The Lindsey Anderson Show

Welcome to The Lindsey Anderson Show, the ultimate resource for entrepreneurs, coaches, and consultants who want to scale their businesses with ease and precision. Hosted by Lindsey Anderson—best-selling author, international speaker, and business growth strategist—this show delivers the exact strategies and systems that successful entrepreneurs use to reach seven figures and beyond. Each episode is packed with actionable insights, expert interviews, and no-fluff advice to help you grow your business, close high-ticket sales, and create the freedom and impact you’ve always dreamed of. Whether you’re just starting out or ready to hit the next level, Lindsey and her guests will show you what works in today’s fast-paced digital world. Get ready to transform your business, your mindset, and your life. Tune in, take action, and take your future to the next level.

Turn Your Business into a Sellable Asset with Dr. Peter Wishnie

In today’s episode, I’m thrilled to have Dr. Peter Wishnie with us. Dr. Wishnie is a powerhouse in healthcare leadership and transformational coaching, bringing 34 years of experience as a practicing podiatrist. Now a full-time coach for healthcare practitioners, Dr. Wishnie helps professionals navigate the complexities of running successful practices while maintaining a healthy work-life balance. As a certified leadership coach, keynote speaker, and author of two highly regarded business books, he’s passionate about empowering the next generation of healthcare leaders and helping them scale their businesses to new heights.Guest IntroductionDr. Peter Wishnie has spent 34 years in the healthcare industry and has transitioned from practicing podiatry to coaching other healthcare practitioners. He is a certified leadership coach, a highly sought-after keynote speaker, and the author of two business books. Dr. Wishnie’s transformational coaching has had a profound impact on healthcare professionals, helping them elevate their careers and build thriving practices. His mission is to empower healthcare leaders by teaching them how to run their businesses effectively, scale with ease, and create systems for long-term success.Turn Your Business into a Sellable Asset - Key TakeawaysThe Importance of Systems: Dr. Wishnie explains that creating solid systems from day one is essential for scaling and exiting a business successfully.Leadership and Delegation: Effective leadership and delegation are key to business growth. Dr. Wishnie teaches business owners how to delegate tasks, allowing their business to flourish while creating more time for personal life and growth.Planning for the Exit: Even as a new business owner, it’s crucial to plan for an exit strategy early. Building systems and tracking key performance indicators (KPIs) will increase the value of your business, making it ready for scaling or eventual sale.The Challenge of Hiring Good Staff: Dr. Wishnie shares the difficulties in hiring and retaining quality staff, especially in healthcare, and offers practical solutions for overcoming this obstacle.Adapting Systems: Systems are vital, but they must remain flexible enough to evolve and adapt to new ideas, market demands, and changes as the business grows.How Dr. Wishnie Transitioned from Practice to CoachingDr. Wishnie shares how he opened his own podiatry practice at 29, initially struggling with business management, but eventually turning it around. He talks about how he sold his practice to focus on coaching healthcare professionals full-time, pursuing his passion for leadership and transformational coaching.Planning for the ExitDr. Wishnie stresses that even as a new business owner, you should start planning for the exit. By creating systems and maintaining clean financial records from the beginning, you increase the business’s value, making it attractive to potential buyers or investors when the time comes.The Power of Delegation and LeadershipDelegation is a key to business growth. Dr. Wishnie highlights that many healthcare providers take on too much, leading to burnout and confusion. He shares how effective delegation and leadership skills are essential for scaling a business and creating more time for personal and professional success.Key Quotes"Learning how to lead is going to get you more time in the end.""Systems are not written in stone. They are flexible and should evolve as the business grows.""When you run your business by the seat of your pants, it just gives you a lack of clarity and gives you anxiety."Resources MentionedDr. Wishnie’s website:

02-18
23:28

[Encore] Posting on Social Media Is Not Marketing

"This is a re-release of one of our most popular episodes. The insights in this episode are just as relevant today as they were when it first aired—enjoy."Hey everyone, welcome to this special milestone episode of The Millionaire Maker Show – it's our 50th! Today, I'm excited to delve into some crucial insights on building and scaling your online business. We're going to uncover a common misconception: that merely posting on social media equates to effective marketing. Let's dive in and set the record straight.Posting On Social Media Is Not Marketing - Key Takeaways:VEMS Model: Explore the transformative power of the VEMS model – Vibe, Experience, Methodology, and Seeding. These pillars will revolutionize your social media presence, attracting your ideal clients with precision.Client Stories: Discover why weaving client success stories into your content is an absolute game-changer. Through the seeding method, subtly showcase your achievements and demonstrate the impact of your coaching.Iterative Marketing: Learn why an iterative marketing system is your secret weapon for consistency and effectiveness in your social media efforts. By tracking and refining your approach, you'll amplify your online presence and attract high-quality clients.Structured Sales System: Uncover the crucial importance of a structured sales system. This system is your ticket to converting social media followers into paying clients seamlessly.Common Social Media Posting Mistakes:Are you accidentally adopting an influencer persona instead of showcasing your expertise?Don't underestimate the power of sharing client success stories and the methodology behind your approach.Avoid falling into the trap of posting skills without effectively attracting high-quality clients. It's all about strategic content that resonates with your audience.Key Quotes:"Posting as an influencer may garner attention, but as an expert, your aim is to attract high-quality clients.""Consistency in social media marketing hinges on having a solid system in place – it's the backbone of your online presence.""The Unlaunch Method Workshop offers a straightforward approach to scaling your online business effectively."Resources Mentioned:Don't miss out on The Unlaunch Method Workshop – your step-by-step guide to mastering strategy, systems, and sales techniques for scaling your online business. Head over to theunlaunchmethod.com for all the details.Conclusion:As we wrap up this milestone episode, I urge you to take action on these insights. Join us at The Unlaunch Method Workshop for practical strategies to elevate your online business. And if you've found value in today's episode, I'd be truly grateful for your support through a review. Here's to your transformative success.

