In this episode of That Entrepreneur Life, Andrew Lees and Clint McPherson define entrepreneurship. An entrepreneur is a person who organizes and operates a business, taking on a higher than average financial risk to do so. It can also be someone who takes something of lesser value and creates something of higher value. If you needed to sum up the definition of an entrepreneur in two words, it would be a risk-taker. Jeff Bezos started from nothing in his garage; he could have floundered for a decade, whether it was a great business idea or not.

Characteristics of a great entrepreneur:

• Motivator: you have to learn to motivate yourself and motivate others. 


• Leader: you might be leading yourself or leading your team. 


• Initiator: nobody will knock on your door and ask to give you money. An entrepreneur needs to go out and make things happen. 


• Organized: organizing your mind and everything business-related. 


• Creator: coming up with additional content, like podcasts and blog articles. 

Sometimes it is necessary to adjust your expectations as an entrepreneur. The goal each day is to continue to push forward. Some days it will feel like nothing is moving. However, a few days later, it could all make sense. It helps when you have a plan as an entrepreneur. What are you trying to accomplish? Make a list of one to three things each day. Do not even think about anything else until you have accomplished those. It’s easy to stay busy as an entrepreneur – there’s never a time when there’s nothing to do. However, you need to know when to shut it off; make sure to look out for yourself and your family. The longer you’ve been an entrepreneur, the easier it gets to work all day and night.

As an entrepreneur, consistency is vital. Know what you need to do to get to where you want to get. You may not know precisely how you are going to accomplish your goals. That’s why it’s essential to do research, find mentors, and ask questions. Eventually, you’ll see how you get results, and then you can eliminate the things that are not working. When it comes to marketing, there are so many different ways to gain traffic and customers. Keeping up with social media, emails, and affiliates can be time-consuming. You do not need to try and do everything all at once. It’s essential to focus on the things that are going to get you the best results!



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