Do sales make your palms sweat and your heart race? Good. You're not alone. In this episode of The Lindsey Anderson Show, I’m joined by Paul Kuthe to talk about how fear isn’t the enemy; it’s actually our greatest teacher.We dig into why sales feel uncomfortable, how fear shows up in business, and why playing the wrong role in your client’s story might be the real reason it feels so hard.We also talk about how to reframe fear, step into the role of the guide, and use mindset and storytelling to show up more powerfully in the moments that matter. If you’ve ever wanted to feel less awkward in sales, more confident in leadership, and better equipped to take action even when you're scared—this one’s for you.Whether you’re an online business owner or entrepreneur looking to scale, this episode will help you rethink fear and sell with more authenticity and impact.Guest IntroductionPaul Kuthe is a National Geographic Explorer, a bestselling author, and the founder of Tributary Coaching.He combines extreme sports coaching with high-performance psychology to help entrepreneurs, creatives, and leaders confront fear and take bold action.From kayaking off waterfalls to coaching CEOs through high-stakes decisions, Paul brings a perspective that’s grounded in courage, clarity, and storytelling.He’s worked with everyone from therapists to founders to celebrities, helping them stop white-knuckling it through life and business and start leading with purpose.Reframe Fear & Start Selling With Ease - Key TakeawaysFear isn’t something to eliminate—it’s something to reframeThe same physical symptoms of fear also show up when we’re excited—your body doesn’t always know the differenceIf you feel stuck in sales, it might be because you’re playing the wrong role in the storyWhen you shift from “hero” to “guide,” selling becomes serviceYour brain is wired to overreact to perceived risk—learning to override that is a skill you can practiceActing in the face of fear is a muscle—and it gets easier every time you use itWhat We CoveredReframing FearPaul shared how his relationship with fear started as a whitewater kayaker. Running rapids and waterfalls naturally comes with risk, but he learned early on that fear could actually be a performance tool. Instead of trying to suppress it, he learned to work with it—to stay sharp, present, and focused.That same principle applies in business. Fear is just a signal, and how we interpret it determines what happens next.Sales and the Role You’re PlayingOne of my favorite parts of this conversation was when Paul broke down how fear shows up in sales—and how often, it comes from playing the wrong role in the story.When we put ourselves in the “hero” position, we unintentionally push our customers into roles like the victim or villain. That creates tension and discomfort. But when we shift into the role of the guide, the pressure drops. It’s not about convincing or closing—it’s about helping someone else win.That shift alone can change everything about how we show up in the sales process.The Neuroscience of FearFear lives in the limbic system, the part of our brain responsible for emotion and instinct. It’s fast, it’s reactive, and it’s built to keep us alive. But our logical thinking—the part that can assess risk, make plans, and stay calm—lives in the neocortex.Here’s the kicker: our fear brain is louder and faster. That’s why even when we know logically that something is safe, we still feel terrified.The trick is learning how to pause, recognize which part of the brain is running the show, and then choose to act from the higher part—even if the fear doesn’t fully go away.Action in the Face of FearLet’s get real: you’re not always going to feel ready. You’re not always...
In today’s episode of The Lindsey Anderson Show, I’m diving into the topic of bro marketing and why it’s no longer serving service-based businesses. If you're unfamiliar with the term, don’t worry–I’ll break it down for you. Bro marketing refers to aggressive, get-rich-quick tactics that have become increasingly ineffective as audiences have become more discerning. This style of marketing isn’t aligned with most businesses anymore, leaving many entrepreneurs and online business owners frustrated and disconnected from their ideal customers. The pressure-filled sales tactics of fake scarcity and high-pressure pitches just aren’t working like they used to, especially with today’s online consumers who are more skeptical than ever. Today’s guest is here to give us the scoop on what’s actually working now–and spoiler alert: it’s not another new trend or hack. Instead, we’re talking about going back to the basics and making those core strategies work for your business. If you're looking to grow your visibility, attract more leads, and close clients in a way that feels authentic and sustainable, this episode is for you.Guest Introduction:My guest today is Leslie Hassler, an author, speaker, and strategic business advisor who helps service-based business owners grow with predictable profits and less overwhelm. She’s the founder of Your Biz Rules, a fractional C-suite firm that helps businesses scale through hands-on strategy and leadership. Leslie is also the author of Scaling Rich, a book that’s all about growing your business without burning out, while ditching bro marketing for strategies that actually work. I’m so excited to have her on the show today, and I know you're going to walk away with some actionable insights on how to grow your business the right way.Ditch Bro Marketing for Profitable Growth - Key Takeaways:Bro Marketing: This approach relies on aggressive tactics that make the customer feel smaller, often using fake scarcity and high-pressure sales. While it may work for some, it’s misaligned with entrepreneurs and online business owners focused on sustainable growth and healthy customer relationships.Post-Pandemic Trust Issues: With bad actors online and the rise of AI, customers have become more skeptical. Marketing needs to evolve to align with a more cautious and informed audience.Customer Acquisition Through Aggressive Tactics: While bro marketing can bring in quick leads, those leads often aren’t the best fit for your business. The emotional, pressure-filled approach leaves customers unaligned, leading to poor long-term relationships.The Valley of Despair: This concept describes the lowest point customers can hit when they feel desperate, which compromises their ability to make rational decisions and makes it harder for businesses to provide effective solutions.Alignment is Key: Real success comes from aligning your marketing strategy with your values, your ideal customers’ needs, and long-term business goals. Misalignment leads to stress, burnout, and unsustainable growth.Bro Marketing vs. Authentic Marketing:Bro Marketing relies on putting customers down and using fear tactics to push them into making a decision. It often feels manipulative and misaligned with values. Authentic Marketing, on the other hand, focuses on understanding the customer’s real needs and offering solutions that build long-term value and trust. It calls people forward to be the best versions of themselves, while bro marketing thrives on fear and scarcity.Client Relationships and Hope:Leslie explains the importance of hope and belief in business. When clients are in the "valley of despair," they’ve often lost hope, which makes it hard to engage them meaningfully. Restoring hope is key for success. Clients...