02-11
20:59

The Burnout Fix for Women in Leadership With Juliet Peters

Today, I’m excited to have Juliet Peters on the show, a former lawyer and passionate advocate for women’s leadership. We’ll dive deep into the topic of burnout, exploring how it manifests, why women are especially vulnerable, and the simple practices you can incorporate into your daily life to prevent it and stay aligned with your vision for success.Guest IntroductionJuliet Peters brings a strong background in law and media, having worked in male-dominated industries. She’s a fierce advocate for empowering women to lead authentically, helping them break free from societal expectations. Juliet’s journey has been one of discovering her true self, moving from the traditional molds of leadership to creating her own path. She now helps others do the same, especially in the realm of business and leadership.The Burnout Fix for Women in Leadership - Key TakeawaysBurnout is Real and Common: Juliet explains that burnout impacts everyone but stresses that women, especially those in transformational coaching or online businesses, often juggle multiple roles, increasing their risk of burnout.Resentment is a Warning Sign: Feeling frustration or anger towards normal tasks, losing interest in things you once loved, and constant dissatisfaction are major red flags for burnout.Daily Practices to Prevent Burnout: Juliet shares strategies like breathing exercises, meditation, and mindfulness, which can significantly reduce stress and keep you aligned with your coaching business goals.The Importance of Stopping: When burnout starts to creep in, stopping to notice the signs and taking time to assess what needs to change is crucial for maintaining personal and professional balance.Self-Sacrifice Leads to Burnout: Many women, especially those in coaching businesses, often prioritize others' needs over their own, which accelerates burnout.The Strain of Mental Load on WomenJuliet discusses how women, particularly those in the coaching industry, often bear the mental load of managing families, clients, and businesses simultaneously, adding to burnout risk.Juggling multiple responsibilities without time for self-care is a key factor contributing to burnout in transformational coaching careers.What Burnout Looks LikeBurnout shows up as resentment, anger, anxiety, and depression. When you feel like life is running you instead of the other way around, that’s a sure sign of burnout.Other signs include procrastination, losing interest in personal or business-related activities, and neglecting your own needs while meeting the needs of clients or family.Recognizing and Addressing BurnoutStep 1: Stop and Notice – Pay attention to the signs of burnout and take a moment to assess what needs to be adjusted in your coaching business or daily routine.Step 2: Take Action – Seek objective help, like calling a therapist or considering short-term solutions (such as medication) to regain balance and mental clarity.Daily Practices to Prevent BurnoutJuliet emphasizes the importance of daily breathing exercises, like the 4-7-8 method or 4-4-4-4 breathing, to reduce stress and improve mental clarity in your personal and business life.Meditation, yoga, and sound healing (e.g., binaural beats) can also be transformative tools to manage stress in high-performing coaching businesses.Juliet suggests focusing on micro moments of joy throughout the day, which can be more effective than traditional gratitude practices for maintaining balance and preventing burnout.Key Quotes“Burnout looks like resentment. If normal tasks make you feel...

02-04
26:03

Mastering Real Estate Niche Marketing With Daniel Lesniak

In today’s episode, I’m thrilled to bring on Dan Lesniak. Dan is a bestselling author, real estate broker, trainer, and Ironman athlete. He began his real estate career in 2012 and achieved over $22 million in sales during his first year. As the co-founder of HyperFast Agent, Dan has dedicated his career to helping entrepreneurs, coaches, and team leaders scale their businesses with actionable strategies and proven methods. In this episode, Dan shares his insights on niching, handling rejection, leveraging social media, and scaling your business with confidence.Guest IntroductionDan Lesniak is a trailblazer in business growth and real estate coaching. He co-founded HyperFast Agent and is renowned for scaling the Keri Shull team into one of the nation’s most successful real estate teams. Dan advocates for niche marketing, relationship-building, and strategic agent attraction. With extensive experience in creating large networks and leveraging residual income models, Dan stands out as a thought leader. His commitment to empowering entrepreneurs and online coaches makes him a standout guest in today’s ever-changing business landscape.Mastering Real Estate Niche Marketing - Key TakeawaysNiching down is essential for dominating a specific market and achieving transformational business growth. Narrowing your focus allows you to build trust and gain momentum.Rejection is an inevitable part of the process. Adopting a “sorter mentality” helps you find the right clients or collaborators without wasting energy on convincing the wrong ones.Social media and video content are powerful tools for scaling online coaching businesses. Repetition and consistency improve both your skills and your audience engagement.Focus on actions rather than outcomes. Staying process-driven allows you to navigate both the highs and lows of business more effectively.Humility is critical for long-term success. Staying grounded helps you make better decisions, strengthen relationships, and adapt to challenges.Dan’s Strategies for Overcoming RejectionReframe rejection as a numbers game. Focus on finding the people who genuinely need your transformational coaching services.Develop a “sorter mentality” to identify ideal clients and opportunities instead of trying to convince everyone.Use the “ledge” technique to handle objections effectively by asking open-ended questions such as, “Can you tell me more about why you feel that way?”Build emotional resilience by recognizing rejection triggers and pausing to regain focus before responding.Leveraging Social Media and VideoConsistency is the foundation of building an online presence. Even if your initial videos or posts don’t perform well, they refine your skills and prepare you for success.Focus on the process rather than results. Repeated efforts lead to growth, even if the payoff isn’t immediate.Use social media strategically to connect with your niche audience and position yourself as an authority in transformational coaching and business scaling.Real Estate Market InsightsThe market is expected to remain stable in the near future. Entrepreneurs and agents should focus on gaining market share instead of relying on an increase in overall transaction volume.Models like EXP Realty’s revenue-sharing system offer excellent opportunities to diversify income and stabilize business revenue during challenging times.Lessons from Dan’s CareerHumility is essential for navigating challenges and sustaining success. Dan credits humility with helping him adapt to both opportunities and setbacks.Overconfidence during successful periods can hinder growth. Continuous learning and self-improvement are necessary to keep evolving.Success comes from persistence and...

01-28
21:54

Master Your LinkedIn Lead Gen With Jaime Ellithorpe

In this episode, we explore the power of LinkedIn as a tool for building genuine business relationships and scaling your business. Special guest,  Jaime Ellithorpe, shares how to combine automation with authentic human connection to grow your business. We discuss her multi-faceted marketing approach, which blends engaging content with strategic outreach, and explore the pillars of effective messaging.  Jaime also reveals how to create meaningful conversations on LinkedIn and transform the platform into a consistent lead generator for business owners.Guest IntroductionJaime Ellithorpe is a business growth consultant, author, speaker, and the founder of 540 Strategies, a marketing consulting firm that provides lead generation and appointment booking services for consultants, coaches, and professional services businesses.  She is widely known as "The LinkedIn Lady." With her expertise in LinkedIn outreach, email marketing, and automation,  Jaime helps entrepreneurs generate leads and foster authentic relationships. Her passion lies in aligning marketing systems with mindset and intentionality, enabling business owners to grow their businesses without sacrificing their authenticity or values.Master Your LinkedIn Lead Gen - Key TakeawaysLinkedIn makes it easy to create genuine human connections, which is vital for business owners looking to grow their client base.Referrals are the fastest and most effective way to scale your business.Curating your LinkedIn network intentionally helps build a high-value audience aligned with your business goals.Authentic conversations and long-term relationships are foundational for sustainable business success.Implementing a system ensures consistency and prevents the unpredictable ups and downs in business growth.Why LinkedIn Stands OutLinkedIn fosters quality engagement that goes beyond vanity metrics like likes and impressions.  Jaime describes the platform as ideal for “two-way marketing,” where meaningful interactions provide real feedback and connections. For business owners, LinkedIn’s professional environment allows for direct and authentic interactions with potential clients and partners.Content Strategy for LinkedIn Jaime recommends that entrepreneurs focus on thought leadership content that educates and inspires their audience without giving away all their expertise. Balancing this with subtle invitations, such as booking a call or downloading a resource, helps move prospects further into the funnel.  Jaime’s messaging pillars—aligned with a coach’s core values and expertise—help create content that resonates with an audience and positions the coach as a trusted authority.The Hidden Gold in ReferralsReferrals are LinkedIn’s hidden treasure, offering business owners a way to bypass trust and credibility barriers. By focusing on authentic relationship-building, coaches can generate a steady stream of referrals that feel seamless and natural. This strategy often leads to higher conversion rates and a network that actively supports business growth.Daily LinkedIn Habits for Success Jaime shared actionable tips to stay consistent on LinkedIn:Define your target audience—know whether you’re seeking clients, referral partners, or collaborative opportunities.Be selective about who you connect with and accept into your network.Start meaningful conversations daily to build trust and engagement with your audience.Managing Conversations Without Overwhelm Jaime and I discussed focusing on quality over quantity when managing LinkedIn conversations. Her recommended icebreaker questions include:“What inspired you to get into your industry?”“What’s been your biggest challenge in your coaching journey?”Keeping initial exchanges concise and meaningful sets the stage for...

