker in Alberta and British Columbia, she founded VCC in 2020 to provide accessible, high-quality therapy. Under her leadership, VCC earned a spot as one of The Globe and Mail’s Top Growing Companies (#33) in 2024. With over 15 years in the non-profit sector, Tiffany is committed to evidence-based care, innovation, and empowering clients to thrive through compassionate support.tpetite@vccounselling.comhttps://vccounselling.com/calgary-psychologists-therapists/Key Quotes from the Episode:“Your why will always be the anchor through good days and bad days, through uncertainty and fear. And I think, your why is at the heart of everything that you do. As long as you have your why, you can't go wrong.”"It's about cultivating relationships, and relationships has been truly, I think the difference maker."Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
We explore how entrepreneurs and leaders can break glass ceilings, tackle systemic challenges, and harness allyship to build impactful, inclusive businesses. Whether you're just starting out or leading the way, you’ll find inspiration and practical strategies to drive real change.What You’ll Learn in This Episode:How self-awareness helps overcome external barriersThe power of diverse voices and strong alliesStrategies to navigate systemic challengesWhy self-validation fuels success and impactReal-Life Example: Bardish shares her journey as the first woman of Indian descent in Canada’s federal cabinet and the first female government health leader, highlighting her shift from "the only" to "the first"—and her commitment to opening doors for others.About the Guest:Guest Name: Bardish ChaggerBio: Bardish Chagger was elected as the Member of Parliament for the Riding of Waterloo on October 19, 2015. In November 2015, she was appointed Minister of Small Business and Tourism, becoming the first Indo-Canadian woman to serve in Cabinet. In the following years, Bardish served as the first woman to be named Leader of the Government in the House of Commons, and later as the Minister of Diversity and Inclusion and Youth, and the Chair of the Committee on Procedure and House Affairs. Today, her focus remains firmly on her community. Prior to being elected, she worked in roles across the private, public, and not-for-profit sectors. Bardish’s passion for civic engagement is driven by her belief that we get out of our community what we put into it. Bardish.Chagger@parl.gc.cahttps://www.bardishchaggermp.ca/https://www.facebook.com/@bardish.chagger/https://www.instagram.com/bardish_chagger?igsh=c3RkanFjcDV0aWVwKey Quotes from the Episode:“Oftentimes the biggest barrier, the greatest barrier to me being able to do anything was myself.” - Bardish Chagger“Success is not determined by what other people think. Success is determined by what you think. And if you can start recognizing that you are successful and you are satisfied in what you're doing, that's what matters.” - Bardish ChaggerRecommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
We’re ditching manipulative marketing and exploring how to build genuine connections that fuel authentic growth. Learn the psychology behind buyer behavior, why respect matters, and how to market in a way that feels good—for you and your audience. How to remove the “ick factor” by replacing manipulation with genuine connection in your marketing.Why understanding buyer psychology is key to building authentic relationships.How to align sales and marketing for a smoother customer journey.How to create content that educates, empowers, and builds trust with your audience.This episode delves into the pervasive "ick factor" in marketing, addressing why so many businesses struggle with feeling authentic and effective in their promotional efforts. Main Point #1: The Difference Between Marketing and SalesMain Point #2: Respecting the Savvy BuyerMain Point #3: Aligning Marketing with Personal Values and Audience NeedsReal-Life Example: Rai shares her journey from psychology to marketing, using her insight into human behavior to bridge the gap between sales and marketing. About the Guest:Guest Name: Rai CornellBio: Rai Cornell is the CEO and Strategic Marketing Consultant of Cornell Content Marketing, helping B2B businesses become thought leaders by creating long-term demand-generation strategies and eliminating costly and unnecessary short-term, manipulative tactics like ads. Rai's marketing approach is psychology-driven to ensure businesses attract pre-qualified, emotionally engaged buyers.rairose@cornellcontentmarketing.comhttps://cornellcontentmarketing.kit.com/demandgenkitKey Quotes from the Episode:“Marketing's job should be to make the sales team's job easier. Marketing should not be to sell. It should be to make selling easier by getting that buyer 80 to 90% presold by answering all of their questions.”“Treat people the way that you want to be treated. Because, ultimately, your marketing is how your business treats people. That is the mechanism by which you treat people. So treat them well.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
We explore transforming midlife and offer actionable insights for entrepreneurs looking to rewrite their story. Learn how to release energy blocks, refocus desires, and enjoy the journey, empowering you to build businesses and lives that truly resonate. Whether you're a solopreneur or seasoned entrepreneur, this episode is packed with strategies to help you create world-changing businesses.How to shift from a "midlife crisis" mindset to creating "midlife magic."Techniques for releasing energy blocks and emotional baggage that hinder your progress.The significance of "awareness and allowing" as the foundation for personal and business growth.Practical steps to refocus your goals and enjoy a more fulfilling and authentic life.Karen Stultz shares her journey and methods to help listeners release limiting beliefs, embrace their potential, and create a joyful, fulfilling life and business.Main Point #1: Release Energy BlocksMain Point #2: The "Awesome" FrameworkMain Point #3: The Power of "Awareness and Allowing"Real-Life Example: Karen shares how watching her mother's life end with regret inspired her to redefine her own midlife. This story highlights the episode's message: it's possible to choose a new path and create a life of joy and purpose, no matter the past or societal expectations.About the Guest:Guest Name: Karen Stultz CHt, CIWCBio: Karen Stultz is a certified hypnotherapist, holistic healing coach, and the creator of Heart Energy Techniques™ (HET) and the Awesome Life Success System™. With decades of expertise, Karen empowers midlife logical minded women navigating transitions in their health, wealth, and relationships, yearning to align who they truly are with how they show up in the world. Be it release limiting beliefs, heal past trauma, or simply create a personalized blueprint to step into authentic confidence, ease, and joy.karen@karenstultz.comhttps://awesomelifelounge.com/Key Quotes from the Episode:“I am here to tell you that it can actually feel fun and joyful and inspiring. Midlife transformation can be fun and easy.”“If you didn't have the idea that this was possible for you, it wouldn't be for you. But since you do have the idea that it is possible for you, it is for you.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
