That Entrepreneur Life

Join Clint McPherson and special guest Lisa Wise as she talks about the culture of work that onboards everyone to thrive. Lisa discusses how not to be the build-the-plane-while-flying-it type of person, another way to win at brand visibility aside from Facebook ads, and why she believes it's essential to put the server first as the CEO of Flock DC. As a born entrepreneur, Lisa proves that an evergreen business is possible even outside the traditional paradigms of capitalism. In this episode you will learn: Lisa Wise – on detracting from the shiny objects The Non-Traditional Measure of Success Philanthropy over marketing How to identify evergreen businesses How to attract and retain great talents and so much more! About Lisa Wise: Lisa Wise is an entrepreneur, change maker, thought leader, writer, and philanthropist. Growing up throughout rural Idaho, Lisa was surrounded by love but short on resources and stability. She sought security by building businesses from a young age, starting with her first of many enterprises, The Sherlock Holmes Detective Agency. Offices were open for business in her parents' backyard tool shed, but clients and their mysteries never materialized. But, like most passionate entrepreneurs, she moved on to the next endeavor, whether that be hustling as a dog-walker, snow shoveler, painted rock saleswoman, or pet sitter. Today, Lisa is the Founder + CEO of Flock DC, a family of real estate management companies that oversee two billion dollars in property in Washington, DC property. Flock is a purpose-driven, values-based company that offers a new model for business in a world that will increasingly depend on companies to contribute to stronger and more sustainable communities. You can find Lisa Wise on... Website: https://flock-dc.com/ LinkedIn: https://www.linkedin.com/in/lisawise/ You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees and guest Shane Whelan as he talks about the area of business that clients most commonly fail in. Shane shares how one can create anticipation and excitement for concepts from scratch, how he built his company organically, and what giving value should feel like to your clients and customers. Because life can quickly bog down so many people on the day-to-day, for Shane, an entrepreneur’s ability to create that “different” experience is what turns spectators into potential clients. In this episode you will learn: You are the captain of your own ship when it comes to entrepreneurship The challenges of creating excitement from scratch Organic or paid ads? Shane Whelan – on referrals and squeezing more money out of every transaction The right value feels like a good song and so much more! About Shane Whelan: Shane is a serial entrepreneur and the host of Carrying the FirePodcast. In his podcast and business, he focuses on and targets solutions that help entrepreneurs solve problems, especially in marketing-related subjects and issues. You can find Shane Whelan on... Instagram: https://www.instagram.com/shanewhelan44/ Podcast: https://podcasts.apple.com/us/podcast/carrying-the-fire-podcast/id1490272579 You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Clint McPherson and guest Kyle Roof as they talk about how SEO and Google work with each other. Kyle explains where people go wrong when ranking on Google, the basics of how to use keywords that you should stick to, and the momentous story behind what made Kyle learn SEO. After giving a little peek at how PageOptimizer Pro works, Kyle shares how their SEO tool helps the little guys take on—and win—against bigger enterprises. In this episode you will learn: Kyle Roof – on having to learn SEO in a day Google doesn’t know how to judge the value The Entrepreneurial A.D.D. How PageOptimizer Pro works on your sites Your content can either bring you up or pull you down and so much more! About Kyle Roof: Kyle is responsible for the development and implementation of all SEO techniques used by the SEO agency High Voltage SEO and the SEO tool PageOptimizer Pro. Kyle is also the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting-edge SEO techniques. Kyle is also the co-host of SEO Fight Club, a weekly YouTube show that covers a multitude of SEO topics. Kyle’s SEO techniques and discoveries are followed by many SEO professionals and business leaders; he has been featured in many respected publications and is a regular speaker on SEO and SEO testing at conferences throughout the world. You can find Kyle Roof on... Website: https://pageoptimizer.pro/ Website 2: https://kyleroof.com/ LinkedIn: https://www.linkedin.com/in/kyle-roof-411166a4/ Facebook: https://www.facebook.com/kyleroofseo Twitter: https://twitter.com/kylebot1997 YouTube: https://www.youtube.com/channel/UCUqb8omUshWynZDFl8cZO7A You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees and guest Neil Gordon as he shares his system of creating messages that connect with people. Neil talks about his game-changing approach to sales funnels, the four-part framework that allows entrepreneurs to deliver content that people engage with, and the story of how he discovered the target audience that he serves up to this day. Does more information equate to more value? In this insight-rich discussion, Neil imparts his take on the matter. In this episode you will learn: Entrepreneurship doesn’t start with your resignation What makes people care about your solutions? The Secret Sauce Statement Rethink what you believe about when making a pitch How should you approach a book proposal? and so much more! About Neil Gordon: Neil Gordon helps influencers to double their speaking fees, get six-figure book advances, and be seen on shows like Ellen and Dr. Oz. Previously, Neil worked on the editorial staff of Penguin Random House, where he worked with New York Times bestselling authors. You can find Neil Gordon on... Website: https://neilcanhelp.com/ LinkedIn: https://www.linkedin.com/in/neilcanhelp/ Facebook: https://www.facebook.com/neilcanhelp Twitter: https://twitter.com/neilcanhelp YouTube: https://www.youtube.com/channel/UCOmpRBS2436uw4pzou9IFFw You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Jeroen Corthout as he explains the primary function of CRMs to businesses. Jeroen talks about what killed Flash, the value business schools give, and how Salesflare, the CRM he co-founded, sums up against other names like Monday.com. Here, Jeroen also recalls his own experience building Salesflare and how this gives insight to whoever plans to maximize their startup's operation for quicker revenue generation. In this episode you will learn: Chad Willardson – behind computers then, now, businesses Should you get into a business school? A poor follow up system can lose huge revenues About Salesflare How should startups evaluate their core idea? and so much more! About Jeroen Corthout: Jeroen Corthout is the Co-Founder of Salesflare, an intelligent CRM that startups and small businesses love to use. It's a zero-input sales pipeline tool that thinks and works for its user, not the other way around. No more manual data entry. Salesflare fills out your address book and keeps track of all interactions with the people you're in contact with. You can find Jeroen Corthout on... Website: https://salesflare.com/ LinkedIn: https://www.linkedin.com/in/jeroencorthout/ You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Clint McPherson and guest Chad Willardson as he talks about the greatest lessons he learned as an entrepreneur. Chad discusses the biggest obstacle to financial freedom, what we can expect from his books Stress-Free Money and Smart, Not Spoiled, and the pros of working with certified financial fiduciaries. For Chad, to gain the trust of your clients, you need to be 'the type of chef that eats what he cooks.' Living the proof to this kind of adage, this is precisely why entrepreneurs choose to work with Pacific Capital. In this episode you will learn: Corporate life – a tug of war What the book Stress-Free Money teaches Trust the chef who eats what they cook How to raise kids who are 'Smart, Not Spoiled' To-do lists and not-to-do lists and so much more! About Chad Willardson: Chad Willardson helps HNW entrepreneurs enjoy a lifestyle of financial freedom. He is a certified financial fiduciary, a 2x best-selling author, the creator of The Financial Life Inspection, and is the president and founder of Pacific Capital. You can find Chad Willardson on... Website: https://pacificcapital.com/ LinkedIn: https://www.linkedin.com/in/chadwillardson/ Stress-Free Money: Overcome These Seven Obstacles to Find Financial Freedom, Book by Chad Willardson: https://www.amazon.com/Stress-Free-Money-Overcome-Obstacles-Financial/dp/1544516746 Smart, Not Spoiled: The 7 Money Skills Kids Must Master Before Leaving the Nest, Book by Chad Willardson: https://www.amazon.com/Smart-Not-Spoiled-Skills-Leaving-ebook/dp/B09DRLLZYM You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Clint McPherson and guest Victoria Kennedy as she simplifies the approach you need to take to become a leader in your niche. Victoria explains the biggest things you need to defeat as an entrepreneur, the two factors that drive entrepreneurs, and the three actionable steps to establish your name as a leader in your chosen industry. As a PR Expert, Victoria clarifies that PR is not about gearing towards your newspaper feature. To achieve a breakthrough with PR, one must learn that it's not just a one-time thing. PR is taking your audience on a ride with you. In this episode you will learn: Can you be both creative and business-minded? Inspiration comes from your daily choices Your personal brand is your most powerful