Real Estate On The Rocks

Barino Barino, one of our favorite podcast guests to talk to everyone as their 2020 comes to an end. This episode is packed with soooo much great information and helpful things to get your business in the right direction if it hasn't already. As many of you know, this is a market that has thrown many of us for a loop and was not the type of year we thought we would have with covid and the economy. So strap in, take notes, and enjoy this great episode. Make sure to go follow Barino on FaceBook so you can continue learning from him and his many live shows. If you have any questions for the team, reach out to us at info@realestateontherocks.comContinue your education and improve yourself by joining our friends at Audible by going to www.audible.com/realestateontherocks

We're back in the studio with the team to bring you back into focus as your year is coming to an end. While we are in challenging times, the market hasn't tanked and neither political party hates our country and is trying to destroy it. So get your face out of the propaganda machine and put it back into the CRM/YOUR BUSINESS machine and grow your business. Don't be the ones struggling to do any business, while many agents around the country are having an amazing year. Contracts are going in well over asking, appraisal waivers, and so many more negotiations being made for both parties. Now is the time to be sharpening those skills, finding new ways to speak with potential clients, and building better relationships with those you already know. Work to connect others and make sure it's not a one way street with those you know and are cultivating for business. Stay strong and remember, take a nice drink with us at the end of the night and get ready for another day of an exciting career. If you have questions or need help, reach out to the team at info@realestateontherocks.comJoin the team in our addiction for learning with a free book by going to www.audible.com/realestateontherocks

Today we dive into a few topics for the team. We wanted to talk through a few things that was on our minds and we wanted to share them with all of you. We quickly go over some political things, the economy, and a few things that we felt would be fun to share with all of you. As we continue to grow our show and bring in new guests, we'd love to hear from you. You can reach the team by emailing us at info@realestateontherocks.comJoin us as we continue our education and love of knowledge by going to www.audible.com/realestateontherocks

Everyone has regrets and missed opportunities. It's your losses that teach you the most. Learn from the dips and implement the learning as fast a possible and keep growing your business. As you connect with more people, help more people, do more for people, your business will grow and you'll have more stability. You'll know better next time and be strong for the experiences. Do you have any stories you want to share with the Real Estate On The Rocks community? Share them with us at info@realestateontherocks.comEnjoy the free book by joining with our partner at Audible by going to www.audible.com/realestateontherocks

You need to find something you're passionate about and joining Real Estate to have a great work-life balance is not going to get you there. You have to be passionate about this career and put in the hours, communicate with your family, and grow as fast as you can to maintain control or you'll burn out or die off if you can't figure out how to master this new world. Listen to the team jump in about balance, life, and the beginning of this career.  Do you have questions or need support? Contact the team at info@realestateontherocks.comJoin audible like the team by going to www.audible.com/realestateontherocks

5 seller objections you can overcome. As many objections as you hear, sellers only have a couple of objections and you can get past them by remembering a few easy responses and ways to navigate around them. One of the main issues is being able to prove your value and let them know you're the best person for the job and will make sure they are taken care of. Don't just brag about yourself, it's all about them and what they want and need. Stay strong, focus on areas you know you are experienced in or want to be experienced in, and go all-in with value and service for your potential clients. Want more help? Contact the team at info@realestateontherocks.comContinue with your audio education with a free book by using our link www.audible.com/realestateontherocks

Zillow becoming a broker....OH NO! We know everyone is freaking out about the news, but we're not going to fall into the trap like others. You know there's nothing but hard work and dedication that will keep you competitive and have a sustainable business. It's creating that strong marketing plan, getting out in the community, serving clients in the best possible way, and staying connected with your network at a level well above others in your community. This is the business you have chosen as your career and the only way you can succeed is by taking it seriously as you would any other business. Reach out to our team at info@realestateontherocks.com and stay up to date on your audio education by going to www.audible.com/realestateontherocks

5 winning strategies to beat Zillow, every time. Focus on being hyper-local and connecting with your database. Make sure to direct them to your site when possible and provide more value than a website can offer. Be the expert of your market and show the value past them doing their property search. Schools, local businesses, parks, and places to eat, are all things people want to know about a community they're looking for. Using video and voice content to share gives the personal touch that helps you stand out in the busy world of Real Estate. Want to know how to be the digital mayor of your city? Contact us at info@realestateontherocks.comHave you started your subscription to audible? Now is the time! Go to www.audible.com/realestateontherocks