01-21
24:47

The Future of Business Coaching with Glenn Gow

In this episode of The Lindsey Anderson Show, I’m joined by Glenn Gow, an accomplished CEO success coach and AI expert with over 25 years of experience. Glenn shares his valuable insights on how CEOs can leverage AI to boost productivity and enhance business operations. He also delves into the future of business coaching, and the CEO mindset that leaders must embrace to overcome new business challenges. This conversation is full of actionable advice for scaling your business and embracing personal growth as a leader.Guest Introduction:Glenn Gow is a Harvard MBA, CEO success coach, and AI expert with 25 years of experience as a CEO. He has spent five years as a venture capitalist and has advised major tech companies like Apple, Google, and Microsoft. Glenn is also a columnist for Forbes and has spoken at significant events, such as the Wall Street Journal AI Conference and Harvard Business School. He’s passionate about helping CEOs grow, evolve, and overcome challenges in today’s business world. The Future of Business Coaching - Key Takeaways:AI as a Tool for CEOs: Glenn describes AI as an intern—smart but imperfect. While AI can greatly enhance productivity, CEOs must remain mindful of its limitations and always check its work.The CEO Mindset: CEOs need to evolve from being experts in one area (like engineering) to managing multiple aspects of the business, including marketing, sales, HR, and finance. It’s all about personal growth to handle these new responsibilities.Delegation is Key: CEOs must master the art of delegation to avoid burnout. Shifting from micromanaging to empowering their teams allows CEOs to focus on higher-level decisions and scale their business more effectively.AI in CEO Coaching: Although AI tools can offer useful insights, the future of CEO coaching lies in building deep, personal relationships. These connections are what drive real, meaningful change in leadership and business transformation.Coaching Insights:Mindset Shift for CEOs: Glenn emphasizes that CEOs, like athletes, need coaches to continue improving even when they’re already at the top of their game. A transformational coach helps you reach even higher levels of performance.Breaking Patterns for Growth: CEOs often fall into patterns of success that no longer serve them. A coach helps them identify and break those patterns to continue moving forward with new strategies for business scaling.Developing Leadership Teams: Glenn stresses that one of a CEO’s primary roles is to hire and nurture a leadership team that is stronger than themselves in specific areas of the business. This is essential to scaling the business and driving long-term success.Key Stories:A CEO's Breakthrough Moment: Glenn shares a powerful story of a CEO who raised $150M instead of $50M by shifting his mindset and approach with the board. This CEO moved from asking for permission to confidently declaring his plan, which earned the board’s trust and led to massive success. A great example of how coaching and a mindset shift lead to transformational growth.The Bark vs. Forest Analogy: Glenn uses this analogy to explain how CEOs often get stuck in the details (the bark) and miss the bigger picture (the forest). A coach’s external perspective helps CEOs refocus and solve the right problems, enabling them to scale their business successfully.Overcoming Common CEO Obstacles:Overwhelm: Many CEOs feel responsible for everything, which leads to overwhelm and burnout. Glenn recommends using the Objectives and Key Results (OKR) framework to help CEOs prioritize their goals and reduce stress.

01-14
26:48

The Human Side of AI in Business with Steve Cadigan

In this powerful episode, I’m joined by Steve Cadigan, LinkedIn's First Chief HR Officer, best-selling author, thought leader and talent strategist. We dive into how AI can align with our organizational values like customer service, integrity, and collaboration. We explore how AI can create new roles and opportunities while emphasizing the importance of developing our unique human skills like leadership and communication. We also discuss practical strategies for building a healthier and more sustainable relationship with technology and how AI can empower senior workers, bridge generational gaps, and drive transformational change for businesses.Guest IntroductionSteve Cadigan is an incredible talent advisor, speaker, and author. As the former CHRO at LinkedIn, he played a massive role in shaping the company’s culture and success. With over 25 years of HR leadership experience, Steve founded Cadigan Talent Ventures, where he works with organizations like Google, Cisco, and Manchester United. He’s passionate about using AI to enhance humanity, not replace it, and he’s the author of Workquake, a must-read book on the future of work and business transformation.The Human Side of AI in Business - Key TakeawaysAI should align with core values like integrity, teamwork, and service to truly support transformational growth.We’ll see AI open up opportunities that focus on unique human strengths, such as leadership, communication, and empathy, especially important in online coaching businesses.Before looking outside for talent, use AI to map and uncover your team’s internal skills and capabilities.AI offers a chance to rethink how technology enhances lives, relationships, and business scaling strategies.Seniors bring irreplaceable human experience and connection skills, which AI cannot replicate, creating new opportunities in the workforce.AI and Humanity: Building a Healthy RelationshipAI should serve us by making our lives more meaningful and reducing stress, not increasing it. It’s an opportunity to improve relationships, both personally and professionally, and create more balanced lives. For transformational coaches and business leaders, leveraging AI effectively can mean deeper connections with clients, fostering trust, and delivering greater value.Generational Impacts of AISteve shared fascinating insights on how AI could be a game-changer for older workers. Seniors bring skills like empathy, experience, and pattern recognition that AI cannot replicate. Younger generations may shift their focus to humanities and power skills, creating a workplace where different generations thrive together. This shift can bring new perspectives and approaches to transformational coaching and online businesses.Key Quotes"We’re not just cutting jobs; we’re rethinking how technology can help us build more enriching relationships.""AI can’t replace what makes us uniquely human—our empathy, leadership, and ability to connect.""Seniors have the human skills AI can’t replicate—this could swing the pendulum in their favor.""Winning back our relationship with technology is essential for our collective well-being.""Experimentation isn’t just a strategy—it’s a survival skill in today’s fast-evolving AI landscape."Resources MentionedSteve’s website: stevecadigan.com Follow Steve on LinkedIn: https://www.linkedin.com/in/cadigan Follow Steve on TikTok: https://www.tiktok.com/@stevecadigan Get Steve’s book a...