Welcome to another episode of The Lindsey Anderson Show! Today, I’m diving into a topic that I’m sure many of you haven’t thought much about: legal protections for your online content. As entrepreneurs and online business owners, we show up online every day—creating content, generating sales, and building our brands. But here’s the real question: Is your business actually protected?The truth is, many entrepreneurs are losing money, missing opportunities, and even getting taken advantage of because they haven’t protected their intellectual property. Whether you’re posting on social media, creating content, or launching offers, you need to ensure that your work is legally protected. Today’s guest, Robert Thony, is here to help us navigate this crucial area of business. He’ll be sharing how to protect your intellectual property before it’s too late. I’m so excited for you to hear this!Guest IntroductionRobert Thony is the founder of Tony Law and Entertainment, a firm that specializes in IP law and business law. With over a decade of experience, Robert has been helping entrepreneurs, creators, and online business owners protect their work and secure better deals.He’s an expert in trademarks, copyrights, contracts, and negotiation strategies. Robert has worked with countless brands to ensure they’re legally protected while continuing to grow. His goal is simple: to help businesses not only survive but thrive, all while being legally secure. Robert provides guidance on everything from brand protection to navigating the complexities of the digital world with legal insight. Let’s dive into the conversation with Robert!Protect Your Brand and Business - Key TakeawaysProtect Your Brand Early: It’s critical to get your business structure right from the start. Whether you’re a consultant, or running a tech startup, choosing the right legal entity is key to protecting your business in the long run.Trademark Protection: Your brand name and logo should be protected from day one. Register them with the US Patent and Trademark Office (USPTO) to prevent infringement and legal issues down the line.Trademark Search: Always conduct a comprehensive trademark search to make sure no one else is using a name or logo that’s too similar to yours.Legal Structure Matters: The legal structure you choose for your business affects the kind of protection you need. For example, a service-based business will have different legal needs than a product-based business.Investment in Protection: While it costs $350 per mark to file a trademark application with the USPTO, it’s a worthwhile investment to secure your brand’s future. The process can take 9-12 months, but it’s worth the wait for the protection it provides.Why Entrepreneurs Wait Too Long: Entrepreneurs often delay legal protection due to budget constraints or the desire to focus on marketing. However, failing to protect your brand early could lead to costly rebranding or legal disputes in the future.Client Example: The Cost of WaitingWe share a common example that happens way too often. A business owner starts using a name that’s similar to another trademarked brand. At first, everything seems fine, but then, the clients start getting confused—some even reach out to the wrong business thinking they’re contacting the right one.In these situations, the client may have to rebrand entirely, which is a huge financial and logistical burden. And sometimes, the other business already owns the trademark, which means they have the legal right to shut you down. This happens all the time, and it can set you back months, if not years, in your business journey.Key Quotes"If you're serious about business, you need to get this protection so that you're not wasting...
In this episode, I dive into one of the smartest ways to scale your business as an entrepreneur or online business owner—outsourcing your marketing and sales tasks to virtual assistants. If you’ve ever felt stretched thin doing everything yourself, or you’ve struggled to find high-quality help without blowing your budget, this episode is going to give you real clarity.I walk through what tasks you should actually be outsourcing, how to do it the right way, and why looking globally—especially to Africa—might just be the most strategic move you can make.I’m joined by outsourcing expert Valerie Bowden, and together we talk about how to build a lean, effective, and ethical remote team that supports your growth without the burnout.Guest IntroductionValerie Bowden is the founder of CRDLE, a company that connects entrepreneurs and business owners with top-tier remote sales and marketing talent from Africa. After living in Ethiopia for years and witnessing firsthand how major corporations were quietly outsourcing to Africa without fair wages or growth paths, she launched CRDLE to offer a better, more ethical alternative. Today, Valerie helps online businesses and growing companies build cost-effective, high-performance teams that scale sustainably and responsibly.Hiring High-Quality VAs the Right Way - Key TakeawaysStrategic outsourcing helps you scale affordably without compromising on qualityMany online business owners wait too long to delegate and end up burned outTasks like cold calling, lead generation, and podcast booking are perfect for virtual assistantsThe #1 outsourcing mistake is failing to train your team properlyDaily check-ins, clear SOPs, and a strong onboarding process drive successFreelance platforms like Upwork are great for one-off projects, but building a long-term team requires deeper integrationFocus your time on what only you can do—and outsource everything else to free up capacityTraining Offshore Team MembersRecord initial trainings to onboard future hires more efficientlySchedule short daily check-ins during the first couple of weeks to build momentumInclude VAs in team meetings—they’re part of your team, not a side resourceYou should always own the voice, strategy, and messagingDon’t expect perfection immediately—give space for growthWhat to Outsource in Sales and MarketingMarketing tasks: social media scheduling, video editing, content uploading, podcast booking, engagementSales tasks: cold calling, lead scraping, CRM maintenance, appointment settingCombine LinkedIn outreach with cold calls to warm up your sales funnelTools like Apollo.io make it easy to gather verified lead dataWhy Choose Africa for OutsourcingAfrica has a large, highly skilled talent pool with strong English and solid educationIt’s far less saturated than traditional outsourcing countries, so you find better candidates fasterHiring from Africa also supports a powerful social mission—especially for young womenCRDLE connects you with pre-vetted, highly motivated professionals ready to contributeIntegrating AI into Outsourced RolesAI tools like ChatGPT help VAs generate content, match tone, and stay on-brandVAs can research and test AI tools to streamline your workflowsAI + outsourcing = more leverage for your business, less time doing the heavy lifting yourselfThis combination empowers you to stay agile and competitive as you scaleKey Quotes"If someone’s spending all day cold calling, they shouldn’t be doing it at a U.S. salary. That’s the kind of job that should be outsourced.""The biggest mistake I see is...
Hey everybody, welcome to this episode of The Lindsey Anderson Show. I'm so excited for today’s conversation. Many entrepreneurs and small business owners struggle with structure. They often get caught up in shiny object syndrome and love being the visionary, but they struggle with the key element of business success: having a strategy, sticking to it, tracking numbers, and managing the day-to-day tasks that come with running a successful business.When you realize that over 5% of entrepreneurs have ADHD, it changes the way you approach business. Understanding how your brain works can be the key to leveraging ADHD for success instead of letting it hold you back. Today’s guest, Steve August, knows exactly how to use ADHD to your advantage. He’ll be sharing strategies that will elevate your business, whether you’ve been diagnosed or not.Guest IntroductionMy guest today is Steve August, an incredibly successful entrepreneur, founder of Steve August Coaching, and the creator of the Focus Formula system for ADHD entrepreneurs. Steve has taken companies from idea to multimillion-dollar exits, raised over $100 million for clients, and now helps B2B founders break free from overwhelm and into unstoppable momentum by understanding how their brains really work.Unlocking ADHD Superpowers in Business - Key TakeawaysADHD and Executive Function: Entrepreneurs with ADHD often struggle with deciding, doing, and sustaining tasks. These challenges are linked to executive function deficits that affect prioritization, organization, and task initiation. This leads to common symptoms like decision paralysis, starting tasks but not completing them, and difficulty focusing on long-term projects.The "Magnetic North" Strategy: To overcome decision paralysis, entrepreneurs should have a magnetic north: a clear vision and mission that helps them stay focused and avoid distractions. This ensures they remain on track even when shiny objects or new ideas come up.The Power of Time Management: ADHD brains tend to have peak productivity hours, often in short bursts. The two-hour workday concept helps ADHD entrepreneurs prioritize their most impactful tasks during these high-focus periods, maximizing efficiency and reducing overwhelm.Importance of Iteration: Growth in business happens through methodical iteration and refinement. While ADHD entrepreneurs may be tempted to constantly jump to new ideas, true success comes from improving what’s already in motion.ADHD in EntrepreneurshipWhy ADHD Entrepreneurs Thrive: ADHD entrepreneurs are naturally drawn to environments that offer novelty and constant change. The startup phase of a business, with its new challenges and opportunities, provides plenty of dopamine hits, keeping ADHD entrepreneurs engaged and motivated.Interest-Driven Work: Entrepreneurs with ADHD often find routine work stifling, making the dynamic nature of entrepreneurship the perfect environment. The freedom to explore new ideas and think creatively is what makes this field so attractive to them.Innovation and Creativity: ADHD entrepreneurs excel at thinking outside the box, connecting unrelated ideas, and innovating rapidly. This creativity is often the driving force behind successful startups.The Role of Structure and StrategyHow ADHD Impacts Strategy: Entrepreneurs with ADHD can struggle to stick with a plan, but success comes from consistency and iteration. Breaking tasks down into manageable steps can help ADHD entrepreneurs stay on track and continue refining their business strategies.The Importance of Iteration: Businesses grow through repetition and refinement. ADHD entrepreneurs may be...
