The New York Times said this year that 🔍 "TikTok is the new search engine for Gen Z." People are more than ever turning to social media to research procedures and services. We must be part of the narrative to help our potential patients avoid misinformation and find credible guidance. Find out what you can do NOW to reach your audience before they're turned off by posts that don't represent accurate information. ✅ Available Resources: Social Media Training Program https://www.upskillerylms.com/social-media-program Social Media Ads Guide https://www.upskillerylms.com/course/social-media-ads Browse All https://www.upskillerylms.com/ 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know.📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
It's not the social media that's not working. We hate to break it to you, but it's you. But it's ok! It's not really you, you're just missing some pieces to the puzzle. ✅ Available Resources: Social Media Training Program 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know.📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
For many of us in healthcare leadership positions, we are not our consumer. Which means we have to LEARN how to think like them. Learn what emotions drive THEIR decisions. This is essential to be successful in marketing and create an experience that multiplies in word of mouth. 86% of patients are willing to pay +14% higher for what they feel is a great experience(1) 95% of spending decisions occur in the emotional area of the brain(2) Emotional vs rational marketing performs twice as well (31% vs 16%) for a higher return on investment(3) How patients feel treated in 'bedside manner' is the strongest driver of positive reviews(4) How patients feel treated by staff is the strongest driver of negative reviews(4) upSKILLery Membership ✅ Available Resources: 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call: https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
Being great on camera is a learned skill. Unless you're Gen Z, give yourself a break if it doesn't come naturally! Most of us didn't grow up seeing ourselves on camera in video calls and posting our life on social media. If you don't feel comfortable filming content, it's not your fault. The great news? Anyone can learn to be great in videos. To succeed on social media, as healthcare experts in our industry, being on camera is becoming difficult to avoid. We've helped countless healthcare professionals go from awkward to confident in their social media videos - it's one of our favorite things! ✅ Available Resources: Social Media Training Program 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
This is a common question we're asked during social media coaching: do you post awareness days, weeks, or months on your practice's social media? And if so, which do you observe? We've got you covered. ✅ Available Resources: Social Media Training Program 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
Patients that are ALREADY in your doors for routine services offer HUGE revenue growth for your practice. 📈 They already have a relationship with you and have established a level of trust, so they're at the bottom of that funnel of conversion IF there's training and a system in place to refer and convert into those premium, out-of-pocket, cash-pay procedures, products or services. 🎉We're sharing how we grew internal referrals by 500% in one year and added an extra 1/2 a million to our bottom line our last year in practice by focusing on this revenue stream. ✅ Available Resources: Soft Skills & Conversion Training Programs 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
This is what separates practices who are thriving on social media and seeing BIG results, and those that are struggling: join us for a simple mindset shift. ✅ Available Resources: Social Media Training Program 👍 If you found this insightful, hit the LIKE to let us know it resonated.💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
By adding this step to our new hire onboarding, 💼 we saw BIG results:✔️ improved confidence✔️ increased knowledge gain✔️ faster culture integration✔️ better patient understanding✔️ more personal buy-in 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
The average person scrolls the height of the Statue of Liberty - and for more than 2 hours - each day! Whether that's you or you're the occasional scroller, there are 3 ways you can make this time super productive for your practice. 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
Our best protection ❤️🩹 in healthcare is soft skills - yet it's the most neglected skillset. How they feel treated by our providers and team is the #1 reason for online reviews (positive OR negative) and is the #1 reason people file malpractice claims. ✅ Available Resources: Soft Skills Team Training Programs 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
We do a lot of secret shoppers and we almost always uncover a process or communication that leaves management saying "They said what?!?" We get it, this happened to US in practice once upon a time. It was a painful yet incredibly helpful process to uncover just how many things we 'thought' were happening or being communicated to potential patients, but in reality were not. Join us to find out: what we did about it how we created a system that worked and was sustainable Secret Shopper Exercise for consistent patient communication and efficient processes - that increased our conversions big time! ✅ Available Resources: 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
💬 Why your reply is crucial to *BOTH* positive and negative reviews: Studies show that businesses that respond to reviews are nearly 2x as trustworthy as those that don’t(1) and 55% of people feel responding to reviews is the top factor that makes them feel positively about a business.(2) ✅ Available Resources: Online Patient Reviews: Our System for Success | How to get raving online patient reviews and set up a program for success! (We've tried it all, and this is what actually worked.) https://www.upskillerylms.com/course/online-reviews 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you. (1) Google; (2) Bright Local
✅ Available Resources: Practice Magazine Template (Canva) 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
What is MAXIMUM 'word-of-mouth' for a healthcare practice? Patients mentioning their results and experience with your practice when: A) talking to friends and family B) broadcasting it to everyone they know C) all of the above Correct answer is 'C'! You know nothing compares to a lead or patient referred to us by someone they know, but how do our patients tell EVERYONE? HINT: it's by posting it to their entire network social media. But how do we get them to do that?!? Join us today to find out! ✅ Available Resources: Patient Advocate Program Training + Guide 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics, or Premium Concierge Medicine practice owner, leader, or marketer, this is for you.