01-07
27:41

Mastering Authentic Sales With Laura Wright

In this episode, I have the pleasure of interviewing Laura Wright, a coach and business consultant. Laura helps overworked and underpaid women transform into seven-figure empire builders by creating structure and reframing their business models. She firmly believes that when women hold true wealth, it changes the world. The conversation dives into Laura’s journey—from running a multi-seven-figure real estate investment company to now helping women succeed in their businesses. We explore how her approach to ethical, energetic, and enjoyable sales is reshaping the way women approach business and scaling their online coaching practices.Guest Introduction: Laura Wright is a business consultant, coach, and the founder of Epic at Sales. Known as a "sales ninja," she specializes in helping women create wealth and scale their businesses. Through ethical, energetic, and enjoyable sales techniques, Laura empowers women to create their own economy and reach their highest potential. She is committed to teaching women how to authentically sell high-ticket offers and successfully build their businesses with intention and integrity.Mastering Authentic Sales - Key Takeaways:The Power of Sales: Sales is a critical skill for success, especially in online coaching. When done ethically and energetically, it can lead to significant growth and business scaling.Overcoming Limiting Beliefs: Many women undercharge and overdeliver because they haven’t been taught how to sell high-ticket offers. Learning to price services appropriately is transformative for your coaching business.The Math Behind Pricing: It’s crucial to calculate how many clients you can serve and what you need to charge to meet your income goals. This understanding can help scale your online coaching business more effectively.Switching from Service Provider to Business Owner: Moving from offering a service to creating scalable offers is key to building a business that can operate without constant client intake—vital for growing your online coaching.The Importance of Ethical Sales: Sales doesn't have to be coercive or uncomfortable. When done with love, energy, and authenticity, it can empower clients and lead to stronger relationships, which is especially important when scaling your coaching business.Laura’s Pivotal Moment:From Disaster to Success: Laura shares her personal story of losing everything during the 2008 financial crash and how learning sales and restructuring her offers helped turn things around.A Moment of Clarity: After helping a client grow from $250K to $1.2 million, Laura realized that teaching women how to scale their online coaching businesses was her true calling.Why Women? Laura works primarily with women because they’re often not taught to sell in ways that feel natural or ethical. Many women are conditioned to undercharge and undervalue their services, while traditional sales tactics are often coercive. Laura is passionate about helping women overcome these barriers and embrace their sales power, which can have ripple effects on other areas of life, including scaling their businesses.Top 3 Problems Women Face in Sales:Undercharging and Overdelivering: Women often undervalue their services, leading to burnout and limiting their income potential.Not Comfortable with High-Ticket Sales: Many women struggle with selling premium offers because they haven’t been shown how to position them effectively in the market.The Lack of Capital: Women often use the money they make from sales to reinvest in their businesses, limiting growth potential. Pricing services correctly is essential to creating...

12-31
27:29

Leveraging Social Media to Dominate the Real Estate Market with Ricky Cedillo

Welcome to The Lindsey Anderson Show! Today’s guest is Ricky Cedillo, a top-producing real estate agent in Oregon who has mastered social media to grow his business. Ricky shares his journey from working as a correctional officer to becoming one of the top producers in his field. In this episode, we dive into how Ricky uses social media to grow his business and build relationships with clients, even during slower periods. You’ll hear about his creative strategies for content creation, like funny reels, and how he uses direct messages to foster genuine connections with potential clients.Guest IntroductionRicky Cedillo is a real estate agent in Oregon with over two and a half years of experience. He’s part of a high-performing team ranked among the top 10 in Oregon. Ricky is also a certified mentor, relocation specialist, and certified real estate negotiation expert. His business is built on providing exceptional service to his clients, with a strong emphasis on leveraging social media to grow his business and connect with his community.Leveraging Social Media to Dominate the Real Estate Market - Key TakeawaysSocial Media as Free Advertising: Ricky explains how social media is a fantastic, low-cost way to market, allowing him to reach a larger audience for essentially no cost.Building Relationships Over Content: It’s not just about posting content, but about connecting with people. Engaging in DMs and nurturing real relationships is key to growing a business.Social Media Strategy: Focus on building relationships within your community and online groups to stay connected with your audience.Personal Touch: Ricky’s business thrives because he shares content that resonates with his target audience, focusing on real, meaningful connections rather than just selling.Consistency is Key: Even during busy periods, Ricky makes time for social media interactions, ensuring his online presence stays strong.Community Building: Ricky prefers using his personal social media accounts over a business page because it allows him to engage directly with his community and create meaningful connections.Additional InsightsHandling Criticism with Kindness: Ricky shares an insightful story about how responding kindly to negative comments on his posts turned a troll into two potential clients.The Power of Comments: Ricky explains how responding to comments on your posts boosts your visibility and can lead to new business opportunities.Balancing Social Media and Real Estate: Managing social media while running a busy business can be challenging, but it’s necessary for continued success.Engagement StrategyCommenting vs. Liking: Ricky emphasizes the importance of commenting on posts rather than just liking them. Commenting adds more value and keeps you visible in your audience’s feed.Front and Center: Ricky compares social media engagement to being a shoe associate who stays visible, ensuring that you’re the first person clients reach out to when they’re ready.DMs as a Strategy: Ricky uses Instagram DMs to initiate conversations and build rapport, turning followers into potential clients.Commenting on Stories: Ricky engages with people by commenting on their Instagram Stories, asking questions that encourage conversation and boost algorithm visibility.Key Quotes“You can’t beat free advertising. As a small business owner, you can’t really beat that.” – Ricky Cedillo“Social media is about relationships, it’s not just about the content. It’s about connecting with people and having real...

12-24
28:41

The ROI Of Workplace Happiness With Frank Smith

In this episode, I dive into the importance of creating and maintaining a thriving business culture. My guest, Frank Smith, shares his 30+ years of experience in business and discusses how fostering a positive company culture leads to happier, more engaged employees, which ultimately contributes to greater business success. We explore how culture impacts employee engagement, company profitability, and team dynamics—especially in today’s world where remote work is a big part of the equation. If you’re an online coach or business owner scaling your business, this episode will help you create a culture that supports that growth.Guest Introduction: Frank Smith is a business culture expert with over 30 years of experience in industries like manufacturing, retail distribution, and professional services. He’s not only run multiple businesses but has also been coaching for over a decade, receiving his coaching certification from UC Berkeley. Frank is known for his ability to shape and elevate company work environments, creating cultures where employees feel seen, heard, and valued. He combines his passion for business culture with his background in car racing, making his approach to coaching unique and effective. His methods are ideal for transformational coaching and scaling your business by cultivating an environment where your employees thrive.The ROI Of Workplace Happiness - Key Takeaways:Business Culture Requires Intentionality: Without a clear, defined approach, company culture will form on its own—and it may not align with the values you want for your business. This is especially critical when scaling your business.Balance Between Leadership and Employee Needs: Leaders must define the core aspects of the culture but also allow flexibility in areas that matter to employees. Listening to employees is important, but not every aspect of the culture can be up for debate.Remote Work Requires More Effort: Remote work presents challenges for maintaining company culture. Leaders must put in extra effort through regular check-ins and intentional communication to ensure employees feel connected and valued.Communication is Key: Whether remote or in the office, consistent and intentional communication is essential to maintaining a strong, healthy culture.Employees Should Feel Seen and Heard: Regular check-ins are essential, especially in remote settings. When employees feel valued, they are more likely to contribute positively to the business and its growth.Creating a Culture that Works:The Stopwatch Analogy: Culture may feel “good” to leadership, but the true measure is how employees experience it. It’s important to survey employees at all levels to ensure the culture is truly effective and aligned with the business growth.Flexibility and Vision: Leaders must balance their vision for the company with flexibility in areas like dress code to meet employee needs. While the company’s mission should guide the culture, small details can be adjusted to accommodate employees.The 16 Components of Culture: Culture is shaped by key components including purpose, vision, mission, pace, relational levels, communication style, and team interactions. These elements must be intentionally defined and nurtured as you scale your business.Navigating the Challenges of Remote Work:Remote Work Hurdles: Maintaining culture remotely requires more effort than in an office setting. Leaders must schedule regular check-ins to maintain connection and culture consistency.The Importance of Consistency: Just as you’d check in with family members if you were away, leaders need to check in with their teams regularly to foster connection