Welcome back to this episode of The Lindsey Anderson Show! Today, I’m diving into something absolutely critical for every entrepreneur: how to break through those mindset blocks and set yourself up for success. In my 20 years of business experience, I’ve learned that strategy alone isn’t enough. Yes, strategy is essential, but if your mindset isn’t aligned, no amount of posting, pitching, or perfecting will get you the results you want.In this episode, I’m joined by the amazing Grace Redman, who shares her insights on how to tackle mindset blocks and build the belief systems that will allow you to achieve the success you’ve always dreamed of.Guest Introduction:I am so thrilled to have Grace Redman on the show today! Grace is a powerhouse entrepreneur, success coach, and speaker who has helped thousands of professionals break through limiting beliefs and achieve next-level success. She’s also the bestselling author of Can I Live? Dare to Go From F Up to Fabulous and the host of Real Talk with Grace Redman podcast. Grace has dedicated her life to helping people master their mindset and overcome obstacles to achieve extraordinary success. Today, she’s here to share her wisdom and tools to help you do the same.Break Mindset Blocks with SOAR Method - Key Takeaways:Mindset Impacts Everything: If you’re not thinking the right things, you’re not doing the right things, and your business will suffer. Shifting your mindset is a game-changer.Limiting Beliefs Can Hold You Back: Grace shares how 95% of our actions are driven by unconscious beliefs. Recognizing these beliefs as stories can help you reframe them and break through self-sabotage.The Power of Acting Like Your Future Self: By acting as the person you want to be, you can trick your brain into adopting that mindset and becoming that person. It's all about playing the game with the belief that you are already where you want to be.The Importance of Intentional Action: Don’t get caught up in “busy work.” Be intentional with your actions and focus on what will truly move the needle in your business. It’s about quality, not quantity.The Power of Consistency: Consistency is key in building a business, but it needs to be paired with focus. Choose your platform and stick with it to build real momentum.Grace's Approach to Mindset Shifts:Shift Your Mindset and Habits: To make meaningful progress in your business, you need to shift your mindset, habits, and priorities. This includes changing the actions you take and how you approach challenges.Own Your Part: Taking ownership of your journey means owning both your strengths and areas for growth. Accept that we’re not perfect, and that’s okay—it’s all part of the process.Action and Intentionality: It’s not enough to just take action—your actions need to be intentional. Avoid the trap of busy work and focus on high-impact tasks that truly move the needle in your business.Consistency is Key: Successful entrepreneurs understand that consistency is crucial, but they also know that they must stay focused on what truly matters. Pick your platform (e.g., LinkedIn, Instagram) and commit to it rather than spreading yourself too thin.Overcoming Mindset Blocks:Perfectionism: Perfectionism often stops business owners from taking action. Grace shares how the fear of not being perfect can keep entrepreneurs from showing up in their business consistently.Fear of Judgment: Many entrepreneurs hold back from posting on social media or making sales because they fear judgment. This fear often stems from limiting beliefs about not being good enough.The...
Welcome back to The Lindsey Anderson Show! Today, I’m diving into a topic that’s absolutely critical for every business owner: how to build accountability systems for your team. It’s really common to think that leadership alone will drive your business to success—that inspiring and motivating your team is all it takes. But the truth is, if you don’t have systems in place to support that growth, your business will always feel like it’s running on fumes. That’s why today’s guest, Dr. James Chitwood, is joining us to share his expertise on creating those systems and driving true performance. Guest IntroductionI’m thrilled to have Dr. James Chitwood on the show today. Dr. Chitwood is an army infantry veteran, former university president, and now a sought-after author and consultant with over 20 years of experience in leadership and organizational development. He specializes in helping organizations treat employees as assets and drive performance through structured systems. His book, Leadership is Not Enough, breaks down why leadership alone won’t fix organizational performance issues. Dr. Chitwood’s approach is all about building lasting success through accountable, high-performance teams.The TRACK Method: Build a Team That Runs Itself - Key TakeawaysLeadership Alone Isn’t Enough: Leadership is important, but without systems to support it, your business won’t thrive. Establishing accountability systems is essential for sustainable growth.The Power of Frontline Managers: Frontline managers play a crucial role in holding teams accountable. Investing in their training can create a ripple effect that drives long-term performance throughout the organization.Cultural Fit is Key: You need to define your business culture and ensure your frontline managers are implementing it. It’s about having a system that works for your unique organization.The Role of Accountability in Performance: Accountability should be viewed as an opportunity for growth, not punishment. When done right, it fosters social bonds, motivates employees, and improves performance across the board.AI and Systems in Business: AI can be a powerful tool for enhancing human performance, but it can’t replace the intrinsic drive of people. Systems, paired with human ingenuity, lead to real, sustained success.Dr. Chitwood’s Accountability System (The TRACK Model)T - Training: Develop a training system where employees are not just trained by external trainers, but by their peers and supervisors. This fosters recognition and reinforces team collaboration.R - Recognition: Recognize excellence in your employees. Giving employees the opportunity to train others is a powerful form of recognition that builds social bonds and promotes intrinsic motivation.A - Accountability: Every employee should have at least one key performance indicator (KPI). Accountability shouldn’t be a stick—it’s a way to identify areas for growth and give employees the tools they need to succeed.C - Communication: Ensure internal communication is robust and transparent. Managers must be trained on how to have meaningful conversations that drive accountability without creating fear or disengagement.K - Knowledge Sharing: Foster a culture of collaboration where knowledge is freely shared. This strengthens the overall performance of the organization and keeps the team aligned with the goals.The Challenges Entrepreneurs FaceOverwhelmed by the Systems: Many business owners struggle with building accountability systems because they feel overwhelmed by the complexity. The key is to understand that once the right systems are in place, you...