In this episode of Marketing Rebels: Breaking Business Barriers, we explore paid advertising with actionable tips for solopreneurs and small business owners. Learn when and how to use ads effectively, avoid common mistakes, and make informed marketing decisions to grow your business.How to determine if paid advertising is the right strategy for your business stage.The importance of having established processes and a clear call to action before investing in ads.Why tracking and analyzing ad performance is crucial for optimization and ROI.Key factors to consider when choosing between Google Ads and other advertising platforms.The confusion and overwhelm that many solopreneurs and small business owners face when considering paid advertising. It aims to provide clarity on when and how to use ads effectively, moving beyond the constant pressure to "just do it."Main Point #1:Ads are like "fuel on a fire," amplifying existing strengths.Main Point #2:Have a clear call to action and workflow. Main Point #3:Tracking ad performance is key. Real-Life Example:The episode covers using ads for market research, where startups test concepts and gauge engagement. Ads can serve multiple purposes, but it's crucial to define the goal and track results.About the Guest:Guest Name: John HornBio: John Horn is the CEO of StubGroup, where he helps small business owners and marketing teams struggling with paid ads to achieve real ROI. John combines expert ad management with a personalized, boutique approach that fosters close client relationships and ensures sustainable growth without the risk of unexpected setbacks like ad disapprovals or suspensions.john@stubgroup.comhttps://stubgroup.com/Key Quotes from the Episode:“Advertising really is fuel on a fire.”“Ultimately, it’s something that should be done. And if it’s something that a solopreneur can figure out how to do… awesome. But, if it’s not something you wanna spend your time or attention on or just, you know, don’t wanna do, then there’s certainly… third parties… that can come in and take care of that for you.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna
In this episode of Marketing Rebels: Breaking Business Barriers, learn how to leverage your unique experiences to build a personal brand that connects deeply with your audience and drives meaningful impact. This episode is full of inspiration and strategies to help you build a world-changing business.Episode Highlights:Main Point #1: Leverage Your Unique ExperiencesMain Point #2: Dig Deeper Than "I Care"Main Point #3: Reverse Engineer, Don't CopyReal-Life Example: Sabine's move to a cabin in the German Alps after selling her company highlights how personal experience can differentiate. This bold decision, driven by a long-held vision, showcases her unique approach to resetting and redefining her purpose.About the Guest:Guest Name: Sabine SchopkeBio: Fueling Midlifers to find their next TRUE high | Pathfinder for Midlife & Biz Growth | Speaker | Status Quo Disruptor | Retired Serial Entrepreneur | Homeless to Multi-Millionaire | Bestselling Author schoepkesabine@yahoo.comhttps://www.ThePowerLifeCoach.comKey Quotes from the Episode:“Know that what you have experienced, oh my god. These are the golden nuggets, and this is how you're gonna build relationships, how you're gonna be successful in a beautiful aligned way that's gonna fill your cup, and it's gonna change lives.”“Be yourself and share the good, the bad, and the ugly. Share it because people need to hear it. And, not from a victim perspective, but for the one the you that has come out on the other side and is ready to have an impact on the world and help others and help improve lives.”Recommended Resources from Shauna:AirTable to help you plan, create, organize & outsource your content marketing. Click here to create free accountKAJABI as an all-in-one resource to help you manage & market your business. Click here for free 14-day trialDUBSADO to streamline client management, contracts, and invoices all in one place. Click here for free trialFlowChat to simplify and automate your lead generation directly from social platforms. Click here to exploreRestream to easily broadcast live across multiple platforms and expand your reach. Click here to start streamingFathom to easily record your calls, take notes and share with guests. Click here to start recordingAbout Shauna Van Mourik:Shauna helps ambitious Women Coaches and Therapists build authentic, sustainable Six-Figure businesses through powerful brand identity, organic growth strategies, and streamlined content marketing.GET CLIENTS: Dive into Shauna’s upcoming training, bonus resources & opportunities: https://www.shaunaleigh.com/connect-with-shauna Note: This description contains affiliate links. If you choose to use these links, it helps support this channel, though there’s no obligation to do so. Thank you for your support!Your Next Steps:Delivering real change isn’t just about finding your unique differentiator; it’s about building a life and business that truly resonates with your soul. Take these insights and start sharing your authentic story, embracing both your strengths and vulnerabilities.Don’t forget to:Subscribe to Marketing Rebels: Breaking Business Barriers on Spotify, YouTube, or your favorite podcast platform.Leave a review to help us reach more changemakers like you!Share this episode with someone who needs it.Connect With Us: https://www.shaunaleigh.com/connect-with-shauna