digital asset What PR is and what it isn't Three Tips from a PR Expert And so much more! About Victoria Kennedy: Victoria Kennedy is the CEO of Victorious PR. Victoria built Victorious PR with one goal in mind: to lead with integrity and help impactful leaders and businesses be seen and heard to have a greater influence on the world. You can find Victoria Kennedy on… Website: https://victoriouspr.com/ You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest John Torrens as they discuss how ADHD can be approached and maximized for entrepreneurial success. John shares his approach to leading as an entrepreneur with ADHD. He also reflects on the tricks that help work with—not against—ADHD and how the two types of ADHD impacts function in work and business. For John, it's important to respect how your teams work best as a leader. One way to do that is to refrain from delegating work during the weekends, especially at night. In this episode you will learn: Businesses aren't systemized to maximize talents with mental conditions The Inattentive and Hyperactive-Impulsive Types of ADHD Mindfulness helps ADHD Having a #2 in your organization is crucial Your team don't work the same way you do And so much more! About John Torrens: Dr. Torrens is an award-winning Professor of Entrepreneurial practice and two-time Inc. 5000 entrepreneur. He was diagnosed with ADHD as an adult and has experienced both the negative effects as well as the positive effects related to starting and growing a company. He is a healthcare and education entrepreneur with 25 years leading high-growth companies with experience in developing high-performing teams, raising capital, and both buy/sell-side M&A. Dr. Torrens is a faculty member of the Syracuse University Whitman School of Management's Department of Entrepreneurship and Emerging Enterprises. He is a frequent guest speaker and executive education instructor in the areas of entrepreneurship, strategy, and corporate innovation. Dr. Torrens is a TEDx speaker (ADHD as an Entrepreneur's Superpower) and is quoted frequently in print media, has written several articles, and has delivered multiple presentations on the business of healthcare. Dr. John is an active member of the Young Presidents Organization (YPO) and served in multiple volunteer leadership positions, including a term on the International Board of Directors (2013-2015). You can find John Torrens on… LinkedIn: https://www.linkedin.com/in/johnmtorrens/ Twitter: https://twitter.com/JohnMTorrens You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Josh Tapp as he explains how podcasting can be leveraged for sales. Josh shares a personal hack that guarantees reviews for his show. He also talks about how email lists benefit podcast shows, the story of how he cracked the code to podcasting, and how you can leverage your podcast for sales opportunities. In his experience as a podcaster, Josh realized that getting on guests is about figuring out your guest's needs and providing them. If ever you can't provide them, there is always a referral. In this episode you will learn: Information overload can paralyze you You don't need listenership to close deals Email lists work towards repeat listeners and the platform You don't get anywhere by not investing in yourself Investing, entrepreneurship, and business is a risk And so much more! About Josh Tapp: Josh helps companies take their podcast content and turn each episode into 30 pieces of content that can be used for digital marketing, helping increase outreach with engaging and impactful information. He achieves this through their advanced production editing systems that allow them to work with individual clients to harness the power of their message and create marketing materials that are easy to distribute and produce real results. You can find Josh Tapp on… Website: https://theluckytitan.com/get-started50389830 LinkedIn: https://www.linkedin.com/in/theluckytitan/ You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Patti Katter as they talk about how you can be more confident in the value you bring to the table. Patti speaks on why you should definitely promote yourself, the difference between confidence and cockiness, how podcasting can absolutely be a career, and the factors you need to laser focus on to grow your podcast. If you want to be successful in podcasting, Patti explains why you need to be a content creator above anything else. If you first focus on the quality of your podcast, the numbers eventually follow. In this episode you will learn: Patti Katter – on the passion towards making a better change Not self-promoting can be selfish You’ll never know the impact you have on people Focus on the quality, and the numbers will follow Listeners want authentic stories And so much more! About Patti Katter: Patti Katter is a top-rated podcaster