Welcome to The Lindsey Anderson Show! Today, we are diving into a topic that is absolutely crucial for every entrepreneur: how to make decisions quickly and confidently. As business owners, we often get stuck in overthinking, waiting for the "perfect" moment, or second-guessing ourselves. The problem? When we hesitate, our business, our bank accounts, and even our social media growth stay stagnant.In today’s episode, I’m talking with Rugare Gomo, an expert in decision-making, who shares his powerful strategies for breaking through hesitation and making fast, impactful decisions in business. We’ll explore how embracing your values and understanding your core beliefs can transform how you make choices, both big and small. If you’re ready to stop the indecision and start executing, then let’s get started!Guest Introduction:I’m so excited to have Rugare Gomo on the show today! Rugare is an expert in decision-making, entrepreneurship, and coaching. He moved from Zimbabwe to Australia at the age of 16, built his legal career from scratch, and now helps high performers eliminate doubt and take bold, confident action in both their personal and professional lives. Rugare’s powerful story and expertise in making fast decisions have transformed his life, and he’s here to share how you can do the same for your business.How to Make Confident Decisions Fast - Key Takeaways:Decision-Making Determines Destiny: The decisions you make determine the course of your life and business. The key to success is making powerful decisions quickly and confidently.The Power of Core Beliefs: Our core beliefs are often shaped by external influences, but they’re not necessarily the truth. When we recognize these beliefs as stories, we can rewrite them and take bold actions.Overcoming the Fear of Making Mistakes: Many entrepreneurs are afraid of making the wrong decision and stay stuck in indecision. Once you understand that mistakes are part of growth, it becomes easier to make decisions with confidence.Live Your Values: When you clarify your values and align them with your actions, decision-making becomes easier because your actions are always aligned with what you truly want.Clarify Your Vision: A clear, actionable vision—one that aligns with your values—will guide you through tough decisions and help you take bold action. It’s about becoming who you truly want to be, not just aiming for what you think you should achieve.Rugare’s Decision-Making Framework:Pause: When faced with a decision, the first thing to do is pause. This allows you to clear your mind and connect with your deeper vision and values.Acknowledge Your Core Beliefs: Recognize the beliefs that are holding you back. These are often stories based on past experiences, not facts. Once you see them as stories, you can rewrite them.Clarify Your Vision and Values: Get clear on what you truly want to achieve in both your personal and professional life. Let your values guide your decision-making.Journal Your Thoughts: Journaling is a powerful tool to help you process your thoughts, uncover hidden fears, and gain clarity on what’s truly important to you.Take Action: Once you’ve reflected and identified what matters most, it’s time to make a decision and take action. Don’t wait for perfection—move forward and trust the process.Reflect and Learn: After making decisions, take time to review them. What worked? What didn’t? Use these insights to refine your decision-making and keep improving.The Challenges Entrepreneurs Face:As entrepreneurs, we often get caught up in the hustle and grind, overthinking every move. This leads to...
Welcome to The Lindsey Anderson Show! In today’s episode, we’re diving into one of the most crucial aspects of entrepreneurship: resilience. Business is a constant cycle of challenges we have to overcome to level up. Resilience is the key to success, but many business owners and entrepreneurs struggle with it. Without resilience, setbacks feel like roadblocks that leave you stuck, exhausted, and unsure of how to move forward. But with resilience, setbacks turn into stepping stones that help you rise stronger each time.Today’s guest, Hannah Austin, is here to help us all build resilience and bounce back stronger than ever. She shares her personal journey, proven strategies, and the Burn Bright method, which helps individuals build unshakeable resilience in their personal and professional lives.Before we dive into the conversation, I want to make sure you know that if you're ready to turn your social media into a client-generating machine, stop feeling overwhelmed, and start building a business that fuels you, I’m offering a FREE social media strategy session. These spots are limited, so apply now at lindseya.com/apply. Guest Introduction:Hannah is a bestselling author, international podcast host, and the CEO of She Shatters. She helps professionals and entrepreneurs navigate their challenges, recover from burnout, and emerge stronger. Hannah has been featured on major media outlets like ABC, CBS, NBC, and Fox News. Her podcast, Burn Brightly, is all about building unshakeable resilience in work and life. In today’s episode, Hannah shares her journey, along with strategies for overcoming burnout, building resilience, and living an extraordinary life. Her insights will help entrepreneurs like you navigate obstacles and come out stronger on the other side.Hannah Austin’s 6-Step Method for Business Resilience - Key Takeaways:Resilience is Essential for Success: Without resilience, setbacks feel like insurmountable roadblocks. Building resilience helps you navigate these challenges, turning them into opportunities for growth.Mental Health Matters: Ignoring mental health can lead to burnout and physical ailments. Your mental well-being directly impacts your physical health, so taking care of it is essential for thriving in business and life.Take Control of Your Life: Many entrepreneurs are living unconsciously, letting external forces take the wheel. It’s time to take control of your life, create a plan, and align your actions with your values and goals.Building Resilience with the Burn Bright Model: Hannah’s Burn Bright method is a 6-step model that helps individuals reflect on their lives, identify burnout causes, and create a sustainable plan for resilience and growth.The Power of External Reflection: Sometimes, we can’t see our own strengths or potential until someone else reflects it back to us. Asking trusted individuals for feedback can be a game-changer when it comes to making decisions and finding your path forward.Hannah’s Burn Bright Model:Stop and Pause: Take a moment to reflect on your life. This could be as simple as taking a weekend off or just an hour alone to assess your current situation.Identify How You Got Here: Understand the patterns and decisions that led you to burnout or stress. What’s causing your overwhelm? Reflect on your current situation.Recognize Your Symptoms: Physical symptoms of burnout can include headaches, irritability, and body aches. Recognize these signs as indicators of deeper mental and emotional strain.Explore Your Options: Once you understand the source of your burnout,...
Welcome to The Lindsey Anderson Show! In today’s episode, I’m joined by Chris Miles, the founder of Money Ripples and a cash flow expert. Chris shares his proven strategies for creating passive income and achieving financial freedom, focusing on how business owners can break free from the hustle and create lasting wealth. We also touch on some powerful insights into financial mistakes business owners commonly make, including focusing too much on top-line revenue and how to focus on creating sustainable profits instead.Guest Introduction:Chris Miles is a cash flow expert and the founder of Money Ripples. He’s a former financial advisor turned “anti-financial advisor,” specializing in strategies that help business owners build wealth without relying on traditional retirement plans. Chris has real-world experience, having gone from millionaire to upside-down millionaire and back to financial freedom by leveraging passive income. His approach focuses on helping entrepreneurs break free from the cycle of hustle by creating systems to manage cash flow and build wealth outside of their businesses.Real Cash Flow Strategies - Key Takeaways:Mindset and Financial Freedom: It’s not just about generating revenue; it’s about building systems that give you true financial freedom. Mindset plays a key role in creating wealth.The Biggest Money Mistake: Many entrepreneurs make the mistake of thinking their business is their only investment. This mindset can lead to burnout and traps them in a constant hustle. The key is to build passive income streams and invest outside of your business.Creating Sustainable Cash Flow: Focus on profit rather than top-line revenue. True financial freedom comes from building systems that prioritize profit and sustainable cash flow.The Power of Passive Income: Building passive income is crucial for breaking free from the hustle and creating long-term financial security. Chris shares how to invest in passive income sources outside of your business.Get Lean, Get Liquid: Entrepreneurs should track and manage their money wisely. Keep money liquid to weather financial challenges and ensure you’re not tied down by illiquid assets.Why Business Owners Struggle with Cash Flow: Many entrepreneurs focus on sales revenue but neglect to prioritize profit. Understanding the difference between sales revenue and net profit is essential for creating sustainable cash flowChris Miles’ Wealth-Building Framework:Focus on Profit, Not Just Revenue: True financial freedom comes from focusing on profit first, then building systems around that. Start by prioritizing profit, not just top-line sales.Get Lean: Be a wise steward of your money. Track your finances carefully and avoid spending recklessly.Get Liquid: Keep your money accessible. Don’t lock it away in illiquid assets—ensure it’s ready to use when needed.The Importance of Passive Income: Start building passive income sources outside of your business. This gives you the freedom to step away from the daily grind while building long-term wealth.The Challenges Entrepreneurs Face:As business owners, we often find ourselves stuck in the hustle, focused on making more sales and growing the business. But if we don’t prioritize profit and cash flow, we can easily feel trapped in a cycle of constant work with no real freedom. By building systems that prioritize profitability, creating passive income streams, and focusing on cash flow management, you can break free from this cycle and build a business that works for you, not the other way around.Key Quotes:“The biggest mistake business owners make is believing their business is...
