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Superpro Podcast

Author: Housecall Pro

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Tune into “Superpro Podcast” by Housecall Pro, where home service professionals share their journeys and expert advice. Each episode dives into real-life stories, offering insights on overcoming industry challenges, innovative business strategies, and personal growth. Learn how to elevate your service business from marketing tips to tech innovations. Perfect for newcomers and veterans looking to stay ahead in the home service industry.

39 Episodes
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Roland sits down with Marisa Fuller, division manager with Cable Pipe & Leak Detection. Marisa shares insights into her role, along with some tips and tricks for hiring, training, and managing a team. She hits on the importance of Housecall Pro and leveraging technology for operational efficiency, as well as the significance of community engagement and building strong relationships with contractors. That’s led to 20-30 positive reviews a week. Marisa also lays out the core values that dri...
In Episode 38 of the “Superpro Podcast,” host Roland Ligtenberg interviews Clayton Robinson, CEO of CR Plumbing. Clayton shares how he started his business right before the pandemic and immediately hit the ground running. CR Plumbing hasn’t slowed down since. Clayton lays out the challenges he’s faced and the unique strategies he’s used to grow his company, including team building, marketing, networking, clear communication, and leveraging technology and data. He also shares solid tips on hav...
Host Roland Ligtenberg interviews Tommy Herren, owner of The Lighting Geek. Tommy ditched the landscaping world to become a leader in the lighting industry. He’s been featured on HGTV and the DIY Network, and he shares the impact of that media exposure on his business. He also breaks down his strategies for hiring and training skilled employees, managing customer and employee expectations, and staying up on industry trends. Tommy has successfully navigated the shift from traditional to digita...
Pumping Up the Volume

Pumping Up the Volume

2024-11-2631:02

In this episode of the “Superpro Podcast,” host Roland Ligtenberg interviews Harold Case, owner and president of Sunlight Services. Harold shares the path he took from working in the dairy industry to taking over a septic service business. Learn how Harold has created a superteam and some key strategies for differentiating his business in a competitive market, like getting those all-important Google reviews, and how Housecall Pro has streamlined his operations. Business has been rocking! Haro...
Christiaan Deasy started Christiaan’s Gutters back in 2013, and he hasn’t looked back. In this episode of the “Superpro Podcast, you’ll learn how he got started in the gutter industry, how to find team members who’ll fit with your culture, some effective marketing strategies, and the importance of personal growth outside of work through hobbies. Christian shares the role of technology in enhancing business efficiency and discusses how to navigate economic changes by providing customer financi...
Scotland to Scottsdale

Scotland to Scottsdale

2024-11-1236:56

Roland sits down with Chris Campbell, co-founder of The Highland Cleaning Company. Chris shares what brought his family from the lush rolling meadows of Scotland to the desert of Arizona in 2007. Why would a Scottish optometrist get into the cleaning business? With his wife, Lisa, they’ve grown The Highland Cleaning Company through challenges by implementing key strategies. Chris hits on the importance of building a strong team, the value of training, honesty, and integrity, and how technolog...
Derek Roldan, owner of D1 Appliance Repair, joins Roland to talk strategy in a competitive industry. Hear his inspirational story of perseverance and how he fought to build a winning business after losing his house and car. Derek shares the surprising effect the pandemic had on his business and highlights the significance of customer reviews and referrals (along with his tactics for generating positive reviews). He also discusses the benefits of joining Housecall Pro and the Facebook communit...
Matt Bowman, owner of Sage Landscapes, sat down with Roland to share his entrepreneurial journey. He discusses the challenges of managing large-scale projects, finding and hiring skilled team members, and what Housecall Pro has meant for his business. Matt emphasizes the importance of a strong online presence and utilizing social media platforms like Instagram and YouTube to showcase your unique work and attract clients. He also highlights the value of community involvement and giving back. F...
In this unique money-minded episode, Roland Ligtenberg interviews Brett Neal, a partner at High Velocity Accounting. They discuss various aspects of running a home service business, including cash flow, marketing spend, cost per acquisition, job costing, and the importance of proactive tax planning. Learn common accounting mistakes, how to protect your assets, and get key budgeting tips. Brett also advises on the best payment methods for home service pros and the importance of having a cash r...
Meet Eric Yukins, owner of Oakland Shrink Wrap and Marine Services in Oakland County, Michigan. Eric shares how an engineer working in sales wound up in the marine services industry, running a successful shrink-wrapping business. Along with the necessary transition to thinking like an owner, Eric lays out the types of customers he looks for, the importance of delegation and trusting your team, and the right software solutions. He also covers how Housecall Pro’s Expense Cards help to simplify ...
Jay Villegas, Vice President at Frontier Air Conditioning, shares how a little family-owned business scaled up to become a multi-million-dollar company. He also discusses how they implement AI, the qualities they look for in employees, the power of delegation, and the importance of service agreements for recurring revenue and customer retention. One key to their success has been implementing management checklists using Housecall Pro to streamline operations and improve customer service. Jay a...
Wired to Win