on AM/FM Radio and Amazon TV/Roku, with 2.5+ million listeners per episode. She is the host of the show, Wake Up with Patti Katter. You can find Patti Katter on… Website: https://pattikatter.com/ Facebook: https://www.facebook.com/groups/wakeupwithpattikatter Instagram: https://www.instagram.com/PattiKatter/ LinkedIn: https://www.linkedin.com/in/pattikatter/ YouTube: https://www.youtube.com/c/PattiKatter/videos Twitter: https://twitter.com/PattiKatter You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Grant LeBeau as he talks about how to branch out and pivot from a pandemic-hit business. Grant shares how one can actively seek the lifestyle business, why he started his podcast Small Biz Gone Viral, his number one message to early entrepreneurs, and so much more. As the Founder of Mkrday and Co-Founder of Rickaroons, for Grant, every time you take another step in growth, there will always be new challenges that come along in the world of production. Knowing how to refocus while staying true to your origin is vital to rise above this challenge. In this episode you will learn: Grant LeBeau – on actively seeking out the life you want How Rickaroons and Mkrday held up and started during the pandemic Be open to pivoting and refocusing The challenge of adapting but staying authentic If you're a six-figure business, get coached by a seven-figure coach! And so much more! About Grant LeBeau: Grant is a jeopardy enthusiast, the 8-year-old world record holder for distance thrown with a frisbee, dog dad to two, and soon-to-be human dad in June! He co-founded a coconut energy bar company with his dad in 2012, and has since worked hundreds of farmers markets and learned to barter for fresh eggs like a pro. Grant is the "hostess with the mostest" and will never be the first one to hang up the phone - unless someone's about to eat all the ice cream. You can find Grant LeBeau on… Website 1: https://www.mkrday.com/ Website 2: https://www.rickaroons.com/ Podcast: https://www.smallbizgoneviral.com/ You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees and guest Martin Langelo Lien as they talk about the beginning of RespondFlow and how its success continues to flow today. Martin explains why an MBA may not be what will work for you, two efficient ways to market a product for bootstrapped businesses, and the advantages of integrating SMS into your business’ marketing strategy. As the Co-Founder of RespondFlow, Martin has lost count of how many times investors discouraged getting an MBA. For them, starting your own company is the MBA you need. In this episode you will learn: Schools aren’t the best place to learn business Martin Langelo Lien – on the kind of education that doesn’t guarantee revenue How did RespondFlow start? The effectiveness of a beachhead strategy The Power of Product Hunt and a Beta-less Product Launch And so much more! About Martin Langelo Lien: Martin Langelo Lien is the co-founder of RespondFlow. He helps companies automate their customer service processes and leverage their online presence to optimize social media interactions and conversions. You can find Martin Langelo Lien on… Website: https://www.respondflow.com/ LinkedIn: https://www.linkedin.com/in/martin-langelo-lien/?locale=en_US Twitter: https://twitter.com/MartinLLien You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Dr. Amanda Barrientez as she shares her experience on how one shift in thought can lead to your next six-figure business (or seven). Dr. Amanda speaks about the curse of the comfort zone, a common limiting block for most entrepreneurs, the zone where you have the highest money-making potential, and more. As a coach, she believes that an entrepreneur can't be someone who's too comfortable. In her own experience with different clients, Dr. Amanda observed that the slowest transition always comes from the most comfortable individuals. In this episode you will learn: The point where most entrepreneurs give up How Amanda started her coaching business Optimal growth happens at the border of challenge and support Let go of your fear of market saturation! Dr. Amanda Barrientez – on learning how to trust the process as an entrepreneur And so much more! About Dr. Amanda Barrientez: Dr. Amanda Barrientez is the founder of NFA - No Fucking Around - Money. She's known as "The Money Healer" because she's an expert at teaching entrepreneurs how to heal their relationship with money so they can work less, make more, and build successful lives and businesses. Why this business? Because Amanda knows what it's like to feel SCARED and STUCK in a SURVIVAL MODE! When she started her business, Amanda was on food stamps and had a lot of limiting beliefs about women being disempowered money makers. One night, when she was on the floor crying, she made a decision that she was willing to do whatever it