Welcome to a very special episode of The Lindsey Anderson Show. I’m celebrating 100 episodes—100 opportunities to pull back the curtain and share the real, unfiltered truth about what it actually takes to consistently attract high-quality clients and scale a service-based business.I started this podcast because I was tired of watching smart, capable business owners get crushed by false promises, recycled marketing fluff, and outdated advice. The truth is, generating clients isn’t magic. It’s not guesswork. It’s a system. And when you apply the right strategy with consistency, it works.In this solo episode, I’m walking you through what hasn’t changed in marketing since day one, the biggest myths that are keeping online entrepreneurs stuck, and what’s actually working in 2025 to grow your business online. I’m also sharing my four-step Social Media Sales Machine—the exact process I use for myself and every single client inside The BAM Agency. Plus, you’ll hear how I use AI tools like ChatGPT to scale my business, streamline my day-to-day, and yes… even bleach my 12-year-old’s hair pink. Let’s dive in.The Truth About Getting Clients in 2025 - Key TakeawaysFoundational strategies still drive results—tools evolve, but principles stay the sameDMs are where trust is built and sales happenIn today’s noisy digital world, trust is more valuable than trafficGoing viral isn’t the goal—getting specific isStrategic visibility is how online coaches attract dream clients without burning outThe more dialed-in your niche, the faster your business growsAI isn’t replacing you—it’s your creative and strategic advantageWhat Hasn’t Changed Since Episode 1People are still people. Whether you're a service-based business owner, business coach, or consultant, your clients crave real connection—not gimmicks. You don’t need to show up at every event or constantly chase trends. Consistent, intentional content and real conversations online are still what build a loyal, buying audience.Highlights from Past Guest EpisodesJohn Lee Dumas reminded us that the “Riches are in the Niches.” If you’re still afraid to go narrow with your offer, that fear might be the very thing holding you back.Marques Ogden taught us to walk into the storm like a bison—because real growth, especially in business, comes from embracing discomfort.Steve Cadigan gave us a look into the future of work and AI. We both agree: AI is here to amplify, not replace, your brilliance.Big Marketing Myths Keeping You Stuck“I just need to post more.” No—you need to post better. One of my clients posted daily for three years with no growth. Her message was too broad. We clarified her niche, built a clear system, and now she creates content in one hour a month—and is consistently closing clients.“I need to go viral.” Nope. You need to get your message in front of the right people. Visibility without strategy is noise.“I’ll wait until things settle down.” The truth? This is the moment. The business owners who take action now are the ones who rise.Real Conversations = Real ClientsIf your content isn’t leading to DMs, something's broken. Conversations are where the magic happens. I coach all my clients to use the 25-50-5 method: 25 new friend requests, 50 thoughtful feed interactions, and 5 intentional DMs every day. Be honest—Aunt Sally isn’t your ideal client. Engage where it counts.Strategic Visibility Beats Endless PostingYour dream clients don’t care how many posts you’ve scheduled—they care whether you understand their pain and can help transform it. When I appeared on Netflix, I met influencers with massive followings who weren’t making money. Why? Because visibility without direction doesn’t convert. You’re not here for likes—you’re here to...
Welcome to The Lindsey Anderson Show! In today’s episode, we’re diving into one of the most crucial skills every entrepreneur needs: mindset. Whether you’re running a business, managing a sports team, or navigating personal challenges, how you perceive yourself and handle pressure is key to your success. Entrepreneurship, like sports, is full of ups and downs, setbacks, and obstacles. But success isn’t about avoiding these challenges—it’s about learning how to navigate them with resilience. In this episode, I’m joined by Dr. Haley Perlus, a sports psychologist who works with elite athletes to help them develop mental toughness. Dr. Perlus shares proven strategies for training your brain, pushing through fear, overcoming self-doubt, and thriving under pressure. Guest Introduction:Today, I’m so excited to welcome Dr. Haley Perlus, a sports psychologist, keynote speaker, and bestselling author. Dr. Perlus has worked with elite athletes, business leaders, and high achievers, helping them develop the mental toughness they need to perform at their peak. With a background as both an athlete and a psychologist, Dr. Perlus blends science-backed strategies with real-world experience to help people master their mindset and perform under pressure. In this episode, Dr. Perlus shares her insights on building resilience, overcoming mental blocks, and performing at your best when it really counts.Train Your Brain for Business Success:Mindset and Mental Toughness Are Key: Whether you're an athlete or entrepreneur, how you handle pressure and setbacks is crucial to success. Mental toughness is a skill that we can all develop with practice.Embrace Stress: Stress and pressure are inevitable, but learning to embrace and manage them will unlock your true potential. Mental toughness isn’t about avoiding pressure—it’s about performing under it.Focus on Your Strengths: When you face challenges, lean into your strengths. Knowing what you’re good at helps you move through tough situations with resilience.Reframe Your Thoughts: Negative self-talk and limiting beliefs can hold you back. Challenge those thoughts by asking, “Is this 100% true?” Reframing your mindset helps shift your perspective and gives you a more productive outlook.Mindset Is a Skill: Confidence, concentration, motivation, and anxiety control are all skills that need practice. The more you work on them, the more mentally tough you’ll become.AI and Mental Training: While AI is changing mental performance, human connection and authenticity still hold the edge when it comes to building real resilience.The Challenges Entrepreneurs Face:As entrepreneurs, we often find ourselves stuck in a mental rollercoaster, facing high-pressure situations and emotional ups and downs. The biggest challenge is staying resilient through setbacks. Mental toughness helps you keep going, even when things don’t go according to plan. It’s not about avoiding failure; it’s about learning how to bounce back and keep moving forward.Key Quotes:“Mindset is a skill we have to develop—just like any physical skill.”“The pressure will never feel lighter. You’re always striving for what’s next, and that’s what drives us to perform.”“Every setback is a test. When you learn to fail forward faster, you get closer to building the business of your dreams.”“The greatest performers are not the ones who are perfect, but the ones who recover the best.”“You can’t always control the thoughts in your head, but you can control how you respond to them.”The Importance of Slowing Down:Dr. Perlus emphasizes that slowing down is crucial for building resilience. When stress or...