12-17
25:08

The True Cost of Workplace Loneliness with Steven Van Cohen

In today’s episode, we dive into team connection, leadership, and actionable strategies to foster meaningful workplace relationships with Steven Van Cohen. Steven is a Wall Street Journal bestselling author, leadership consultant, and expert on creating connected cultures in businesses. He’s worked with top companies like Home Depot, Salesforce, Bank of America, and Zoom to improve team well-being and boost employee engagement. He’s been featured in major publications such as CNBC, Forbes, and Fast Company, and today, he’s here to share strategies to strengthen workplace connections and overcome common obstacles that hinder engagement, ultimately helping you create a thriving online business.Guest IntroductionSteven Van Cohen is a leadership consultant, executive coach, and the co-author of Connectable: How Leaders Can Move Teams from Isolated to All In. With over a decade of experience, Steven has helped organizations like Home Depot, Salesforce, and Zoom create connected cultures, especially in remote or hybrid work environments. His focus is on reducing loneliness, improving employee engagement, and fostering deep, authentic relationships within teams. He’s been featured in prominent outlets like CNBC, Forbes, and Fast Company and is a leading expert on workplace dynamics and leadership, skills that can be applied to any coaching or business leadership environment.The True Cost of Workplace Loneliness - Key TakeawaysLoneliness is about the absence of connection, not people: Loneliness arises when the quality of our relationships doesn't meet our needs. It’s not about the number of people around us, but the depth of connection.The importance of connection in the workplace: Disconnected employees are more likely to disengage, underperform, and quit. Loneliness at work impacts productivity, engagement, and retention.Leaders play a key role in creating connection: As a business leader, it’s not about matchmaking but about creating environments where meaningful relationships can thrive. Leaders should set the tone and create opportunities for connection.Small actions lead to big results: Small, intentional efforts, like team-building exercises or 10-minute check-ins, can have a significant impact on team connection and overall performance. These strategies also work for online coaching teams and businesses looking to scale.Why Loneliness in the Workplace MattersLoneliness affects more than just the individual: It impacts performance, engagement, and overall team dynamics. Disconnected employees are 7 times more likely to disengage and 5 times more likely to miss work due to stress.Statistics on loneliness: 72% of employees feel socially disconnected monthly, and 55% feel it weekly. Disconnected teams perform 56% worse than connected ones.The Leader’s Role in Addressing Workplace LonelinessCreating opportunities for connection: As a business leader, your role isn’t to create friendships, but to create environments where trust and connection can thrive.Small efforts matter: Simple, regular activities like icebreakers or “crush” exercises can significantly improve team morale and connection. These small steps can help build a community for your clients or business team.Complacency is the enemy: Leaders must go beyond the basics and invest time, money, and effort into long-term connection-building strategies to scale their business and team dynamics effectively.Effective Strategies for Building ConnectionWeekly "Crush" Exercise:A short, weekly activity where team members recognize and appreciate each other’s contributions.Builds a culture of...

12-10
30:13

Creating a Social Media Community That Converts with Dylan Jahraus

In today’s episode of The Lindsey Anderson Show, I’m joined by Dylan Jahraus, an e-commerce expert and successful Etsy entrepreneur. Dylan shares her journey from working in corporate roles to scaling her own e-commerce ventures. She talks about how she built a profitable Etsy business, launched a course, and grew a thriving YouTube community. If you're an entrepreneur looking to refine your marketing and sales strategies, this episode is packed with actionable insights that will help you scale your coaching business and create a lasting impact.Guest IntroductionDylan Jahraus is a 10-year e-commerce expert specializing in Etsy, Amazon, and Shopify. She launched a profitable Etsy business that exceeded $1 million in sales and transitioned into launching her own course, The Ultimate Etsy Course, which has attracted over 3,000 students. Dylan’s course generated $28 million in student revenue, and she has built a community of 91,000 people on YouTube. She also hosts the Etsy Seller Success podcast and recently launched Etsy SEO, a SaaS tool for Etsy optimization. Dylan’s business journey is fueled by her personal experiences and her deep commitment to her family.Creating a Social Media Community That Converts - Key TakeawaysEndurance and Work Ethic: Dylan credits her success to resilience and the willingness to push through challenges and never quit.Learning from Tragedy: Personal hardships, including growing up with adversity, shaped her mindset and drive for success.Customer-First Approach: Dylan emphasizes the importance of focusing on the who—your customers—before deciding on a product. She built her business by addressing consistent needs like weddings, births, and deaths.Success on Etsy: Dylan’s Etsy shop took two months to make its first sale, but after applying corporate e-commerce principles, she scaled to $50,000/month.Building a High-Touch Course: Dylan’s Ultimate Etsy Course started as a high-ticket course with coaching and evolved into a robust model with a team of 37 people.Dylan's Key Business InsightsConsistency Over Perfection: Dylan stresses that success in business is about endurance. It’s not about immediate results but about keeping at it, adapting, and pushing through the hard days.The Power of Systems: Dylan emphasizes the importance of systems to maintain consistent effort and scale effectively, something that has been key to managing her growing business.Building Relationships with Your Community: Dylan used platforms like YouTube to give away valuable content, which helped spark curiosity and grow her community.Building an Engaged YouTube CommunityDylan started by posting every day for 21 days to build momentum, but now she posts twice a week to maintain consistency.Secret to Consistency: Outsourcing tasks like video editing has helped Dylan maintain a regular posting schedule. She also receives video prompts from her editor, which helps her stay productive.Engagement Through Value: Dylan’s approach to YouTube has always been to offer real value to her audience, which in turn fostered a loyal and engaged community.Mentorship and Learning from OthersThe Importance of Mentorship: Dylan credits much of her success to the mentorship she received from industry leaders like Cole Gordon and Alex and Layla Hermosi. Surrounding yourself with people who have already achieved what you want is crucial for growth.Learning from Other Industries: Dylan also emphasizes the value of learning from people in different industries. By sharing best...