📍User Generated Content(UGC): Content created by every day patients (people!) for YOU to leverage across YOUR prospective patient's journey via YOUR marketing channels: practice social media profiles, social ads, website, landing pages & lead pipeline. 💡Why is UGC powerful? Recent Stackla consumer data shows that people find UGC to be 'much more influential' than other kinds of marketing content, with 80% saying it impacts their buying decisions. ✔️ How do you use it? It's social proof (see episode 75): It's an authentic endorsement and provides patient point of view representation to resonate with your potential patient through your marketing funnel. ✅ Available Resources: Get our UGC Patient Advocate & Content Creation Guide! DM us "UGC" for info. 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
❓Do you know the one question that can DETER negative reviews?!? It's a game changer, PLUS it will tell you everything about your patient experience and how to make it better. (Even if you’re already great!) ⭐⭐⭐⭐⭐WHY is this so important? Studies show: 👉 over 60% of people say they've avoided doctors due to negative reviews.(1) 👉 a single negative review can drive away up to 22% of patients looking for a provider(2) 👉 72% of patients use online reviews as the first step to finding a doctor.(3) ✅ Available Resources: Get Our Complete Online Reviews System HERE https://www.upskillerylms.com/course/online-reviews 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 (1) NRC Health Research ; (2) Bright Local ; (3) Master Patient Experience Survey 2020 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
⛰️ It's a hill we're willing to d*e on 😆 But seriously, do we want CRAZY results from social media that brings BIG growth for our practice bottom line or not? Forbes recently released the top 9 jobs in marketing and coming in at #4: 👉 Social Media CoordinatorIt's a real job with a real skillset. We can't expect to get great results without the right person running the show. ✅ Available Resources: Social Media Success Program https://www.upskillerylms.com/bundle/social-media-the-complete-foundation 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
🎶 Your patients are a captive audience: we can educate or entertain them, but either way - it has to feel enjoyable. Nothing is neutral: your reading materials music what's playing on TVs Practice Magazine Template (Canva) will have either a positive or negative effect on your patient's mood and mindset. ✅ Available Resources: 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
🌷 Practice Ambiance: it's the 3rd most important factor for patients considering you! Do you appeal to your patients senses? 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials ✅ Available Resources: Secret Shopper Assessment (inquire) Pipeline Guide https://www.upskillerylms.com/course/pipeline 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.
Does your team huddle? 🙌 This simple practice changed our culture. Communication is one of the top things team members say they want more of. Make it fun! Find out how we ended our huddles with a laugh: research links happiness and productivity - showing a 12% boost! Laughter "fast tracks networks in the brain to help you concentrate and focus" according to Daniel Sgroi, an economics professor at U.K.'s University of Warwick, CNBC. 👍 If you found this insightful, hit the LIKE to let us know it resonated. 💬 Share in the comments your perspective and any topics you'd like to see us tackle! 👉 Subscribe to stay in the know. 📨 Become an insider and subscribe for additional insights and inspo: https://www.thepatientwhisperers.com/successconfidentials 🖥️ Find out if we can help your practice! Schedule A Free 30-minute Synergy Call:https://calendly.com/d/x4p-qs7-ytv/synergy-session-30-min?month=2023-07 If you are a visionary Eye Care, Ophthalmology, Optometry, Aesthetics or Premium Concierge Medicine practice owner, leader or marketer, this is for you.