Welcome to The Lindsey Anderson Show! In this episode, we dive into resilience—the key skill every entrepreneur must develop to overcome the inevitable ups and downs of running a business. Today, I chat with Brenda Reynolds, an expert in leadership and change. She breaks down a five-step framework for building resilience as a leader, and we talk about how to tackle change and turn it into growth. If you’re feeling stuck, overwhelmed, or unsure how to bounce back, this episode is for you.Guest Introduction:In today’s episode, I’m excited to welcome Brenda Reynolds, a leadership expert, TEDx speaker, bestselling author, and consultant. Brenda specializes in helping leaders navigate change and uncertainty by turning “now what?” moments into opportunities for growth. She’s worked with top organizations like McDonald's, QVC, and Goldman Sachs, equipping leaders with the tools to lead confidently through times of change. Today, Brenda is going to share her simple yet powerful system for developing resilience as a leader and business owner.Building Unshakeable Resilience in Business with Brenda Reynolds - Key Takeaways:Resilience is Key to Overcoming Setbacks: Business ownership comes with both wins and losses, but resilience is what allows us to bounce back and keep moving forward. It’s about handling uncertainty and challenges with grace and strength.Fail Forward Faster: Every failure is a test, not a setback. When you see challenges as opportunities for growth, you’ll build the business of your dreams faster.The Importance of Managing Transitions: Change is inevitable. How you handle transitions, both personally and within your business, will define your success. The most resilient leaders engage their teams through authentic communication and empathy.The Five Frogs Framework: Brenda’s simple five-step framework to building resilience as a leader. From the “Freaking Out” stage to “Sovereignty,” this framework helps you grow stronger and more confident through challenges.Navigating Emotional Moments: It’s normal to feel overwhelmed when things fall apart. But the key is not to get stuck in those emotions—acknowledge them and move through them intentionally to come out stronger.Brenda’s Five Frogs Framework:F - Freaking Out: This is the initial emotional response where everything feels like it’s falling apart. The key here is to acknowledge your emotions but not get stuck in them.R - Reframing: Once you’ve processed the initial shock, it’s time to reflect and reframe the situation. Ask yourself: What can I learn from this? How can I turn this challenge into an opportunity?O - Overcoming Obstacles: Obstacles, big or small, will come your way. The key is to face them head-on, take action, and keep moving forward.G - Growth: Every challenge is an opportunity to grow. As you face adversity, you’ll build resilience and become a stronger, more confident leader.S - Sovereignty: This is the final stage where you own your resilience. After overcoming challenges, you emerge as a more capable, empowered version of yourself, ready to lead with confidence.The Challenges Entrepreneurs Face:As entrepreneurs, we often face the emotional rollercoaster of business ownership—some days are wins, others are losses. The biggest challenge is staying resilient through the setbacks and emotional highs and lows. Building resilience is the only way to keep pushing forward, no matter how tough things get. Resilience gives us the courage to pivot and keep growing.Key Quotes:“Resilience is the key to overcoming setbacks and...
Welcome to The Lindsey Anderson Show! In today’s episode, I talk with Ral West, a seasoned entrepreneur with over 40 years of experience. We address a problem that many entrepreneurs face: starting out with dreams of freedom, only to end up overwhelmed and burnt out by their businesses.We share how building systems, slowing down to speed up, and shifting your mindset can help you get out of the weeds and scale your business. If you’re feeling stuck in the grind and want to break free, this episode is for you.Guest Introduction:Ral is the creator of the Overcome and Overwhelm framework, which helps entrepreneurs free up time, reduce stress, and build businesses that support their desired lifestyle. Ral’s personal success story includes scaling and selling a business to Alaska Airlines, and she’s now focused on investing in small cruise ships and multifamily real estate. Ral is passionate about helping entrepreneurs stop doing everything themselves and start building sustainable, profitable businesses.Building a Business That Runs Without You - Key Takeaways:Start with Systems: Ral’s number one principle is to establish systems. Take stock of your daily tasks and identify which ones can be automated or delegated.Delegate Repetitive Tasks: Tasks like email follow-ups, appointment scheduling, and billing are prime candidates for delegation or automation.Automate and Use Technology: Leverage tools like AI, virtual assistants, and CRM systems to streamline your operations and save time.Work on Your Business, Not In It: Instead of micromanaging every aspect, focus on creating systems that allow your business to run smoothly without you.Seize Opportunities: Ral emphasizes the importance of being adaptable and seizing new opportunities, even when they don’t align with your original business plan.The Challenges Entrepreneurs Face:As entrepreneurs, we often feel trapped by our daily operations. We struggle to scale, innovate, or keep up with our long-term vision due to a lack of systems and processes. Overwhelm becomes a common issue, leading to burnout and frustration.Key Quotes:“We were limiting the growth of the business because we couldn’t do all of it, and we couldn’t direct every single aspect of the business.”“The business model should support your life, not the other way around.”“Can you afford not to delegate and create systems? What are you leaving on the table in terms of revenue, health, and mental wellbeing?”“There’s so much you can delegate. If you’re not slowing down to speed up and taking the time to write it down, there are gaps in your time you don’t even know about.”The Importance of Delegation:Ral really emphasizes the importance of good delegation and letting go of control. “You need to learn how to delegate in a way that’s clearly outlined, focusing on the outcome rather than how it’s done.” Delegating tasks allows the business to grow beyond the owner’s capacity, and it’s a crucial step for scalability.Addressing Pushback:Many entrepreneurs push back, saying they can't afford to hire help or don’t have the time to build systems. Ral challenges that mindset with, “Can you afford not to?” She explains that failing to delegate leads to burnout, poor health, and missed opportunities. By delegating and automating, we free up time and increase the business’s potential.Actionable Steps for Entrepreneurs:Step 1: Take stock of your tasks. Identify which tasks are repetitive and can be delegated or automated.Step 2: Document your processes. Write down the steps for tasks like follow-ups, scheduling, and...
In today's episode, I'm joined by executive productivity coach and WSJ bestselling author, Demir Bentley. We dive deep into hustle culture, burnout, and how to truly win your week. You'll learn how working less (yes, really) can lead to more sustainable success, especially if you're building a service-based business. Demir shares the exact steps he used to transition from burnout to balance while growing a thriving business.We discuss why most people don’t plan their week effectively and what you can do about it. Demir shares his full “Winning the Week” method and we explore how strategy, intentionality, and sustainable planning create space for the kind of business and life you actually want. If you're looking to grow your business without burning out, this episode is for you.Guest IntroductionDemir Bentley is a top executive productivity coach and the co-founder of Life Hack Method. He’s the Wall Street Journal bestselling author of Winning the Week and helps high-performing entrepreneurs and coaches work less while achieving more. After experiencing burnout in his former high-stakes Wall Street career, Demir completely transformed how he worked—and now he helps others do the same.He’s guided thousands of entrepreneurs to build high-performance habits without sacrificing their health or happiness. His systems are especially powerful for entrepreneurs who are scaling their businesses while navigating the complexities of time, energy, and output.The Lie of Hustle Culture—and What Actually Works - Key TakeawaysHustle culture is not the answer—it’s the problem. Real success isn’t about more hours, it’s about more leverage and intention. Demir’s story is a powerful reminder that sustainability is the key to high performance. Burnout is not required for building a successful business—it’s a red flag.Planning your week is your number one productivity superpower, especially as a business owner managing both client work and business growth. If you’re not hitting all the necessary “bases” in your weekly planning, you’re already behind. The right planning system creates consistency, energy, and momentum that fuels long-term growth.The Real Root of BurnoutBurnout isn’t just about a busy calendar—it’s about a broken belief system. As entrepreneurs, we often feel pressure to equate effort with value. But the truth is, working smarter—not harder—is the real game-changer. Hustle culture is built on outdated myths about worth, productivity, and success.Social media glorifies hustle and overwork, especially in the online business world. But Demir’s approach is a fresh, empowering alternative—one that allows business owners to scale with clarity instead of chaos.The Biggest Misconception About Hustle CultureMany entrepreneurs believe they can simply outwork the competition. But at what cost? If you want to build a business you’ll sustain for 10, 20, or 30 years, the hustle model isn’t the answer. Most people burn out right before they begin reaping the benefits of their hard-earned momentum.This conversation reframes the hustle: sustainability isn’t optional—it’s essential. If you want to scale your business while protecting your energy and creativity, working fewer but more intentional hours is the way forward.The Solution: The Winning the Week MethodMost entrepreneurs only plan their week partially—they focus on client calls or content creation but miss deeper strategy work. Demir’s Winning the Week method is all about creating a repeatable weekly system that hits every area of your life and business.When Demir implemented this method, he cut his workweek in half—from 90 hours to just over 40—without losing momentum. This isn’t about doing less; it’s about planning better. That mindset shift is business owners juggling business growth, marketing, and client delivery.The 6 Steps to...