12-03
25:43

Building High-Impact Sales Teams with Nicholas Loise

In this episode of The Lindsey Anderson Show, I had the pleasure of sitting down with Nick Loise, the founder of the Sales Performance Team, to talk about the powerful connection between sales and marketing, especially for entrepreneurs looking to scale their businesses. Nick’s incredible background includes roles as an author, speaker, adjunct professor, and a key contributor to GKIC and Magnetic Marketing. In this episode, we dive into direct response marketing, building sales teams, and creating systems that drive long-term success in business.Guest IntroductionNicholas Loise is a highly successful sales leader, entrepreneur, marketing and sales executive, Presidents Club winner and speaker. He is the founder of the Sales Performance Team, and he’s passionate about helping businesses build high-impact sales teams that get results. He’s an author and co-author of several essential books for marketers and sales professionals, including contributions to No B.S. Guide to Direct Response Marketing. Nick developed programs like Sales Mastery and played a pivotal role in shaping Magnetic Marketing. With eight years at GKIC working alongside Dan Kennedy, Nick has become a true expert in helping businesses scale through proven strategies.Building High-Impact Sales Teams - Key TakeawaysNick emphasizes that if you’re serious about scaling your business, you need to hire two salespeople—not just one—to reduce risk and set your team up for success.The online coaching and consulting industry saw massive growth during the pandemic, but the influx of bad actors has created trust issues that must now be addressed.Repeatable systems and processes are essential to ensuring your salespeople thrive, even if they’re not naturally great at sales.Today’s buyers demand more proof and authenticity. Refresh your testimonials, focus on case studies, and make sure your messaging is aligned with modern expectations.Expanding your marketing beyond Facebook and Instagram is critical. Platforms like YouTube, TikTok, and LinkedIn offer untapped opportunities for entrepreneurs.Finding the Right SalespeopleNick shared strategies for recruiting top talent, including using platforms like LinkedIn, Indeed, and Glassdoor. He also recommended high-ticket closer recruiters like Zach Brown and Robert Posey.Look beyond traditional recruiting—great sales talent can often be found in customer service roles at restaurants, hotels, or valet services.Your job postings should work like your marketing: they must attract the right candidates and repel those who aren’t a fit.Proper onboarding and clear expectations are critical for giving your sales hires the tools they need to succeed.The Pandemic’s Impact on the Info SpaceThe pandemic sparked an unprecedented boom in online coaching and info products, with people turning to digital learning for new skills and career changes.Unfortunately, this growth also brought “bro marketers” and bad actors into the space, leading to increased scrutiny from payment processors like Stripe.Sales processes have lengthened as buyers are more cautious, making trust-building and authenticity more important than ever.Building Trust in Today’s MarketRegularly update your testimonials and case studies to stay relevant and showcase your expertise in transformational coaching.A strong onboarding process can dramatically reduce churn and ensure your clients feel supported.Video content on platforms like YouTube and TikTok offers an authentic way to connect with your audience and build credibility.Exceptional customer service is a must. Being proactive about resolving issues can prevent chargebacks and retain clients.Expanding Marketing...

11-26
30:06

Leveraging Relationships For Business Growth With Tamara Thompson

In today’s episode of The Lindsey Anderson Show, I interview Tamara Thompson, CEO of Broadcast Your Authority, to uncover how entrepreneurs can leverage relationships and podcasting to grow authority and scale their businesses. Tamara has a unique background, transitioning from an award-winning filmmaker to a podcasting and content marketing expert. Having invested in over 25 companies, she specializes in micro-content strategies that drive influence and visibility. In this episode, we explore podcast growth, building guest relationships, data-driven decision-making, and creating scalable podcast networks.Guest IntroductionTamara Thompson is the CEO of Broadcast Your Authority, a company dedicated to helping brands elevate their authority through strategic video podcasting. She is the host of Broadcast Your Authority TV, a platform that garners over 50,000 unique monthly viewers and partners with SiriusXM for professional-grade production. A former award-winning filmmaker, Tamara is recognized for her storytelling prowess, viral video success, and innovative approach to leveraging podcasting for long-term business growth.Leveraging Relationships for Business Growth - Key TakeawaysGuest Selection Matters: Choose guests strategically to align with your goals, whether it’s building authority, creating partnerships, or featuring client success stories.Podcasting as a Network Builder: Beyond creating episodes, podcasts are tools for fostering relationships and building collaborations that lead to long-term growth.Leverage Data: Regularly review analytics to identify what works, focusing on high-performing topics, guests, and formats to optimize your strategy.Expand with Innovation: Rotating co-hosts, multi-location recording setups, and professional studios can help diversify and scale your podcast.Collaborate for Impact: Create a collaborative environment by connecting guests, listeners, and co-hosts, fostering an engaged and valuable network.How to Build a Unique PodcastUse a rotating format or multiple co-hosts to keep your podcast engaging and appealing.Partner with professional studios to elevate the production quality and perceived authority of your show.Invite diverse guests, including influencers and clients, to create variety and value for your audience.Host meetups or ambassador-led events in new cities to extend your reach and grow your brand.Guest Quality and Show GrowthCarefully select guests who resonate with your audience and align with your business goals.Prepare guests with clear topics and questions to ensure conversations are impactful and actionable.Encourage guests to share their episodes, leveraging their networks to broaden your reach.Use your podcast as a collaboration platform, turning guests into long-term partners and advocates.Social Media and Podcast Growth StrategiesShare at least 5 Reels or Shorts weekly to drive traffic back to your podcast.Focus on YouTube engagement within the critical first 48 hours of an episode’s release.Take advantage of platforms like TikTok and YouTube Shorts for frequent, high-visibility content.Monitor watch time data to refine your content length and format for optimal retention.Create social media posts with specific goals, such as boosting YouTube views or podcast downloads.The Power of Strategic ConnectionsBuild meaningful relationships through your podcast that lead to collaborations, partnerships, and growth opportunities.Facilitate connections between guests, co-hosts, and listeners to foster an engaged and collaborative ecosystem.Use events, green room chats, and...

11-19
25:17

Shifting From Selling To Serving With Bob Burg

Today, I have a very special guest: Bob Burg, co-author of the international bestseller, The Go-Giver. In this episode, we explore how a "go-giver" mindset can transform both business success and personal growth—an essential shift for business owners focused on scaling their businesses. Bob shares actionable insights on creating value-driven success in sales, influence, and authentic client relationships. We dive into the delicate balance between genuinely serving clients and meeting your own business goals to foster lasting, profitable connections.Guest IntroductionBob Burg is a bestselling author and highly regarded speaker who’s known for his pioneering approach to business and transformational coaching. His book, The Go-Giver, has sold well over a million copies and been translated into more than 30 languages, inspiring entrepreneurs to adopt a “giving” mindset. Bob also founded the GoGiver Academy and created the Daily Impact newsletter, where he shares powerful strategies that blend core values with effective sales techniques.Shifting From Selling To Serving - Key TakeawaysThe Power of “Pull”: True influence is about attracting people by offering real value instead of pushing ideas.Influence vs. Manipulation: Real influence is cooperative and mutually beneficial, while manipulation is self-serving and controlling.Human Connection is Key: In a tech-heavy world, business relationships still rely on H2H (Human to Human) connection.Giving Without Attachment: Expect positive outcomes when giving value, but avoid attachment to specific results.Self-Respect as a Foundation: Respect from others often mirrors the respect you have for yourself; inner confidence strengthens client relationships.Influence and IntentInternally Motivated, Outwardly Focused: The best influencers prioritize the needs, goals, and values of others.Aligning Goals with Client Needs: I believe in framing your product or service as a solution that directly addresses client challenges—this is critical for online coaches looking to scale.Intent Matters: Influence versus manipulation all comes down to intent; focusing on genuinely improving others’ lives establishes lasting trust.Overcoming Traditional Sales TacticsListen to Understand: Instead of just listening to respond, focus on deeply understanding each client’s needs and motivations.Suspend Self-Interest: While we all have business goals, place them aside during client interactions to focus entirely on their success.Collaborative Objections: Treat objections as a chance to collaborate with your client, working together to resolve their concerns.Principles in Modern TimesHuman Connection Amid AI: Trust and genuine connection remain vital even as AI and automation continue to grow.Tech as a Tool, Not the End Goal: Use technology to support and enhance human relationships, not to replace them.The Enduring Value of “Know, Like, and Trust”: Building authentic relationships is essential in any business model, whether B2B, B2C, or especially in transformational coaching.Key Quotes“Great influencers attract people to themselves and then to their ideas.”“Money is simply the reward for hitting the target; the target is serving others.”“Faith is the belief that an event not yet happened is going to happen.”“It’s always H2H – human to human. Technology, if used correctly, can make it easier to connect.”Resources Mentioneda...