It wasn't an overnight or the result of a secret Facebook ad that transformed him into the powerhouse he is today. It took fighting to grow his Real Estate business as a new agent into owning a team and then developing a program to help other Realtors scale their business as he has. Running a couple companies now, he's taking the time to tell the team how he's succeeded past the 86% and how he can help you in your career. He is one of our trusted resources that we can turn to any time we have questions. Marketing and branding are a long play, so it takes a little bit of work that you schedule every week to grow your brand. Have questions for the team? info@realestateontherocks.comStart your education journey with Audible by going to www.audible.com/realestateontherocks

4 tips of upping your video marketing game. If you don't already know, video is the way forward in your Real Estate business. We can't talk enough about why video is important and how it enables you to connect with your community. Getting started has only become easier as the days pass. So unless you only want your competition to win through video and growing their business, it's time to take a dive in with the team on video. Start with your cell phone or a simple camera that shoots in 4k. Grab a gimble, tripod, or monopod, and get to shooting some great angles with video that isn't shaking all around. Make sure you have a mic or something set up for the best audio quality you can have. And lastly, find a great app that lets you edit the videos you shoot to the best of your ability. Remember, you shouldn't go out and buy the best of any type of equipment. Work your way up as you grow your skills. As you get better, then it's time to upgrade equipment. Want to talk more about video content? Reach out to the team at info@realestateontherocks.comGrab a free book and listen to some content as you drive around by going to audible.com/realestateontherocks

Never say these 7 words in negotiations. You want to make sure are coming from a place of strength and knowing that closing the deal is the most important thing. Screwing over the other side is not the objective and can hurt you in later deals in your career. 1) BUT is one of the words most often use the word, and that can hurt the way you communicate with people. 2) CAN'T is only a mask for something you don't want to do and isn't being honest with yourself or the person you're speaking with. 3) HOPE is conceding your strength or ability to the whims of the world. 4) NO and NOT is most often a way to back away from something that can be done when a yes can drive a higher level of customer service. 5) Negative actions or talk to create confrontation. 6) SHOULD, you are giving up control and not being confident in yourself or your abilities. 7) TRY, there is no try. You are either doing it, or you're not, the choice is up to you. So say what you mean and mean what you say. Improve your education and strengths through books. The best way is to go to www.audible.com/realestateontherocksChat with the team by contacting us at info@realestateontherocks.com

10 ways to avoid failure. Failure isn't a mystery to anyone, least of all not to those in production. Working full time or part-time, it's all about how you show up every day in your business. Having the savings or financial support to make the switch into the business so you have the runway to start and learn your business. Training is one of the vital lifelines to anyone in any profession, learn from those who came before you so you don't have the same struggles they have had. You shouldn't be trying to invent a new way to do business, in your first couple of years in the business. You must also learn how to lead generate for business. If your only way to get business is to pay a company that's trying to put you out of business, then you don't really have a business. The more independent you are when it comes to building your business pipeline, the longer you will stay in the business. We lean heavily on media content and farming (digitally and physically) a specific area you want to do business in. Stay driven to learn through the best place for your auto-university. Use our link and go to www.audible.com/realestateontherocksAre you in need of support? Send us an email at info@realestateontherocks.com 

Fanatical prospecting, driven lead generation, and growth. It's not going to walk up to you and magically elevate you to a 1% Realtor. It takes work, on a continual basis to drive the business into your system and grow you and your business. You have to take it a day at a time and stay focused on the process. While you don't have to be an expert in everything, you need to find a couple of lead generation paths that you are able to be your best in. Make sure that you're publishing the journey, either written, audio, video, or all of them. Encourage those around you to follow your journey and be a part of your success. Leverage others and support them as they support you in your growth. Be the community expert by connecting with others and showing your value....by giving to others. No one cares about how great you think your broker is or the team is. Show them the people, show them how they care relate or benefit from the work you're doing. Want to work on your prospecting and sales? Contact the team at info@realestateontherocks.comContinue your growth through an endless supply of books with our sponsor www.audible.com/realestateontherocks    

How to brand yourself in 2020 like a PRO. When people think of Real Estate, they think of you! The way to stand out in the crowd of Realtors is proper branding and marketing of your market and how you're the expert in the neighborhood. Always creating content that is valuable to the segment of the market you want to focus on. Create a singular and authentic voice that best represents you. Establish the digital Real Estate you plan to use for branding (KEEP IT SIMPLE) and then start the process. Everyone wants to be a part of a journey, not meet someone who just started and is already the greatest ever...in the world. Connect with your community and continually provide value to the community. If you have questions about proper branding and marketing for yourself and/or your team. Or if you want to chat about Real Estate, reach out to the team at info@realestateontherocks.comIf you're interested in coaching, I might be able to sneak you in with Dave. Email me with "COACHING" in the subject line and give me a quick bio. You might get a couple of months of free coaching! As a life long learner, you HAVE to subscribe to Audible! Use our code and support the team by going to www.audible.com/realestateontherocks