Welcome to The Lindsey Anderson Show! In today’s episode, I’m excited to talk with Kevin Surface, a renowned entrepreneur, innovator, and speaker. Kevin and I dive deep into the connection between joy and success, how this approach shapes both achievement and personal fulfillment, and why embracing joy in everyday tasks can lead to greater success in your business and personal growth.Guest IntroductionKevin Surface is the former CEO of Sirius Energy, an innovator in green building materials, and the father of the virtual assistant technology that led to Siri and Alexa. With 94 worldwide patents, including over a dozen in the virtual assistant and voice user interface space, Kevin is a true pioneer. Under his leadership, Sirius Energy was recognized as a leader in green building technologies and earned accolades such as Inc. Magazine's Entrepreneur of the Year. As a speaker and author, he focuses on joy, success, and personal transformation through mindset shifts. He’s passionate about spreading the message that finding joy in everyday moments is key to unlocking maximum success in life and business, especially for business owners looking to scale their businesses.Train Your Brain for Joy (and Millions) - Key TakeawaysThe Power of Joy: Joy isn’t just about big wins. It’s about finding joy in the small moments every day—whether it’s at work, home, or during challenging tasks. Embracing this mindset is essential for business owners looking to grow and scale their business.Happiness vs. Joy: Happiness is a state of being, but joy is found in the little moments throughout the day that lead to bigger successes. This shift in mindset is crucial for those in business.Choosing Your Mindset: We have the power to control how we perceive tasks. When we approach tasks with joy, even those that seem difficult or unappealing, we set ourselves up for greater success in both our personal and professional lives.Joy in Parenting and Relationships: The concept of “joy moments” extends beyond work—it applies to parenting and relationships, finding joy even when things don’t go as planned. This is especially important for entrepreneurs balancing business growth with personal life.Momentum and Transformation: Focusing on joy each day creates momentum that positively impacts all areas of life, from business to personal relationships. For business owners looking to scale their business, this mental shift can be a game changer.The Joy-Success CycleKevin shares how he developed the "Joy Success Cycle," where small moments of joy throughout the day lead to greater success.By training your mind to find joy in every task, you can shift away from negativity and build a more positive, successful life. This is key to maintaining a high-performing mindset as you grow your business.The cycle isn’t about denying negative emotions; it’s about choosing to approach the 99% of everyday tasks with positivity, which is essential for entrepreneurs aiming to thrive.Key Quotes"We get to choose to live our lives both at work and at home in the way we choose, in the way we control fully.""It’s not about the big, massive wins. It’s about tiny little moments of joy leading to more success.""You can’t achieve maximum success if you’re complaining about every task—joy leads to success.""You can control how you feel about any task. It’s your choice to live with negativity or to choose joy.""Every little task completed brings joy—it’s not just about big accomplishments."Resources MentionedKevin’s Website:
Welcome to a special episode of The Lindsey Anderson Show. In today’s episode, I’m joined by Mike Agugliaro, a former electrician turned entrepreneur, coach, and author. Mike scaled his home services business to $32 million per year and sold it to private equity. Now, through Food Dog Group, he helps entrepreneurs elevate their lives. In this conversation, we dive deep into business growth, scaling, and the mindset that often keeps entrepreneurs stuck where they are. Guest IntroductionMike Agugliaro is an entrepreneur, coach, and author who has built and sold multiple businesses, including scaling a home services company from under $1 million to $32 million. He is the founder of Food Dog Group, a coaching organization that helps service-based entrepreneurs scale. Over 20,000 people have been trained through his organization, learning the key principles to accelerate business growth and unlock success both in their business and personal lives.Mindset First, Millions Second - Key TakeawaysThe Power of Mindset in Scaling: Business growth starts with your mindset, especially your relationship with money. Your relationship with money is crucial for scaling your business.Common Pitfalls in Business Scaling: It’s not just about marketing or operations; it’s about how you manage your beliefs and mindset.Practical Money Mindset Exercise: Use tools like your checkbook, credit card, and bank statements to reflect on your feelings towards money and shift to a healthier relationship.Scarcity vs. Abundance: Shifting from a scarcity mindset to an abundance mindset is essential for overcoming obstacles and scaling your business successfully.Redefining Beliefs: Changing your relationship with money and financial tools is key to unlocking business success and creating long-term growth.The Power of MindsetMike shares his personal journey, from growing up with an entrepreneurial father to his transition from employee to business owner. He discusses the shift from a scarcity mindset to embracing abundance, and how mindset is a foundational part of business success. Embracing the right mindset is key when scaling your business.Scaling Through SystemsMike emphasizes the importance of mastering marketing, sales, operations, and systems. He scaled his business from working alone as an electrician to managing 200 employees and 165 vehicles. Success, Mike stresses, comes from mastering foundational systems tailored to your business, but it’s also important to recognize that every business is unique—there is no one-size-fits-all solution.Step-by-Step: Fixing Your Relationship with MoneyStep 1: Lay out your financial tools—your checkbook, cash, credit cards—and ask yourself, “How does this feel?”Step 2: Embrace both the positives and negatives of money—how have those debts or credit cards helped you? Shift from seeing them as burdens to tools for success.Step 3: Neutralize negative emotions surrounding money and focus on long-term financial benefits that will help you scale your business sustainably.Breaking Through ResistanceMike talks about how personal resistance, like self-doubt or past failures, can be reframed as an opportunity to grow. By reframing resistance, you turn obstacles into stepping stones for business success.Wisdom vs. KnowledgeMike emphasizes that wisdom (experience) is what truly sets successful business owners apart in today’s world. In a world full of easily accessible information, wisdom builds authority and credibility. Mike shares an example of Dr. Phil, whose brand authority, combined with wisdom, has led to massive success.Consuming Information at the...