11-12
26:46

Expanding Your Network Through Podcasting with Shawn Anthony

Today’s guest on The Millionaire Maker Show is Shawn Anthony, a networking maestro and founder of Pod Pro Max. We’ll be focusing on the rise of visual podcasts, strategies for getting on podcast shows, building meaningful relationships, and leveraging AI in podcasting to enhance your business journey.Guest IntroductionShawn Anthony is The Networking Maestro, Talent Manager, founder of PodProMax and the voice behind the acclaimed "School's Over Now What?" podcast. Renowned as a master networker, he has forged invaluable alliances with the world's top coaches, influencers, and podcasters. With his remarkable ability to bring together visionaries from diverse fields, Shawn has become a highly sought-after communicator and agent.Expanding Your Network Through Podcasting - Key TakeawaysBooming Visual Podcasts: Visual podcasts are becoming a vital medium for establishing credibility and authority in the online coaching space.Maximize Your Reach: Utilize platforms like YouTube to enhance your podcast's visibility and reach a broader audience.Research Before Pitching: Know the shows you want to be on; tailor your pitch to demonstrate your understanding and the unique value you can offer.Importance of Representation: Aligning yourself with representation can open doors and enhance your credibility in the podcasting and coaching space.Relationship Management: Building and maintaining genuine relationships is crucial for success in podcasting and in scaling your business.Embrace AI as a Tool: AI can assist in editing and managing podcasts, but the authentic human connection remains irreplaceable in transformational coaching.The Trend of Visual PodcastsShawn discusses the shift towards visual podcasts as a means to build authority and engage audiences. He emphasizes how accessible podcasting has become today compared to the past.Getting on Other People’s ShowsResearch: Understand the podcast’s theme and audience before pitching yourself as a guest in your niche.Tailored Pitches: Highlight specific episodes where you could add value or offer insights relevant to your business.Social Engagement: Follow hosts on social media to build rapport and increase the chances of your pitch being noticed.Building RelationshipsShawn shares his experience of valuing relationships in his career and how it has led to success. He stresses the importance of integrity, follow-through, and authentic connections.The Role of AI in PodcastingAI tools can assist with editing but cannot replicate the genuine human connection that podcasts offer. Shawn highlights the unique value of hearing authentic voices over time, creating lasting impacts in your coaching practice.Key Quotes"Podcasting is the new media.""If it doesn't blow up, I can promise you, it's going to help you learn how to talk better.""Men lie, women lie, numbers don’t.""Dream it, believe it, go out and get it."Resources MentionedShawn’s website: Podpromax.comFollow Shawn on Instagram: https://www.instagram.com/shawnranthony Get my free bundle, The Social Media Sales Machine: sellmorewithsocial.com

11-05
29:46

Generating High-Quality Referrals Using the Upstream Model with Justin Stoddart

Welcome to another episode of The Millionaire Maker Show. Today’s focus is on Generating High-Quality Referrals Using the Upstream Model to unlock better business opportunities. Special guest, Justin Stoddart, and I dive into practical tips for keeping relationships "hot" in the context of networking and collaboration, which is essential for business success.Guest IntroductionJustin Stoddart is the founder and CEO of Pro Insight, a networking platform aimed at real estate and service professionals. He is an authority in marketing and business strategy with over 20 years of experience. Justin is also the author of the bestselling book The Upstream Model, which reveals strategies for generating high-quality referrals. Additionally, he hosts the Think Bigger Real Estate Show, where he interviews top achievers and explores strategies for scaling businesses.Generating High-Quality Referrals Using the Upstream Model - Key TakeawaysThe Upstream Model is a partnership-focused approach to business and essential for generating high-quality referrals.Relationships are a long-term game; it’s essential to invest in your relationship bank accounts.Avoid traditional networking pitfalls; prioritize direct, value-driven conversations that lead to business growth.Identify professionals who have existing influence over your ideal clients and collaborate with them to generate high-quality referrals.Understanding common ground and shared interests is vital for effective networking and referrals.Keeping Relationships HotNetworking doesn’t have to be a slow, drawn-out process.Engage in direct discussions about mutual interests instead of lengthy meetings and social events.Identify clients who could benefit from your network and introduce professionals who can help them.Approach networking with a spirit of reciprocity—collaborate rather than compete to enhance your referral network.Common Networking ObstaclesOvercome the antiquated notion of slow networking; embrace speed and efficiency to foster growth.Understand the true value of your client relationships and look beyond surface interactions.Utilize data to recognize opportunities within your existing client base, aiding in generating high-quality referrals.Lessons LearnedSurrounding yourself with high achievers can elevate your mindset and business opportunities.Intentionally seek out relationships that inspire growth across various aspects of life, especially in coaching and personal development.Be aware of influences that can either uplift or diminish your professional reputation.Key Quotes“I didn’t have to know everyone. I just needed to know the right people.”“When you take care of people even when you’re not getting paid, it opens the door to serve them and their friends more often.”“If you can surround yourself with more people who are dreamers and achievers, it will expand your possibilities.”“Choose your friends wisely; influences can elevate you or harm you.”Resources MentionedJustin’s website: https://proinsight.comFollow Justin on social media: @justinstoddartGet my free bundle, The Social Media Sales Machine: sellmorewithsocial.com