Wired to Win

2024-10-0134:43

Julian Richards, owner of Those Tech Guys, shares how he’s grown his side gig while working as a cable technician into a powerful business. One key has been his willingness to simply discover the needs of customers and set out to meet them. The company has expanded its services to include TV mounting, home theater systems, security cameras, and smart devices. And they’ve even started manufacturing their own cables and mounts. Julian emphasizes the importance of hiring experienced techs, inter...
In this Superpro Podcast episode, Melissa Arvizu, owner of Arvizu Commercial Cleaning, shares her journey of starting and growing her cleaning business. She started her business as a side hustle and eventually expanded into residential cleaning. Melissa emphasizes the importance of customer service and building trust with clients. She also highlights the benefits of using Housecall Pro, particularly online booking, which has helped her business grow. Melissa encourages other lady pros to use ...
In this episode of the Superpro Podcast, Roland Ligtenberg interviews Dave Zeldin, owner of Dryer Vent Pros. They discuss the growth of Dave's business, the addition of air duct cleaning as a new service, and the challenges and scams in the industry. Dave emphasizes the importance of training and certification, finding a mentor, and using professional software like Housecall Pro. He also shares tips for new business owners, including the need for hard work and understanding the realities of e...
In this episode of the Superpro Podcast, host Roland Ligtenberg interviews Sammy Suggs, the business manager of North Myrtle Beach Heating and Air. Sammy shares the story of how the business was started by her husband's grandfather in 1976 and how it has evolved over the years. She discusses her role in managing the business side of things and the challenges she has faced as a female in the industry. Sammy also provides insights on dealing with rental properties and offers advice for other co...
Do You Know The Enemy?

Do You Know The Enemy?

2024-09-0333:42

In this episode of the SuperPro Podcast, Roland Ligtenberg interviews Joshua Jaeger, the president of BDK Door Company. Joshua shares his journey in the garage door industry and how he acquired BDK Door Company. He also discusses his strategies for finding and hiring good employees, as well as his approach to onboarding and training. Joshua emphasizes the importance of accountability and the need to invest in learning and development. He also highlights the value of using Housecall Pro's mark...
Frankwin Hooglander, owner of Treasure Valley Solutions, shares his journey of starting a home automation company and the strategies he used to grow it. He emphasizes the importance of marketing through Google and building relationships with realtors and builders. Franklin also discusses the value of automation in streamlining business processes and improving customer experience. He highlights the benefits of using Housecall Pro and Zapier to automate tasks and shares his experience in helpin...
Go Hard, Go Fast

Go Hard, Go Fast

2024-08-2035:39

In this episode of the Superpro Podcast, Roland Ligtenberg interviews the family team of Tony, Jordan, and Tyson Martinez, who run State 48 Garage Doors in Arizona. They discuss how they started their garage door company, their strategies for growth and hiring, and their marketing tactics. They also talk about their experience using Housecall Pro and the importance of tracking and data analysis in their business. The Martinez family emphasizes the value of taking action, implementing new idea...
Non-Slimy Sales

Non-Slimy Sales

2024-08-1346:02

In this episode of the Superpro Podcast, Roland Ligtenberg interviews EJ from EJ's Appliance Repair. EJ shares his journey of starting his appliance repair business and the strategies he used to grow it rapidly. He emphasizes the importance of having a network of like-minded professionals and the value of using a comprehensive management system like Housecall Pro. EJ also discusses the power of customer reviews and the significance of handling one-star reviews effectively. He highlights the u...
“Hot Tub Cody” shares the journey of starting and growing his cleaning company Innovo Spa Services. It has become the largest hot tub management group in the Midwest. Cody highlights the value of specializing in a niche service and the benefits of targeting the short-term rental market. Roland and Cody hit on the challenges of finding and training employees and the need for continuous learning and adaptation as a business owner. Cody also shares his experience using Housecall Pro software and...
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