In today’s episode, I’m joined by Marques Ogden, former NFL player turned motivational speaker, author, and entrepreneur. Marques shares how to build resilience and mindset strategies to overcome life’s challenges. He dives into actionable steps for entrepreneurs and coaches to maintain peak performance and thrive through adversity. This conversation is packed with valuable insights for anyone looking to scale their business and build a mindset that will help them succeed, no matter the challenges.Guest IntroductionMarques Ogden is a former NFL player turned inspirational speaker, author, and entrepreneur. He is the founder and CEO of Ogden Ventures LLC, a media and entertainment company that specializes in keynote speaking, business coaching, and consulting. Marques is a four-time best-selling author and the host of the podcast "Get Authentic with Marques Ogden,” which is globally ranked in the top .5% most popular podcast worldwide. In his speaking engagements, Marques leads his audiences to understand why “Authenticity Creates Victory” by sharing his personal story of overcoming adversity and achieving success. Marques is on a mission to inspire the masses to maximize their potential to reach their personal and professional goals.NFL to CEO: The Grit, Grind, and Growth Behind the Glory - Key Takeaways:Building resilience through mindset is essential for overcoming obstacles, especially for entrepreneurs scaling their businesses.Peak performance is crucial for tackling life’s challenges and maintaining mental, physical, and emotional health.Focus on what you can control, master self-hypnosis, and optimize your health to keep moving forward, even when facing adversity.Facing challenges directly—like the bison in a storm—increases the likelihood of success, rather than avoiding them.Key Strategies to Develop a Strong Mindset:Focus on What You Can Control:Shift your energy towards actions and decisions within your control, and stop worrying about things you cannot change.As a business owner, taking action is key to growing your business and developing the resilience to succeed.Master Self-Hypnosis or Find Your Happy Place:Use self-hypnosis or visualizing your “happy place” to stay calm and centered when stress and anxiety arise.This practice helps entrepreneurs manage their emotions and focus on goals, even under pressure.Optimize Peak Performance:Take care of your mental, physical, and emotional health by eating well, exercising, and getting enough sleep.As a business owner, prioritizing your health is essential to sustain the energy and mindset needed for business growth.Key Quotes:“If you don’t have good mental, physical, and emotional health, then you have nothing.”“You’ve got to face the challenge head-on. Running from it won’t make it go away.”“When you go towards the storm, you have a much better chance of coming out successful than turning around and letting it knock you down.”“Learn to treat your people like gold. If you stop doing that, you’ll lose everything.”Resources Mentioned:Marques’ Website: www.MarquesOgden.comMarques’ Inner Game Mindset Community: Join for free at InnerGameCommunity.com to collaborate and learn from a community focused on achieving goals.Book your complimentary social media strategy session with me: lindseya.com/book-now
In today’s episode, I’m chatting with Andrea Beem, owner and principal broker of Beem Team, LLC. Andrea is a motivational speaker, a former president of the Willamette Association of Realtors, and was honored as the 2015 Small Business of the Year through the Albany Chamber of Commerce. In this episode, Andrea shares how she built a successful real estate business by focusing on education, relationship-building, and team collaboration—strategies that truly set her apart from the competition.Guest Introduction:Andrea Beem is the Owner and Principal Broker of Beem Team, LLC, and a motivational speaker with a deep passion for educating the community. She served as the president of the Willamette Association of Realtors in 2017 and was recognized as the 2015 Small Business of the Year by the Albany Chamber of Commerce. Andrea specializes in training real estate agents to build successful careers and generate wealth. She advocates for teamwork, collaboration, and creating long-term value for both clients and agents.Relationships That Close Deals - Key Takeaways:Embrace Change: The real estate industry, like any business, is always evolving. Interest rates fluctuate, markets shift, and new challenges emerge. Successful entrepreneurs embrace change rather than resist it.Adversity is Inevitable: Every entrepreneur faces setbacks. Mental toughness and resilience are key to pushing through challenges and staying focused on long-term goals.Niche Down to Stand Out: Focusing on a specific niche allows you to become an expert, build a strong reputation, and attract more referrals. It’s far more powerful than trying to serve everyone.Discipline Equals Freedom: Having structure and discipline in place, even as an entrepreneur, is essential for success. Without it, it’s easy to fall into the trap of “winging it.”Systems Are Essential: From CRMs to SOPs, scalable systems are vital for keeping a business running smoothly and ensuring consistent growth.Treat Your Team as Business Partners: Andrea views her team not just as employees, but as business partners. This mindset shift fosters ownership, accountability, and long-term success.On Adversity and Resistance:Adversity Will Come: Andrea shares how she was unprepared for the level of adversity she faced in her earlier years. She stresses that overcoming challenges is a critical part of growing as an entrepreneur.Building Mental Toughness: “Sometimes I was crawling on the ground, crawling in the gravel, just trying to get to the other side.” Building resilience helps entrepreneurs weather setbacks and stay committed to their goals.On Embracing Change:Change is Inevitable: The real estate industry is always evolving. Andrea talks about how adapting to new trends and challenges is essential for business growth.Comfort Equals Stagnation: “The minute we get comfortable is the minute we stop growing, and the minute we stop growing, we’re dying.” Entrepreneurs need to keep pushing themselves to evolve and grow.Systems Are Key to Scaling:Scalable Systems: As Andrea’s business grew, she realized that the systems that worked at one stage didn’t work at the next. She stresses that having scalable systems is essential for business growth.The Power of CRMs and Checklists: Andrea’s CRM is the cornerstone of her business, helping manage client relationships and tasks. She also uses checklists and SOPs to ensure that nothing falls through the cracks.The Power of Team:Business Partners, Not Employees: Andrea treats her team as business partners, not just...
In this special episode, I sit down with John Lee Dumas, the founder and host of Entrepreneurs On Fire. John is a true pioneer in the podcasting space, having created the very first daily podcast for entrepreneurs. He’s also known for his radical transparency, publishing his financials every single month for years. Today, we’re diving into the power of niching down, becoming the number one solution to a real problem, and how AI is changing the game for podcasting and marketing, especially for entrepreneurs scaling their businesses.Guest Introduction:John Lee Dumas is the host of Entrepreneurs On Fire, an award-winning daily podcast with over 3,800 episodes and 150 million downloads. He’s had the privilege of interviewing top entrepreneurs like Tony Robbins, Barbara Corcoran, and Seth Godin. John is also the author of The Common Path to Uncommon Success, a practical guide to achieving financial freedom. Over the years, John has built a multi-million-dollar business, and he continues to inspire entrepreneurs to discover and own their niche. Recently, he launched a YouTube show called MicroStrategy Today, which dives deep into the influence of a single company on the Bitcoin space.The Riches Are in the Niches - Key Takeaways:The Power of Consistency:John explains how his commitment to daily podcasting has helped him dominate the space and become the go-to resource for entrepreneurs. Consistency is key—by committing to daily content, you build trust, visibility, and authority faster than any other method. If you're looking to scale your business, consistency in your content and engagement is a powerful tool.Niching Down is the Key to Success:Success comes from narrowing your focus and becoming the best at solving a specific problem. Instead of targeting broad, saturated markets, focus on a micro-niche where competition is low, and your expertise can shine. John’s own journey with Entrepreneurs On Fire was an example of how being the first to do something with a focused niche can set you apart from the competition. For business owners, defining your niche and offering transformative solutions is crucial to attracting your ideal clients.Engage Your Audience Early & Often:One of the most important strategies John shares is engaging with your audience from the start. By asking questions like:“How did you find my show?”“What do you like about it?”“What don’t you like?”“What’s your biggest struggle right now?”These questions help you refine your content and build products or services that directly meet your audience's needs. As an entrepreneur, this engagement can be the foundation for creating tailored offerings that resonate deeply with your clients.Transparency Builds Trust:John has published his financial reports every single month for over 12 years, allowing his audience to see the real, behind-the-scenes of entrepreneurship. His commitment to transparency helps him build credibility and trust, something all entrepreneurs can learn from.AI is Changing the Podcasting Landscape:John acknowledges the rapid rise of AI and advises entrepreneurs to stay adaptable. The people who try to stay stagnant and avoid change will be left behind. John himself is taking an AI course to ensure he stays ahead of the curve and continues learning as technology evolves. For those scaling their businesses, embracing AI and other emerging technologies will be essential in maintaining a competitive edge.Key Quotes:“Become the number one solution to a real problem in this world.”“Cast a tiny net, maybe even just a hook, and dominate the niche.”“The people that are going to lose are the people that are trying to stay status quo.”“If you create something that solves a real problem, your audience is...