10-29
28:25

From Record Deals to Super Bowls with Monica Madrid

In today’s episode, I’m thrilled to welcome Monica Madrid, the founder of Football Is Sexy. This brand is all about empowering women through football education and stylish apparel. Monica shares her incredible journey, from working with iconic artists like Prince and Rick James to building a successful platform that connects and empowers passionate female football fans. We dive into how Monica has leveraged media appearances, including her spot on The Kelly Clarkson Show, to grow and scale her brand.Guest IntroductionMonica Madrid is the founder of Football Is Sexy, a unique brand that unites and empowers female football fans through educational content and stylish apparel. She began her career as a dancer on Soul Train, working closely with legendary artists such as Prince and Rick James. Monica has transitioned from the music and mortgage industries to launching her football-focused platform for women, earning her features on major outlets like The Kelly Clarkson Show.From Record Deals to Super Bowls - Key TakeawaysLeverage Opportunities: Monica highlights the importance of not resting on past successes. Always look ahead to new opportunities.Collaboration is Key: Through collaborating with other creators, Monica has expanded her reach and strengthened her brand community.Content Consistency: Producing consistent and valuable content is crucial for building and maintaining an engaged audience.Resilience: Monica’s journey across multiple industries emphasizes perseverance and the ability to pivot when necessary.Women Empowerment: Football Is Sexy creates an inclusive space where women can feel seen and celebrated in football culture.Brand Building & CollaborationInstagram Strategy: Monica shares how she focuses on collaborating with other women passionate about football to expand her reach and engagement on Instagram.Collaboration Outreach: Actively seeks out creators by searching for female fans of specific teams and reaches out with simple, authentic messages.Mutual Benefits: Collaborating allows Monica to expand her audience while also supporting other creators in her niche, creating a win-win scenario.Challenges in Building the BrandBreaking Into a New Space: Monica discusses the challenges of entering a niche where women are often underrepresented and the difficulty of being the "new kid on the block."Staying Resilient: Despite setbacks, Monica emphasizes the importance of pushing forward and appreciating the support from collaborators and fans.Daily Habits for SuccessMorning Routine: Monica starts her day at 4:30 AM, using the early hours for productivity. This routine helps her set the tone for the day and focus on what matters.Post-It Notes: A firm believer in using post-it notes to track tasks, Monica finds great satisfaction in crossing off completed items—a key to her organization.Key Quotes"Yesterday is yesterday, and today is today. I can’t hold on to that—what am I going to do today?""If you don’t ask, you don’t get.""Real football fans want to watch the game—sometimes, we’re the only ones in our circles ready to spend $400 for a ticket.""You have to have humor and a backbone to be an entrepreneur."Resources MentionedMonica’s website: www.footballissexy.com Follow Monica on Instagram:

10-22
27:41

Leverage Speaking to Scale Your Business with Darryll Stinson

In this episode of The Millionaire Maker Show, I interview Darryll Stinson, co-founder of Seeding Greatness. Darryll opens up about his journey from being a Division I athlete to becoming a bestselling author and TEDx speaker with over 2 million views. Together, we dive deep into the nuances of using vulnerability and storytelling to elevate speaking opportunities for scaling your business. You’ll hear practical tips on how to craft impactful speeches that resonate with your audience, and strategies to leverage speaking as a powerful tool for long-term success in the online business industry.Guest Introduction:Darryll Stinson is the co-founder of Seeding Greatness, a movement of leaders restoring the planet and helping humanity to heal through their stories and transformational services.As a former Division 1 athlete, Darryll overcame multiple suicide attempts to become a multiple best-selling author, and 2xTEDx speaker with more than 2 million views. His accolades as a Top 100 athlete (2008), award winning higher ed communications professional,  #9 Suicide Awareness Speaker (2023), and TEDx organizer (2022-present) attest to the impact of his work.He’s coached hundreds of speakers to reach millions of people while growing themselves and their business at the same time.Leverage Speaking to Scale Your Business - Key Takeaways:The Power of Vulnerability: Sharing your personal story with the right balance of vulnerability can be a game-changer, benefiting both you and your audience.Your Story is About You, For Others, and For You: Embrace your personal story—it matters. Make sure it serves your audience and adds value, while also benefiting your own growth.Tailor Your Story to Your Audience: Share your story in a way that aligns with the specific pain points and challenges your audience faces.Subconscious Beliefs Influence Success: Understanding how past traumas and subconscious beliefs impact your behavior can unlock new levels of personal and business growth.Avoid the Courtesy Clap: Be willing to ask tough questions and reflect on the true impact of your message. Don’t settle for polite applause—aim for real transformation in your audience.Storytelling and Vulnerability:Thread the Needle: Weave your personal story into your talk in a way that serves your audience without making the message solely about you.Express to Serve: Unexpressed emotions become suppressed. Share personal experiences in a way that provides actionable insights and encourages transformation in your audience.Personal Growth Through Storytelling: Sharing your story helps you grow and heal. Your pain becomes your power when it helps others overcome their challenges.Key Quotes:“Your story is about you, but it’s for others. And when done right, it’s also for you.”“Whatever you don’t express, you suppress.”“Your test becomes your testimony, your mess becomes your ministry, and your pain becomes your power.”“I share my story in direct proportion to the pain my audience is in.”Resources Mentioned:Darryll’s website: https://darryllstinson.com Follow Darryll on social platforms: @StinsonSpeaksJoin my upcoming free LIVE workshop: https://www.socialmediasalessurge.com

10-15
29:58

How to Build a Brand That Sells with Rachel Pesso

Welcome to this episode of The Millionaire Maker Show. I’m thrilled to introduce our guest, Rachel Pesso, a branding expert and founder of RP Creative. In this episode, we dive deep into how to build a brand that sells through visual storytelling in building connections and boosting sales for online businesses. Rachel shares her insights on overcoming common branding obstacles and making an emotional connection with your audience. We also explore actionable tips on how to infuse branding into our everyday business practices.Guest IntroductionRachel Pesso is a visual storyteller, branding expert, and founder of RP Creative. She helps boutique + luxury brands develop designs rooted in emotional connection and powerful visual storytelling to elevate their brand. With over 10 years of experience, Rachel blends high-level strategy and deep passion to design compelling online identities. Clients include Laverne Cox, Lori Harder, Jen Gottlieb, and Kelly Roach. Her expertise in visual storytelling and website design has helped numerous businesses create transformative brand experiences that drive engagement and growth.How to Build a Brand That Sells - Key TakeawaysIntention Matters: The intention behind your branding efforts directly influences how people perceive and connect with your brand.Personalization is Key: Authenticity and personalization will remain vital in branding as technology evolves.Brand Differentiation: Many struggle to distinguish their brand from competitors in a saturated market.Consistency is Key: Regularly showing up for your audience builds trust and fosters community.Know Your Audience: Understanding your ideal audience helps tailor your brand messaging and offerings effectively.Common Obstacles in BrandingDifferentiation: Many struggle to distinguish their brand from competitors in a saturated market.Balancing Personal and Professional: Finding the right mix of personal sharing without oversharing can be challenging.Understanding Brand Values: Lack of clarity on what to share and what to keep private can hinder branding effectiveness.Tips for Strengthening Your BrandPull Out Brand Concepts: Identify core values that define your brand (e.g., empowerment, ease, freedom).Intentional Content Creation: Ensure all content aligns with the feelings you want to evoke in your audience.Visual Storytelling: Use imagery that resonates with your brand values to enhance emotional connections.Daily Practice: Regularly assess whether your communications support your brand's core messages.Future of BrandingEvolving Landscape: AI is changing how branding is approached, but the need for authenticity and personalization remains.Energy Exchange: The human element in branding is irreplaceable, emphasizing the importance of direct connection and engagement.Core Values: Maintaining focus on core values will be crucial as brands navigate technological advancements.Key Quotes"If we make people feel good, they're a lot more inclined to buy from us.""Intention is everything. If we have intention behind what we create, people feel that.""Hire the experts that are doing what you already want to be doing."Resources MentionedRachel's website: rachelpesso.comConnect with Rachel on Instagram:

10-08
24:31

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