took to change her reality. This led Amanda to learn about her unconscious money blocks and build a six-figure business fast. It's what she calls Competing Commitments™ - when your unconscious and conscious beliefs are battling each other - that keep you in fear, uncertainty, and doubt and feeling out of control about your reality. Amanda is certain that once you learn how to break through your unconscious money blocks, you will have the power and control to work less, make more, and be a successful business owner who has more time and money freedom. You can find Dr. Amanda Barrientez on… Website: https://www.nfamoney.com/ You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Clint McPherson and guest Henry Daas as they talk about the wonders of coaching that other forms of education just can't seem to achieve. Henry explains what entrepreneurial arrogance is, why books and courses don't work for most entrepreneurs, the seven silos of every business, and the most important lesson he learned on partnership. If you remove teachers and leave students to learn from books, for Henry, that's just going to be chaos. That's why, for him, the glory of coaching is that nothing can ever replace the potency of one on one relationships. In this episode you will learn: Henry Daas – entering entrepreneurship through an accidental business Coaching > Books and courses What is CODFISH? The different hats you need to wear as an entrepreneur Be careful and smart about who you bring in as your partner And so much more! About Henry Daas: Henry Daas is a dyed-in-the-wool New Yorker, serial entrepreneur, author, coach, screenwriter, avid golfer, biker, and international traveler. He is also a licensed real estate salesperson in the state of Connecticut. You can find Henry Daas on… Website: https://daasknowledge.com/ You can find That Entrepreneur Life on… Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees and the award-winning podcast host and author, John Lee Dumas, as they talk about why understanding your audience’s problems should be first for every business. JLD shares why competition is needed, why you should decide on the hardships you’ll choose, his journey to becoming the host of an award-winning podcast, and so much more. For JLD, if you find it hard to get to know your market’s core, you should remember, being broke can be hard too. In this episode you will learn: What’s so great about entrepreneurship? Competition pushes businesses forward A business that listens – thrives! Lessons from the book The Five Biggest Regrets of the Dying John Lee Dumas – on finding financial freedom from podcasting And so much more! About John Lee Dumas: John Lee Dumas is the founder & host of Entrepreneurs On Fire, an award-winning podcast where he interviews inspiring entrepreneurs to help people along their entrepreneurial journey. He is also the author of The Common Path to Uncommon Success, your 17-step roadmap to financial freedom and fulfillment! For those who are tired of spending 90% of their day doing things they don’t enjoy and only 10% doing something they love, JLD is the go-to. His goal with Entrepreneurs On Fire is to deliver the inspiration and strategies people need to FIRE UP their entrepreneurial journey and create the life they’ve always dreamed of. You can find John Lee Dumas on... Website: https://www.eofire.com/ LinkedIn: https://www.linkedin.com/in/eofire?originalSubdomain=pr Twitter: https://twitter.com/johnleedumas Instagram: https://www.instagram.com/johnleedumas/?hl=en You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest Mike Wittenstein as he talks about the type of stories that your customers listen to. Mike explains the quality that helps distinguish brands from competitors, the importance of niching down to product-market fit, why it's crucial to master the value that your product or service carries, how leaders address resistance to change, and so much more. For Mike, the most challenging part of entrepreneurship is developing the ability to dig deep into everything. For him, before working with somebody, it's always essential to look hard and deep if they can help you and if you're willing to help them. In this episode you will learn: The balance between what you want and what others want How is your product's/service's value more important than anything else? The Common AI Tools for Copywriting How can you have fun and make money with customers? In entrepreneurship, you'll dig deeper into yourself more than you thought you'd ever need. And so much more! About Mike Wittenstein: Mike Wittenstein always focuses on others as a co-thinker. He sees the world through stories, which lets him help others connect on a profoundly human level. A lifetime of diverse global experiences taught Mike how to kindly ask tough questions, translate clients' words into stories, and