Top lead sources for the top 1% Realtors. From referrals to geographical farming to investing in the community, which has lead to the largest amount of inbound leads for top Realtors. It's casting a wide net, inside a small pond. You're not trying to get everyone in your city, you're focused on an area you can master and show your best value to those who live in that area. If you're not bringing them value, you are of no value to them. Remember, just because you hear someone has market share, doesn't mean they actually do. It's all about how you focus and the amount of value you can bring to others. You'll need to establish yourself online, hit the streets, and talk with people, and support community events. It's the digital mayor strategy we've been speaking about from our first episodes. Follow the group on FB: Real Estate On The Rocks. Grab a free book at www.audible.com/realestateontherocksReach out to the team at info@realestateontherocks.com for any questions or to connect with the team. 

Do you have Super Powers? Today we talk about the Realtor Super Powers you'll need to succeed in Real Estate. 

3 tips on how to succeed in today's market. Find a great broker and align yourself with great Realtors, work hard and fight through the struggle, learn from others what not to do, and listen to our podcast to create a great career for yourself.  Schedule your time to practice your scripts and be an even better professional in your career. You are the leader of this ship, so remember the quote "if it's meant to be, it's up to me" on your daily journey. Continue to go for NO and work to be the expert of your community. You don't have to work with everyone, you only need a core group of people who will send you business. It's a process to continually grow that core group and best communicate with them to serve them best. If you have questions about your business or you're interested in joining eXp, contact us at info@realestateontherocks.com

I have my license, now what? COVID addition! It's challenging to start in this business at any time, let alone when everyone is struggling with a pandemic. So how can anyone thrive when we're all staying away from each other and some showings can be limited, depending on the property? This is when you start shifting how business is done and leveraging media and other forms of communication that keeps you safe and connected with people. Now, while you're new to the business, agents for years have been thinking about how to leverage social media to connect with people. You can take advantage of it and thrive while others struggle. You have to make the process easier for them. Make sure you communicate with clients, lead them down the path of the process, schedule everything for them, and stay focused on generating new business. You have to master some skills, but you don't have to be the master from the start. People want to see the journey, so don't try to be something you're not. Enjoy the process and document it. Do you want more info about how we're connecting with clients or more information about why we moved to eXp Realty? Contact the team at info@realestateontherocks.com

10 reasons to join EXP Realty, With Dylan King. The top 10 reasons why agents are making the switch. 1) EXP stock awarded to all Realtors and Brokers. 2) KVcore lead generation website. 3) Making it rain lead generation program (lead gen on autopilot)4) Fully-staffed technology team available for all of your marketing and technology questions. 5) Customization, top-ranked WordPress websites, allowing you to build your brand. 6) Coaching and accountability workshops - collaborate with top agents around the country. 7) Great commission splits with a low annual cap. 8) 20+ hours of live training classes every week. 9) Opportunity for multiple revenue streams. 10) The industry's best revenue share program. With only one year of full-time experience working in Real Estate, Dylan made the jump to from his previous brokerage after learning how Exp can provide a path for financial independence, unlike any other brokerage. He feels like everyone who switches over, asking why he hadn't moved over sooner. He's forging ahead in his business while not letting anything slow him down. While some worry about appearance, he's decided to lean into it. He's proof that it's not about your looks, it's more about how you treat others. You can reach out to Dylan at 760-808-9588Reach out to the team about Exp and/or about your Real Estate business at info@realestateontherocks.com

What a market 2020 is becoming and why you should like it. While 2020 has not turned out how the vast majority of us had expected it to, it's still a market that a lot of us are making into a career shifting year. If you haven't started, now is the best time to get online and build the community and brand we have been preaching about for the past 140 plus episodes. Tell your potential clients how great interest rates are, how great the home prices are, and how locking in longterm debt at great rates is a great deal! Now is when you should be coming from service and making the great connections to other business owners and those impacting your community. If you haven't connected with every business owner and community leader, then you haven't created any of the content you should about your community. Become that digital mayor and be for ALL of the people. If you need a great lender in Texas, California, and Arkansas, text MagicMike to 88000. If you're interested in starting your own podcast or want to talk about your business you can reach us at info@realestateontherocks.com