express business strategies as customer and employee experiences. Clients often say that they like Mike's sleeves-rolled-up-on-day-one working style, how approachable he is to their teams, and how he engineers discovery moments into the experiences. In addition, Mike helps leaders leverage and develops a powerful leadership story so that their strategies can increase and sustain their competitive advantage. You can find Mike Wittenstein on... Website: https://storyminers.com/ LinkedIn: https://www.linkedin.com/in/mikewittenstein/ Twitter: https://twitter.com/mikewittenstein You can find That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Join Andrew Lees, Clint McPherson, and their guest, Mike Begg, as they discuss how to become an Amazon sales master using SEO and advertising. Mike is the co-founder, chief strategist, and chief marketing officer of AMZ Advisers. He gives out advice on how to boost sales in Amazon. In this episode, you will learn about: Retail arbitrage explained Things that help scale and get organic traffic in listings which are often overlooked Why SEO and paid advertising matters The future of e-commerce in the next ten years An alternative manufacturing opportunity to offshoring And so much more! About Mike Begg: Mike Begg is a co-founder of AMZ Advisers, which helps manufacturers and brands maximize their sales on Amazon by creating content, developing marketing strategies, and managing to advertise. AMZ Advisers works with small and large companies — single employee to Fortune 50. Mike is the chief strategist and chief marketing officer of AMZ Advisers and has over ten years of experience in retail & e-commerce. You can find Mike Begg on... Website: https://amzadvisers.com/ LinkedIn: https://www.linkedin.com/in/mbegg/ Connect with Andrew and Clint on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg  --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

In this episode of That Entrepreneur Life, Clint McPherson and Andrew Lees talk about expectation management as an entrepreneur. You need to adjust your expectations as an entrepreneur and adjust the expectations of your clients. The clients need to know exactly what to expect from you. Is it a product, a service, how often will you be delivering to the client? Communication is vital from the beginning – be clear and concise. At the start, you need more clients; however, you don’t want it to bite you in the butt down the road. Clint always goes above and beyond with his clients. He says sometimes doing this can backfire. For instance, Clint helped create a website with his client. Then, he noticed a problem with something and fixed it. Later, the client expected Clint to continue to fix his site free of charge. When you are in a service-based business, it is essential to have an agreement set up. The more the client can communicate with you, the more successful the project will be. Andrew charges fifty percent upfront and then fifty percent when the project is complete. During one project, the client was waiting for Andrew to post a video. The client never sent the video to Andrew; it took almost seven months for Andrew to get the rest of his payment. Now, Andrew makes sure to ask for his payment after a certain period of time. He didn’t set clear expectations, so the clients took advantage of it. Make sure to have a nonverbal agreement for your projects. Revisit and make changes to the contract whenever necessary.  As an entrepreneur, we are always trying to add additional value to our client’s projects. However, when a client starts expecting other items or services for free, you will be creating the wrong pattern. Clint says to watch out for red flags when communicating with clients. When starting with your business, you will take on some clients that may not be ideal - you need to get started somewhere. Eventually, you will begin to identify red flags and not take specific projects. Some projects will be effortless, whereas other projects will be like pulling teeth. You want the ideal customer – it should feel effortless! How do you find more of these clients? Andrew has turned down customers because he was not comfortable with the expectations of the customer. Stay tuned as Clint and Andrew discuss setting expectations for a product-based business. Connect with That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife/ Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

In this episode of That Entrepreneur Life, Andrew Lees and Clint McPherson define entrepreneurship. An entrepreneur is a person who organizes and operates a business, taking on a higher than average financial risk to do so. It can also be someone who takes something of lesser value and creates something of higher value. If you needed to sum up the definition of an entrepreneur in two words, it would be a risk-taker. Jeff Bezos started from nothing in his garage; he could have floundered for a decade, whether it was a great business idea or not. Characteristics of a great entrepreneur: Motivator: you have to learn to motivate yourself and motivate others.  Leader: you might be leading yourself or leading your team.  Initiator: nobody will knock on your door and ask to give you money. An entrepreneur needs to go out and make things happen.  Organized: organizing your mind and everything business-related.  Creator: coming up with additional content, like podcasts and blog articles.  Sometimes it is necessary to adjust your expectations as an entrepreneur. The goal each day is to continue to push forward. Some days it will feel like nothing is moving. However, a few days later, it could all make sense. It helps when you have a plan as an entrepreneur. What are you trying to accomplish? Make a list of one to three things each day. Do not even think about anything else until you have accomplished those. It’s easy to stay busy as an entrepreneur – there’s never a time when there’s nothing to do. However, you need to know when to shut it off; make sure to look out for yourself and your family. The longer you’ve been an entrepreneur, the easier it gets to work all day and night. As an entrepreneur, consistency is vital. Know what you need to do to get to where you want to get. You may not know precisely how you are going to accomplish your goals. That’s why it’s essential to do research, find mentors, and ask questions. Eventually, you’ll see how you get results, and then you can eliminate the things that are not working. When it comes to marketing, there are so many different ways to gain traffic and customers. Keeping up with social media, emails, and affiliates can be time-consuming. You do not need to try and do everything all at once. It’s essential to focus on the things that are going to get you the best results! Connect with That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife/ Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support

Welcome to the first episode of That Entrepreneur Life with Clint McPherson and Andrew Lees.  Clint describes his journey to becoming an entrepreneur. He was already not normal, to begin with, he excelled at college baseball and became an officer in the military. During his time in the military, Clint saw a lot of toxic leadership – he vowed to never become one of those leaders. Eventually, he got injured and went through several surgeries. After a full-recovery, Clint chose digital marketing because of his education and background in marketing.  Andrew, on the other hand, always had the entrepreneurial spirit from when he was a kid. In the back of his mind, he always knew that he wanted to start a business. In his childhood, Andrew would invent products and write books. After getting a mechanical engineering degree, Andrew started working for a company that made power plants. He realized that he didn't like working for someone else and needed to step out of his comfort zone to become successful. Andrew started Grassracks, easy-to-hang board racks, and furniture, made from one of the most sustainable materials on the planet, bamboo. Later, Andrew began his consulting company, Stoke Ventures, helping other entrepreneurs start to develop their products and help get them to market. There is no streamlined way to become an entrepreneur. The market is continually changing. Clint can frequently shift how he runs his digital marketing business – he can serve his clients in so many different facets. Plus, if he gets bored with his business, he can start doing something else like podcasting. Entrepreneurs need to be able to adapt quickly and easily to change. Why do so many companies fail in their first year? Clint says it is because they do not have a full-blown strategy in place. Think everything through before you act. Yes, you need a budget, but you also need to think every little thing through first. As long as you are working as hard as you can to go above and beyond your customer's expectations, it's going to be hard to fail. Andrew says to stick with something standard as much as you can, learn what your customers want – however, remember you can't please everyone.  Enjoy the show! Resources: Heroes Media Group:  https://www.heroesmediagroup.com/ 5 Paragraph: https://www.5paragraph.com/ Grassracks: https://www.grassracks.com/ Stoke Ventures: https://stokeventures.com/ Connect with That Entrepreneur Life on... Website: https://thatentrepreneurlife.com/ Facebook: https://www.facebook.com/thatentrepreneurlife/ Instagram: https://www.instagram.com/thatentrepreneurlifeusa/ Twitter: https://twitter.com/ThatEntreprene1 YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg --- Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support